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33 Legendary Startup Pitch Decks and What You Can Learn From Them [+10 Free Templates]

A startup pitch deck is a brief presentation that provides investors with an overview of your new business and/or startup idea through presentation slides.

It usually focuses on showcasing your product, sharing your business model, giving a look into your monetization strategy, and introducing your team.

A startup pitch deck is an essential fundraising tool for successful startups, whether you’re looking to raise funding from $50,000, $500,000, or $50 million. However, an investor pitch deck is just one of the best pitch decks and examples we will share below.

best startup pitch deck examples for potential investors

Despite the brevity of the successful startup pitch decks, which usually run for 10 slides or less, creating a pitch deck that wins investment is not an easy task.

What Does a Successful Startup Pitch Deck Cover?

A great pitch deck covers key points through visuals and bullet points and usually has a competition slide, a problem slide, and a solution slide to explain your offering and the market.

Additionally, a business model slide and a team slide (if your business is developed enough to present these) can turn a good deck into a great startup pitch deck.

Don’t forget, a simple pitch deck is a good pitch deck—and you’re about to learn how to nail it.

best startup pitch decks, seed decks and more for potential investors and business presentations for your startup

In This Legendary Startup Pitch Deck Article You Will Find:

  • Examples of 33 successful pitch decks
  • Takeaways that you can apply when creating your own startup pitch deck
  • Editable templates of 10 pitch decks that you can use for free

Looking for a winning pitch deck template ASAP to present in front of potential investors?   Try our free template created in collaboration with HighSpark – an agency that has helped more than 500 startups raise cumulatively over $80 million in funding. 

piktochart highspark, investment pitch template

Here is the list of 33 of the best startup pitch deck examples that we will go through:

  • ZenPayRoll (Now Gusto)
  • Wealthsimple
  • AppVirality
  • Shape Integrated Software
  • Ooomf (now Crew)
  • Sequoia Capital

These startup pitch deck examples were created by top brands in tech. At the time, they were all small startups (seed stage companies) looking to raise money or venture capital through potential investors and grow their businesses. Sound familiar?!

We hope that their business idea and investor pitch decks will inspire you (and of course, potential investors).

If you are more of a visual learner than a reader type, you can watch a video summary of the first 10 startup pitch deck examples mentioned in this blog post:

Alternatively, if you’re ready to create your own pitch deck, we’ve added some startup pitch deck examples and pitch deck templates to the bottom of this article. You can go straight to them by clicking here . Or get access to Piktochart’s online design tool by signing up for a free account and choosing a presentation template to get started easily.

From behemoths like Facebook and YouTube to superstars like Buffer, together these startups have raised millions of dollars and are now worth billions!

It’s time to see how they did it.

33 Legendary Startup Pitch Deck Examples

1. facebook pitch deck.

Here’s a fun fact: Peter Thiel, the billionaire venture capitalist, and entrepreneur, was the first outside investor in Facebook back in 2004. That’s when Mark Zuckerberg first set out to turn his dorm room project into a lasting business. Zuckerberg received $500,000 from Peter Thiel.

facebook pitch deck

Facebook’s pitch deck was more of a media kit  of sorts. It was containing the company’s value proposition, key metrics, and marketing services that were used to sell ads to potential clients.

Favorite takeaway : The focus of the startup pitch deck was based on solid numbers such as user engagement, traffic, and growth trajectory.

2. Airbnb pitch deck

Airbnb is a platform that allows people to list, find, and rent lodging.

This company is one of the greatest startup success stories of our time.

The now famous Airbnb pitch deck has become one of the best pitch decks for inspiring entrepreneurs around the world.

airbnb's pitch deck, one of the best pitch deck examples

Favorite takeaway: The intro. It’s all about hooking your audience. You need to describe your business using as few words as possible. Imagine telling a 5-year-old what your business is about. If you can’t do that, it’s time to put some time into nailing it down.

3. Buffer pitch deck

Buffer is a social media scheduling platform that helps you schedule content for Facebook, Twitter, LinkedIn, and Pinterest.

buffer pitch deck example, one of the best startup pitch decks

The almighty startup pitch deck that helped Buffer to raise half a million dollars gained popularity by becoming one of the first pitch decks openly shared online. The founder decided to put it up to help other startups to raise funds.

Favorite takeaway: Similar to Facebook, the deck was based on solid numbers from Buffer’s users (e.g., 800 users, $150,000 annual revenue run rate, etc.)

4. Square pitch deck

Square is a company that allows merchants to accept mobile credit card payments via a dongle.

Favorite takeaway : Social proof! It doesn’t hurt to promote the management team if they’ve been with Twitter, Google, LinkedIn, PayPal, and more. It shows that your management team’s experience is an armor to the company. This detailed startup pitch deck outlines Square’s business model and a simple financial model that portrays its annual revenue and five-year growth rate.

5. LinkedIn pitch deck

Founded in 2002, LinkedIn is the top business-oriented social networking platform.

The company’s pitch talks a great deal about company values, the power of networking, and how it’s different from other social networks out there.

Favorite takeaway : The deck also provides an extensive analogy to showcase to investors what LinkedIn is. For example, it talks about “Web 1.0” vs. “Web 2.0”: Alta Vista was “Search 1.0”, and Google was “Search 2.0”. The deck talks about how LinkedIn is “Networking for Businesses 2.0”.

6. Mint pitch deck

Mint is a personal financial services tool that helps people track their spending and find ways to save money.

mint pitch deck, example of best pitch deck for inspiration

This startup pitch deck example was used in a competition and was never used for raising money, but it’s still a powerful deck that startups can learn from.

Favorite takeaway : This simple deck provides a clear value proposition to customers and investors. The creators of this deck also understood that one of the key concerns of an investor is the exit mechanism of his or her investments. I love how the deck highlights a number of exit strategy options.

“Piktochart has been a great tool for my small business. It’s easy to use, even for beginners.”

– Claudia Bayod Borrego, Head of Internal Communications at Arval BNP Paribas Group – Create a professional visual in Piktochart with no graphic design experience. Online.

create a pitch deck, design tool

7. MapMe pitch deck

MapMe allows users to create universally accessible (i.e., on smartphones, tablets, and computers) maps of anywhere they want with no coding required.

This startup deck was used to raise $1 million in seed funding.

mapme pitch deck example for startups

Social proof almost always works. The deck showed that the startup had over 20,000 unique visitors, 18,000 monthly alerts, and12 minutes average sessions on the site.

Favorite takeaway : The pitch deck has fewer than 13 slides but provides investors with knowledge of the traction the site got going viral on social media and its go-to-market strategy.

8. LaunchRock pitch deck

LaunchRock allows users to create landing pages and quickly get their startups known through social media, even before the launch of their full site.

launchrock pitch deck example from piktochart

Favorite takeaway : As a more creatively designed pitch deck example, this pitch deck had only 15 slides but showed how the product works and the different ways it can be used. They also utilize an analogy similar to what LinkedIn had in their decks.

9. Mixpanel pitch deck

Mixpanel is an advanced analytics platform for mobile and the web. They not only measure page views but also analyze the actions people take. This is the series-B startup pitch deck for Mixpanel that helped them raise over $65 million.

Favorite takeaway : This pitch deck example started off with a problem: people guessing their analytics. It followed up by providing its solution to that problem and, ultimately, its competitive advantage. One of the best pitch decks, this is a great example of showing the problem and solution.

10. Moz pitch deck

Moz started out as an SEO company but has pivoted to support marketers across all inbound marketing strategies.

This is the series-B startup pitch deck for Moz which they used to raise over $18 million. If you’re an established startup, this is a great example of an investor pitch deck, and you can follow this guide. The pitch deck is packed with information about the company since it was founded five years prior to this pitch.

moz pitch deck example

Favorite takeaway : Because the company had already been in operation for five years, they were able to present an accurate estimated revenue, revenue run rate, average customer lifetime value, cost of paid acquisition, etc.

