my personal brand presentation

Master the Art of Personal Brand Presentation Today

November 6, 2023

Building a strong personal brand is crucial for success in today’s competitive job market. Whether you are looking to boost your career or grow your business, presenting yourself in a compelling and authentic way is essential. In this article, we will explore the key elements of personal brand presentation and how you can master the art of showcasing your brand effectively.

Key Takeaways:

Creating a strong personal brand is vital for success in the job market.
Authenticity and effective presentation are key factors in showcasing your personal brand.
Visual impact, non-verbal communication, and consistency play important roles in personal brand presentation .
Athletes can provide valuable lessons on personal branding strategies.
Overcoming insecurities and controlling your narrative are essential in building a personal brand.

The Visual Impact of Your Personal Brand

When it comes to personal brand presentation , visual appearance plays a significant role in making a lasting impression. Your clothes, hairstyle, and overall look are important factors that people use to form initial judgments about you. Research has shown that individuals are often judged based on their appearance, and this judgment can have an impact on how they are perceived professionally.

Whether you are dressing for a job interview or giving a presentation, it is crucial to pay attention to your visual image and ensure that it aligns with your personal brand. Your personal branding presentation slides should reflect your brand’s message and values, using colors, fonts, and imagery that are consistent with your overall brand identity.

Personal branding examples in presentations can serve as inspiration for creating impactful slides. By incorporating visuals such as images, graphics, and charts, you can effectively communicate your personal brand story and engage your audience. Remember, the visual impact of your personal brand goes beyond just your appearance; it extends to the design and imagery you use in your personal brand slide deck as well.

By paying attention to the visual impact of your personal brand and incorporating it into your personal brand presentation, you can create a memorable and compelling impression that resonates with your audience.

Non-Verbal Communication in Brand Presentation

When it comes to personal brand presentation, verbal communication is just one part of the equation. Non-verbal communication, including body language and gestures, plays a crucial role in how others perceive you. It is important to be aware of your non-verbal cues and make intentional choices to enhance your personal brand.

Body Language: Your movement and posture can convey a lot about your confidence and authenticity. Standing tall with good posture exudes confidence, while fidgeting or slouching can project a lack of self-assurance. Making eye contact and using open gestures can also create a sense of engagement and connection.

Confidence: Confidence is key in personal brand presentation. Your non-verbal cues should project confidence and enthusiasm for what you are presenting. By maintaining a positive and energetic demeanor, you can captivate your audience and leave a lasting impression.

Authenticity: Authenticity is another important aspect of non-verbal communication. It is essential to be genuine and true to yourself in how you present yourself. When your non-verbal cues align with your values and personality, it creates a sense of trust and authenticity.

The Power of Body Language

Research has shown that body language can have a significant impact on how others perceive you. In fact, studies have found that body language accounts for a large percentage of communication, even more than verbal communication in some cases.

“Your movement, posture, and confidence can influence how others perceive you.”

By being mindful of your body language and making intentional choices, you can enhance your personal brand presentation and make a positive impact on others. Whether you are attending a personal branding workshop or giving a presentation, remember that your non-verbal communication is just as important as your words.

By incorporating these non-verbal cues into your personal brand presentation, you can effectively communicate your message, build trust, and leave a memorable impression. Remember, your body language speaks volumes, so make sure it aligns with your personal brand.

The Power of Personal Branding: Learning from Athletes

Athletes have mastered the art of personal branding, leveraging their star power to create strong and recognizable images. By studying their strategies, we can learn valuable lessons in creating an impactful personal brand presentation. Athletes like LeBron James have become more than just sports icons – they are global brands that inspire millions.

So, what can we learn from athletes when it comes to personal branding? First and foremost, athletes understand the importance of consistency and authenticity. They stay true to their values and consistently deliver on their promises, building trust and loyalty among their fans. They also know the power of visual storytelling, using their unique style and image to captivate audiences.

One key takeaway is the power of personal brand presentation through visual elements, such as slide decks and PowerPoint presentations. Athletes often use these tools to showcase their personal brand powerfully. Take a look at my personal brand PowerPoint presentation to see how you can effectively communicate your brand story and values.

Table: Personal Brand PowerPoint Examples

These examples illustrate how athletes and other successful individuals use PowerPoint presentations to create visually engaging and impactful personal brand presentations. Just like athletes, we can leverage the power of visual storytelling to captivate our audience and leave a lasting impression.

The Role of Clarity, Consistency, and Constancy in Personal Branding

When it comes to personal branding, three key elements play a significant role in shaping your brand identity: clarity, consistency, and constancy. Each of these elements contributes to creating a powerful and memorable personal brand presentation that resonates with your target audience.

First and foremost, clarity is essential in understanding who you are, what you offer, and what sets you apart from others. By clearly defining your unique value proposition and identifying your strengths, you can craft a compelling brand message that effectively communicates your personal brand to others.

Consistency is equally important in personal branding. It entails delivering on your promises and presenting yourself in a cohesive manner across all platforms and interactions. Consistency builds trust and credibility, reinforcing your brand identity and making a lasting impression on your audience.

Lastly, constancy involves maintaining visibility and consistently communicating your brand message. By staying active and engaged in your industry or niche, you can reinforce your expertise and build a strong brand presence over time. Consistency and constancy work hand in hand to create a lasting impact on your audience and establish you as a thought leader or go-to professional in your field.

Overcoming Insecurities in Personal Branding

Building a personal brand can be intimidating, and it can bring up insecurities and self-doubt. Many individuals struggle with the fear of being perceived as bragging or not living up to expectations. It is important to overcome these insecurities and embrace the value you bring. By recognizing your strengths, being authentic, and focusing on adding value to others, you can build a personal brand that feels true to who you are.

One key aspect of overcoming insecurities in personal branding is recognizing and embracing your unique strengths and qualities. Understand what sets you apart from others and how you can leverage those qualities to create a compelling personal brand presentation. By focusing on what makes you special, you can showcase your expertise and build confidence in your abilities.

Another way to overcome insecurities is to be authentic and genuine in your personal brand presentation. Trying to be someone you’re not will only lead to feelings of insecurity and imposter syndrome. Embrace your true self and let your personality shine through in your personal brand. When you are genuine, it will resonate with others and make a lasting impact.

Lastly, shifting your focus from self-doubt to adding value to others can help overcome insecurities. Instead of worrying about how you are being perceived, concentrate on how you can provide value and make a difference in the lives of others. By focusing on serving others, you can build a personal brand that is not only authentic but also impactful.

“Embrace your true self and let your personality shine through in your personal brand.” – Personal Branding Expert

“Focus on serving others and providing value, rather than worrying about how you are being perceived.” – Career Coach

The Power of Controlling Your Narrative and Owned Media

Taking control of your personal brand narrative is crucial in shaping how others perceive you. By owning your story and managing your own media channels, you can actively shape the public’s perception of your brand. This can involve leveraging social media, creating content, and establishing yourself as an expert in your field. By investing in owned media and controlling your narrative, you can enhance your personal brand presentation and attract the right opportunities.

In today’s digital age, owning your media channels allows you to directly communicate with your target audience. Social media platforms like LinkedIn, Facebook, and Instagram provide an invaluable opportunity to showcase your personal brand and share your expertise. By consistently sharing valuable content, engaging with your audience, and building a community around your brand, you can establish yourself as a thought leader and gain credibility in your industry.

A key advantage of owning your media channels is the ability to control the narrative surrounding your brand. While traditional media outlets may focus on certain aspects or spin stories in a particular way, owning your media channels allows you to share your message authentically. You can craft the story you want to tell, highlight your achievements, and shape public perception to align with your personal brand values.

The Power of Personal Branding Presentation PDF

One effective way to control your narrative and showcase your personal brand is by creating a personal branding presentation PDF . A well-designed and visually appealing PDF can serve as a powerful tool to communicate your brand story, highlight your accomplishments, and showcase your expertise.

A personal branding presentation PDF can include elements such as:

A concise and impactful introduction that captures the essence of your personal brand
A visually engaging layout with compelling imagery and graphics
An overview of your professional background, including education, work experience, and achievements
Testimonials and quotes from satisfied clients or colleagues
Examples of your work or projects that demonstrate your skills and expertise
A call to action, inviting potential partners or employers to connect or collaborate with you

By creating a personal branding presentation PDF , you can provide a comprehensive and visually appealing overview of your personal brand. This document can be shared with potential employers, clients, or partners, enabling them to gain a deeper understanding of who you are and what you bring to the table. It serves as a valuable tool for showcasing your personal brand in a professional and impactful way.

Leveraging Partnerships for Personal Branding

Collaborating with key figures outside of your industry can be a powerful strategy for personal brand presentation. By partnering with influencers, celebrities, or experts in related fields, you can expand your reach and attract a wider audience. Strategic partnerships can provide unique opportunities for visibility and help you showcase your personal brand in new and exciting ways.

