best marketing resume examples

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9 Top Marketing Resume Examples for a Successful 2024

The marketing industry is constantly evolving and adapting to changes in technology, consumer behavior, and market trends. In recent years, the rise of social media, mobile technology, and data analytics has had a profound impact on the way companies approach marketing.

One current trend in the industry is the increasing importance of digital marketing. As more and more consumers turn to the internet to research products and shop online, companies are focusing their marketing efforts on digital channels such as social media, email marketing, and search engine optimization. Another trend is the growing emphasis on personalization and customer experience, with companies investing in tools and technologies that allow them to deliver targeted, relevant messages to individual consumers.

Employers in the marketing industry are looking for professionals who are able to keep up with these trends and adapt to new technologies and strategies as they emerge. The most successful marketing professionals are creative problem solvers who are able to think strategically and deliver results.

One key quality that employers look for in marketing professionals is a deep understanding of the customer. Successful marketers are able to identify the needs, wants, and desires of their target audience and create messaging that resonates with them. They are also able to use data analytics tools to track customer behavior and adjust their marketing strategies accordingly.

In addition to a strong customer focus, marketing professionals need to be skilled in communication and collaboration. They must be able to work cross-functionally with teams such as sales, product development, and design to ensure that marketing initiatives are aligned with overall business objectives.

An aptitude for technology is also becoming increasingly important in the marketing industry. As companies rely more heavily on data analytics and digital channels for marketing, it is essential for marketing professionals to be comfortable with the latest tools and platforms.

Finally, successful marketers must be able to demonstrate a track record of delivering results. Employers are looking for professionals who are able to plan and execute effective marketing campaigns that drive business growth and revenue. They want to see tangible evidence of success such as improved customer engagement or increased sales.

The marketing industry is a dynamic and exciting field that offers a wide range of opportunities for professionals. To succeed in this industry, it is essential to stay current with trends and technologies, maintain a strong customer focus, and be able to deliver tangible results.

Key Elements of a Marketing Resume

When crafting your marketing resume, there are several essential sections that will make your resume stand out to potential employers. These sections include:

1. Contact Information

At the top of your resume, include your name, phone number, email address, and LinkedIn profile URL. Make sure the contact information is up-to-date and professional.

2. Objective or Summary Statement

Include an objective or summary statement that briefly outlines your professional goals and qualifications. This statement should be tailored to the specific job you are applying for.

3. Professional Experience

List your work experience in reverse chronological order, starting with your most recent job. Make sure to include the job title, company name, employment dates, and key achievements in bullet points.

4. Education

Include your educational background, including the name of the institution, degree obtained, and graduation date.

List any relevant skills that you possess, such as proficiency in marketing tools, design software, or programming languages.

When tailoring your marketing resume to a job posting and company culture, it is important to understand what the employer is looking for. Here are a few tips on how to tailor your resume effectively:

1. Research the Employer

Spend some time researching the company and the job posting. This will help you understand the company culture and the specific skills and experience that they are looking for.

2. Customize Your Objective or Summary Statement

Use the information you learned during your research to tailor your objective or summary statement to the specific job and company. Highlight your experience and skills that are most relevant to the job posting.

3. Emphasize Relevant Experience

When listing your work experience, highlight the experiences that are most relevant to the job posting. Use bullet points to emphasize the specific achievements or projects that relate to the job requirements.

4. Use Appropriate Keywords

When tailoring your resume to a specific job posting, it is important to use appropriate keywords. Many companies use applicant tracking systems (ATS) to scan resumes for specific keywords. Make sure to include keywords from the job posting in your resume.

5. Highlight Your Personality

Finally, don’t forget to highlight your personality on your resume. Companies are not only looking for candidates with the right skills and experience, but also those who fit into their company culture. Use the language and tone of the job posting to show that you would be a good fit for the company.

Example 1: Marketing Manager

Successful marketing manager resume example.

Contact Information

• Email:  [email protected]
• Phone: (555) 555-5555
• LinkedIn: linkedin.com/in/janedoe

Highly motivated marketing manager with 7+ years of experience in developing and executing successful marketing campaigns. Proven track record in increasing brand awareness and driving revenue growth. Exceptional ability to manage cross-functional teams and collaborate with stakeholders to achieve business objectives.

Master of Business Administration, Marketing

XYZ University, Graduated May 2012

Bachelor of Science in Marketing

ABC University, Graduated May 2010

Marketing Manager

ABC Company, June 2014 – Present

• Developed and executed multiple successful marketing campaigns resulting in a 25% increase in revenue within the first year of employment.
• Collaborated with sales teams to create effective sales collateral, resulting in a 15% increase in lead generation.
• Managed a team of 5 marketing specialists and oversaw campaign budgets totaling $1 million.

Marketing Specialist

XYZ Company, May 2012 – June 2014

• Collaborated with marketing manager to create and execute marketing campaigns resulting in a 20% increase in website traffic.
• Generated and nurtured leads resulting in a 10% increase in sales revenue.
• Successfully managed a $500,000 campaign budget.

Strengths and Weaknesses

• The summary provides a quick overview of the candidate’s credentials and highlights their strengths.
• The candidate has a strong educational background in marketing with both a Bachelor’s and Master’s degree.
• The candidate’s experience is well-written and provides specific details and quantifiable results.
• The candidate’s ability to manage a team and collaborate with stakeholders is highlighted in their experience section.

Weaknesses:

• The candidate could include additional information on their technical skills, especially in digital marketing.
• The candidate’s experience section should have a stronger emphasis on their achievements rather than day-to-day responsibilities.

Tips for Improving the Resume

• Add keywords related to specific marketing skills such as SEO, email marketing, or PPC.
• Use specific metrics such as percentages or dollar amounts to quantify achievements in the experience section.
• Highlight specific results that demonstrate your ability to achieve business objectives.
• Include any relevant certifications or training.
• Rearrange the experience section to prioritize achievements over responsibilities.
• Consider including a portfolio or sample work as part of the application.

By incorporating these tips, the candidate’s resume would more effectively showcase their skills and achievements, making them stand out to potential employers.

Example 2: Brand Manager

As a brand manager, your resume should effectively highlight your experience and expertise in developing and executing successful branding strategies. Below is an example of a successful brand manager resume:

Brand Manager Resume Example

Emily Johnson

Brand Manager

Email:  [email protected]  | Phone: (123) 456-7890 | LinkedIn: linkedin.com/in/emilyjohnson

Creative and strategic brand manager with 8+ years of experience in building and managing successful brand identities. Proven track record in developing and executing brand strategies that drive brand awareness, customer engagement, and revenue growth. Skilled in brand positioning, market research, and cross-functional collaboration.

Professional Experience

Brand Manager   XYZ Company, Anytown   June 20XX – Present

• Led the rebranding efforts, resulting in a 20% increase in brand recognition and a 15% boost in customer loyalty.
• Developed and executed integrated marketing campaigns to support new product launches, driving a 25% increase in sales within the first quarter.
• Conducted market research and competitor analysis to identify key trends and consumer insights, enabling data-driven brand decisions.
• Collaborated with cross-functional teams, including design, marketing, and sales, to ensure brand consistency across all touchpoints.

Master of Business Administration (MBA)   University of XYZ, Anytown   May 20XX

Bachelor of Arts in Marketing   University of XYZ, Anytown   May 20XX

• Brand strategy development
• Market research and analysis
• Brand positioning and messaging
• Integrated marketing campaigns
• Cross-functional collaboration
• Brand guidelines and visual identity
• Consumer insights and trends
• Strong communication and presentation skills

 Strengths and Weaknesses

This brand manager resume example showcases several strengths that can capture the attention of potential employers:

• Compelling Summary: The candidate’s summary effectively highlights their experience, skills, and achievements in brand management, instantly conveying their value as a brand manager.
• Quantifiable Achievements: Throughout the professional experience section, the candidate provides measurable results, demonstrating their ability to drive brand recognition, customer loyalty, and sales growth.
• Relevant Skills: The skills section encompasses key competencies required for a brand manager, such as brand strategy development, market research, and cross-functional collaboration.

However, there are a few areas that could be improved:

• Expand on Project Details: While the candidate highlights their accomplishments, providing more specific details about the rebranding efforts, integrated marketing campaigns, and market research projects would make the resume even more impactful.
• Showcase Industry Expertise: Consider incorporating examples or projects that demonstrate your understanding of specific industries or market segments, as this can be valuable for employers seeking specialized brand management expertise.

To enhance the brand manager resume example, consider the following tips:

• Provide Project Details: When describing achievements and projects, include specific details about the strategies implemented, target audience, channels utilized, and the impact generated. This provides a comprehensive understanding of your brand management skills.
• Highlight Brand Growth: Showcase your ability to successfully grow brands by including measurable results, such as increases in brand recognition, customer loyalty, market share, or sales growth.
• Demonstrate Collaborative Skills: Brand management often involves working with cross-functional teams. Highlight examples of collaboration, teamwork, and leadership in projects where you worked closely with marketing, design, and sales teams.
• Stay Updated with Industry Trends: Show your passion for brand management by staying up-to-date with industry trends, emerging technologies, and consumer insights. Mention any relevant certifications, conferences attended, or thought leadership articles you have published.

By incorporating these tips, you can enhance your brand manager resume and increase your chances of impressing hiring managers in the industry.

Example 3: Digital Marketing Manager

In this section, we will take a detailed look at a successful digital marketing manager resume.