11. Buzzfeed pitch deck

We all have a love-and-hate relationship with Buzzfeed, don’t we? I’m sure you’ve stumbled on their pages or watched their videos before. As of today, BuzzFeed has managed to raise over $240 million in investor capital (another great example of an investor pitch deck).

buzzfeed best pitch deck for potential investors

Favorite takeaway : SOCIAL PROOF! It doesn’t hurt to start a pitch deck with big numbers the company has, like the millions of users visiting the website on a monthly basis and quotations from large organizations such as CNN.

12. YouTube pitch deck

YouTube was acquired by Google in 2006 for $1.6 billion. Like Facebook, this company doesn’t require any introduction. Unfortunately, this is not the original deck. This is YouTube’s pitch deck to Sequoia Capital (one of the most established VC investors who’s often regarded as one of the industry’s best), which was released through a legal proceeding.

Favorite takeaway : The company wanted to be the primary outlet for video content, and it succeeded in doing just that. It goes to show that if you know what your product can do, are able to show its potential, and build on the momentum gained through early investments to create that, then you can achieve its potential. If you’re aiming to build an investor pitch deck to land a VC like Sequoia Capital, this presentation slide deck is a great template for you!

13. Manpacks pitch deck

Manpacks is a platform that delivers men’s essentials such as underwear, razors, grooming, and other products.

The company raised $500,000 with this pitch deck.

Favorite takeaway : This deck stands out! They clearly understand who they are, and they stayed that way throughout the entire presentation. The startup pitch deck is filled with a fun tone that helps explain the product well.

14. Foursquare pitch deck

Foursquare is a mobile platform that helps you find the best places to go in your area.

Favorite takeaway : This pitch deck does a great job using screenshots of social proof that the app already has from its users sharing tweets of them being the ‘mayor’ of a particular area.

15. Flowtab pitch deck

Flowtab was an app that allowed people to order drinks quickly at a crowded bar. Despite shutting down, the founders still made an effort to help other startups.

Favorite takeaway : Simplicity. This pitch deck example does well explaining critical information like the problem, the solution, their business model, and traction. You can’t really go wrong with this pitch deck.

16. Dwolla pitch deck

Dwolla is a payment solution that allows users to send, receive, and request funds from other users. This 18-slide startup pitch deck landed the company $16.5 million.

Favorite takeaway : Most startups are founded because of a problem they faced, but not many people tell their story well through their pitch decks. In their slide deck, Dwolla shared a great story of how the founder paid $50,000 a year in credit card fees and then created a solution for never doing it again.

17. ZenPayRoll  (Now Gusto) pitch deck

Gusto (previously ZenPayroll) is a cloud-based solution tool for small businesses to pay employees.

The company raised $6 million with this pitch deck.

Favorite takeaway : This isn’t just a startup pitch deck. It is a template that you can use and replicate easily by filling in the blanks.

18. Bliss pitch deck

Bliss provides metrics for coders and allows them to collaborate easily.

The company raised over $400,000 using Angel List.

Favorite takeaway : The pitch deck was well composed with a clear understanding of the product and the investors they were pitching to. This is one of the best pitch decks to use if you know your target market.

19. Adpushup pitch deck

Adpushup allows companies to maximize ad revenues through advanced A/B testing. They raised more than $632,000 in investments.

Favorite takeaway : This slide deck proves that going back to the basics works. This pitch deck has basic principles like a great introduction, an outline of problems, potential solutions, market opportunities, products, case studies, milestones, traction, and a future plan.

20. Wealthsimple pitch deck

Wealthsimple is Canada’s first online investment manager. They raised more than $2 million in seed funding with this slide deck.

Favorite takeaway : The startup pitch deck is sweet and short but effective. Our favorite part is the transformation of the industry, which is laid out in a table format.

21. AppVirality pitch deck

AppVirality allows app developers to grow their platforms using growth method techniques proven by other startups.

appvirality best pitch deck for potential investors

Favorite takeaway : Our favorite takeaway is how the flow of the pitch deck goes through the problem, the proven solution, and how it works within their app to their target market in multiple slides.

22. Shape Integrated Software pitch deck

Shape Integrated Software is budget management software that helps PPC analysts manage various budgets across different channels.

shape integrated software pitch deck

Favorite takeaway : When you have the traction to back your startup, use it. Shape clearly took advantage of it and presented it clearly in their pitch deck.

23. Podozi pitch deck

Podozi is an online e-commerce platform based in Nigeria.

podozi pitch deck startup example

Favorite takeaway : Most startup pitch decks work well when they’re short and sweet, in multiple slides, like Podozi’s. The best takeaway is the working partnership with large brands that this platform already has.

24. Fittr pitch deck

Fittr is a platform that designs custom workouts tailored to equipment, access, time management, and goals.

Favorite takeaway : As a user of this platform, we love the investment goals and the purpose of what the company is planning to use it for.

25. Swipes pitch deck

Swipes is a task manager app to help its users increase their productivity.

Favorite takeaway : One of their pages used social proof of quotations from The Next Web and Lifehacker. You can’t go wrong with that.

26. Canvas pitch deck

Canvas replaces paper-based processes with affordable and easy-to-use mobile apps and forms. They raised $9 million with these decks.

canvas best pitch deck for potential investors

Favorite takeaway :  Instead of saying what they do, the second slide in their pitch deck shows how their startup helps businesses. No words are needed.

27. Ooomf  (now Crew) pitch deck

Crew (formerly Ooomf & then PickCrew) is a freelancer marketplace that connects mobile and web developers with projects or work. This deck was used to raise over $2 million dollars.

Favorite takeaway : Well-designed with an easy-to-understand flow.

28. Cubeit pitch deck

Cubeit is a mobile application that allows users to aggregate content from anywhere. Cubeit used this 13-slide deck to raise seed funding before they even had a finished product.

Favorite takeaway : A strong introduction will get investors to pay attention. Their deck starts out with a clear message, which was that “owning more devices doesn’t make your life easier”. I can’t help but pay attention to how this company will help.

29.  Castle pitch deck

Castle was a startup that let rental owners put their properties on autopilot. This was the deck Castle used to raise $270,000 for their startup.

Favorite takeaway : Great design and easy to digest.

30.  Sequoia Capital pitch deck

Sequoia Capital is one of the leading investment firms in Silicon Valley. This deck is a template they recommend following.

sequoia capital best pitch deck for potential investors

Favorite takeaway : It’s like having the keys to the kingdom. You don’t have to guess what this investment giant is looking for. They tell you straight away.

31. Uber pitch deck

When Uber hit the scene, they fundamentally reimagined urban transportation. Their pitch deck tells this audacious story perfectly. Simple yet impactful, it illustrates the problem of expensive taxis and car services, then introduces Uber as the affordable, tech-driven solution.

They use stark data points to highlight the financial opportunity, a vital touch for potential investors.

As you create your pitch, remember Uber’s two key strengths: painting a clear problem-solution scenario and using compelling data to underscore their market potential. This strategy not only shows understanding of their market but also communicates their transformative vision effectively.

Favorite takeaway : The deck is clean and minimalist. The flow is easy to follow, and you get a clear idea of what’s the problem they’re trying to solve, and how they solve it.

32. WeWork pitch deck

WeWork’s pitch deck beautifully encapsulates its community-driven approach to shared workspaces.

They use visually appealing slides that mirror their innovative, modern brand. Their pitch deck deftly articulates the benefits of shared workspaces in today’s economy, setting the stage for their unique value proposition.

Favorite takeaway : what we do, who we do it for, why we do it; the deck walks you through their company vision with smart visuals and copy. We loved how they generated urgency by highlighting how co-working spaces were a fast-growing trend and investors could miss out on a profitable investment if they didn’t act quickly.