When considering potential partnerships, it’s important to align with individuals or organizations that share similar values and have a complementary audience. This ensures that the collaboration feels authentic and resonates with both your brand and your partner’s audience. For example, if you’re a fitness influencer, partnering with a popular nutritionist or wellness brand can enhance your credibility and broaden your reach.

“Collaboration is key in personal branding. By partnering with other industry leaders, you can tap into new networks and gain exposure to a wider audience. It’s a win-win situation that allows you to showcase your expertise while also providing value to your partner’s audience.” – John Smith, Personal Branding Expert

In addition to expanding your audience, partnerships can also provide access to new resources and opportunities. By joining forces with established brands or influential individuals, you may gain access to their network, platforms, or even exclusive events. This can significantly elevate your personal brand presentation and open doors to new possibilities.

When entering into a partnership, it’s essential to establish clear goals and expectations from the beginning. Define the scope of the collaboration, outline each party’s responsibilities, and set measurable milestones to track progress. By fostering open communication and nurturing the partnership, you can maximize the benefits and create a successful personal brand presentation.

The Impact of Personal Branding on Career Growth

Building a strong personal brand has a direct impact on career growth and opportunities. In today’s competitive job market, employers and clients are looking for individuals who not only possess the necessary skills but also align with their company culture and values. By mastering the art of personal brand presentation, you can position yourself as a valuable asset and stand out from the competition.

One way to enhance your personal brand visibility is by leveraging business consulting services , like those offered by Blessed Pirate . These services provide expert guidance and support in developing and showcasing your personal brand. Whether you need assistance with creating a compelling brand story, refining your online presence, or crafting a powerful LinkedIn profile, business consulting services can help you make a strong impression on potential employers and clients.

Blessed Pirate’s LinkedIn post generation service is particularly valuable in today’s digital landscape. By consistently sharing engaging and relevant content on LinkedIn, you can increase your visibility, expand your network, and attract new opportunities. This service takes the guesswork out of creating impactful posts by providing personalized content recommendations based on your personal brand and target audience.

In conclusion, investing in personal branding and utilizing business consulting services , such as those provided by Blessed Pirate , can significantly impact your career growth. By presenting yourself authentically and strategically, and by leveraging platforms like LinkedIn, you can differentiate yourself from the competition and attract the right opportunities. Take control of your personal brand presentation today and position yourself for success in your career.

Source Links

https://www.linkedin.com/pulse/personal-branding-art-presentation-part-1-visual-wilson-iii-mba
https://medium.com/fleishmanhillard-boston/mastering-the-art-of-the-personal-brand-the-evolution-of-lebron-james-ba5ef7634b37
https://www.beautiful.ai/blog/your-personal-brand-plan-with-melody-wilding

How To Start a Remote Company?

November 30, 2023

Essential Guide to Repair Personal Brand – Revamp Today

Guide on How to Do a Personal Brand Site – Easy Steps

Home / Free Canva Presentation Templates / Simple Personal Branding

Personal Branding Presentation Template

Share this template

Simple Personal Branding

Elevate your professional image with our Elegant Minimal Presentation Template, perfect for anyone looking to make a lasting impression. This refined slideshow template, dominated by sophisticated brown hues, is the ideal choice for showcasing your personal brand, crafting compelling narratives, and engaging your audience in any setting. Whether you’re a freelancer, entrepreneur, or corporate professional, take the first step towards distinguishing yourself. Dive into our collection now and transform your ideas into memorable presentations that resonate. Make your mark with elegance and simplicity—start creating today!

Features of this template

19 ready-to-use 16:9 slides completely customizable to suit your needs
Hundreds of charts, frames, lines and shapes to choose from
Handy animation and transition features for each slide
Easy downloading or sharing in a wide range of formats
An easy drag-and-drop tool to help you add graphics
Page animation features, emojis, color palettes and font sets
Millions of professionally designed images and photos
Pre-recorded Talking Presentation tools to help you practice
A notes feature for adding talking points to your design
Searchable videos, soundtracks and other audio clips
Easy collaboration with friends, coworkers and family

People who find this template also visit

Free PowerPoint Templates
Free Google Slides Templates
Customizable and Feature-Rich Canva Templates
Editor's Choice of Best Presentation Templates
Popular Presentation Templates

Related templates

Elegant Hospitality & Tourism

Floral Verb Activities Quiz

Social media events

Minimal Ecological Zero Waste Workshop

Grunge Weekly Schedule

Illustrated Native American Lesson

Supercharge your slides with canva..

Add dynamic GIF's, captivating videos, and stylish photo frames directly from Canva's royalty-free asset library effortlessly. Share or export anywhere, be it PPT or Google Slides.

Magic Write

Go from idea to your first draft *in seconds with Magic Write, our content generation tool powered by OpenAI.

Image generator

Dream it up, then add it to your design. Watch your words and phrases transform into beautiful images.

Background remover

Click to remove image backgrounds, perfect for product photos, headshots, or transparent PNGs.

Export your results to PPT and Google Slides

Canva allows you to export to a perfect PPT or Google Slide when you are done.

Learn how to export from Canva to other formats

Canva to PowerPoint Canva to Google Slides

1. Open the template in Canva .
2. In Canva click on "Share" at the top right-hand corner, then click "More"
3. Scroll down further and you will see "Google Drive" button.
4. Choose the "PPTX" or Powerpoint file type. Make sure to click "All Pages" on select pages.
5. Your template is exported to Google Slides!

1. Click on Canva button to open the design.
2. Once the Canva file is opened, click on "Share" at the top right hand corner, then click on "Download"
3. Once you clicked on "Download" , choose the "PPTX" or Powerpoint file type
4. Your template is now ready for use on Powerpoint!

Professional designs for your presentations

SlidesCarnival templates have all the elements you need to effectively communicate your message and impress your audience.

Suitable for PowerPoint and Google Slides

Download your presentation as a PowerPoint template or use it online as a Google Slides theme. 100% free, no registration or download limits.

Google Slides
Editor’s Choice
All Templates
Frequently Asked Questions
Google Slides Help
PowerPoint help
Who makes SlidesCarnival?

Your Personal Brand Plan with Melody Wilding

This is the second installment of a partnership we've formed with Fortune 100 executive coach, Forbes contributor, and psychology professor Melody Wilding (view our first collaboration on how to "Communicate Beautifully" here ).

For this project, we asked Melody to help us master the art of "personal brand." She developed an 8-step (free!) training manual titled "Your Personal Brand Plan: The Ultimate Guide to Creating An Authentic Personal Brand That Elevates Your Career." Read on below or c lick to view the video webinar of this course instead.

Note: This presentation was created using Beautiful.ai — cloud software that designs your presentation for you in real time.

As an ambitious person, you don’t want to lose traction in your career. You’re always looking for ways to grow and improve. But, let me ask you: Do you ever feel like you have to hide your true self in your business or at your job? Or are you sick of being passed over for new opportunities while other people get ahead?

If you answered Yes to either of these questions, then, hey—no judgments. Trust me, I have been there, and felt exactly the same way at points in my career.

What changed everything for me was developing my personal brand. Establishing a reputation, expertise, and credibility has transformed my life, income, and confidence. Today, new opportunities come to me because I’ve worked hard to create a name for myself.

I’ve also seen the power of personal branding work for my clients who have achieved results like:

A senior systems analysts who earned a triple bonus and award as the top 1% in his field
A professional organizer who went from zero clients and 3 side-jobs to supporting herself in her business in just 3 months
A VP of Operations who positioned herself for a role in the C-Suite

These clients achieve great results because they’re intelligent, hard working top-performers. But differentiating themselves and building expertise helped them stand out and soar higher than the rest. In other words, they created strong personal brands.

The truth is, if you want to stand out in today’s noisy world, you have to know how to market yourself. Personal branding isn’t a “nice-to-have”––it’s a requirement to grow your business, get a better job, build the right network, or take your career to the next level.

In this guide, you’ll discover:

What is “personal brand” and why it matters
The 3 elements the best personal brands have
How to overcome insecurities holding you back from building your personal brand
An 8 step action plan to create a personal brand that elevates your career
Best-in-class tools to help you bring your brand to life

By the end of this guide, you will:

Understand the importance of personal brand
Know what actions you can take to elevate your brand
Discover lots of free tech tools you can start using today

WHAT IS A PERSONAL BRAND?

Let’s start by understanding what it means to have a “personal brand.” Simply put, your personal brand is the intersection of how you see yourself and how others see you. Or, in other words, matching your inner values to the perception that people have of you.

It’s so much more than your job description. It’s your reputation in your industry; It’s a persona that follows you around. It’s the public image you portray to the world.

Simply put, your personal brand is the intersection of how you see yourself and how other see you.

Presenting the total package of who you are, what you stand for and the value you provide is what makes up your personal brand. It’s the combination of your strengths and experience.

But your personal brand also has a tangible, visual component. It’s the tone you take, and the “look” of how you present yourself to others, whether that be employers, your colleagues, or potential customers. Much like the brand of a company or product, your personal brand is the emotional reaction or impression you leave someone with after you interact with them—be it personally or digitally.