Successful Digital Marketing Manager Resume Example

Sarah Thompson

Digital Marketing Manager

Email:  [email protected]  | Phone: (123) 456-7890 | LinkedIn: linkedin.com/in/sarahthompson

Results-driven digital marketing manager with 8+ years of experience in developing and implementing comprehensive digital marketing strategies. Proven track record in driving online visibility, website traffic, and lead generation. Skilled in SEO, SEM, social media marketing, and data-driven decision-making.

Digital Marketing Manager   ABC Company, Anytown   June 20XX – Present

• Led the development and execution of a successful SEO strategy, resulting in a 40% increase in organic search traffic and a 20% boost in keyword rankings.
• Implemented and optimized paid search campaigns across Google Ads and social media platforms, driving a 30% increase in conversion rates and a 25% decrease in cost per acquisition.
• Managed social media channels, growing the follower base by 50% and increasing engagement by 35% through strategic content creation and community management.
• Utilized data analytics and insights to continuously improve campaign performance and optimize digital marketing strategies.

Master of Science in Marketing   University of XYZ, Anytown   May 20XX

Bachelor of Business Administration   University of XYZ, Anytown   May 20XX

• Digital marketing strategy
• Search engine optimization (SEO)
• Search engine marketing (SEM)
• Social media marketing
• Content marketing
• Data analytics and reporting
• Conversion rate optimization
• Strong communication and project management skills

The Resume’s Strengths and Weaknesses

This digital marketing manager resume example showcases several strengths that can capture the attention of potential employers:

• Strong Digital Marketing Expertise: The candidate’s summary and professional experience demonstrate a comprehensive understanding of digital marketing strategies, including SEO, SEM, social media marketing, and data analytics.
• Quantifiable Achievements: Throughout the resume, the candidate highlights specific metrics and results, showcasing their ability to drive organic search traffic, improve conversion rates, and grow social media engagement.
• Relevant Skills: The skills section encompasses key digital marketing competencies required for a digital marketing manager role, such as strategy development, SEO, SEM, and social media marketing.
• Provide More Detail on Campaigns: While the candidate mentions successful SEO strategies and paid search campaigns, providing specific details about the campaigns’ objectives, tactics used, and the resulting impact would enhance the resume.
• Demonstrate Holistic Digital Marketing Knowledge: Consider incorporating examples or projects that showcase your expertise in other digital marketing areas, such as content marketing, email marketing, or marketing automation, to provide a more well-rounded skill set.

To enhance the digital marketing manager resume example, consider the following tips:

• Highlight Campaign Results: Provide more specific details on the strategies, tactics, and tools used in your successful digital marketing campaigns. Quantify the results achieved in terms of website traffic, conversions, ROI, or other relevant metrics.
• Demonstrate Data-Driven Decision-Making: Showcase your proficiency in data analytics and reporting. Highlight examples of how you utilized data insights to optimize campaigns, identify trends, and make informed decisions to improve overall digital marketing performance.
• Showcase Breadth of Digital Marketing Skills: If you have experience in additional digital marketing areas, such as content marketing, email marketing, or marketing automation, mention relevant projects or achievements to demonstrate your versatility and ability to integrate different channels.
• Stay Updated with Industry Trends: Emphasize your passion for digital marketing by mentioning any relevant certifications, industry events attended, or participation in online communities. Show your commitment to staying current with the latest digital marketing tools, strategies, and best practices.

By implementing these tips, you can enhance your digital marketing manager resume and position yourself as a strong candidate in the competitive digital marketing industry.

Example 4: Social Media Manager

As a social media manager, a well-written and targeted resume will help demonstrate your expertise and experience in this field. Here’s an example of a successful social media manager resume:

Example Resume

Experienced social media manager with over 5 years of experience in creating and implementing social media strategies for multiple brands. Proven track record of improving social media engagement and driving website traffic.

• Social media strategy development
• Content creation
• Social media advertising
• Analytics and reporting
• Influencer marketing

PROFESSIONAL EXPERIENCE

Social media manager.

XYZ Company | January 2018 – Present

• Develop and execute social media strategies for various brands, including creating and curating content, running social media ads, and managing influencer partnerships
• Manage social media channels and monitor engagement on a daily basis
• Analyze social media performance and provide monthly reporting to clients
• Increased social media following by 30% and website traffic by 20% for a client in the first quarter of 2021

Social Media Coordinator

ABC Agency | July 2016 – December 2017

• Assisted in creating social media strategies and managing social media channels for multiple clients
• Developed content calendars, wrote captions, and scheduled posts for Facebook, Instagram, and Twitter
• Assisted in analyzing social media performance and provided monthly reports to clients

Bachelor of Science in Marketing University of XYZ | May 2016

The strengths of this social media manager resume include:

• Clear and concise summary that highlights relevant experience
• Detailed skills section that showcases experience and expertise in various areas of social media management
• Specific and quantifiable achievements listed in the professional experience section that demonstrate successful outcomes

One weakness of this resume is the lack of information on specific software and tools used for social media management and reporting.

To improve this social media manager resume, consider the following tips:

• Include specific software and tools used for social media management and reporting in the skills section. This will help the hiring manager understand the applicant’s technical skills and what type of experience they have with social media management and analysis.
• Provide more detail on the client’s industry or niche. This will give the hiring manager a better understanding of the applicant’s expertise in a particular area.
• Use metrics and concrete examples to demonstrate the impact of the applicant’s work. This can help the hiring manager understand the value the applicant brings to a social media team.

By following these tips, the social media manager resume can become even stronger and more impactful for hiring managers in this field.

Example 5: Marketing Analyst

In this section, we will provide a detailed example of a successful marketing analyst resume, analyze its strengths and weaknesses, and offer tips for improving the resume.

Example Resume:

Name:  John Doe Contact information:

• Phone: (123) 456-7890
• LinkedIn: linkedin.com/in/johndoe

Summary: Marketing analyst with 5 years of experience in data analysis, digital marketing, and market research. Proven ability to translate data into actionable insights and develop effective marketing strategies. Expertise in SQL, Excel, Google Analytics, and SEMrush.

Experience:

Marketing Analyst, XYZ Company Jan 2018 – present

• Conduct market research and analyze customer data to identify trends and opportunities for growth.
• Create and implement marketing campaigns across various channels including email, social media, and paid advertising.
• Collaborate with cross-functional teams, including product and sales, to develop and execute campaigns that align with business goals.
• Track, measure, and report on campaign performance using analytics tools such as Google Analytics and SEMrush.
• Work with CMS and CRM platforms to optimize campaign effectiveness and improve customer engagement.

Marketing Coordinator, ABC Inc. May 2015 – Dec 2017

• Assisted in the development and execution of marketing campaigns across multiple channels.
• Analyzed campaign performance data and made recommendations for improvement.
• Coordinated and executed marketing events, including trade shows and conferences.
• Monitored industry trends and competitor activity to inform marketing strategy.
• Managed social media accounts and created content for newsletters and other marketing materials.
• Bachelor of Science in Marketing, University of XYZ
• The summary provides a clear overview of the candidate’s skills, experience, and expertise.
• The experience section highlights specific achievements and responsibilities that demonstrate the candidate’s ability to analyze data and develop effective marketing strategies.
• The education section provides relevant information that supports the candidate’s qualifications for the role.
• The experience section could benefit from more detailed information on campaign outcomes and results achieved.
• The education section could be expanded to include relevant coursework, projects, or extracurricular activities.

Tips for Improvement:

• Quantify accomplishments in the experience section to demonstrate the impact of the candidate’s work.
• Consider adding a skills section that lists specific software programs, analytical techniques, or industry-specific knowledge that the candidate possesses.
• Customize the summary and experience sections to reflect the requirements of the target job and highlight relevant experience and skills.

By following these tips, the candidate can create a stronger, more targeted marketing analyst resume that effectively showcases their qualifications and experience.

Example 6: Content Marketing Specialist

As a content marketing specialist, crafting a powerful resume is crucial to landing your next job. Below is a detailed example of a successful resume. We’ll analyze its strengths and weaknesses and offer tips for improvement.

Example Content Marketing Specialist Resume

Name:  Sarah Johnson Contact Details:  (555) 123-4567 |  [email protected]  | LinkedIn Profile Summary:  Results-driven content marketing specialist with 5+ years of experience in developing and executing creative marketing strategies to increase brand awareness and drive revenue. Skilled in content creation, SEO, social media marketing, and email marketing.

Content Marketing Manager, XYZ Company (2019 – Present)

• Develop and execute content marketing strategies to increase website traffic and drive revenue.
• Manage a team of writers and designers to create high-quality content for blog articles, whitepapers, and case studies.
• Collaborate with cross-functional teams to develop and implement SEO, social media, and email marketing campaigns.
• Analyze and report on key performance metrics to measure the success of marketing efforts.

Marketing Coordinator, ABC Agency (2016 – 2019)

• Assisted in the development and execution of content marketing strategies for various clients.
• Created and managed social media campaigns for clients across multiple platforms.
• Wrote blog articles, email newsletters, and other marketing content for various clients.
• Analyzed and reported on social media and website analytics.

Education: Bachelor of Arts in Marketing, University of California, Los Angeles (UCLA) (2016)

• The summary section is powerful and succinct. It provides a clear understanding of the candidate’s skills and experience.
• The candidate highlights their results-driven approach, which is a valuable trait in a content marketing specialist.
• The experience section is well-organized and highlights the candidate’s key achievements in their current and previous roles.
• The resume lacks specific numbers or data points that can help quantify the candidate’s impact in their previous roles.
• The education section is brief and could benefit from additional details, such as relevant coursework or academic accomplishments.
• Quantify achievements in the experience section. For example, “Increased website traffic by X% through SEO optimization” or “Generated X leads through social media campaigns.”
• Provide additional details in the education section related to relevant coursework or academic accomplishments that showcase expertise in content marketing.
• Consider incorporating a skills section that lists specific skills, such as proficiency in SEO tools or experience with content management systems.