33. MatterMark pitch deck

MatterMark’s pitch deck is a testament to the power of storytelling. utilizing clean visuals to aid comprehension and coupled with succinct copy to keep the narrative engaging. The 30-slide deck earned the platform $6.5 million in seed A funding.

Favorite takeaway : Strong visual storytelling through the use of charts and graphs. In just a few moments, you can see where the majority of their revenue comes from compared to their other revenue streams.

Summary of Pitch Deck Template Takeaways

To sum up, a strong startup pitch deck not only serves to reinforce your brand to the target audience or investors, but shows your business plan and unique offering through the slides presented; using a problem slide, a solution slide, and a traction slide including concise bullet points. 

The best startup pitch deck also shows off your company’s personality, through the inclusion of a team slide or similar in the next few slides, to be presented after your business plan is clearly outlined.

As your company grows, you’ll probably start thinking about the next stage of growth. You can use these successful pitch decks can as the foundation to make an investor deck for your next round of financing.

Look at the takeaways from these startup pitch decks as a guide to help you in your quest to raise funds and venture capital for your own startup for an investment round.

Here are some of the key takeaways from our pitch deck examples:

  • Pitch decks don’t have to be formal or beautiful.
  • A great pitch deck will provide an impactful intro or slogan.
  • Keep your deck short (less than 20 pages).
  • Use analogies to back up the points that you’re making.

After going through so many startup pitch deck examples, we recommend that to make your pitch presentation stand out you should:

  • Start with a strong intro/vision.
  • Show problems and offer solutions.
  • Identify market opportunities.
  • Showcase products/services clearly.
  • Digest your business model
  • Highlight financials
  • Add social proof/case studies.
  • Differentiate from competition.
  • Show an experienced management team.

Designing a strong pitch deck could turn your business idea into a reality after convincing investors to provide support financial support to your project.

If you’re looking for additional information, DocSend shared lessons  they got learning from 200 startups who raised $360 million from their first pitch deck.

10 Pitch Deck Templates for You to Try

The following pitch decks are free templates available in Piktochart that you can use. This makes it easy to work on your slides without having to worry about design. We took care of that for you.

If you don’t have an account yet, just sign up for a free Piktochart account here and then click on one of the templates below.

To learn how the online pitch deck creator works, watch this on-demand demo .

1. Investment Pitch Deck Template With HighSpark

investment pitch deck, template highspark

2. Finance Pitch Deck Template

financial pitch deck template Piktochart

3. Business Pitch Deck Template

business pitch deck

4. Startup Pitch Deck Examples

startup pitch deck template

5. Tech Pitch Deck Examples

tech pitch deck template

6. Business Keynote Template 

business keynote template

7. Product Pitch Deck Template

product pitch template

8. Product Pitch Deck Template

product deck template

9. App Product Presentation Template

product presentation example

10. Product Website Pitch Deck Template

product presentation template piktochart

Ready to create your own pitch deck?

Sign up for a free Piktochart account and edit a template right away.

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14 Pitch Deck Examples That Win Where 99% Fail (+Templates)

See fundraising startup pitch deck examples that get buy-in. See company pitch decks, investor pitch decks, and product pitch presentations that sell your vision.

Author

9 minute read

pitch deck examples

helped business professionals at:

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Short answer

What to include in a startup pitch deck?

10 slides you should include in a startup pitch deck:

  • Introduction
  • The problem
  • Your solution
  • Market size and opportunity
  • Business and revenue model
  • Traction and validation
  • Marketing strategy
  • Team (authority, experience, and skills)
  • Investment and use of funds

99% of fundraising pitch decks fail to secure funding.

You've poured your heart and soul into your startup and you’re confident that it will create waves in the market.

But here's the unsettling truth — without an outstanding pitch deck, your vision is like a ship without a sail. The hard fact is, 99% of startup pitch decks fail to secure crucial funding.

A poor pitch deck can leave you staring at someone else leaving the investor’s office with the funds you deserve, again, and again, and again…

You know that failing to secure investor funding will kill your venture before it begins. No matter how revolutionary your product or service is, without funds, scaling it beyond an idea is nearly impossible. That’s the game.

But I’m here to navigate you through these choppy waters.

I’ll show you the best startup pitch deck examples that have succeeded in securing investor funding. I’ll let you in on what they did to win, so you can steal their practices and secure your own success.

Let’s go!

Why do most pitch decks fail?

It's a hard pill to swallow, but most startup pitch decks don't make the cut. Despite the long hours, the painstaking research, and the passion poured into these presentations, still they fall short.

1) They don’t answer 9 critical questions

An effective company pitch deck is your golden ticket to answer the burning questions in every investor's mind. They're looking for solid evidence, not just sparkling promises.

9 critical questions any company pitch deck has to answer to persuade investors:

How do you know there’s a need for your solution?

What’s the competitive landscape like?

What’s your target market?

What’s your competitive advantage?

What’s your track record?

How are you planning to make money?

Is your customer base expanding?

Are existing customers satisfied with your solution?

How are you planning to spend the investors’ money?

If your deck doesn't provide clear, concise, and compelling answers to these questions, it may leave investors with more doubts than confidence.

It’s crucial to weave these answers into your story in a way that connects with investors and leaves them convinced about the potential of your startup.

To learn more about how to answer each of these questions, check out our post about the top pitch deck examples .

2) They don't present a narrative

A pitch deck sells a vision. If you already have traction and your future is secure you hardly need a pitch deck because you don’t need an investment.

Investors are on the lookout for a big idea. Something with the potential to disrupt a market and achieve the hyper-growth that their investment model relies on. They want to back a dream (a feasible vision), not another competitor in an already crowded market.

To give your dream substance and get investors excited, you have to weave it into a narrative with real-world examples, visualizations, and comparisons of how your vision takes form.

Scrollytelling is the best design approach for creating a narrative pitch deck.

3) They fail to stand out in their design

Pitch deck design isn't just about making decks look good. It's about making your information clear, engaging, and memorable.

Traditionally, pitch decks have been static, presented using slideshows. This classic approach is functional and familiar, but it won’t differentiate you from the hundreds of other pitch decks that investors sift through everyday.

But you can give investors a dynamic and immersive content experience that instantly hooks them in with our modern interactive pitch deck creator on your side.

You can see the difference between a static and an interactive pitch deck below:

Static pitch deck example

4) They fail to track engagement and make informed iterations

One of our clients named Buzzer was an early-stage startup behind a promising sales enablement platform. They were struggling to get investors’ attention and decided to change their pitch decks to interactive Storydocs.

They made smart use of our deck analytics to track every step of investors’ interactions with their decks to see what resonated the most.

And they used what they learned to give investors what they craved and get the funding.

“I did a lot of A/B testing and optimizing, creating around a hundred versions along the way. With our investment deck, I was able to make tweaks that boosted the reading completion rate from just over 40% to almost 100%. "

—Assaf Klinger, CEO of Buzzer

Buzzer case study

Pitch deck advice from venture capitalists and angel investors

The best source for concrete examples of how to write your pitch deck naturally comes from investors.

They know what they’re looking for and they’ve seen a thousand ways in which founders mess up. Here’s what some of them have to say…

1) Tell a story

Founders should craft their pitch decks as a compelling story, keeping in mind that the audience is an investor, not a customer. The investor is trying to understand the potential return on their investment and the team's capability to solve the problem.

2) Research your investors and personalize

Entrepreneurs should research the investor they're reaching out to and understand why that particular investor is a good fit for their startup. This shows the investor that the entrepreneur has done their homework.

3) Make sure your content is relevant and authentic

The first slide is crucial and should convey the purpose of the startup. It should address the "why" behind the business.

The pitch deck should also highlight why the team or founder is the right fit to solve the problem.

Incorporating authentic testimonials from early users can be impactful.

Predicting and answering potential investor questions in the pitch deck shows preparation and understanding of the industry and potential objections.