Let’s consider at a few quick examples to illustrate how branding, at a high level, can be:

Take two popular hotel chains: Motel 6 and The Four Seasons. What comes up for you when you think about the difference between the two? What words do you associate with each. It’s likely that when you think about The Four Seasons, you think about full-service luxury, wealth, high-profile guests. When you think about Motel 6, you may think budget, convenience, low maintenance.

Or consider the difference between Apple and Microsoft. You might associate Apple with white, sleek, clean designs and innovation. And Microsoft with blue, corporate, and even clunky software.

Even celebrities have personal brands. Just think about the difference between Kim Kardashian and Oprah Winfrey. When you think about Kim Kardashian, you may think about chic, hollywood socialites, Calabasas California, or even the signature black-and-white style of the Kardashian household. Oprah, on the other hand, may bring to mind spiritually, personal development, or even Christmas gift-giving.

We all have a tendency to fall into something called The Halo Effect , which means we judge a person based off one quality or attribute.

The power of personal branding really comes to down to human psychology. Our brains like to save energy, that’s their job. In order to do that, we make snap judgements about people, not because we’re bad or stupid, but because it’s a mental shortcut. We all do it. And we all have a tendency to fall into something called The Halo Effect, which means we judge a person based off one quality or attribute, and extrapolate the rest of their personal characteristics from the one quality.

For example, the halo effect causes us to think attractive people are more intelligent and friendlier. But it also extends to our personal brands too. If you present yourself in a professional, put together way, people will come to regard you as more successful, capable, and competent. It builds trust. Most people fail to consider how they can control and direct these perceptions to make them more positive.

WHY YOUR PERSONAL BRAND MATTERS

Beyond managing people’s perceptions of you, there’s many others reasons you should invest time in creating your personal brand.

Having a personal brand can help you distinguish yourself and:

Get a promotion or be tapped for new projects at work. Becoming an expert helps position you for more leadership opportunities. People will take you more seriously because you have authority and credibility.
Attract more ideal customers to you. Your personal brand creates an instant emotional connection between you and your audience. People will feel like you instantly “get them” and can help them, and they’ll want to work with you.
Gain confidence and permission to be yourself . When you have a clearer understanding of who you are and where you want to go, you can be the director of your own career instead of letting it happen to you. You’ll have more focus and be more intentioned with the career decisions you make.
Create a strong network of people around you that you can rely on. A funny thing happens when you start being true to yourself. You start to attract other like minded people who want to help and support you.

The bottomline is that it’s no longer enough to simply be good at what you do. You can’t put your head down and expect people to notice you. You have to differentiate yourself and explain your value to others. Because if you don’t, it’s too easy to be overlooked with all the other noise going on out there. That’s what your personal brand helps you do. It allows you to position yourself so you can attract new opportunities that are aligned with what you’re best at and what you enjoy doing the most.

3 ELEMENTS OF A STRONG PERSONAL BRAND

Now that you understand how a personal brand elevates your career, let’s explore the three elements that the best personal brands have in common.

Clarity – The first is clarity. That means you are clear about who you are and what you offer. This is important because if you try to serve everyone, you end up being too generic. Strong personal brands are based on differentiation, not blending in.
Consistency – The second elements of a strong personal brand is consistency. Consistency means that you deliver on what you say you will. You have the same message, each time. Consistency means you also present yourself in a consistent manner online and off, across all platforms.
Constancy – Constancy translates to making your personal brand visible to the right people who need to know you. You can’t disappear for months on end and hope that people remember you. You need to build and nurture relationships and find tools that allow you to communicate with your audience or target market regularly.

OVERCOMING INSECURITIES WITH PERSONAL BRANDING

Whenever we start talking about branding and getting visible, it can trigger insecurities. It brings up all sorts of "fraudy" feelings like:

“I’m not an expert”
“If I talk about myself, people will think I’m bragging”
“What if I don’t live up to expectations?”

Sound familiar? Fear, insecurity, anxiety, worrying about being rejected or having a constant need for approval are all very personal. And these emotional issues can get in the way of putting yourself out there if you let them.

In my experience, there are two key mental barriers that get in the way of building a powerful personal brand: 1. You don’t think you have any strengths, or that your strengths aren’t notable.

Right now you may be thinking, “Melody, this sounds great. But I have nothing unique to offer.” And you’re not alone! If I had a dollar for every time a client said this to me, I’d be a very rich woman. It’s normal not to be aware of your strengths because they come so naturally to you. In just a moment, I’m going to show you how you can learn to articulate your strengths, but I want to say that the things that come easy to you don’t come easily to other people. 2. You feel like self-promotion is sleazy.

Another belief that gets in people’s way is believing that promoting yourself is somehow sleazy. I want to reframe this thought right here and now, and encourage you to see self-promotion as "service." If you’re like most of the people I work with, then you have a huge heart and you know you were put here to do great things. You have a responsibility to share that.

Promoting yourself isn’t sleazy; it’s part of your job and doing your duty to help as many people as possible. Promoting yourself isn’t off-putting to others. In fact, it’s the opposite—it makes it easier for people to work with you, refer you, etc.

YOUR PERSONAL BRAND PLAN: 8 ACTION STEPS

So far, we’ve talked about what it means to create a strong personal brand and how it can grow your career. You’ve also seen how to shift two of the biggest mental hurdles that may stand in your way. Now it’s time to dive into Your Personal Brand plan, 8 strategies and action steps you can take to elevate your personal brand today.

STRATEGY 1: UNDERSTAND HOW YOU’RE PERCEIVED

Your first step is to understand how people already perceive you. In other words, what is your reputation right now? What types of qualities do people associate with you with? This is the first strategy because you need to take a baseline and find out more about how other people see you. As I mentioned earlier, we’re so close to our strengths that we can’t see them, but other people can. Sometimes we need other people’s help to point out what we’re best at and help us put words to our best qualities and strengths.

Action Step 1: Conduct a 360 Survey. Your first action step is to do Personal 360, which is designed to give you a better idea about how people perceive you. If you’ve ever done a 360 survey at work before, then you understand how it works, but essentially, it’s a process where you get well-rounded, anonymous feedback from the people around you that you can use to improve yourself. You want to aim to get feedback from 5-10 people in your life. This can be co-workers, your boss, direct reports, or business partners or colleagues in your network. If you’re interested in going really in-depth with this, that’s something I can help you with through coaching , but to start I suggest doing a simple version. You can put together a free Google form and ask people these three questions:

What is your general perception of me?
What do you think are my three best qualities?
What could I do differently that would have the greatest impact on my success?

After you receive feedback, look for patterns. What skills or traits come up over and over again? How does the perception others have of you line up with how you wish to be perceived? What needs to change? Getting feedback can be scary, I know, but it’s also incredibly valuable. The awareness you’ll gain from this will help you refine your personal brand going forward.

STRATEGY 2: PICTURE YOUR BEST SELF

Your personal brand is about what you aspire to be and who you aspire to help, not necessarily what you do today. So the fundamental question you have to answer is, “what do I most want to be known for?” Sometimes we get so caught up in the “urgent” and getting things done now that we fail to think about the longer-term view of what we want for our careers and our lives. Self reflection and thinking about how to align your values and strengths with your work is key to creating a personal brand that’s true to who you are. One way I help my clients get in touch with who they want to become is through an exercise called “Your Best Possible Future Self.” This is actually a heavily researched psychology intervention that’s been proven to help you reach your goals and feel happier while doing it.

Action Step 2: Complete the Best Self Exercise. Your action step is to complete the following “Best Self Exercise.” It’s very simple and easy to do. In a nutshell, you picture yourself thriving at your absolute best during some point in the future. It’s most effective when done as a journaling exercise. Even if they’re just fragmented thoughts, it’s important to commit your reflection to paper.

Pick a time frame in the future.

To make the exercise practical and immediately applicable, I suggest narrowing the frame to pick a date six months to two years from today. Imagining your life five or ten years from now is often hard to wrap your brain around.

Imagine a bright future, as if a magic wand is waved.

What goals have you accomplished? What dreams have become a reality? What’s happened in your career, relationships, or for your health?

Identify specific attributes of you at your best.

Do your best to describe your vision in great detail. When you are your best possible self, how are you spending your time? What are you working on? Who are you spending your time with? How do you feel? What are you thinking? Visualize it in detail. Before you walk away from this exercise, identify one small thing from your Best Self vision that you could start implementing today. Small steps add up over time and if you’re consistent, you’ll be surprised by how quickly you can make your best self a reality.