By following these tips, this content marketing specialist resume can be further improved to stand out to potential employers.

Example 7: Event Coordinator

Michael Davis

Event Coordinator

Email:  [email protected]  | Phone: (123) 456-7890 | LinkedIn: linkedin.com/in/michaeldavis

Highly organized and detail-oriented event coordinator with 6+ years of experience in planning and executing successful events. Proven track record in managing all aspects of event logistics, vendor coordination, and budget management. Skilled in creating memorable experiences and exceeding client expectations.

Event Coordinator   XYZ Events Company, Anytown   June 20XX – Present

• Successfully planned and executed corporate events ranging from conferences and product launches to gala dinners and trade shows, with budgets up to $500,000.
• Managed event logistics, including venue selection, contract negotiations, catering arrangements, audiovisual setup, and on-site coordination.
• Collaborated with clients, vendors, and internal teams to ensure seamless execution and exceptional attendee experiences.
• Developed and maintained strong vendor relationships, resulting in cost savings and high-quality event services.

Bachelor of Arts in Event Management   University of XYZ, Anytown   May 20XX

• Event planning and execution
• Vendor management and negotiation
• Budget management
• Logistics coordination
• On-site event management
• Client relationship management
• Strong communication and problem-solving skills
• Proven Event Planning Experience: The candidate’s summary and professional experience highlight their extensive experience in planning and executing a variety of events, demonstrating their ability to handle diverse event types and sizes.
• Detail-Oriented and Organized: The resume emphasizes the candidate’s strong organizational skills, essential for managing event logistics, vendor coordination, and budget management effectively.
• Collaborative and Client-Focused: The candidate’s experience working with clients, vendors, and internal teams showcases their ability to build strong relationships and ensure client satisfaction throughout the event planning process.
• Include Specific Event Examples: While the candidate mentions various event types, providing specific examples of successful events and their outcomes would make the resume more impactful.
• Highlight Creativity and Innovation: Consider incorporating examples of how you have brought creative and innovative ideas to event planning, such as unique themes, interactive elements, or memorable experiences for attendees.

To enhance the event coordinator resume example, consider the following tips:

• Highlight Event Successes: Provide specific details and metrics to showcase the success of events you have coordinated. This can include attendee numbers, client testimonials, positive feedback, or any awards or recognition received.
• Demonstrate Problem-Solving Skills: Highlight instances where you successfully resolved event-related challenges or unforeseen issues. Show your ability to think on your feet and find solutions that ensure the smooth running of events.
• Emphasize Client and Vendor Management: Showcase your strong communication, negotiation, and relationship-building skills. Highlight instances where you effectively managed client expectations and nurtured positive vendor relationships to deliver exceptional events within budget.
• Stay Updated with Event Trends: Show your passion for event coordination by staying informed about current event trends, technologies, and industry best practices. Mention any relevant certifications, courses, or industry events you have attended.

By incorporating these tips, you can enhance your event coordinator resume and position yourself as a qualified and skilled professional in the event industry.

Example 8: Public Relations Specialist

When it comes to a public relations specialist resume, it should showcase the candidate’s capabilities in managing the company’s reputation and effectively communicating with the public. Below is an example of a successful public relations specialist resume.

Name:  Sarah Johnson

Contact Info:

• LinkedIn: linkedin.com/in/sarahjohnson

Summary Statement:  Creative and results-driven public relations specialist with over 5 years of experience in managing brand reputation and media relations. Exceptional communication skills with proven ability in developing and executing successful PR campaigns.

Professional Experience:

• ABC Public Relations Agency  (2019-present)
• Developed and executed PR strategies for multiple clients in various industries, resulting in increased media coverage by 40%
• Managed media relations by cultivating relationships with journalists and securing high-profile placements in top-tier publications
• Conducted extensive market research to identify potential opportunities for clients and crafted compelling pitches to secure coverage
• XYZ Company  (2017-2019)
• Led internal and external communications efforts for the organization, resulting in a 30% increase in brand recognition
• Collaborated with cross-functional teams to coordinate successful events and product launches, ensuring positive media coverage
• Developed and maintained working relationships with media representatives to secure placements in targeted publications
• DEF Nonprofit  (2015-2017)
• Coordinated fundraising events and public campaigns resulting in increased donations and community engagement
• Covered extensive PR and media outreach for several advocacy initiatives, resulting in increased awareness and support
• Bachelor of Arts in Communications, University of California, Los Angeles (UCLA)

This resume is well-written and presents the candidate’s strengths and experiences in an organized and concise manner. The summary statement effectively conveys the candidate’s expertise and the professional experience section highlights their accomplishments and contributions to previous roles.

However, there are some improvements that can be made. First, there should be more quantifiable achievements listed, such as the specific amount of media coverage gained or the amount of donations raised. Secondly, the candidate does not mention any specific software or technical skills they possess, which could be important in certain PR roles.

Tips for Improvement

• Quantify achievements to showcase specific results and accomplishments
• Highlight any software or technical skills they possess that may be relevant to PR roles
• Consider adding a section for professional certifications or awards received
• Include any volunteer work or extracurricular activities related to communication or PR to showcase a passion for the field

This resume is a strong example but there are a few areas that can be improved to make it even more effective in catching the attention of potential employers.

Example 9: Marketing Communications Manager

For this example, we will provide a detailed example of a successful marketing communications manager resume. The resume belongs to a professional with 5+ years of experience in the field.

Resume Example:

Jennifer Thompson

Marketing Communications Manager

Email:  [email protected]  | Phone: (123) 456-7890 | LinkedIn: linkedin.com/in/jenniferthompson

Results-driven marketing communications manager with 5+ years of experience in developing and implementing effective marketing strategies. Proven track record in brand messaging, content creation, and campaign management. Skilled in driving engagement, increasing brand awareness, and delivering measurable results.

Marketing Communications Manager   ABC Company, Anytown   June 20XX – Present

• Developed and executed integrated marketing communication strategies, resulting in a 20% increase in brand awareness and a 30% growth in website traffic.
• Managed content creation and distribution across multiple channels, including website, social media, email marketing, and press releases.
• Oversaw the planning and execution of successful marketing campaigns, leveraging data analytics to optimize performance and achieve campaign goals.
• Collaborated with cross-functional teams to ensure consistent brand messaging and alignment with marketing objectives.

Marketing Communications Specialist   XYZ Corporation, Anytown   May 20XX – June 20XX

• Created compelling content for digital and print marketing materials, including brochures, newsletters, case studies, and website copy.
• Developed and executed social media strategies, resulting in a 50% increase in followers and engagement.
• Coordinated with internal stakeholders and external vendors to manage events and trade shows, ensuring seamless execution and maximum ROI.
• Monitored and analyzed campaign performance metrics, providing insights and recommendations for future marketing initiatives.
• Integrated marketing communication
• Brand messaging
• Content creation and distribution
• Campaign management
• The resume showcases the applicant’s experience with a clear and concise format, making it easy for the hiring manager to read and understand their skills.
• The applicant uses numbers and statistics throughout the resume, giving credibility to their achievements and experience.
• The summary section provides a clear overview of the applicant’s skills and experience, making it easy for the hiring manager to understand their value proposition.
• The use of action verbs throughout the resume shows the applicant’s accomplishments and contributions to their previous companies.
• The resume lacks a professional design or visual elements, making it difficult to stand out among other applicants.
• The education section is at the bottom of the resume, below the work experience, which may not be ideal for recent graduates or those with limited experience.
• The applicant’s achievements and responsibilities are somewhat repetitive and could be more varied, showing different skill sets and accomplishments.

Tips for Improving the Resume:

• Consider the use of a professional design or incorporating visual elements to make the resume stand out among other applicants.
• Move the education section closer to the top of the resume, especially for recent graduates or those with less experience in the field.
• Vary the language and structure of the applicant’s accomplishments and responsibilities to showcase different skill sets and achievements.
• Consider using bullet points or subheadings to make the resume easier to read and follow.
• Add any relevant certifications or professional development to the resume to show continuous learning and industry knowledge.

By incorporating these tips, the applicant can improve their already successful marketing communications manager resume and increase their chances of landing the desired job.

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22 Marketing Resume Examples & Guide for 2024

Marketing drives brand awareness, generates leads, and fosters customer engagement. When crafting your resume, highlight your experience with digital campaigns, market research, and content creation. Consider adding skills like data analysis, social media management, and SEO expertise to demonstrate your capabilities. Also, emphasize measurable achievements and your ability to adapt to market trends, which can significantly enhance your appeal to potential employers.

All resume examples in this guide

Marketing Intern

Affiliate Marketing

Business Marketing

Content Marketing

Creative Marketing

Ecommerce Marketing

Email Marketing

Event Marketing

Experiential Marketing

Fashion Marketing

Freelance Marketing Consultant

Growth Marketing

Influencer Marketing

Marketing And Sales

Marketing Assistant

Marketing Associate

Marketing Coordinator

Marketing Specialist

Sports Marketing

Telemarketing

Resume guide.

Resume Format

Marketing Resume Experience

Hard & Soft Skills

Certifications and Education

Resume Summary Tips

Additional Resume Sections

Key Takeaways

By Experience

Marketing professionals who are preparing a resume for a new position face some unique challenges that can impact their chances of making a good impression on recruiters and HR managers.

Oftentimes, they focus on the wrong information or forget to document their accomplishments in expanding market reach, increasing ROIs, and other key marketing metrics.