The pitch deck should be simple and easy to follow. Overloading it with content can lose the investor's interest.

4) Get feedback and iterate

Entrepreneurs should constantly seek feedback on their pitch decks and iterate based on that feedback. They should have multiple versions tailored for different audiences.

5) Look for engagement and interaction

During the pitch, it's essential to keep the conversation interactive and engaging. If the investor isn't asking questions, they might have lost interest.

Founders should anticipate potential questions from investors and address them in their pitch decks.

6) Make the ask detailed and clear

Beyond seeking financial investment, founders should also highlight other forms of support or value they seek from the investor.

VC pitch deck examples

Types of pitch decks and how they differ

INVESTOR DECK

COMPANY DECK

PRODUCT DECK

STARTUP DECK

FUNDRAISING DECK

Investor Deck

An investor deck, also known as a pitch book or pitch deck, is a marketing presentation used by various entities, including investment banks and entrepreneurs, to provide information about a business or asset.

It is designed to present the investment considerations of a business to potential investors , aiding them in making a decision to invest or buy.

Company Pitch Deck

A company pitch deck is similar to an investor deck but is gauged at providing a company overview . It normally focuses on the company’s leadership, team, culture, expertise, and accomplishments.

It highlights the company's value proposition, financial figures, customer base, growth opportunities, management strength, and other relevant details to attract potential investors or partners.

Product Pitch Presentation

A product pitch presentation is similar to an investor deck but typically f ocused on the details of a specific product or service . It outlines the problem the product solves, its unique features, benefits, market potential, and how it stands out from competitors.

The aim is to convince stakeholders, including investors, partners, or customers, of the product's value and potential.

Startup Pitch Deck

A startup pitch deck is a critical document prepared by startups in their early stages of fundraising. It’s the same as an investor deck but focuses on things specifically relevant to startup investors, such as showing hyper-growth potential and disruptive technology.

It aims to convince potential investors of the startup's value and potential.

Key elements include an introduction to the business idea, the problem being addressed, the proposed solution, market opportunity, product details, initial traction, team composition, competition, financial projections, and investment usage

Fundraising Deck

A fundraising deck is a type of pitch deck specifically designed to raise capital. This could be for a company, a product, or a project . The sums being raised can vary greatly and the terms and stage of the company life cycle can vary as well.

It emphasizes the startup's or company's financial needs, growth potential, return on investment, and how the funds will be used. The primary goal is to persuade potential investors to provide the necessary capital.

Best pitch deck examples that outperform the rest

While visually appealing pitch decks can be eye-catching, they alone are not sufficient to secure the funding you need.

You require a deck that's designed not just for aesthetics, but for engaging your audience and closing deals.

Let's explore some inspiring investor deck examples including startup pitch deck examples, company pitch deck example, prodduct presentation examples, and other pitch deck types.

Uber funding pitch deck

What makes this deck great:

Grayed out content subtly directs the viewer's focus, ensuring that attention is drawn to the most crucial elements while still providing comprehensive information.

Narrated slides guide the viewer through the content with a clear and engaging voice, enhancing the overall storytelling experience.

Interactive data visualization elements transform static graphs and charts into dynamic and interactive experiences, making the data not only more accessible but also more compelling for the viewer.

Netflix startup pitch deck

Video placeholders are strategically placed to complement the content, allowing viewers to engage with the presentation on a deeper level.

A wide range of data visualization elements designed to present complex data in an accessible and visually appealing manner, making it easier to understand and retain information.

The competitors slide highlights key points of differentiation and revenue models, making it easy for investors to understand Netflix's competitive advantage.

Airbnb startup pitch presentation

The ability to embed and play videos straight from the deck allows potential investors to watch relevant content without leaving the deck, providing a seamless and immersive experience.

Running numbers slides , showcasing important statistics and growth metrics in a dynamic and visually engaging way.

The competitive matrix slide highlights Airbnb’s unique advantages and market position, helping potential investors understand the company’s strengths and differentiators.

Tinder startup pitch deck

The ability to add custom branded icons to enhance visual appeal and aid in storytelling.

Narrated slides with product screenshots provide a comprehensive understanding of how the app works, making the content more accessible and engaging.

Smart call-to-action (CTA) with an embedded calendar , allowing investors to easily schedule a second meeting directly from the presentation.

WeWork startup pitch deck

An interactive, uncluttered design , using ample white space to create a clean and focused presentation and enhance readability.

Easily customizable slides let you tailor the content to your specific needs within seconds, and make changes even after you've sent the deck.

The ability to add multiple CTAs at the end provides investors with clear next steps and lets you capitalize upon the momentum built throughout the presentation.

Slack company pitch deck

A timeline slide that visually represents Slack’s journey, providing a clear and engaging way to showcase the company’s history, growth, and evolution over time.

The ability to extract brand colors from the company website, ensuring a consistent and on-brand visual experience throughout the pitch deck and enhancing its professional look and feel.

Perfect balance of text, image, and video placeholders keeps the investors' limited attention and aids in the understanding of the content .

AI solution pitch deck

Logo placeholders strategically placed throughout the presentation reinforce your brand identity and, for SaaS companies, can be used to display the most important integrations of your solution.

AI assistant that can generate relevant visuals and copy based on the contents of your website or paraphrase the copy you already have.

User-friendly editor makes it easy for anyone to make modifications and customize the presentation regardless of their design experience.

VC investment pitch deck

Content grouped in tabs means that investors can easily navigate through different sections of the pitch deck without getting overwhelmed by information.

Including a video on the cover slide immediately captures the viewer’s attention and sets a dynamic tone for the presentation, boosting interaction by 32% .

Clean and minimalist layout a ccentuated with a pop of blue ensures that the focus remains on the content while adding a vibrant and professional touch to the pitch deck.

SaaS product pitch deck

Responsive design ensures that your pitch deck looks impeccable and functions seamlessly across various devices and screen sizes, which is crucial considering that a third of all decks are accessed on mobile .

The ability to embed a case study directly into the presentation. This lets you provide detailed examples of your work, showcasing your success stories and demonstrating the impact of your product or service.

Information on the average reading time on the cover slide sets clear expectations for the investors and can reduce the bounce rate by almost a quarter !

AI product pitch presentation

A variety of interactive elements that bring the content to life. This approach ensures that the viewer remains engaged and helps to convey complex information in an accessible manner.

Problem-solution framework helps to create a narrative that resonates with the audience, making the value proposition clear and persuasive.

Clear call-to-action helps to convert interest into action, driving engagement and potential investment.

Investor pitch deck

Strategic structure, starting with a strong introduction, followed by problem-solution framing, market analysis, competitive landscape, and concluding with a clear call-to-action.

Data-driven approach means that the deck effectively leverages data to showcase Unicornis’s market potential, user satisfaction, and growth trajectory to prospective investors.

Clear, comprehensive storytelling that guides the viewer through the problem statement, the unique value proposition, and the tangible benefits of choosing Unicornis.

Investor introduction pitch deck

Fresh and modern design makes your company pitch deck highly appealing to potential investors, particularly in trend-led industries.

Balanced text and visuals enable you to present all the essential metrics and data while providing the necessary context.

Scroll-based interactive storytelling design simplifies the process of explaining your solution to prospective investors by guiding them through a compelling narrative.

Modern pitch deck

Data visualization elements that can be tailored to your specific use case. Whether it's charts, graphs, or other visual representations, you have the flexibility to adjust them to best convey your data. Additionally, you can incorporate real-time variables into your charts, ensuring that the information remains up-to-date and relevant.

Interactive dynamic content that actively engages your audience. For example, you can embed an interactive ROI calculator that allows them to input values and determine if they're getting their money's worth.

Easy version management lets you make sure that your deck is unavailable once the investment round is over.

Creative pitch deck

Design optimized for engagement. With animated components and clickable elements, it has the power to transform casual scrollers into engaged readers.