STRATEGY 3: KNOW YOUR NICHE

We’ve been talking a lot about doing inner work to discover and embody your personal brand. But it’s also important to realize that your personal brand isn’t 100% about you. I know that sounds counterintuitive. Your personal brand is also about conveying what type of value you bring to your company, customers, or other people. You have to know yourself, but you also have to understand what other people need and be very skilled at explaining how you solve their problems. In others words, you have to have a niche. Having a niche means you concentrate your efforts on serving a small but specific segment of people or a specific problem. For example, in my coaching practice, I don’t work with all types of people. I specialize in coaching intelligent, high-achieving people who also tend to be more sensitive. I have a client who started a communications consulting company and she specifically helps technical people in IT or engineering communicate in a way that the average person can understand. If you’re unsure about where to start with figuring out your niche, you need to get out there and talk to people to understand their problems and needs. My suggestion is to set up 3-5 coffee chats with people in your target niche. These can be potential customers or people within your network to understand what their biggest challenges are and where they need help. You don’t know what people need until you talk to them. And the best way to get to know your audience is by researching them and having direct conversations with them.

Action Step 3: Craft your personal brand statement. Based on your knowledge about your niche, it’s time to create your personal brand statement. This should be a short, punchy 1-2 sentence summary –– an elevator pitch of sorts that encapsulates your personal brand. It should cover:

The value you provide
How you do it uniquely
Who you do it for

So fill in the blanks: I am _____. I help_____understand/do _____ so that_____. Now let’s break this down so you understand each part:

"I am" – This is who you are, your role, or the the title you give yourself. It’s best if you can have some credibility included.
"I help" – Who do you add value to? This is your target audience.
"Understand / do" – How you add value to your audience. What do you help them accomplish?
"So that" – The type of transformation your audience should expect to receive.

Mine would sound like: "I’m a Melody Wilding, a licensed social worker and executive coach. I help sensitive high-achievers stop doubting themselves so that they can reach their potential and thrive in their careers." Here’s another, for someone who is a digital marketer, for example: ”I am a digital marketer with eight years of experience. I help technology companies advertise their services using the power of social media so that the can acquire new customers”. I hear from a lot of people who feel like it's hard to squeeze everything they do into one neat tidy sentence, and I totally get it. Which is why I wanted to give you a few other fill-in-the-blank formats to play around with while building your brand statement: "I’m most passionate about_____, which is why I_____." Example #1: "I’m most passionate about helping women look and feel their best, which is why I offer portrait photography for new mothers." Or… Example #2: "I wear a lot of different hats like producer, project manager, team lead. But they also have a lot in common and require a similar skill set. Each requires that I use my strengths in communication and organization to get things done." You may be multi-passionate, just like I am. I’m a coach, writer, and professor. For a very long time, I struggled with these multiple identities. At the end of the day, the key is finding a central theme or thread that binds your multiple interests together. The goal of your brand statement isn’t to describe everything you do or list your entire resume. That would be impossible. The point is to create a brief elevator pitch that is enticing enough to make someone curious and have them ask you to tell them more.

STRATEGY 4: FIND YOUR VOICE

Every brand has a distinct voice and yours should too. That is, they have a certain tone they strike based on the words they use. Take the airline JetBlue, which is very friendly and accommodating. Whereas, a brand like Nike is direct and inspiring. For example, saying “I apologize for the inconvenience” strikes a very different tone than “sorry about the mix-up,” but both statements essentially say the same thing. Which feels more like something you would say? Similarly, your personal brand needs a recognizable voice. This is your vocabulary; certain words and phrases you may use; the way you structure your writing. Your brand voice plays an important role in making sure your message cuts through the noise, because you have a memorable personality that makes a lasting impression on people. One of the most effective ways to arrive at your brand voice is to think: “How do I want my brand to make people feel?”

Action Step 4: Pick 3 words to describe your brand voice. Your next action step is to pick 3 words to describe your brand voice. Maybe that’s "down-to-earth," "informative," or "authoritative." Perhaps you want to come off as more witty and funny, so you inject humor into your brand. In my case, I consider my personal brand voice to be "empathetic," "practical," and "informative."

STRATEGY 5: CREATE A VISUAL IDENTITY

It’s important you have a recognizable, consistent visual identity for your brand across everything you do online and off—from your business cards, your social media headers, and your email signature, to presentations you give and your website. Your visual identity is made up of four basic components including:

Logo – this could be your initials, your name, or a symbol for your business.
Typography – this is the font family you use. Different fonts convey different emotions, so you want to be mindful about what you pick and make sure it’s easy to read. It’s wise to stick with something widely used, like Times New Roman or Garamond for a serif font, or Helvetica, a classic sans-serif font.
Colors – Colors also have a psychology all their own. People relate red with excitement while they relate purple with authority and sophistication, for example. The colors you choose to use can have an impact on how your audience perceives you and reacts to your personal brand.
Imagery – The photos you select alongside your brand can change how people perceive you. They create your brand aesthetic––modern or traditional, simple or complex, clean or edgy. Using lots of round shapes in your imagery can suggest unity and harmony. While using lots of straight edges can create a feeling of stability and strength.

These 4 things are the building blocks of your visual identity. And when repeated consistently, these visual elements can make you memorable, as well as convey professionalism and trust. The consensus among psychologists is that people like what they know. So reinforcing memory with visuals—and helping create a positive connection between your visual identity and who you are—can go a long way toward building your reputation.

Action Step 5: Create a “Personal Brand Board.” In my opinion, the most fun part of building your brand is this step of crafting your identity. It’s tempting to want to dive in and start picking fonts and color. But before you do that, do some research and exploration. It’s important to take it slow. Think about the personal, consumer and even B2B brands that appeal to you the most—you’ll find that there are certain visual cues, colors, themes, and elements they have in common. I suggest creating a Pinterest board to log images that appeal to you. You can pin images, logo, photos, and color schemes. As you do, ask yourself: "What do these visual elements have in common? What adjectives can I use to describe the common theme? How can I apply these adjectives to my own visual identity?"

STRATEGY 6: PRESENT YOUR BEST SELF IN PUBLIC

A picture really is worth a thousand words, so if you want people to take you seriously, then you need to look the part. People make snap judgements about your credibility and professionalism based on how you look, so you want to make sure you’re putting your best foot forward. The way you dress and carry yourself should match up with your personal values and how you want to be perceived, both online and on a day-to-day basis. Being conscious about the clothes you wear can make or break a person’s impression of you. For example, I once had a colleague who was known for her interesting necklaces. She always wore a funky, cool necklace to events, which made her memorable and helped her stand out. It was a core part of her brand.

Every interaction you have, whether in-person or online, is an opportunity to put your best “branded” self forward.

Every interaction you have—whether that’s in-person at a networking event, meeting or conference, online over a video call, imagery on your website and social media, etc.—is an opportunity to put your best “branded” self forward. If you look professional, potential clients, investors, collaborators, etc. who don’t know you personally, are going to be more likely to agree to a meeting with you or accept your requests on LinkedIn, for example.

Action Step 6: Get professional headshots. This one seems obvious, but I see so many people overlook it or misunderstand what it means to have a professional headshot. A picture of you from a company cocktail party, with your eyes flashed out and somebody’s arm half-cropped out is not a good look. Nor is a selfie. Get photos taken by a photographer if you can. If you don’t have the funds, have a friend take a photo of you in front of neutral background. And make sure to be true to yourself—if you’d never be caught dead in a suit, don’t wear one in your headshots. Upload the photo to all of your social platforms, so that people see a consistent image of you. Your photo should be updated every two years, or sooner if you make drastic changes.

STRATEGY 7: OWN YOUR ONLINE PRESENCE

Speaking of social platforms, it’s time to talk about owning your online presence. First and foremost, you want to make sure you pass the "Google Test". By that I mean, are you happy with what pops up when you Google your name? It might sound egotistical to Google yourself, but it’s the best brand insurance there is.

It might sound egotistical to Google yourself, but it’s the best brand insurance there is.

Today, the first place people turn to learn more about you is the internet. It’s critical to know what comes up when someone searches your name, and to start taking ownership of the results.

Action Step 7: Build a home on the web. The easiest way to do this is by building a website. You can build a basic website using a tool like WordPress, Squarespace, or About.me. For beginners, though, I suggest focusing on building your LinkedIn profile. Your LinkedIn profile is often the first thing that will appear when people Google you, so it's a valuable piece of real estate. Start with the basics: get your professional headshot up there along with your personal branding statement. Create a banner image that has elements of your visual identity. Make sure that on every social media site you reserve the URL or handles of your name or your company name.

STRATEGY 8: CREATE ORIGINAL CONTENT

Think back to the 3rd element of a strong personal brand that we talked about earlier: constancy. In short, this means that you need to keep yourself visible so you stay top of mind with the audience you want to impact. By doing so, you not only build a following and expose yourself to new opportunities, but you become more familiar to people. And as humans, we trust things that seem more familiar. The best way to both stay top of mind and deliver value to your network is by creating original content. This can be anything—blog posts, instagram stories, LinkedIn videos, a newsletter. If you work for a company, you might give a lunch and learn or speak at a conference. After one of my clients launched a successful multi-million dollar project at his firm, he went around giving presentations to other teams about what they learned and how they could replicate the same model. This increased his visibility, and contributed to him getting a triple bonus and being honored as one of the top 1% of professionals in his field.