In this guide, we will discuss the common pitfalls and mistakes many marketing professionals make when creating a tailored marketing resume. We use real-world examples to cover necessary information, such as how to:

• Create a properly formatted resume that perfectly balances your creative and technical skills along with your business savvy.
• Quantify complex metrics, such as ROIs, conversion rates, click-through rates, and other marketing metrics, in a way that everyone can understand.
• Demonstrate your connection to the industry through memberships with national organizations and local networking groups.
• Highlight relevant advanced training through certifications in various marketing tools.

If this resume guide does not line up with your career plans, we have other relevant guides for you to check out:

• Event Marketing resume
• Fashion Marketing resume
• Sports Marketing resume
• Influencer Marketing resume
• Email Marketing resume

The first step in creating a marketing resume is to use the proper format, which includes specific sections that recruiters expect to find.

How to format a marketing resume

All resumes, regardless of position, follow a specific document format that everyone must adhere to, especially now that the popularity of applicant tracking systems is on the rise.

Fortunately, this format includes the standard document settings for most word-processing applications. If you are creating a new resume from scratch, you don’t have to worry about margins, line spacing, and font sizes. That being said, there are some choices that you can make in the formatting of your marketing resume.

Enhancv offers free resume templates  to get you started. These templates come in a variety of styles, from modern to creative, and include modern fonts such as Exo 2, Lato, Montserrat, Raleway, Rubix, and Volkhov. You can choose a more classic font, like Arial or Times New Roman, but these are outdated and overused, and we are building a more modern resume.

Whatever font you go with, make sure it is a serif or sans-serif font . Using a script or decorative font is not the way to make your resume stand out.

Your resume is divided into small sections where you will detail your:

• Title and current contact information
• A professional resume statement
• Details of past marketing experience
• Post-secondary education and any advanced training
• A list of technical, business, and creative skills

All of this needs to be done in no more than two pages, which is more than enough, even for marketers with 15+ years of experience. With a little work, you’ll find there is plenty of space to list your experience, education, and marketing skills.

When you are ready to apply for a marketing position, save it as a PDF document (.pdf) . This will preserve the look of your resume no matter what operating system or screen size they are using.

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Drop your resume here or choose a file . PDF & DOCX only. Max 2MB file size.

Already have a marketing resume ready to go? Run it through our resume checker  to get an in-depth analysis.

Before we begin adding your career details, take a look at the must-have sections and what recruiters want to see from their pool of candidates:

The top sections on a marketing resume:

• Profile summary: A brief statement that summarizes your career and includes any profitable sales strategies, increases in profits, or social media saturation.
• Core competencies: Include a list of technical, creative, and marketing skills that highlight your unique set of knowledge and marketing abilities.
• Professional experience: Detail your past work experience in concise bullet points that quantify marketing metrics and other accomplishments.
• Education and certifications: Demonstrate a foundation of knowledge of rudimentary and advanced marketing skills through post-secondary education and industry certifications.
• Skills and tools: Detail your experience in a wide range of technical, business, analytical, and creative software and industry tools such as SEO, Mailchimp, Google Analytics, and Salesforce.

When listing the details of your past accomplishments, be sure to include the following:

What recruiters want to see on your resume:

• Experience in creating and implementing marketing strategies: The main responsibility of all marketers is to develop content and social media marketing strategies that target specific audiences and prompt them to engage.
• Proficiency in digital marketing tools: Experience with Google Analytics, SEO, and lead generation software shows recruiters you can analyze new trends and develop strategies to expand the company's market reach.
• Creativity and innovation: Marketing trends are constantly changing, and effective marketers need to come up with creative and innovative solutions to keep their brand or product relevant.
• Strong communication skills: Marketing is all about promoting a brand or product, and that requires superb communication and listening skills to engage different audiences and build a connection with each of them.
• Analytical skills: Recruiters need to know if their new hires will be able to analyze marketing trends and develop the best strategies based on the data they analyze.

The first section we will work on is the resume experience section, which will include any past marketing or other jobs where you performed the duties of a marketer. Because you want to highlight your most recent experience, you will list all jobs in reverse chronological order .

How to write your marketing resume experience

The resume experience section is where you will list any marketing experience within a specified field. Marketing a popular child’s toy requires a unique marketing approach that is different than how you would market pharmaceuticals or climate change initiatives.

Many marketing experts fail to properly detail their work experience in a way that shows what they bring to the table. Instead of listing accomplishments with quantifiable data, they simply include the job duties and responsibilities. Recruiters are well aware of the requirements for the job. After all, they are the ones who wrote the job post.

Let’s take a look at a real-world marketing resume experience example to give you a visual of what we mean:

• • Execute direct email, push, and SMS marketing campaigns
• • Create new email templates and user journeys using Salesforce Marketing Cloud
• • Develop campaigns that are more personalized to the customer with updated graphics and other features
• • Optimize design layout to improve readability on all devices
• • Develop weekly reports for staff and executive officers

This resume example reads more like they simply pasted the job details and did nothing to show how well they performed on the job. Don’t do this.  

Each job entry should list how you used your skills and knowledge to produce actionable results. “Execute direct email…” should be “Executed direct email…” It is a task you have already performed and should be written in the past tense.

Another common mistake is not listing the industry type or a brief company description. Right now, we have no idea what they are marketing. This example leaves more questions than answers and does not make a good impression.

Let’s see if we can improve it by adding some more details about the company and their performance:

• • Executed 200+ direct email, push, and SMS marketing campaigns to existing and new markets, which led to a 20% increase in new customer accounts
• • Created 50+ email templates and user journeys using Salesforce Marketing Cloud
• • Developed 100+ campaigns using graphics, personalization, and advanced features, such as AI integration and more targeted ads based on customer feedback
• • Optimized design and layouts of 10,000+ emails, ensuring user and mobile-friendly capabilities
• • Tested 5,000+ emails for quality assurance, which reduced grammatical errors by 39%
• • Developed and presented 7+ reports to staff and executive officers every week

That’s much more like it. Notice how, instead of just listing the job duties, they include vital information about the scope of their work and the positive impact they had. This example does a great job of showing:

• The effect they had on adding new customers through developing new email marketing campaigns.
• Experience using a specific marketing tool (Salesforce) to demonstrate their knowledge of industry software.
• The amount of workload they are comfortable handling.
• Experience in improving workflow and reducing production errors.
• The ability to work with all levels of employees, from support staff to upper management.

Notice how this example includes the company’s industry, vacation rentals. This helps recruiters determine if the person has the right experience for their marketing field.

How many jobs should you include in this section? Because of the limited space, include no more than three jobs. Any more than that, and you risk going over the two-page limit and most recruiters will stop reading at that point.

Now it’s time to focus on one area where over 80%  of job seekers  fail to take full advantage of the potential of their resume.  

How to quantify impact on your resume

We saw in the resume experience section how much of an impact using numbers and percentages  can make on your resume. Marketing pros are at a unique disadvantage when it comes to quantifying their actions. It’s not so easy to quantify customer aquisitions, conversion rates, and cost-per-lead reductions of targeted ad campaigns.

Here are some examples of marketing metrics that will help you make a big impact:

• Total revenue generated: “Directed the launch of a campaign for a new educational product, resulting in revenue of $5.4M in the first year.”
• Customer/Client acquisition: “Planned client relationship cultivation events to promote growth, resulting in expansion of clientele base by 53%”
• Number of marketing campaigns: “Created 35+ content marketing initiatives to drive traffic, increasing revenue by 12% with a 6% boost in donor retention.”
• Conversion rate increases: “Analyzed sales funnels while measuring online campaign performance, resulting in a 17% improvement in customer conversion rates.”
• Budgetary savings: “Worked with local shelters to build a paid advertising campaign on Facebook and Instagram, resulting in a 55% cost reduction per lead.”
• Increases in social media engagement: “Worked with local restaurants to grow their online search presence, leading to an increase in organic search traffic from 100 to 1,000 users per month on average.”
• SEO Ranking improvements: “Achieved 1st position on the Google Search Page for selected keywords (5000+ set).”
• Email marketing metrics: “Developed and executed a targeted email campaign resulting in a 25% increase in open rates and a 15% increase in click-through rates.”

Apps like Google Analytics and Hubspot can help you find these and other marketing metrics.

How do I write a marketing resume with no experience

If you are looking for your first marketing job, have no fear. You don’t need formal marketing experience to qualify, but you will need to show you have the relevant skills and experience to be an effective marketer.

For first-time marketers, recruiters like to see past work experience  in:

• Content creation
• Sales or general retail experience
• Social media management
• Freelance design work
• Marketing internships

If you manage several personal social media accounts that have the same type of content, you can use that as an example of your marketing experience. If you volunteered your time to help an organization expand its market reach, you want to include that on your resume.

Ideally, you want to list those jobs that show a steady progression toward a marketing career. Take a look at this real-world resume example from someone who is interested in a marketing career:

Each job uses the skills and tools that a marketer would need and does not include similar jobs. There’s no need to list other sales jobs where you did the same duties as the one listed, especially if you are applying for your first marketing job.

How to list your hard skills and soft skills on your resume

Marketers need a wide range of creative, technical, and business skills to generate effective ad campaigns, increase ROIs, and attract new customers to their brand or product. Your job is to list only those skills that are necessary to the specific job you are applying to.

You would only include “First aid/CPR training” as a skill set if you are marketing life-saving products or working in an environment that requires First Aid and CPR training.