A variety of visual and dataviz slides. This deck strikes the perfect balance between visual elements and data visualization slides. It allows you to showcase snippets of your portfolio in a visually appealing manner while emphasizing the most important metrics.

Dynamic variables allow you to effortlessly generate unlimited versions of your deck with just a few clicks, resulting in 68% more people inclined to read it in full .

Startup pitch deck slide examples essential for success

Transforming an innovative idea into a successful startup begins with the right pitch. Let's dissect the elements of a successful pitch deck, one slide at a time.

1. Introduction slide

In a fast-paced investor's world, your window of opportunity is narrow. Our research shows that you have merely 10 to 20 seconds to pique an investor's interest.

Tips for creating an introduction slide :

  • Begin with a robust hook, a crystal-clear summary of your unique value proposition that reels investors in, transforming seconds into minutes of undivided attention.
  • Swiftly follow up with a concise overview of your product or service. This should be a simple, jargon-free explanation that even someone outside your industry can grasp.

Here’s an example of an introduction slide:

Cover slide example

2. Problem slide

Here's your opportunity to spotlight a market gap and how your solution fills it. Frame your argument around compelling user stories, highlighting common pain points, and why they must be addressed.

Tips for creating a problem slide :

  • Present the problem in a way that highlights its urgency and its scale, ensuring it's significant enough to warrant a paid solution and common enough to offer a substantial market.
  • Weave your problem statement into a relatable user story that reflects the pain points of your target customers. This adds depth to your problem statement, making it real, tangible, and impossible to ignore.

Here’s an example of a problem slide:

Problem slide example

3. Solution slide

With the problem identified and its magnitude clear, it's time to unveil your solution. This is where you reveal your startup's unique superpower.

Tips for creating a solution slide :

  • Your solution's description should be straightforward and concise. Avoid wordy explanations and choose punchy, impactful sentences instead.
  • Visual aids such as product demos or interface screenshots can support your claims and keep investors engaged.

Here’s an example of a solution slide:

Solution slide example

4. Market size and opportunity

Your market size and positioning within it offer investors a glimpse into your startup's growth prospects. This slide should convey that your startup is not just a bright idea, but a viable, profit-generating investment.

Tips for creating a market size and opportunity slide :

  • Present a well-researched and convincing analysis of your target market and the opportunities within it. This acts as a crystal ball, providing investors with a glimpse into the promising future of your venture.
  • Use data visualization tools to present complex data in an intuitive and engaging manner, helping investors understand your market landscape at a glance.

Here’s an example of a market size and opportunity slide:

Market size and opportunity slide example

5. Business and revenue model

Here, you define your financial trajectory, clarifying how you plan to turn your solution into steady revenue.

Tips for creating a business and revenue model slide :

  • Outline your revenue model, whether it's rooted in direct sales, subscriptions, advertising, or a combination. Be clear and specific about where the money will come from.
  • If you've already validated your revenue streams through market tests, share these results. This can dispel investors' fears about risk and enhance their confidence in your business model.

Here’s an example of a business and revenue model slide:

Business and revenue model slide example

6. Traction and validation

Proof of progress can turn a skeptical investor into a believer. This slide is where you demonstrate your venture's momentum and growth.

Tips for creating a traction and validation slide :

  • Highlight significant milestones that your startup has achieved. Whether it's sales growth, customer retention, or market penetration, use concrete figures that show an upward trajectory.
  • Share your future roadmap, detailing how you plan to use potential investment to achieve your upcoming milestones.

Here’s an example of a traction and validation slide:

Traction and validation slide example

7. Marketing strategy

Every successful mission has a master plan, and in the startup world, this is your marketing strategy. This slide explains how you'll conquer your market and win over customers.

Tips for creating a marketing strategy slide :

  • Discuss your marketing channels, explaining why they're the perfect choice for reaching your audience.
  • Highlight the unique elements of your marketing approach that set you apart from competitors, giving investors confidence in your ability to stand out in a crowded marketplace.

Here’s an example of a marketing strategy slide:

Marketing strategy slide example

8. Team slide

Behind every great startup is a dream team. This slide showcases the people who are turning your startup dream into reality.

Tips for creating a team slide :

  • Share focused, relevant information about each team member, highlighting their unique skills and accomplishments that make them invaluable to your venture.
  • This isn't about life stories; it's about illustrating why your team has what it takes to propel your startup to success.

Here’s an example of a team slide:

Team slide example

9. Financials slide

In the world of investments , numbers speak louder than words. Investors need an honest and detailed look at your startup's financial health.

Tips for creating a financials slide :

  • Include at least 3 years of projections, including an income statement, sales forecast, and cash flow forecast.
  • Be bold but realistic in your predictions. Nothing raises red flags faster than over-optimistic projections.

Here’s an example of a financials slide:

Financials slide example

10. Investment and use of funds

Finally, we arrive at the climax of your pitch: asking for investment. This is where you communicate how much funding you need and how you plan to use it.

Tips for creating an investment slide :

  • Clearly state the investment you're seeking. This isn't a time for ambiguity—it's your call to action.
  • Elaborate on how you plan to allocate the funds. Show investors that you've thought this through and have a strategic plan for each dollar.
  • Incorporate concrete projections and the key milestones that their investment will help you achieve. This helps investors visualize the growth and progress they'll be funding, making them more likely to invest in your startup's future.

Here’s an example of an investment slide:

Investment and use of funds slide example

If you want to learn more about what goes into each section, check out our blog post on what to include in a pitch deck .

Interactive pitch deck templates

Your company pitch deck is your startup's ticket to a brighter future. Instead of using static, snooze-inducing slides, why not make your pitch a memorable experience?

Turn your vision into an immersive journey, captivating investors from the first slide to the last by upgrading from PowerPoint to an interactive pitch deck creator.

Try Storydoc’s AI pitch deck maker and you’ll immediately see how easy it is to simplify complex information and weave it into a storytelling narrative that will resonate with investors.

Even better - grab a template and use it to create an irresistible startup pitch deck:

project pitch presentation example

Hi, I'm Dominika, Content Specialist at Storydoc. As a creative professional with experience in fashion, I'm here to show you how to amplify your brand message through the power of storytelling and eye-catching visuals.

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How to write a project pitch: 8 useful tips

Mastering a business pitch can take an entrepreneur a considerable long time. Experience gives many lessons along the way, yet sometimes it does so in the hardest of ways. We hope these 8 thoughts on how to write a project pitch can ease a bit of that learning curve and help you prepare for your upcoming business presentation. 

What is Project Pitching?

Project pitching is essentially making a persuasive case for your project idea in a professional setting. It's like trying to convince your colleagues, managers, or potential investors that your project is a smart move. You present the key details of your project, such as what it aims to achieve, why it's a good idea, how long it will take, and how much it'll cost. The goal is to get the green light or support from decision-makers. Whether you're in a meeting, writing a proposal, or having a chat with your boss, it's about showing why your project is worth backing and fits the company's goals.

How to pitch a project

1. first impressions make a difference.

The first aspect we need to consider on how to write a project pitch is how audiences put you in a sort of a box once you start delivering your pitch. So think well how you’d like to open up your presentations. Let your first slide and opening lines convey the right idea with which you’d like to set the tone for the rest of your pitch. 

Be creative! There’s the perfect room for that in opening up your startup pitches. We wrote down a few Ideas for Pitch Deck Hooks That Will Get Your Audience’s Attention you might want to scout next. Through us or apart, take some time to come up with creative ways to start. 

Your time is limited, and so are the few starting minutes you get to make a great first impression. Those minutes are crucial! Whether this is a VC over Zoom nowadays or a room full of a broad audience as soon as this is all over, ask yourself what you can do for your pitch deck to start on a genuinely engaging note. Keeping your target audience focused throughout your entire presentation starts with that step. 