The best way to both stay top of mind and deliver value to your network is by creating original content.

The key is to create content consistently. You notice I don’t just put out a blog post here and there. I write blogs consistently and I have for the past 6 years. I post on social media daily. I send newsletters weekly or sometimes email you multiple times a week if I have something important to share. If you’re not sure what to share about, it can be stories about your career path, inspirational posts, helpful tutorials like how-to posts, blogs about industry trends. I usually suggest my clients start with curation, which means rounding up great blogs or content you have found elsewhere. Perhaps you round up interesting events happening or the five best blog posts you read over the past month. It’s an easy way to get started creating content, adds a lot of value to your audience and helps build your brand.

Action Step 8: Choose one social network to focus on and create original content there. Creating original content can seem overwhelming, so I want you to start small. Choose one social network where you want to work on building your personal brand first. Whether that’s Instagram, LinkedIn, Facebook, Twitter—just pick one to start. You can use platforms like Buffer and Meet Edgar, which are both social media scheduling tools. You can load social media posts into Buffer or Meet Edgar in advanced and put your social media on autopilot. This allows you to meet your goal of achieving relevant, valuable information, and do in an efficient way that doesn’t drain your time and energy.

THE 8 ACTION STEPS

So there you have it: The 8 action steps of your personal brand plan. Let’s review:

Conduct a 360 survey to understand how you are perceived.
Choose one element you as your Best Self to implement.
Craft your personal brand statement.
Pick 3 words to describe your brand voice.
Create your brand board.
Get professional headshots.
Build a home on the web.
Choose one social network and start creating original content there.

TOOLS FOR THE JOB

Now that you have a solid playbook for building your personal brand, let’s briefly go over a few tools to help you take things to the next level.

First, we have Honeybook’s free email signature generator. This tool helps you create a custom email signature that stands out. You can brand it with your photo, logo, or colors, and even add links to your social media or a recent piece of content. The next may seem obvious, but again, this is one I see people overlook, and that is having a professional email address. It’s best if you can set one up that’s connected to your website, like [email protected] or [email protected] . At a minimum, you need a Gmail address. Many people perceive an email address at AOL, Hotmail, or Yahoo to be outdated, so it’s really important you try to get a professional sounding Gmail address. Not something like [email protected] but more along the lines of your first and last name @gmail.com.

GROWING YOUR AUDIENCE

There are tons of ways you can start creating free valuable content for people. It’s all about reaching your target market and positioning yourself as an expert. One of my favorite ways to do this is by using Medium.com, which is a free blogging platform where you can create original content without having to create a website. Medium gets over 60 million monthly visitors, so it’s an excellent way to publish more content and reach more people. There’s also a service called Help a Reporter Out or HARO. HARO is a completely free way to get publicity and major press and PR easily. Getting featured in media is one of the fastest and most effective ways to position yourself as an expert and build your brand.

PROFESSIONAL MATERIALS

Finally, let’s talk about a few tools to make a positive visual impression when someone interacts with you. Moo.com is my favorite service for business cards. Beautiful.ai is perfect for creating amazing, professional presentations that look like they’re designed by a graphic designer. You can easily plug in your logo, brand colors and select imagery that aligns with your aesthetics, so as you share information with others—whether that’s presenting a plan to your boss, delivering a training, or sharing a proposal—you represent yourself as a total, cohesive package. Last but not least, I really like to recommend having an online scheduler tool. There are lots of services out there––Calendly and Acuity are two great ones. You can set up your calendar to have your colors and logo on it, but more importantly, it sends a message to people that you’re legit, organized, and helps you create positive boundaries around your time, which is always important.

WHAT YOU LEARNED

Let’s review what we covered today:

First we talked about what it means to have a personal brand and why that matters.
We covered the key ways a personal brand elevates your career.
We went through the three elements the best personal brands have—clarity, consistency, and constancy.
I gave you two reframes to shift the main insecurities that may be holding you back from creating your personal brand.
We then went through your 8-step personal brand plan.
Finally, we talked about several tools to help you bring your personal brand to life.

If you’re ready to create a personal brand with simplicity, style and professionalism, then you have to check out Beautiful.ai. Today’s presentation was built using their software and it's hands-down the best way to create stunning presentation without having to be a graphic designer. Prefer to view this training this as a webinar? Click below to watch the video. WATCH THE VIDEO

Melody Wilding

Forbes contributor, and psychology professor.

Guide To Build A Personal Brand Powerpoint Presentation Slides

Personal branding is all about establishing a distinct identity in the eyes of the outside world. Individuals who want to market themselves and increase their visibility on social media must create a solid personal brand. This Guide to Build a Personal Brand PowerPoint presentation will walk you through the steps necessary to create an outstanding personal brand. At first, the presentation begins with a slide that provides an introduction to personal branding and its benefits. The ultimate guide to building a personal brand section will assist individuals in creating an effective image among the target audience by showcasing their values, work experience, skills, and USP. It also includes various tips and tactics to help people manage their digital footprint and stay consistent. Finally, slide naming tools to monitor personal brand discusses the tools that will assist individuals in measuring the performance of their personal brand. Build a powerful template like this for yourself, and book a free demo with our research team now.

These PPT Slides are compatible with Google Slides

Compatible With Google Slides

Google Slides is a new FREE Presentation software from Google.
All our content is 100% compatible with Google Slides.
Just download our designs, and upload them to Google Slides and they will work automatically.
Amaze your audience with SlideTeam and Google Slides.

Want Changes to This PPT Slide? Check out our Presentation Design Services

Get Presentation Slides in WideScreen

Get This In WideScreen

WideScreen Aspect ratio is becoming a very popular format. When you download this product, the downloaded ZIP will contain this product in both standard and widescreen format.

Some older products that we have may only be in standard format, but they can easily be converted to widescreen.
To do this, please open the SlideTeam product in Powerpoint, and go to
Design ( On the top bar) -> Page Setup -> and select "On-screen Show (16:9)” in the drop down for "Slides Sized for".
The slide or theme will change to widescreen, and all graphics will adjust automatically. You can similarly convert our content to any other desired screen aspect ratio.
Add a user to your subscription for free

You must be logged in to download this presentation.

Do you want to remove this product from your favourites?

PowerPoint presentation slides

Deliver this complete deck to your team members and other collaborators. Encompassed with stylized slides presenting various concepts, this Guide To Build A Personal Brand Powerpoint Presentation Slides is the best tool you can utilize. Personalize its content and graphics to make it unique and thought-provoking. All the thirty nine slides are editable and modifiable, so feel free to adjust them to your business setting. The font, color, and other components also come in an editable format making this PPT design the best choice for your next presentation. So, download now.

People who downloaded this PowerPoint presentation also viewed the following :

Complete Decks , All Decks , Marketing and Sales
Personal Branding Guide ,
Branding Yourself ,
Brand Identity ,

Content of this Powerpoint Presentation

Slide 1 : This slide introduces Guide to Build a Personal Brand. State Your Company Name and begin. Slide 2 : This slide states Agenda of the presentation. Slide 3 : This slide presents Table of Content for the presentation. Slide 4 : This slide highlights title for topics that are to be covered next in the template. Slide 5 : This slide shows Benefits of building a personal brand. Slide 6 : This slide highlights title for topics that are to be covered next in the template. Slide 7 : This slide presents various ways to know about yourself. Slide 8 : This slide displays Major steps to establish your values. Slide 9 : This slide Showcase your work experiences and skills. Slide 10 : This slide represents Steps to identify and understand your target audience. Slide 11 : This slide showcases Key consideration to develop your story. Slide 12 : This slide shows Tips for developing your brand voice. Slide 13 : This slide presents Process to find your unique selling proposition. Slide 14 : This slide highlights title for topics that are to be covered next in the template. Slide 15 : This slide displays Key activities to build your credibility. Slide 16 : This slide represents branding canvas that can be used by a person or an organization to define their personal brand. Slide 17 : This slide showcases Actions to optimize your digital presence. Slide 18 : This slide shows Selecting social media channels for personal branding. Slide 19 : This slide presents Steps to create an interactive website. Slide 20 : This slide displays various activities that will assist a person or company in creating long lasting relationships. Slide 21 : This slide showcases importance of having a branded email address. Slide 22 : This slide highlights title for topics that are to be covered next in the template. Slide 23 : This slide provide information on how to enhance personal branding. Slide 24 : This slide emphasizes on the importance of taking audience feedback in order to remain consistent. Slide 25 : Mentioned slide portrays keys steps that will assist an individual or a company in optimizing their personal website. Slide 26 : This slide helps Ensuring brand presence by building online and offline communities. Slide 27 : This slide displays Checklist for maintaining consistency across online platforms. Slide 28 : This slide highlights title for topics that are to be covered next in the template. Slide 29 : This slide represents Tools to monitor your personal brand. Slide 30 : This slide showcases Icons for guide to build a personal brand. Slide 31 : This slide is titled as Additional Slides for moving forward. Slide 32 : This is About Us slide to show company specifications etc. Slide 33 : This is Our Mission slide with related imagery and text. Slide 34 : This slide shows SWOT describing- Strength, Weakness, Opportunity, and Threat. Slide 35 : This is Our Team slide with names and designation. Slide 36 : This slide provides 30 60 90 Days Plan with text boxes. Slide 37 : This slide shows Circular Diagram with additional textboxes. Slide 38 : This is a Timeline slide. Show data related to time intervals here. Slide 39 : This is a Thank You slide with address, contact numbers and email address.