Your hard skills  are those skills that you learn through coursework at a university or trade school, internships, and real-world experience through part and full-time jobs and personal projects. They include essential skills such as data analysis, budget management, and experience with Adobe Creative Suites.

Some of the most-requested hard skills from employers include:

Best hard skills for your marketing resume

• Search engine optimization (SEO)
• Pay-per-click (PPC)
• Google analytics
• Content management systems (CMS)
• Social media advertising
• Email marketing
• Adobe Creative suites
• Market research
• Marketing automation software
• Articulate storyline
• HTML/CSS knowledge
• Customer relationship management (CRM)
• Data analysis
• Strategic planning software
• Graphic design tools
• Video editing software
• Conversion rate optimization (CRO)
• A/B testing
• Microsoft Office suites

Soft skills define more personal skills, such as emotional intelligence and being able to work with all types of people (interpersonal skills). You generally pick these up through everyday life experiences and spending time with your friends, family, and peers.

Without these skills, marketers would have difficulty relating to their customers, creating creative ad campaigns, and leading a team of diverse employees.

These are the top soft skills  that are crucial to be a successful marketer:

Best soft skills for your marketing resume

• Communication skills
• Problem solving
• Critical thinking
• Adaptability
• Analytical thinking
• Time management
• Decision making
• Collaboration
• Negotiation
• Emotional intelligence
• Customer service
• Attention to detail
• Relationship building
• Salesmanship
• Listening skills

Before we move on to the education section, let’s talk about tailoring your resume  to the job post. This will help you make a better first impression and score higher with applicant tracking systems.

When creating a job post, HR staff will add specific keywords and phrases to narrow their pool of candidates. If they use an applicant tracking system, the software will score each resume on the number of matching keywords.

If the job duties say: “Exceptional interpersonal and communication skills, including a high level of emotional intelligence and empathy.”

Your resume must include “empathy,” “communication skills,” and “interpersonal” in either the resume experience section, professional summary, or skills sections. It is OK to list them in multiple sections, like the resume summary and work experience or technical skills sections.

While you don’t necessarily have to add the exact words, a 100% match may score higher than a partial match.

How to list your certifications and education on your resume

Listing your education is required for all resumes, no matter how long ago you graduated. It shows employers that you have a solid educational foundation and are willing to put in the work necessary to learn the skills you need to succeed.

While some entry-level marketing jobs may not require a bachelor’s degree, earning one will allow you to advance to higher positions and earn more money. The best degrees for marketing include:

• Marketing/Digital marketing
• Business administration
• Communications
• Advertising
• Graphic design

When adding your post-secondary education, you want to include:

• Name of the degree
• School name and location
• Dates of attendance/graduation date
• Course description

First-time marketers with only an internship or summer job under their belt can add college coursework  in a short bullet list as well as any school volunteering projects, achievements, or recognitions. Take a look at this example of a resume education section for someone who wants a career in marketing:

• • Introduction to Marketing
• • Marketing research
• • Consumer behavior
• • Salesforce management
• • E-commerce
• • Advertising and sales promotion
• • Principles of selling
• • Email marketing
• • Current Brand Activation Association (BAA) member

In addition to a 4-year degree, marketers can further hone their skills by earning certifications for various marketing tools and software. All you need to list in this section is the name of the certificate and the company that provided the training.

If you need to boost your knowledge and earning potential, consider applying for one of these certificates:

Best certifications for your marketing resume

• Google Analytics certification
• HubSpot Content Marketing certification
• Meta certification
• Salesforce Certified Marketing Cloud Email Specialist
• HootSuite Social Media Marketing Certification

How to write your marketing resume summary or objective

This next section is one more area that you can to tailor to the job you are applying for. Which one is right for you, a summary or objective? That depends on how much marketing experience you have.

A resume summary  is a summarization of your marketing career and includes accomplishments in various marketing metrics, such as increased revenue generation and year-over-year expansion of market reach. It is for those marketers with 5-10+ years of experience within the same marketing field (e.g, content marketing, email marketing, or product marketing ).

A resume objective  is for marketers that are in the beginning of their careers and still need to gain some real-world experience. It includes their career objectives and how they plan to reach those goals.

For this guide, we will focus on showing you how to create an effective resume objective using a real-world example from a young marketing professional’s resume.

In this example, we see what many marketers do when writing about their career. It’s a good start, but can bo so much better.

We get a clear picture of this person’s experience as an e-commerce and social media strategist and how they used their skills to improve their client’s online presence. There are some key details that are missing that can be easily added:

Now we have a more targeting resume objective that does an impressive job of stating:

• The years of experience
• Specific platforms where they have experience in
• The number of accounts they managed
• Their interest in finding a company that allows them to gain valuable experience in specified areas

This is a great example of how you can write a powerful statement in only 4 sentences.

Now that we’ve gone over the main sections of your resume, let’s talk about some additional resume sections  that are important for marketers to have on their resumes.

Additional sections for a marketing resume

There are just a few more sections that we need to discuss before you can submit your polished resume.

Networking is very important for marketers in all fields, and recruiters like to see memberships in national or local marketing groups. There is a Professional Association section where you can list your affiliation to one or more groups:

Including this information shows that you are building new industry connections and staying informed of new marketing trends, tools, and technologies.  

On top of your education and marketing certifications, you can also list additional training through workshops, conferences, and other professional development courses or programs:

Here are some other special Enhancv resume sections  that you should consider adding to your resume:

• Achievements: Highlighting awards and recognitions related to marketing gives proof of your expertise in the field and can help you get noticed.
• Spoken languages: This section is essential if the job requires mastery of a second language.
• Publications: Another great way to show off your expertise in marketing is by listing any blog posts, articles, or books you wrote and published.
• Volunteering: Recruiters love to see their employees donate their time and marketing experience to a charity or local community group.
• Technical skills: Marketers need experience in a wide range of equipment and software, from video cameras and editing software to Microsoft Office, Google Analytics, and MailChimp.

Adding an online portfolio to your resume

Having a portfolio is not just for painters, photographers, and fashion designers. Thanks to the internet, we can now create a website portfolio for any type of industry.

Marketers can take full advantage of this and showcase their past accomplishments and projects on a single website instead of giving them multiple links.

Here are some of the most common types of content that you can include in your marketing resume:

• Samples of content creation
• Social media strategy statistics
• Managed social media accounts
• Design work
• Email marketing campaigns
• Website projects
• SEO and SEM projects
• Press releases
• Publications

Where can you add a portfolio link? The header is the best place for this:

Notice how the title includes their certification and the industry type. This section is often overlooked as a way to further highlight your marketing experience.

Should you add a photo to your marketing resume? There are a few positions where adding a resume photo is appropriate, and this is one of them. When adding a photo, make sure to use a professional headshot where you are professionally dressed and is well lit.

Key takeaways

Our journey toward building an attention-grabbing marketing resume is complete. Congratulations!

Now that you are aware of the common mistakes and pitfalls marketers face, you will have a resume that:

• Effectively uses numbers and percentages to quantify complex marketing metrics in the summary/objective and work experience sections.
• Highlights industry-related technical and business skills, creative abilities, and interpersonal skills in a way that demonstrates all necessary marketing skill sets.
• List professional associations and networking groups that show you stay current with new trends and technologies.
• The value of adding a digital portfolio and other resume sections to detail past marketing accomplishments and your passion for marketing.

Marketing resume examples

Explore additional marketing resume samples and guides and see what works for your level of experience or role.

Looking to build your own Marketing resume?

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Marketing Text-Only Resume Templates and Examples

Mina Sayed (123) 456-7890 [email protected] LinkedIn | Portfolio Miami, FL 12345

A social media marketing coordinator with three years of experience specializing in brand messaging, content writing, data analytics, and Hootsuite. A proven track record of developing marketing strategies and executing social media campaigns to drive brand exposure across target audiences.

Professional Experience

Social Media Marketing Coordinator, Rise Marketing Inc., Miami, FL June 2022 – present

• Oversee all aspects of social media marketing for a premiere technology start-up, manage Facebook, LinkedIn, and Twitter accounts, and improve followership by over 400% across all social media platforms
• Coordinate with the marketing team and senior leadership to establish a brand identity centered on trust and integrity and ensure alignment with target audiences and core demographics
• Support marketing initiatives for the launch of a new software product, coordinate social media campaigns, and raise awareness of online launch events

Social Media Marketing Intern, University of Florida, Gainesville, FL September 2021 – June 2022

• Managed social media editorial calendars and platforms in coordination with a team of students and three faculty advisors, including LinkedIn, Twitter, and Facebook
• Spearheaded a Twitter campaign to raise awareness of student cultural organizations and events and collaborated with the team to overhaul social media strategy, resulting in a 200% increase in engagement
• Brand messaging
• Content writing
• Data analytics
• Marketing strategy
• Social media marketing

Certifications

• Certified Social Media Manager (CSMM), 2022

Bachelor of Science (B.S.) Marketing University of Florida, Gainesville, FL September 2017 – June 2021

Aliya Jackson (123) 456-7890 [email protected] LinkedIn | Portfolio San Diego, FL 12345

A Senior Digital Marketing Specialist with eight years of experience specializing in SEO marketing, social media advertising, and content marketing. A strong history of building successful brands and expanding online presence. Adept at developing strategies to drive community engagement and market penetration.