2. Social cues can guide you

In regards to the above, also look for social cues that make people snap judgments quickly and play with those in your favor. It might be strange to think about that when you just want to talk about your startup or value. But it’s precisely these small items that set you apart from the rest of your plentiful competition. 

Also, you deserve to be more than ready on all fronts. There’s never such a thing as being overprepared with pitches. In the end, if you succeed, you’ll have fed investors the image you wanted to portray, which is a great sign for them that you can achieve what’s best for your brand and business. 

3. Excel in characterization 

Create a character for yourself if it helps. Consider what your ideal look would be regarding your goals. Think about how your ideal character for this pitch talks, the language plays following the role, how they dress and act. Then craft your entire performance to suit the story you’re telling . 

4. Reel people in with creativity

Roll your audience into your creative process, also. Make people feel a part of your pitch. Arise in them feelings that give them the sense they’re collaborating with your project, if at all possible. The more you can get them to interact with what you’re saying and truly connect with what you display, the more involved they’ll be with your brand and company by the time you finish. 

The above is always an excellent result for any pitch. For that, set your tone right off the bat. As we said before, this ties in with maximizing your initial few seconds and driving your pitch’s storyline through every section. Getting your listeners and viewers to imagine, even if it’s something very bold, can always be a plus if you know how to handle that correctly. 

Image contains a person using a laptop

5. Focus on the need you’re solving

If you’re confident that your solution is the best one out there, make that entirely clear. You can feel confident in stressing to the people who are listening to you that they, too, need you. If your idea can solve a problem for the people in your audience, make the best of it. 

To achieve that, think about ways to say it, and throw it in there in diverse ways and at different times. That’s what brings you to your startup efforts and pitching, isn’t it? Stand with conviction by that. Again, weave your pitch deck story around it, as well. 

As you highlight what makes your idea unique, incorporate what makes it different from your competitors. Contemplate what you offer that no one else does in your industry, and highlight that differentiator.

6. Cut it down as much as possible

A sixth of our 8 thoughts on how to write a project pitch is to keep it as simple as possible. You’re probably the most passionate about the story you’re telling. Be careful not to get carried away. For that, pinpoint the information that’s most important to you. And then consider what tons of pitch deck templates and theorists deem vital for a superb pitch deck presentation . 

In other words, get rid of what isn’t necessary for your project pitch. Read and re-read your slides. Ask yourself if all the data you provide through it or as part of your essential script is that vital. If you think you can go without something in it, that probably means you can take it out. 

7. Get feedback

Anticipating questions is a great way to write a pitch. Yet, to make sure you’re creating a pitch that’s just right, go out and get as much feedback as possible. The more questions and doubts you can gather ahead of time, the lower the likelihood your live audience will have the same troubles as those helping you through your prepping rounds. 

Try your deck out in front of business partners, team members, and even friends and family. We’re all primarily consumers, so no audience is too unaware of business as you need to present it. Filter the thoughts you get. As we’re all buyers and people with diverse market needs, getting your point should be easy. If it isn’t, take that as a sign that you can still work on it. If something you’re presenting doesn’t sound right or isn’t entirely clear to your practice audiences, it’s a valuable hint to look at that section again. 

While getting feedback from a lot of different people is perfect, also try to get people similar to your target market to engage in conversation with you. The closer they can be to your intended audience, the better. To raise funds in front of VCs, for example, you can ask an entrepreneur in your friends’ list to set aside time to listen to you and give you their impressions. Think of business people and business owners. That can mean someone in retails as much as a dentist, lawyer, or doctor.

Foster questions after you practice your pitch. That can give you a better idea as to what to expect after your actual business presentation. 

8. Sum it up at the end

We already clarified 3 main reasons why you shouldn’t add a thank you slide . We’re moreover saying you should take a bit of your time to summarize your presentation towards the end of it. This recap should be a way to ensure the audience got what you came to say. But don’t be too extensive on that. On the contrary, go back to your startup vitals. 

While it’s great to go over covered data for a bit, just don’t go overboard with the amount of time it takes for you to achieve this. On a similar note, when it comes to how to write a project pitch, try not to focus too much on details and information people will easily forget. It’s superb if you’re precise and passionate throughout your pitch, yet it’s also a great mix if you manage to do so in a way that makes your pitch deck a simple and memorable act. 

Project Pitch Template by Slidebean

The Slidebean Project Pitch Template is a user-friendly tool that simplifies the creation of compelling project proposals. It helps you design visually appealing proposals while ensuring all essential project details are clear. Whether you need funding or approval, this template offers a structured format for presenting project goals, timelines, budgets, and outcomes. It's a powerful resource to make a strong case for your projects and increase your chances of success.

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Find here the best 35+ pitch deck examples and templates from successful startups like Airbnb, Uber, Tesla, free to download and get inspired.

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This is a functional model you can use to create your own formulas and project your potential business growth. Instructions on how to use it are on the front page.

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Blog Business

10 Business Pitch Examples for Your Next Client Meeting

By LetĂ­cia Fonseca , Oct 30, 2023

We tell presenters that it’s okay to feel scared during your upcoming sales pitch because investors will always be a pressing and intimidating bunch.

Great elevator pitches are similar to memorable stories. They intertwine visuals and narrative to keep the audience engaged. And it needs to be completed in the duration of an elevator ride.

In this guide, we share 10 business pitch examples you’ll want to use in your next investor or client meeting.

You don’t need design experience to create a business or sales pitch. Create an engaging presentation in just minutes with Venngage’s professionally designed pitch deck templates !

What is a business pitch?

A business pitch is a concise and compelling presentation that is delivered to potential investors, clients or partners to communicate the value proposition of a business idea , product or service.

The main goal of a business pitch is to persuade the audience to take a particular action, such as investing in the business, partnering with the company or purchasing the product or service.

When creating a business pitch, always remember that a well-crafted business pitch should be clear, concise and tailored to the specific needs and interests of the target audience. It should effectively communicate the value proposition and potential of the business idea, leaving a lasting impression on the audience.

To help smoothen the process for you, I’ve curated 10 business pitch deck examples you can use for your next client meeting. Keep scrolling to find out!

10 business pitch examples you can use:

Choose a simple and short elevator pitch template, guy kawasaki elevator pitch examples for business, modern pitch deck example, effective startup elevator pitch examples.

  • Business idea pitch deck

Dark marketing pitch deck

Classic airbnb pitch deck.

  • Statement yellow elevator pitch example
  • Short franchise elevator pitch example

Nonprofit pitch deck

Your elevator pitch needs to address the biggest business concern: the sales funnel .

This simple pitch deck example gets to the heart of the business problem within just 12 slides. It’s short, sharp and to the point, enough to keep prospective clients interested.

Sequoia Capital pitch deck

This is a great sales pitch deck template to accompany a brief presentation. You can easily share your business model with investors or clients.

Customize this template by adding your branding and business information. Include data about your target audience and team members. This is information that potential investors need to know.

With a Venngage business account, you can access the My Brand Kit feature, including the Autobrand tool.

Add your website when prompted and the editor will import your logos, fonts and brand colors . You’ll be able to add your branding to all your designs with a single click.

Related:  How to Create an Effective Pitch Deck Design [+Examples]

The Guy Kawasaki method for elevator pitch templates has been successful for numerous businesses. The minimal text keeps investors focused during the entire pitch.

Presenters can fully concentrate on sharing the key metrics and pain points of their target market. The pitch deck includes overviews that guide investors’ thoughts.

Venngage has two versions of the conventional Guy Kawasaki elevator pitch format. This gradient version is a bit more modern. It certainly draws the eye without overwhelming the design.

Gradient Guy Kawasaki Pitch Deck Template

The template’s simple and minimalist-inspired design makes it easy to customize for any brand completely. You can swap out the gradient panels and add brand-relevant product images instead.

You can also use this non-gradient pitch deck template. This is an ideal way to highlight your brand colors.