Guide To Build A Personal Brand Powerpoint Presentation Slides with all 44 slides:

Use our Guide To Build A Personal Brand Powerpoint Presentation Slides to effectively help you save your valuable time. They are readymade to fit into any presentation structure.

Ratings and Reviews

by Domenic Spencer

August 29, 2022

by Desmond Garza

SUGGESTED TOPICS
The Magazine
Newsletters
Managing Yourself
Managing Teams
Work-life Balance
The Big Idea
Data & Visuals
Reading Lists
Case Selections
HBR Learning
Topic Feeds
Account Settings
Email Preferences

What’s the Point of a Personal Brand?

Harrison Monarth

To clearly differentiate your value and what you bring to the table.

We often confuse our reputation as our personal brand. But that’s not true. Everyone has a reputation. The first impressions you make, the relationships you form with managers and peers, and how you communicate — all of these things impact how others see you. Your personal brand, on the other hand, is much more intentional. It is how you want people to see you.

To start building your personal brand, figure out what drives you. What motivates you to get up in the morning and go to work? What skills are you curious about but have yet to build? What subjects pique your interest?
Next, align your values to your organization’s goals. Say your organization regularly brings the most cutting-edge new products to market and values leaders who challenge the status quo and think outside the box. How do your current strengths align with the company’s goals? You see yourself as a creative person, who loves solving complex problems. Given that, you may decide on “innovator” as your key personal brand attribute.
Just like in the commercial world, a brand has no value unless people are aware of it. To increase your visibility, create a stakeholder map. It could be a simple list of people you want to know or people who can help you progress at the organization or an intricate document that highlights how others might be able to advocate for you.
Finally, reach out to the people you want to connect with. When you meet them, use the opportunity to highlight your skills and interests and how those competencies might benefit them and their work.

One of new my coaching clients, Mike, a young manager in the finance industry with a prestigious MBA, was turned down for a promotion. When he asked his supervisor about the decision, his boss replied, “Because nobody knows you.”

Harrison Monarth is an executive coach, and the New York Times bestselling author of The Confident Speaker and the international bestseller Executive Presence . Harrison works with leaders and organizations on positive behavior change, authentic leadership and effective communication. His latest book is Breakthrough Communication . Connect with him on Twitter @HarrisonMonarth

Partner Center

Home Collections Education Skills Personal Branding PowerPoint Template

Personal Branding PowerPoint Template and Google Slides

Personal Branding Presentation Slide

Features of the template.

100% customizable slides and easy to download.
Slides are available in different nodes & colors.
The slides contain 16:9 and 4:3 formats.
Easy to change the colors quickly.
It is a well-crafted template with an instant download facility.
It is a 100% pre-designed slide.
Highly compatible with PowerPoint and Google Slides
It has an excellent design to present your idea.
Personal Branding
Personal Branding Skill
Personal Brand
Personal Branding Design
Personal Brand Identity
Brand Building

49+ Templates

177+ Templates

1294+ Templates

Animals and birds

267+ Templates

Country Flags

46+ Templates

417+ Templates

179+ Templates

Galaxy or Space

124+ Templates

30+ Templates

How to Nail Your Brand Presentation: Examples and Pro Tips

Back in the day, “branding” and “brand image” were concepts restricted to large corporations with hefty budgets.

Most small businesses and startups thought building brand awareness meant getting a professional logo , maybe some business cards and letterheads, and moving on with their day.

Can you even think back to a time like that? Seems unbelievable now!

Today, branding and building brand awareness are not just for big businesses.

Even standalone freelancers and consultants must think about building their brand recognition and brand presentation through marketing efforts, to entice potential clients and new audiences while staying relevant to their target audience.

This includes everything from creating a brand logo and letterheads to site design , promoting relevant content, and maintaining a consistent brand identity online and offline.

You, as the creator of this business brand, have to think beyond the basics to highlight your brand in everything you do.

For example, you have to consider branding when preparing a pitch deck . This is also known as brand presentation.

Brand presentation goes beyond just showcasing a product idea or pitching your business.

This article shows you how to improve your brand presentation skills and ensure that your branded presentation does what it’s supposed to do — help you and your business stand out from competitors. You’ll also find brand presentation templates and examples below to make the right impression.

Create a free Piktochart account so you can follow along and play around with the branding presentations and templates we feature.

Let’s get started.

Why You Should Care About Getting Your Brand Presentations Right

One of the common characteristics of brands that endure the test of time is strong brand presence.

What is brand presence?

Brand presence refers to the visibility and recognition of a brand in the marketplace. It is the extent to which a brand is known, understood, and respected by its target audience.

A strong brand presence is essential for building customer loyalty, increasing brand awareness, and driving business growth.

Brand presence can be established through various marketing activities, such as advertising, social media, content marketing, and public relations. These activities help to create a consistent and recognizable brand identity, which makes it easier for customers to connect with the brand and its products or services.

Factors contributing to a great brand presence include a clear brand message, consistent visual branding, positive customer experiences, and effective communication strategies.

Brands with a strong presence are often associated with specific values and qualities that resonate with their target audience.

Overall, brand presence is a crucial aspect of building a successful brand. It helps establish a brand’s reputation, increase customer loyalty, and differentiate it from its competitors.

These brands (think Coca-Cola and Apple) have built a name in their industries not just because of their products but also because their brand voice and personality are immediately recognizable.

A solid brand presence is a key factor in helping promote consumer trust, and consumers want to buy from businesses they trust. Plus, when your customers think highly of your products and services, the greater their willingness to purchase from you.

screenshot of scatter plot of paying customers perceived value and willingness to pay

10 Pro Tips for Nailing Your Next Brand Presentation

Now that you already understand the importance of getting your brand presentation right, take note of the following pro tips to help you get started.

1. Identify your presentation goal

You could have the most beautiful presentation, but if it doesn’t drive home a single, clear point, then… what’s the point?

Before designing your presentation , know what it’s supposed to convey and work backward from there.

For example, if you’re presenting logo design ideas to a client, you could start your presentation with how you see the brand and take them through your thought process.

Use the slides to craft a story about how the logo’s colors, fonts, style, icons, and layout will help the brand build a lasting connection with its users. Show the logo designs after setting the context.

Think of this as a story with a beginning, middle, and end.

2. Align your brand presentation with other branding elements

Building a brand image is necessary irrespective of whether you’re a business or a solo hustler. Your brand presentations must be aligned with your overall brand.

If you’re selling a product or a service, the chances of you performing better increase significantly when you build a brand around your business. In fact, 81 percent of consumers say that trust is crucial for them before buying a brand.

So, what is it that builds trust?

It always comes down to professionalism and consistency.

Let’s explore them individually.

Professionalism

Person A and Person B are logo designers who help young startups design a logo and craft a complete brand identity.

Person A only has social profiles and a generic email address. They have their portfolio in Google Drive, and they share that long, clunky URL every time someone asks to see their past work.

Meanwhile, Person B has built a brand for themselves. Their website has a professional logo highlighting who they are, their academic and professional accolades, past work, and client recommendations. They use a professional email address, and all their social profiles follow similar branding as their website.

Both these designers can be equally good at what they do, but the fact that Person B has built their own brand identity conveys their capability of doing the same for someone else.

Consistency

Getting all the essential brand elements in place is the first step in building a brand.

Communicating that brand consistently across all online and offline platforms is what makes the difference.

For example, if you have a professional logo, highlight it on your website, branding videos , business cards, email signature , social media , invoices, brand presentations, and every point of communication possible. This also helps build memorability and brand recall.

The brand awareness presentation template above by Piktochart is quite versatile. You can incorporate many branding elements in your presentation — from customizing it with your logo to changing the presentation’s color scheme into your brand colors.

3. Make the most of emotions

When you think of business presentations, the first emotion you think of is boredom, right?

How excited would you feel to see a bunch of boring charts and texts on a slide?

Don’t answer; that’s rhetorical.

As a presenter, it’s your job to add some spice to your brand presentation.

Telling a unique, engaging story on a dull topic is a superpower. Think about how you can take your audience on an emotional rollercoaster. It’s a proven fact that people remember and engage more with something that evokes some emotion.

So, how do you do it?

Follow this simple formula:

Pain points ⇢ Enter hero ⇢ Happy ever after

Start by painting a gruesome picture highlighting all your audience’s pain points. Use the first few slides showing negative, downbeat, and sad visuals. Once your audience is bummed out enough, swoop in with the hero (solution to the problem).