Digital Marketing Strategist, Skyline Marketing Inc., San Diego, CA October 2018 – Present

• Manage all online marketing for a portfolio of 12 client accounts valued at $100K-$300K, define digital marketing strategy, and align brand messaging with target audiences across a variety of industries, including technology, fitness, travel and hospitality, and healthcare
• Collaborate with marketing teams to develop visual materials, content, and website designs
• Enhance social media presence for clients across Facebook, Twitter, and YouTube, leading to a 55% increase in followers and a 72% increase in community engagement on average

Digital Marketing Coordinator, West Beach Fitness, San Diego, CA June 2015 – October 2018

• Defined digital marketing strategy for a new fitness center and developed range of marketing materials, including brochures, articles, press releases, newsletters, and videos
• Established and managed social media presence on Facebook, Twitter, and Instagram, developed a series of YouTube fitness videos, and generated a 35% increase in community engagement across all accounts
• Drove SEO marketing initiatives, performed research to enhance keyword optimization, conducted link-building campaigns, and increased web traffic by over 200%
• Digital Marketing Strategy
• SEO Marketing
• Lead Nurturing
• Content Marketing
• Certified Web Professional – Web Developer, IWA, 2016
• Certified Digital Designer (CDD), ADA, 2015

Bachelor of Science (B.S.) Marketing University of San Diego, San Diego, CA September 2011 – June 2015

Joseph Corbin (123) 456-7890 [email protected] LinkedIn | Portfolio Seattle, WA 12345

A Marketing Manager with 10+ years of experience defining brand messaging and leading campaigns for enterprise organizations. A proven track record of identifying opportunities to enhance digital marketing efforts and grow brand awareness across core demographics. Adept at building and leading diverse marketing teams.

Marketing Manager, West Coast Airlines, Seattle, WA July 2016 – Present

• Develop and implement large-scale campaigns to enhance brand awareness for a premiere airline valued at $200M, oversee the redesign of landing page, and increase sales conversions by 42%
• Manage and build a 20-person marketing team, oversee an annual budget of $30M, lead paid, social, and digital marketing initiatives, and achieve a 150% ROI on average for marketing campaigns
• Analyze KPIs, market indicators, and industry trends to revamp brand messaging and identity with an emphasis on diversity, inclusion, and equity (DEI)

Marketing Manager, White Tiger Consulting, Seattle, WA June 2013 – July 2016

• Managed a team of 15 marketing specialists, social media coordinators, and graphic designers to enhance visual marketing and brand identity for a $1.5M client portfolio
• Led initiatives to unify visual marketing and brand messaging across all platforms, coordinated with key stakeholders to define marketing strategy, and increased web traffic by up to 300% for clients
• Analyzed Google Analytics to evaluate online presence and define SEO marketing strategy, delivered presentations to clients, and identified opportunities to enhance web page performance
• Marketing Strategy
• Cross-Functional Leadership
• Brand Messaging
• Project Management

Bachelor of Science (B.S.) Marketing University of Washington, Seattle, WA September 2009 – June 2013

Yaling Zhang (123) 456-7890 [email protected] LinkedIn | Portfolio San Francisco, CA 12345

A social media marketing manager with five years of professional experience, specializing in Google Analytics, SEO strategy, and brand messaging. A strong history of leveraging creative marketing approaches to grow brand awareness and social media presence.

Social Media Marketing Manager, Cadence Marketing Solutions Inc., San Francisco, CA August 2021 – present

• Develop and implement comprehensive social media strategies to increase brand visibility and engagement by 32%
• Analyze social media performance using Google Analytics, leading to data-driven adjustments that improved customer acquisitions by 23%
• Manage four social media accounts and ensure consistent brand voice and timely response to customer inquiries

Social Media Marketing Coordinator, GoPro, San Francisco, CA June 2019 – August 2021

• Created engaging content for various social media platforms, contributing to a 15% increase in followership and a 16% increase in engagement rates
• Developed and implemented high-impact SEO strategies to improve website visibility, resulting in a 35% increase in organic traffic
• Coordinated with sales and product teams to develop integrated marketing campaigns, leading to a 20% increase in product sales
• SEO strategy
• Content development
• Google Analytics
• Certified Social Media Manager (CSMM), 2019

Bachelor of Science (B.S.) Marketing University of San Francisco, San Francisco, CA September 2015 – June 2019

John Bergsen (123) 456-7890 [email protected] LinkedIn | Portfolio New York, NY 12345

A marketing specialist with six years of professional experience specializing in digital marketing, content development, and lead generation. A proven track record of executing high-impact campaigns to enhance audience engagement and drive brand growth.

Marketing Specialist, Solaris Marketing Inc., New York, NY February 2019 – present

• Define and execute a wide range of digital marketing campaigns, evaluate consumer trends, and provide recommendations to enhance digital presence for major client accounts valued at $120,000 to $300,000
• Utilize Google Analytics to analyze web performance and identify opportunities to increase paid search and organic traffic by up to 32%
• Coordinate cross-functionally with digital marketing teams, web developers, and client stakeholders to define effective marketing strategies in alignment with brand goals

Marketing Specialist, Elevate Education, New York, NY June 2018 – February 2019

• Led a variety of digital marketing initiatives to drive traffic and improve lead generation for a premier e-learning company, resulting in a 130% increase in enrollments
• Conducted comprehensive analysis of SEO performance and competitor sites to enhance web copy, resulting in a 14% increase in site traffic
• Executed a large-scale project to launch online advertisements on LinkedIn and Facebook, contributing to a 24% increase in sales conversions
• Digital marketing
• Competitive analysis
• Data-driven decision-making
• Copywriting
• Brand awareness
• Professional Certification in Digital Marketing, AMA, 2018

Bachelor of Science (B.S.) Marketing Columbia University, New York, NY September 2014 – June 2018

Raymond Ortiz (123) 456-7890 [email protected] LinkedIn | Portfolio Nashville, TN 12345

A product marketing professional with eight years of experience specializing in campaign strategy, behavioral analysis, and brand messaging. A proven track record of supporting new product launches and identifying opportunities to drive sales and brand awareness.

Product Marketing Specialist, Starlight Gaming Co., Nashville, TN July 2018 – present

• Develop and implement comprehensive marketing strategies for a gaming electronics product line generating over $2.3 million in annual revenue, contributing to a 67% increase in product sales over two years
• Leverage analytics tools to monitor campaign performance and identify opportunities to enhance digital strategies, resulting in a 14% increase in marketing ROI
• Collaborate with cross-functional teams, ensure alignment of marketing activities with overall project goals, and cultivate an inclusive team environment

Product Marketing Specialist, Skyline Gaming Studio, Nashville, TN June 2016 – July 2018

• Created high-impact marketing content to support new product launches for an indie gaming studio, developed and implemented social media campaigns, and identified opportunities to enhance brand awareness in a crowded marketplace
• Analyzed consumer demographics and tailored campaign strategies toward target audiences, contributing to $4.5 million in product sales
• Product marketing
• Project management
• Cross-functional collaboration
• Behavioral analysis
• Professional Certified Marketer (PCM), AMA, 2016

Bachelor of Science (B.S.) Marketing University of Tennessee, Knoxville, TN September 2012 – June 2016

Jessica Lang (123) 456-7890 [email protected] LinkedIn | Portfolio Detroit, MI 12345

A marketing analyst with seven years of professional experience specializing in market research, competitor analysis, and digital marketing strategy. A strong history of analyzing complex data and consumer behavior to support strategic decision-making for high-end brands.

Marketing Analyst, FitBit, Detroit, MI March 2019 – present

• Conduct extensive market research and analysis to identify key market trends, leading to a 15% increase in engagement across targeted marketing campaigns.
• Develop and implement comprehensive marketing strategies, resulting in a 20% increase in product sales by 20% within the first quarter of implementation
• Prepare and deliver detailed reports to senior management, providing actionable insights and recommendations to support data-driven decision-making.

Marketing Analyst, Highland Auto Insurance, Detroit, MI June 2017 – March 2019

• Performed in-depth marketing research and competitor analysis, providing valuable insights into customer behavior and competitor strategies
• Supported the development of innovative digital marketing strategies, resulting in a 10% increase in market share within the first year
• Utilized various marketing software and Google Analytics to analyze data, generate reports, and improve the effectiveness of digital campaigns
• Marketing research
• Competitor analysis
• Data analysis
• Consumer behavior
• Trend analysis
• Certified Market Research Analyst (CMRA), IIMRA, 2017

Bachelor of Science (B.S.) Marketing University of Michigan, Ann Arbor, MI September 2013 – June 2017

Allison Diamond (123) 456-7890 [email protected] LinkedIn | Portfolio 123 Your Street, Newark, NJ

A Digital Marketing Manager with eight years of professional experience, specializing in SEO, Google Analytics, email marketing, and social media campaigns. A strong history of delivering world-class marketing solutions to grow digital presence and brand awareness for clients. A strong cross-functional leader with expertise in marketing automation.

Digital Marketing Manager, SEO Marketing Pros, Newark, NJ May 2016 – Present

• Manage the development of digital marketing strategies for enterprise client accounts valued at $1.5M-$5M in annual incremental revenue, including the execution of Google Ad campaigns and rebranding initiatives
• Coordinate cross-functionally with web development teams to enhance customer web properties and drive SEO, resulting in 50%-250% increases in page views
• Oversee social media marketing campaigns to grow brand awareness and lead generation for emerging product lines on Instagram, Facebook, and YouTube
• Interface with C-level executives and client stakeholders to identify target demographics and define brand messaging across all marketing channels

Digital Marketing Manager, Alita Inc., Newark, NJ May 2011 – May 2016

• Developed, managed, and executed SEO, affiliate advertising, and social media programs to drive customer engagement and acquisition in a crowded marketplace for a high-end shoe brand with over $20M in annual revenue
• Drove end-to-end digital marketing campaigns for three footwear product lines, analyzed KPIs, and coordinated with marketing teams to define customer retention strategy
• Led social media campaigns and email blasts to generate new leads and retain existing customers, which contributed to a $1.5M increase in sales

Bachelor of Science (B.S.) Digital Marketing University of Newark, Newark, NJ September 2007 – May 2011

• Search Engine Optimization (SEO)
• Account-Based Marketing (ABM)

Raheem Richardson (123) 456-7890 [email protected] LinkedIn | Portfolio 123 Franklin Pike, Nashville, TN 12345

Resourceful Product Marketing Manager with 7+ years of experience. Collaborate across functional lines to set high-impact market strategies and hone client communications.