Blue Guy Kawasaki Pitch Deck Template

Make the easily customizable pitch deck examples shared above your own by adding your text, data and graphs.

Creating a pitch deck  just got easier. Venngage’s real-time collaboration  allows multiple members to work on a design at once. Share instant feedback and design a winning sales pitch.

This unconventional pitch deck uses icons to tell a compelling narrative. Visuals can spice up presentation decks and give make them aesthetically pleasing.

Iconics Pitch Deck

This template works well for startups and small businesses demonstrating to investors their brand’s potential.

If the deck is too dark, you can switch out the panel colors and icons. Add your own research to make your sales pitch convincing.

Related:  Everything You Need to Know About Picking and Using Brand Colors

Elevator pitch decks focus on quick, one-minute proposals to convince potential investors that you have something valuable.

This investor pitch deck example is excellent for a startup elevator pitch. With just five slides, this deck makes it easy to breeze through your business model.

Purple Startup Pitch Deck

The added charts make the proposal and presentation much more convincing. You can share the necessary details that investors will want to know about.

Import your data from Google sheets into the Venngage editor and easily create charts for your presentation.

Related:  Everything You Need to Know About Pie Charts

Business idea pitch deck

How do you highlight your business model to a potential customer? You start with your value proposition.

The below pitch deck example opens with the business’ value proposition in the first slide. It also includes many elegant ways to showcase the brand. Plus, it provides essential business data to investors simultaneously.

Blue Investor Pitch Deck

You can use the business idea pitch deck template above as a guideline for a good sales pitch of your own or modify and adjust it to your branding needs.

The marketing pitch deck example below has a dark but unique personality. It works well in a product launch setting or as an elevator pitch deck for marketers.

The color combination is unusual but striking. Not to mention, on-trend. Bold colors are one of the resurgent graphic design trends  of the past few years.

Client Marketing Pitch Deck

You can use the above marketing pitch deck example as inspiration for numerous business presentations.

Art and multimedia businesses can also use it as a template for client presentations.

Related:  20+ Business Pitch Deck Templates to Win New Clients and Investors

We all know what Airbnb is and how much the business has grown over the past few years.

One of the best pitch deck examples you’ll see is Venngage’s version of the Airbnb pitch deck.

It uses sample data, addresses the core customer problem and outlines the business plan to capture the audience’s attention.

Airbnb Pitch Deck

The pitch deck example above is one of the standard elevator pitch decks but manages to be sophisticated. There’s a finesse to this pitch deck design . That’s why it was so successful.

Statement yellow elevator pitch example

The yellow motif of this artistic pitch deck will immediately hold the audience’s attention.

The color is bright and bold but isn’t overpowering. Instead, only two slides use the background color across the whole slide.

The majority of the slides only include hints of yellow or use it as a highlight.

Yellow Startup Pitch Deck

This template works for companies that use one prominent color across their branding. It’s also a professional pitch deck for small businesses, startups, or software companies.

Short franchise elevator pitch example

Pitch decks don’t depend on length to make a point. Instead, it uses fewer headers as overviews and depends on presenters to share pitch details with investors.

Franchise Pitch Deck

This is one of the best pitch deck examples for a short and classy presentation. It uses a small number of icons and bullet points to draw the eye and keep the presentation flowing.

As an elevator pitch, this is an effective method for maintaining the audience’s focus.

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This elevator pitch example for nonprofits uses minimalism and icons to keep potential investors engaged throughout the presentation.

Nonprofit Pitch Deck

The subtle use of color and icons asserts the brand’s personality. This template can work for businesses in the graphic design sector.

Alternatively, the nonprofit pitch deck example above can also work for digital marketing agencies that want a cutting-edge appeal to make themselves attractive to clients.

Famous sales pitch decks to inspire your pitch

Minimalist airbnb pitch deck.

This minimalist design of the Airbnb elevator pitch example shared above is perfect for startups.

You can easily add product or location photos and adjust the colors to suit your branding, alongside your logo and fonts.

Minimalist Airbnb Pitch Deck Template

Buffer pitch deck

The real Buffer pitch deck was confusing for investors. You can read more about it in our round-up of the best pitch decks .

Venngage designed a cleaner version using icons and charts. This makes the information easier to understand. You aren’t bombarding your audience with too many details.

Buffer Pitch Deck

Facebook pitch deck

The winning Facebook pitch deck was text-heavy. But what made it stand out was how many popular schools had already signed up with it.

Plus, the deck was nothing short of ambitious, with a clear expansion plan. It is no surprise that Facebook is the behemoth it is today.

How to write a business pitch deck

Creating a compelling business pitch deck is essential for effectively conveying your business idea to potential investors or partners. Here is a step-by-step guide to help you write a business pitch deck:

  • Cover slide: Include the name of your company and a visually appealing image that represents your business.
  • Problem statement: Clearly define the problem your product or service solves. Use statistics or real-life examples to emphasize the significance of the problem.
  • Solution: Describe your product or service and how it addresses the identified problem. Use visuals, such as product images or diagrams, to help illustrate your solution.
  • Market opportunity: Present market research data to showcase the size, growth potential and trends of the target market. Use graphs, charts, or infographics to make the information more engaging.
  • Business model: Explain how your business will generate revenue. Describe your pricing strategy, sales and distribution channels and any key partnerships or collaborations that will contribute to your business model’s success.
  • Traction and milestones: Highlight any significant achievements, milestones, or partnerships that demonstrate the progress and potential of your business. This can include user metrics, revenue growth, or notable endorsements.
  • Competitive analysis: Analyze your competitors and illustrate how your product or service stands out in the market. Highlight your unique selling points and any barriers to entry that provide your business with a competitive advantage.
  • Go-to-market strategy: Outline your marketing and sales plan. Describe how you will reach and acquire customers, including your marketing channels, customer acquisition strategy and sales approach.
  • Financial projections: Present your financial forecasts, including revenue projections, cost structures and expected profitability. Use charts or graphs to display key financial data and assumptions.
  • Team: Introduce your team members and highlight their relevant expertise and experience. Emphasize how the team’s skills and strengths contribute to the success of the business.
  • Use of funds: Explain how you plan to use the funds you are seeking. Provide a breakdown of how the investment will be allocated across different aspects of the business.
  • Conclusion and call-to-action: Summarize the key points of your pitch and clearly state what action you want the investors to take. Encourage questions and provide your contact information for further discussions.

Remember to keep your pitch deck concise, visually appealing and easy to understand. Use high-quality visuals and compelling storytelling to make your business pitch deck engaging and memorable for your audience.

Four tips for creating a great elevator pitch

Here are four easy ways to recreate the pitch deck examples above or build your own pitch from a template.

Create a visual style for your sales pitches

A visual style or theme creates flow and sophistication in any presentation. These involve using recurring elements in a subtle and obvious manner.

For example, this Venngage template uses our color gradient along with elegant and bright icons.

Company Media Kit Partnership Pitch Deck Template

Choose visual elements whose characteristics become the pitch deck’s focal point. Great pitch decks use the brand’s colors and visual motifs to keep the brand top of mind.

Give an overview of your business model

Pitch decks act as content anchors that guide your client toward your topic’s main points.

All the other information in your pitch deck or the explanations in your presentation will be aimed at supplementing that data.

Like this Uber elevator pitch template that emphasizes customer pain points and how the business will solve them.

Blue Uber Pitch Deck Template

Examples of added data include situational examples, charts and graphs and case studies .

Focus on your unique proposition

Your pitch deck has a central idea that is its unique selling proposition. Pitch deck creators build their pitch ideas around this aspect.

As a result, they’ll have a solid, communicative and persuading pitch deck that convinces investors.

Simplify hard concepts in your sales pitch

Scientific knowledge is enriching to those who understand its meaning.

Hard concepts, long-running and poorly constructed sentences and jargon make reading challenging for investors who have a very short time to spare.