A great example of this is Velocity Partner’s first presentation slide in “The other C word: What makes great content marketing great” .

Map out your story , write it on a doc, and break it into slides. Creating brand presentations that work requires strategy.

4. Don’t get stingy with your brand presentation slides

How short do you think people’s attention span is?

Think of a number and then reduce it ten times.

If you’re at a conference, chances are your audience has seen quite a few presentations already and is not interested in your ten slides. They’re probably thinking about the buffet waiting for them once you’re done.

An excellent way to tackle this diminishing attention span is to use a lot of slides (contrary to popular advice to use as few slides as possible).

Instead of adding a ton of points in one slide and talking on it for umpteen minutes, use multiple slides to help you illustrate as you speak.

For example, Wordstream’s Larry Kim covered almost 200 slides in his 30-minute presentation at the C3 Conference in 2017.

5. Get creative with your presentation slides

A critical factor that makes for fantastic brand presentations is the creativity put into building each slide.

You can add your flair by incorporating PowerPoint’s effects, transitions, visual elements, images, clipart, and more; as long as you keep in-line with your brand guidelines.

However, do not go overboard with this. Add a lot of images and transitions; now what you have is clutter.

The goal here is to be fun and creative and find ways to engage your audience but still keep it simple enough not to distract them from the message.

You have an idea. We have presentation slides to visualize it.

Piktochart is an online presentation maker that helps you create professionally-looking branded presentations without hassle.

6. Only use high-resolution images

You don’t like looking at a pixelated image on the phone. Imagine showing it on a 10x bigger screen where the photos don’t make sense.

For example, maybe you have an image with a cool one-liner on it, but it’s not clear enough for the audience to see. What could have been entertaining for the audience has now left them confused.

Images are a fantastic way to make your presentation more engaging and get your point across.

A photo is, after all, worth a thousand words. Your audience will relate to images more than plain text. And finding the right image for each idea/point is like hitting the jackpot.

For these reasons, it’s essential to add high-resolution and relevant images to your brand presentations. Spend some time sourcing these images, and make sure they adhere to your overall brand awareness strategy and align with your brand colors.

Luckily, Piktochart’s integration with Pexels allows you to access a library of over 3000+ high-quality photos and more.

7. Use humor–but in a good way

Good humor can differentiate between a great and a memorable brand presentation.

a comic about humor in marketing using simple words

Don’t be shy to throw in jokes and memes to stir people’s sense of humor. In fact, you could even consider adding some memes to your slides as long as they align with your marketing goals and brand awareness strategy.

Another great way to add more humor is to use gifs. Here, avoid using niche or nerdy humor and stick with common and familiar areas. Using these formats is a great way to give your audience a good laugh and make your presentation memorable.

You can even use gifs to encourage an emotion or a reaction to what you shared. It should ideally give your audience an idea of how to react. For example, when sharing surprising data, use familiar gifs to convey each important metric.

Another critical thing to remember here is to use them strategically. If you use them a lot, they may distract the audience from what’s important. Correct timing makes a joke funny; the same principle applies to building presentations.

8. Think about the wider use of your presentation

Keep the flow and content of your presentation in mind if it has the potential to be shared later.

Here’s why: Each slide should be complete and comprehensive, and the presentation should make sense even when you’re not around to share additional context. Each slide should promote and establish brand awareness for your large or small business.

The slides from a talent management and recruitment presentation template below are great examples.

You know you’ve done an excellent job if someone were to go through your entire brand presentation and understands what you were trying to communicate.

The jokes, graphs, and pointers in your presentation should be constructed to achieve this goal.

9. Get someone to proofread

Even when you think you’ve nailed your brand presentation and adhered to your brand guidelines , get someone to proofread it for you.

Even when you’ve gone through all the slides hundreds of times, get someone to see it differently. No matter how confident you are, get someone to proofread your presentation.

There’s nothing more embarrassing than standing in a room full of people giving a presentation and realizing a spelling error. Yikes!

For example, let’s say you’re fluent in English and have a strong command of the language. If you’re presenting in the US, the spelling of “colors” will be different than if you’re presenting to a European crowd that spells it as “colours” with a “u.”

This blunder comes across as unprofessional, which can be why someone hesitates to do business with you and your brand.

People who proofread may always be able to highlight an error or two, and they also can give you their feedback on whether your jokes are appropriate or not, and if they can follow your story.

10. Rehearse multiple times

Practice makes perfect! The more you rehearse, the more gaps and inconsistencies you’ll find. It’ll also help you understand your story and time yourself better.

You’ll be able to identify any dull points or unnecessary information while rehearsing, and it’ll help you nail your brand presentation.

You’re Ready To Roll Out Your Brand Presentation

Thousands of tools and resources are available today to help businesses build and communicate their brand better (most of them are free). Piktochart’s presentation maker provides great examples to get started quickly on your branded presentation and other relevant assets. Try it for free .

The key to this task lies in identifying the right presentations to build brand awareness and using them to design beautiful brand presentations that seal the deal.

Be ready for brand perception changes

Finally, keep in mind that you will never be in complete control of your prospects, consumers, or customers’ perception of your branding.

Brand perception can change over time due to a variety of factors, including changes in the marketplace, shifts in customer preferences, and the brand’s own actions or messaging. Here are some ways brand perception can change:

Changes in the marketplace: The competitive landscape can change rapidly, and new competitors may emerge with new products or services that offer a better value proposition to customers. If a brand fails to adapt to these changes, its perception may suffer as customers switch to competitors.
Changes in customer preferences: As customer preferences change, brands must adapt their products, messaging, and overall strategy to remain relevant. For example, a brand that was once known for its traditional values may need to update its image to appeal to younger, more diverse customers.
Brand messaging: The way a brand communicates its message can also impact perception. If a brand’s messaging becomes inconsistent or fails to align with its values or target audience, it may be perceived as less trustworthy or less relevant.
Negative publicity: Negative publicity or scandals can have a significant impact on a brand’s perception. Customers may lose trust in the brand or associate it with negative traits, which can be difficult to overcome.
Positive experiences: Positive customer experiences can help to improve a brand’s perception. When customers have a good experience with a brand, they are more likely to recommend it to others and have a positive view of the brand overall.

Overall, brand perception can change over time due to a range of internal and external factors. Brands must be aware of these changes and take steps to adapt their strategy and messaging to remain relevant and competitive in the marketplace.

The most important thing is you’re always putting your best foot forward to build brand awareness every time you interact with your audience, from your packaging, brochures , your FAQ page, and all the way to your business presentations.

As long as you keep your audience in mind and apply the tips we mentioned above, you’ll be well on your way to build stunning brand presentations.

Alisha Shibli is the Head of Marketing at LOGO.com, a professional logo maker.

The Evolution of Five Iconic Brand Logos (Amazon, Apple, Google, Nike, Starbucks) and Free Logo Templates

Mastering the Craft: Presentation Design Strategies From a Pro

piktochart how to make a presentation 2023 guide

Presentations

How to Make a Presentation (2023 Guide With Tips & Templates)

Do you want to be part of these success stories, join more than 11 million who already use piktochart to craft visual stories that stick..

Got any suggestions?

We want to hear from you! Send us a message and help improve Slidesgo

suicide prevention

8 templates

18 templates

41 templates

cybersecurity

6 templates

28 templates

My Personal Story

My personal story presentation, free google slides theme, powerpoint template, and canva presentation template.

Download the "My Personal Story" presentation for PowerPoint or Google Slides and start impressing your audience with a creative and original design. Slidesgo templates like this one here offer the possibility to convey a concept, idea or topic in a clear, concise and visual way, by using different graphic resources. You need to talk about a specific topic, but you don't know how to do it? Try using presentations like this one here, 100% customizable!

Features of this template

100% editable and easy to modify
Different slides to impress your audience
Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
Includes 500+ icons and Flaticon’s extension for customizing your slides
Designed to be used in Google Slides and Microsoft PowerPoint
Includes information about fonts, colors, and credits of the resources used

How can I use the template?

Am I free to use the templates?

How to attribute?

Combines with:

This template can be combined with this other one to create the perfect presentation:

Attribution required If you are a free user, you must attribute Slidesgo by keeping the slide where the credits appear. How to attribute?