Product Marketing Manager, 23andMe, Nashville, TN October 2017 to Present

• Coordinate marketing and promotions of various company products
• Write, edit, and distribute content to various communication platforms, including web, PR, advertising, social media, and sales support materials
• Review and offer product feedback to content writers, project managers, and other marketing staff
• Helped drive 2M+ new visits to company website in the past year, building a powerful new online market presence
• Streamlined marketing processes to achieve greater daily efficiency

Product Marketing Specialist, 23andMe, Nashville, TN September 2015 to October 2017

• Created sales and marketing materials for 5 product launches, laying groundwork for $300K new yearly revenue
• Earned “Marketing Employee of the Month” twice for improvements to product marketing literature and sales tools

Bachelor’s Degree – Communications University of Tennessee, Knoxville, TN

• Fluency in Spanish | Proficiency in Italian
• Competitor & Market Analysis
• Consumer Analytics
• Content Writing & Editing
• Cross-Functional Collaboration
• Customer Needs Assessment
• Customer Satisfaction
• Digital & Social Media Marketing
• Integrated Marketing Communications
• Market Share Growth
• New Product Launch
• Pricing Strategy
• Process Redesign & Improvement
• Product Branding & Positioning
• Product Demand Forecasting
• Public Speaking & Presentations
• Sales Team Training & Support
• Strategic Brand Management
• Time & Resource Management

Zara Sparks (123) 456-7890 [email protected] LinkedIn | Portfolio 123 Your Street, Columbus, OH 12345

Professional Profile

A Digital Marketing Manager with seven years of experience, specializing in brand messaging, Google Analytics, SEO marketing strategy, and cross-functional leadership. A proven track record of managing multi-million dollar budgets and executing digital campaigns to enhance user engagement and drive market penetration.

Digital Marketing Manager, Vera Bradley, Fort Wayne, IN March 2019 – Present

• Manage marketing strategy and execution across a variety of channels, oversee an annual budget valued at $3.5M, conduct media buying, and lead a 20-person marketing team
• Partner with the merchandising team to coordinate product highlights across all digital efforts, ensure cohesive brand messaging, and identify opportunities to improve user engagement
• Conceptualize and implement new email marketing strategy and campaigns, resulting in a 25% click-thru rate (20% above industry average)

Marketing Manager, CeraVe, Indianapolis, IN July 2013 – August 2015

• Led a dynamic team comprised of 10 marketing specialists, coordinated all aspects of campaign execution, and spearheaded a variety of B2B marketing initiatives, resulting in a 250% ROI on average
• Coordinated with client stakeholders to deliver copywriting services and web content for new product launches and serve as the point of contact for client accounts valued at up to $400K

Bachelor of Business Administration in Finance University Of North Carolina, Chapel Hill, NC, May 2013

• Digital Marketing
• Market Forecasting
• Social Media Strategy
• Customer Relationship Management (CRM)
• HubSpot Content Marketing Certification, 2016

To craft an accomplishment-driven marketing resume, emphasize career achievements rather than day-to-day job responsibilities. As you build your resume, reflect on your value to your clients, teams, and organizations. Also, evaluate your long-term goals and determine whether your content aligns with your career objectives.

For example, if you’re a marketing manager transitioning to a director of corporate communications, heavily emphasize your public relations experience. If you’re pursuing a career in digital marketing, you’d highlight your versatility and advanced knowledge of search engine optimization (SEO), social media, and brand messaging. We’ll provide valuable insights to help you translate your career experience into a powerful marketing document.

1. Write a dynamic profile summarizing your marketing qualifications

It’s important to grab the hiring manager’s attention as early as possible on your resume. Crafting a strong professional profile lets you draw attention to your most relevant qualifications at the top of your document. Start by including your title, years of experience , and three to four specializations that align with the job posting in the first sentence. In the following sentences, provide industry-specific details to demonstrate your area of marketing expertise. This will help you make a solid first impression on prospective employers.

Senior-Level Profile Example

Entry-level profile example.

A social media marketing coordinator with three years of experience specializing in brand messaging, content writing, data analytics, and HootSuite. A proven track record of developing marketing strategies and executing social media campaigns to drive brand exposure across target audiences.

2. Add your marketing experience with compelling examples

As a marketing professional, craft bullet points to showcase your most compelling achievements within your industry. Hard numbers, metrics, and monetary figures should be incorporated wherever possible to establish a sense of scope for your accomplishments. The most important aspect of the resume-building process is drawing attention to the bottom-line value you bring to your clients, teams, and organizations. Even if you can’t quantify an accomplishment using data, you can still highlight the positive impact of your contributions. This makes all the difference in generating interviews during the job search.

Senior-Level Professional Experience Example

Marketing Manager, West Coast Airlines, Seattle, WA July 2016 – present

• Develop and implement large-scale campaigns to enhance brand awareness for a premiere airline valued at $200 million, oversee the redesign of the landing page, and increase sales conversions by 42%
• Manage and build a 20-person marketing team, oversee an annual budget of $30 million, lead paid, social, and digital marketing initiatives, and achieve a 150% return on investment (ROI) on average for marketing campaigns
• Analyze key performance indicators (KPIs), market indicators, and industry trends to revamp brand messaging and identity with an emphasis on diversity, inclusion, and equity (DEI)

Entry-Level Professional Experience Example

Social Media Marketing Coordinator, Rise Marketing Inc., Miami, FL June 2020 – present

3. Include education and certifications relevant to marketing

Certifications are especially important for professionals within the marketing industry. You can pursue a wide range of certifications, so focus on credentials that further emphasize your expertise within your specific type of marketing. Digital marketing managers will value certifications that emphasize their knowledge of SEO and content marketing. If you’re focused on product marketing, prioritize a Professional Certified Marketer (PCM) credential.

• [Degree Name]
• [School Name], [City, State Abbreviation] [Dates Enrolled]
• Bachelor of Science (B.S.) Graphic Design
• Temple University, Philadelphia, PA September 2012 – June 2016
• [Certification Name], [Awarding Organization], [Completion Year]
• Certified Web Professional – Web Developer, IWA, 2018
• Certified Digital Designer (CDD), ADA, 2017

4. List key skills and proficiencies for marketing

Most organizations rely on Applicant Tracking Systems (ATS) to identify qualified candidates for job openings. To ensure ATS compliance, incorporate keywords that match the job description. However, it’s also important to understand that hiring managers want tangible examples of you using your marketing skills throughout your career. Rather than simply listing SEO marketing in your skills section, craft a bullet point detailing a specific campaign you managed and describing the results. Below are potential keywords you may encounter during the job search:

How To Pick the Best Marketing Resume Template

Selecting a template for marketing resumes can be more complicated than in other industries. It’s best to have a straightforward template that organizes your content effectively. But you may also want to prioritize the aesthetic presentation of your template as a way of illustrating your personal brand as a marketing professional. The key is to achieve a healthy balance rather than have flashy colors and bulky graphics overshadow your career achievements.

Frequently Asked Questions: Marketing Resume Examples and Advice

What are common action verbs for marketing resumes -.

It’s easy to run out of action verbs during the resume-building process. Often, a limited number of verbs can describe your career achievements accurately. Marketing positions often involve much content writing, and using the same verbs repeatedly may create a negative image of your writing capabilities. We’ve compiled a list of action verbs you can use to craft your bullet points:

How do you align your resume with a job description? -

According to the Bureau of Labor Statistics , marketing jobs are expected to experience a 10% increase in growth from 2021 to 2031. This is a $1 billion industry within the U.S ., and there’s a growing need for marketing professionals who can leverage data and develop strategies to reach target audiences. Despite the positive outlook, you must align your resume with the job description to secure the most lucrative opportunities.

For example, if a company is looking for a digital marketing manager with a strong background in content writing and SEO, highlight your experience creating quality web copy to improve user engagement, time-on-page, and web traffic. If an organization is seeking an expert in growth marketing, you could illustrate how you utilized multi-channel marketing to improve conversion rates. By tailoring your resume to the job description, you’ll significantly increase your odds of landing the interview.

What is the best marketing resume format? -

Marketing resumes should always use a reverse chronological format. This ensures that your most recent and relevant experience is featured at the top of your resume. Functional resumes, also known as skill-based resumes, are considered outdated by hiring managers and recruiters. This approach prioritizes listing skills and qualifications but lacks the detail required to properly convey your career achievements.

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Providing a matching cover letter can bolster your chances of landing the interview if the document is carefully tailored towards individual job opportunities. Rather than only reiterating information from the resume, mention something specific about the company’s reputation or work culture in the middle paragraphs. This will show prospective employers you’ve researched beforehand and are genuinely interested in the position. For more guidance, view our marketing cover letter guide .

Jacob Meade

Certified Professional Resume Writer (CPRW, ACRW)

Jacob Meade is a resume writer and editor with nearly a decade of experience. His writing method centers on understanding and then expressing each person’s unique work history and strengths toward their career goal. Jacob has enjoyed working with jobseekers of all ages and career levels, finding that a clear and focused resume can help people from any walk of life. He is an Academy Certified Resume Writer (ACRW) with the Resume Writing Academy, and a Certified Professional Resume Writer (CPRW) with the Professional Association of Resume Writers & Career Coaches.