How to Add, Duplicate, Move, Delete or Hide Slides in Google Slides

How to Change Layouts in PowerPoint

How to Change the Slide Size in Google Slides

Premium template

Unlock this template and gain unlimited access

Personal Introduction for Elementary presentation template

Register for free and start editing online

IMAGES

[Infographic]-5 Easy Steps To Build Your Personal Brand Dsim.in
9 examples of design portfolios with strong personal branding
Personal Branding
Free Brand Presentation Templates
Personal Brand Template
Personal Branding Powerpoint Template

VIDEO

My Personal Brand Statement
My personal brand
I started my personal brand from 0
My personal brand
Personal Intro with Digital illusion
3 Reasons to Build a Personal Brand

COMMENTS

Master the Art of Personal Brand Presentation Today
When it comes to personal brand presentation, verbal communication is just one part of the equation. Non-verbal communication, including body language and gestures, plays a crucial role in how others perceive you. It is important to be aware of your non-verbal cues and make intentional choices to enhance your personal brand.
How to Build a Personal Brand (Presentation)
This presentation will walk you through the steps to create your brand, followed by the steps to build your audience and get your brand out there. We also cover tools that will help you along the ...
How to Use Presentations to Build Your Personal Brand
Design your slides. 3. Deliver your message. 4. Distribute your content. 5. Here's what else to consider. If you want to stand out in your field, you need to build your personal brand. One of ...
Personal Branding Presentation
Personal Branding Strategy. This presentation template comes with a 7-stages visual roadmap to summarize the session. You can use it to display an example of a personal branding strategy as well. Get your presentation custom designed by us, starting at just $10 per slide. STEP 1.
Personal Branding Google Slides Theme & PowerPoint Template
We use an amber yellow to convey positivity in this personal branding template. The layout of each slide is well-positioned with plenty of pictures so that its contents are easy to consume and provides a modern and sophisticated look to the presentation. A handwriting font is used to add a more personal touch and the combination of pictures ...
The Ultimate Brand Identity Presentation Guide
Your brand identity. 1. Mission and Vision. Including your mission and vision in your brand identity design presentation is vital because it defines your brand's purpose and long-term goals. You should structure these slides with a brief introduction followed by concise mission and vision statements: 2. Brand Purpose.
How to Define, Develop, and Communicate Your Personal Brand
Summary. Your personal brand is the combination of your skills, the values you present, and the impression you leave on others. Thankfully, there are actions you can take daily to help you define ...
Personal Branding. Free Presentation Template
Elevate your professional image with our Elegant Minimal Presentation Template, perfect for anyone looking to make a lasting impression. This refined slideshow template, dominated by sophisticated brown hues, is the ideal choice for showcasing your personal brand, crafting compelling narratives, and engaging your audience in any setting ...
Your Personal Brand Plan with Melody Wilding
Note: This presentation was created using Beautiful.ai — cloud software that designs your presentation for you in real time. ... Action Step 5: Create a "Personal Brand Board." In my opinion, the most fun part of building your brand is this step of crafting your identity. It's tempting to want to dive in and start picking fonts and color.
Guide To Build A Personal Brand Powerpoint Presentation Slides
Slide 1: This slide introduces Guide to Build a Personal Brand.State Your Company Name and begin. Slide 2: This slide states Agenda of the presentation. Slide 3: This slide presents Table of Content for the presentation. Slide 4: This slide highlights title for topics that are to be covered next in the template. Slide 5: This slide shows Benefits of building a personal brand.
A New Approach to Building Your Personal Brand
So you need to get comfortable marketing yourself. In this article a branding thought leader and a professional dating coach present a guide to creating your personal brand. It's an intentional ...
Personal Branding PowerPoint and Google Slides Template
Download our Personal Branding presentation template for MS PowerPoint and Google Slides to describe the strategic process of creating a unique identity and image for oneself. The feature-rich visual aid is an apt choice to help presenters explain how this process highlights the unique strengths, skills, and qualities of individuals in a unique ...
How to Build a Personal Brand (Presentation)
This presentation will walk you through the steps to create your brand, followed by the steps to build your audience and get your brand out there. We also cover tools that will help you along the ...
What's the Point of a Personal Brand?
The first impressions you make, the relationships you form with managers and peers, and how you communicate — all of these things impact how others see you. Your personal brand, on the other ...
Personal Branding PowerPoint Template and Google Slides
Features of the template. 100% customizable slides and easy to download. Slides are available in different nodes & colors. The slides contain 16:9 and 4:3 formats. Easy to change the colors quickly. It is a well-crafted template with an instant download facility. It is a 100% pre-designed slide. Highly compatible with PowerPoint and Google Slides.
How to Nail Your Brand Presentation: Examples and Pro Tips
8. Think about the wider use of your presentation. Keep the flow and content of your presentation in mind if it has the potential to be shared later. Here's why: Each slide should be complete and comprehensive, and the presentation should make sense even when you're not around to share additional context.
6 Personal Branding Examples That Will Inspire You
My personal Brand Presentation. Search. Search. Info Gillian. Claire Railroad will a personal brand strategist and the CEO and Co-Founder on Claire Bahn Group. She possesses been portion high achieving entrepreneurs, investors, founders, and business create their our personal brand for over 10 years. You helps entrepreneurs leverage yours ...
How To Build Your Personal Brand Like A Marketing Pro
Gain Traction With Your Network. A mere 5% increase in a company's customer retention rate can boost net income by 25%, according to data collected by HubSpot. That's because repeat customers ...
Free templates about Branding for Google Slides & PPT
Brand Identity Prism. Download the "Brand Identity Prism" presentation for PowerPoint or Google Slides and take your marketing projects to the next level. This template is the perfect ally for your advertising strategies, launch campaigns or report presentations.
Best Branded Presentation Examples
Creating branded presentations is a cornerstone of modern business.. If you think about it, we usually use presentations to convince people to experience our brand - either as a client, employee, or investor.Let's say in client meetings, webinars, or pitch competitions. These are important events that could make or break future partnerships for the success of your business.
My Personal Story Presentation
Download the "My Personal Story" presentation for PowerPoint or Google Slides and start impressing your audience with a creative and original design. Slidesgo templates like this one here offer the possibility to convey a concept, idea or topic in a clear, concise and visual way, by using different graphic resources. ...
My personal Brand Presentation by Diarra Sow on Prezi
My personal Brand Presentation by Diarra Sow on Prezi. Blog. April 4, 2024. From PowerPoint to Prezi: How Fernando Rych elevated his presentation pitch. March 30, 2024. How to make your branding presentation a success. March 29, 2024.

Master the Art of Personal Brand Presentation Today

Key Takeaways:

The Visual Impact of Your Personal Brand

Non-Verbal Communication in Brand Presentation

The Power of Body Language

The Power of Personal Branding: Learning from Athletes

Table: Personal Brand PowerPoint Examples

The Role of Clarity, Consistency, and Constancy in Personal Branding

Overcoming Insecurities in Personal Branding

The Power of Controlling Your Narrative and Owned Media

The Power of Personal Branding Presentation PDF

Leveraging Partnerships for Personal Branding

The Impact of Personal Branding on Career Growth

Source Links

Related Posts

How To Start a Remote Company?

Essential Guide to Repair Personal Brand – Revamp Today

Guide on How to Do a Personal Brand Site – Easy Steps

Personal Branding Presentation Template

Simple Personal Branding

Features of this template

People who find this template also visit

Related templates

Elegant Hospitality & Tourism

Floral Verb Activities Quiz

Social media events

Minimal Ecological Zero Waste Workshop

Grunge Weekly Schedule

Illustrated Native American Lesson

Magic Write

Image generator

Background remover

Export your results to PPT and Google Slides

Learn how to export from Canva to other formats

Your Personal Brand Plan with Melody Wilding

WHAT IS A PERSONAL BRAND?

WHY YOUR PERSONAL BRAND MATTERS

3 ELEMENTS OF A STRONG PERSONAL BRAND

OVERCOMING INSECURITIES WITH PERSONAL BRANDING

YOUR PERSONAL BRAND PLAN: 8 ACTION STEPS

STRATEGY 1: UNDERSTAND HOW YOU’RE PERCEIVED

STRATEGY 2: PICTURE YOUR BEST SELF

STRATEGY 3: KNOW YOUR NICHE

STRATEGY 4: FIND YOUR VOICE

STRATEGY 5: CREATE A VISUAL IDENTITY

STRATEGY 6: PRESENT YOUR BEST SELF IN PUBLIC

STRATEGY 7: OWN YOUR ONLINE PRESENCE

STRATEGY 8: CREATE ORIGINAL CONTENT

THE 8 ACTION STEPS

TOOLS FOR THE JOB

GROWING YOUR AUDIENCE

PROFESSIONAL MATERIALS

WHAT YOU LEARNED

Melody Wilding

Recommended Articles

Guide To Build A Personal Brand Powerpoint Presentation Slides

Compatible With Google Slides

Get This In WideScreen

PowerPoint presentation slides

Content of this Powerpoint Presentation

Guide To Build A Personal Brand Powerpoint Presentation Slides with all 44 slides:

What’s the Point of a Personal Brand?

Partner Center

Personal Branding PowerPoint Template and Google Slides

Personal Branding Presentation Slide

Animals and birds

Country Flags

Galaxy or Space

You May Also Like These PowerPoint Templates

How to Nail Your Brand Presentation: Examples and Pro Tips

Why You Should Care About Getting Your Brand Presentations Right

What is brand presence?

10 Pro Tips for Nailing Your Next Brand Presentation

1. Identify your presentation goal

2. Align your brand presentation with other branding elements

Professionalism

Consistency

3. Make the most of emotions

4. Don’t get stingy with your brand presentation slides

5. Get creative with your presentation slides