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Marketing resume examples & templates

Marketing job market and outlook

A great marketing resume does just what a great marketing campaign accomplishes: It generates leads that become sales. In this case, the leads are interviews and the sale is your next awesome marketing job!

It takes time to create the right campaign, find the right audience and cultivate trust. The same is true of your marketing resume, but we can help make the process smoother.

Resume.io is a powerful tool for job seekers, with writing guides and resume examples for 300+ professions. With our tools and your marketing know-how, you will be on your way to a resume that resonates with hiring managers.

This guide, along with the corresponding marketing resume example, will cover the following topics:

What does a marketing professional do?

• How to write a marketing resume (tips and tricks)
• The best format for a marketing resume
• Advice on each section of your resume (summary, work history, education, skills)
• Professional resume layout and design hints.

Marketing professionals are responsible for the image of the products and services they represent and for generating interest that leads to sales. 

At its narrowest, marketers place advertising that will be seen by the company’s target audience, but in many cases, marketers must also manage social media, understand consumer behavior and mine data for the best ways to pinpoint exactly how, when and where to market their products and services.

Search for these titles during your job hunt

Don’t miss out on an opportunity because you left a keyword out of your online job search. Here are some titles employers use for marketing professionals, according to creative staffing agency Artisan Talent and HubSpot :

• Brand manager
• Account supervisor
• Business development executive
• Market development manager
• Marketing coordinator
• Marketing manager
• Product manager
• Social media marketing/email manager
• Blog/content marketing/SEO manager
• Paid marketing manager
• Public relations/media relations manager
• Marketing operations manager

The good news here is that companies expect to increase marketing hiring by 7.6% throughout 2021, the CMO Survey reports. Try applying at smaller companies, as they are looking to ramp up hiring much more quickly than larger firms.

Marketing professionals have another bright spot to take comfort in: 72.2% of marketers reported that the importance of their role has grown in the past year. The industry verticals with the highest marketing job growth were consumer services, healthcare, education and technology. 

It’s in your best interest to gain digital media skills if you don’t already have them. Companies are investing heavily in website optimization, digital media and SEO, data analytics and related technology updates, the survey found.

How much do marketing professionals earn?

Salaries vary greatly depending on experience, education and job responsibilities, but here are a few examples.

How to write a marketing resume

Getting going on your marketing resume starts with knowing what sections to include. Your CV must contain:

• The resume header
• The resume summary (aka profile or personal statement)
• The employment history section
• The resume skills section
• The education section

A great marketing campaign starts with learning about the targeted consumer. The same is true of your resume. Get to know the company you are applying to. Learn about its employees, its philosophy, its products and services. Find out as much as you can about the hiring manager and your prospective boss. Then, target your campaign and remember that you are the brand here.

Use consistent messaging, tone and style throughout your resume and cover letter. Follow these guidelines to make the most of your marketing CV:

• Keep up your branding throughout your resume and write as though you are addressing the company you wish to work for.
• Pay attention to creating a polished visual first impression with a resume template that has a creative edge without distracting from your message.
• Use your SEO optimization skills to target the ATS algorithms.

Beat the ATS

The Applicant Tracking System is your first chance to show off your ability to assess the customer’s needs (in this case the employer!) Use your data analysis abilities to insert appropriate keywords and phrases from the job listing into your marketing resume.

This will not only help you avoid being filtered out of the running for the job, but it will show your prospective employer that you know how to target your market.

Choosing the best resume format for a marketing professional 

Once again, the ATS comes into play. When it scans your resume, it is looking to place information in specific slots. To make the transfer from your document to the company’s HR system, use reverse chronological order, the format the ATS is programmed to scan.

The reverse chronological format centers on your employment history section where you’ll list your relevant work experience starting with the most recent role and working backwards up until about 10 years. This format is also best for marketing professionals since advancement can come through the skills learned in various positions.

Although other formats exist, you should use them only in special circumstances. Recent marketing graduates or those looking for a career shift can check out the resume formats we suggest as chronological alternatives or hybrids. 

For 99% of marketing professionals, reverse chronological order is the way to go.

Resume summary example: define your brand

You’re a creative thinker who knows how to garner interest in your product. The summary section of your marketing resume should be a breeze for you because it allows you a bit of free-flowing text to manage your image. 

Be clear about your message. What creative marketing campaign do you want to highlight here? What skills will make you a standout? You have 3-4 sentences to sell the hiring manager on why you are the right candidate for the job, so make sure your examples focus on the company’s needs.

If you want to take a look at more pointed resume samples, you can click over to our digital marketing resume example or our marketing associate resume sample . If you’re looking for ideas for higher level positions, try our marketing manager resume sample or if you prefer to work for yourself, our marketing consultant resume sample . See here all our marketing resume samples:

• Social Media Manager resume sample
• Art Director resume sample
• Digital Marketing resume sample
• Event Planner resume sample
• Content Writer resume sample
• Magazine Editor resume sample
• Blog Writer resume sample
• Content Marketing Associate resume sample
• Advertising Director resume sample
• Content Acquisitions Director resume sample
• Creative Director resume sample
• Brand Ambassador resume sample
• Brand Manager resume sample
• Public Relations resume sample
• SEO resume sample
• Marketing Coordinator resume sample

Take some time to consider how you would describe yourself, then add those strong adjectives to your profile. The goal of this section is to complement the rest of your resume and give the hiring manager an intriguing bit of information you can capitalize on during your interview.

You can find a resume example for your summary section below.

Experienced Marketing Specialist adept in overseeing traditional and new media strategies, designed to help companies reach goals in lead generation, brand awareness and user engagement.     

Employment history sample: your career roadmap

Your employment history section is the place in your marketing resume where chronological order comes into play. Bulk up your most recent job description and slim down your earlier positions as your career advances. That’s because recruiters are most interested in what you have done lately.

Develop each bullet item as though you were touting a product. (In fact, you are!) Start off with a strong action word, followed by the details, numbers and statistics that make your accomplishment all the more impressive.

• Generated 20% more leads weekly by refreshing social media campaign on a daily basis
• Wrote new marketing campaign that increased leads

Remember to optimize for the job. Focus on the skills your prospective employer seeks. If you can prove you are already doing the job they are hiring for, all the better.

Below you will find an adaptable employment history resume example.

• Worked to establish and implement strategic marketing plans designed to capitalize on market opportunities and achieve growth.
• Assessed competition and determined business and marketing plans to be implemented.
• Worked to foster a marketing plan that promoted brand awareness and effectively launched messages.
• Led the company on strategy, content, and creative initiatives for fully-integrated marketing communications.
• Successfully managed company social media accounts.
• Developed and managed email campaigns.

CV skills example: smart content

You know that if you don’t capture your target market’s attention in seconds, they are on to the next ad. That’s why the skills section of your marketing resume is so important. Many recruiters will glance here first to quickly see what skills you bring. If your list falls short, they are on to the next CV.

This CV section is the easiest to personalize for the ATS, so when you refresh your marketing resume for each position, you may want to start here to set your message. Make sure the skills listed here work with the other sections to form a coherent picture of your abilities.

Show you are a “T-shaped marketer”

What does that mean? That you have both a breadth and depth of knowledge. You have the base knowledge of business, marketing foundational skills and channel expertise. Here are the top 10 skills you need to demonstration, according to professional training company Digital Vidya :

Choose three to five of these abilities and then add some soft skills such as organization and communication to create a well-rounded skills section.

Below you will find a skills section resume example.

• Content Marketing
• Digital Marketing
• Effective Time Management
• SEO Optimization Skills
• Collaboration Skills
• Content Research & Development

Marketing education resume example

The education section of your marketing resume is a listing of your academic degrees. Most marketing management positions require a bachelor’s degree. If you have a master’s degree or higher, there’s no need to include high school.

You may have learned many of your skills on the job, but if you have taken any classes that enhance your candidacy, list those here as well.

If you have earned marketing awards or other accolades or are active in professional organizations, you may create a separate section called “Awards and Affiliations” to highlight your career achievements as well as your networking efforts.

Below you will find an education section resume example as a formatting guide.

• Bachelor of Science in Marketing, Boston College, Boston
• Sep, 2010 - May, 2014
• High School Diploma, Ipswich High School, Ipswich
• Sep, 2006 - May, 2010

Resume layout and design: you got this!

No brand is complete without a look. What is yours? You want to make a splash without looking flashy. You want to be remembered, but you don’t want your design overwhelming your message. As a marketing professional, you know these things! Make use of your skill to create a document that says, “I am a creative professional. I know how to draw the eye in and make the message clear.”

You may be tempted to go for color, graphics or elaborate fonts, but remember that your real goal is to impress with the content of your resume. Recruiters want to be able to find the information they need quickly and without eye strain. Stick to legible fonts and just a bit of color, if you must.

An attractive header that’s appropriate for the company and position is one of the key elements that will make your resume stand out. You may even choose to use different layouts for different companies. A resume template can make the formatting process much easier and give you more time to concentrate on the writing.

Key takeaways for a marketing resume

• You know all about presenting a brand, so use that skill here to create your career brand.
• The demand for marketing professionals is on the upswing, especially in smaller companies — digital skills are a must.
• Make sure to add in keywords from the job description using the exact same language as the employer to overcome the ATS.
• Check out our marketing resume sample for more ideas on how to create an attractive and functional page layout.

Beautiful ready-to-use resume templates