This deck ensures that information isn’t overwhelming, either in the overview or the traction slide.

Global Corporation Pitch Deck Template

Make sure to simplify hard concepts and use simple words. That’s what the best pitch decks do.

Use templates to create successful pitch decks and win over investors

Delivering a good elevator pitch can be overwhelming. The pressure to get the tone right and impress investors is huge.

We’ve shared 10 elevator pitch examples that you can use as inspiration.

And with Venngage’s pitch deck templates, you get a competitive advantage. With no design experience, you can create elevator pitches that win over investors.

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How to create a successful pitch presentation

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Anete Ezera December 18, 2023

When it comes to startups and entrepreneurs, getting that first big deal can be tricky. It can be hard to put your business idea forward in a way that’s going to convince potential investors or partners. This is where pitch deck presentations come in handy as they are often short and precise. The goal is to explain your idea in a way that gets straight to the point and is easy to understand. These quick, punchy presentations are critical for those looking to make a strong first impression and secure funding for their business venture. Let’s talk about what a pitch presentation is and how you can create one with the help of Prezi. 

A group of charity workers handing out materials with their brand colors.

What is a pitch presentation? 

To get a better understanding of what a pitch presentation really is, let’s look at some of the important elements that make one: 

Conciseness: It’s typically short, usually 10-20 slides. This fast pace enables the presenter to captivate the audience and maintain attention. 

Clarity: The aim is to keep the content clear and straightforward, avoiding complicated jargon so that the message is understood. 

Powerful storytelling: It will often tell an interesting story about the problem being solved, the solution offered, and the potential market opportunity. 

Key information: Because of its fast-paced nature, it will often be packed with vital information like the business model, financial projections, and the unique value proposition of the product or service being pitched. 

Appealing visuals: Like other styles of presentation, having visuals that can draw in the audience is a must. Pitch deck presentations will often use graphics and minimal text to convey information better. 

To get a visual understanding of what a pitch presentation is, explore the following pitch presentation:

The evolution of pitch presentations: a look back and ahead

Ever wondered how pitch presentations became such a big deal? They started as simple PowerPoint slides but have evolved into something much more dynamic. This journey reflects changes in business, technology, and what investors look for. In the early days, pitch decks were pretty straightforward – just a few slides outlining a business idea. But as technology advanced, so did the expectations. Now, we see pitch presentations with interactive elements, attractive visuals, and even storytelling elements. This evolution shows how we’ve learned to communicate complex ideas more effectively. Understanding this history helps us understand how pitch decks have evolved into what they are today. 

Is a pitch deck the right presentation style for me? 

A pitch deck is perfect if you’re looking to present a business idea, especially if you’re aiming to attract investors or partners. It’s designed to be concise yet impactful, focusing on the key aspects of your business or project. Think of it as showcasing your business- you’ve got a limited amount of time to make a strong impression. So, if you’re in the early stages of a startup, seeking funding, or trying to win over some stakeholders with a clear, compelling story about your business or idea, a pitch presentation could be just what you need.

Senior businesswoman giving presentation to team. Male and female professionals are planning strategy in meeting. They are in board room at office. She is showing a business presentation theme.

People who might also benefit from pitch presentations 

Pitch presentations are a versatile tool that can greatly benefit a wide range of individuals and organizations. We’ve discussed the role of pitch decks for startups and entrepreneurs, so let’s look at some other instances where these presentations might be particularly useful: 

  • Business executives: Established business owners can use pitch decks to propose new projects or strategies to stakeholders, boards, and investors. 
  • Sales and marketing professionals: To pitch products or services to potential clients or partners, highlighting their unique selling points.
  • Non-profit organizations: For presenting their mission, impact, and funding needs to donors, sponsors, or grant agencies.
  • Researchers and academics: To secure funding or collaboration for research projects, especially when presenting to funding bodies or at academic conferences.
  • Inventors and innovators: To attract investors, partners, or attention to their new inventions or innovations. 
  • Freelancers and consultants: To pitch their services and unique value proposition to potential clients or agencies.

What makes a good pitch deck presentation?

When we talk about pitch presentations, it’s important to compare the differences between a great pitch deck and the ones that just don’t hit the mark. 

What a pitch deck should look like 

A successful pitch deck should have a clean, uncluttered design . This way your audience can take in the information without being distracted by over complicated slides. Any images used should be of high quality, and be relevant to the text. A pitch presentation should flow logically , so the information provided tells a story about what you’re aiming to achieve. 

The colors used should match that of your brand, often logos and fonts will correspond with the theme of the brand, organization, or company. This is a great way to reinforce who you are and what you stand for. A good pitch presentation will captivate the audience by using each slide to convey a single key point, this way, the message is concise and easily absorbed. 

Pitfalls to avoid 

Now, let’s talk about what a pitch presentation shouldn’t look like. If you want to entice your audience, don’t cram too much information onto your slides . This is going to overwhelm your audience and make their attention span drop. Don’t stray away from key points by including irrelevant information. You want your pitch deck to persuade people to take action and have faith in you and your product, so don’t go off on a tandem.

Use a language tone that’s relatable to everyone – don’t use overly technical terms or industry-specific jargon. This can be off-putting for potential investors who don’t work in your field. One of the biggest mistakes you could make is to be inconsistent with your theme, color, and fonts. Remember, the idea is to appear professional, and inconsistency screams amateur. 

project pitch presentation example

Things to consider when preparing to create your pitch presentation

Although it might be appealing to dive straight into making your presentation, there are certain points you should consider to get the best out of your pitch. Here are some things to think about when planning: 

Know your audience

Consider who you’re presenting to and include criteria that are going to be appealing to them. For instance, what resonates with venture capitalists may be different from what appeals to potential partners or customers. 

Engaging storyline

You want to hold your audience’s attention throughout the whole presentation, so tell your story in a way that builds anticipation and makes them want more. 

Keep each slide simple. Your audience will respond better to clear, concise content that’s not too busy and complicated. Keep text easily readable and appropriate for all levels of knowledge. 

Key messages

Plan out the purpose of each slide beforehand, that way you can be sure the key messages come across well. 

You can include things like graphs or charts to simplify complex data, but do this in a way that doesn’t overcrowd the slides. Remember to stay consistent with colors and fonts to reinforce clarity. 

Data and validation

Do your research when preparing to make your pitch presentation. It’s crucial to back up your claims, such as market research, growth projections, or case studies. Using real-world examples is a good way to back up your credibility. 

Business model

Think about how you’re going to explain your business model in a way that comes across clearly. Always be honest about your revenue streams, pricing strategies, and your position in the market. 

Investors often invest in people as much as they do ideas, so think about how you can highlight the strengths of yourself and your team. 

You need to clearly state what you’re asking for. Whether it’s funding, support, or a partnership, make sure your audience knows what you need from them. 

Practice your pitch so that it flows well and fits with the time constraints. Rehearsals are great for realizing flaws, which means you can rectify where needed to ensure the best possible pitch on the day. Be prepared to answer questions and address potential concerns- you can do this by listing some possible queries and preparing an adequate answer. 

Beginning and ending

How can you draw the audience in from the minute you start speaking? A successful pitch presentation often starts with a bang, such as a powerful punch line, a vibrant image, or a brain teaser. When it comes to ending your pitch, summarize the main points and offer a chance for discussion. 

Discover other crucial and noteworthy tips on creating and delivering pitch presentations by watching the following video:

Presenting your pitch deck presentation

Your presenting skills must be just as effective as the pitch presentation you’ve created. Imagine spending all that time and effort on making each slide perfect, to go and blow your opportunity by poorly presenting it. Here are some tips to help you own the stage for your pitch: 

Body language

  • Posture: Stand tall and proud. A good posture reflects confidence and keeps you physically engaged. 
  • Gestures: Gestures should be natural and purposeful. For example, you might use hand gestures to emphasize important points. Avoid being overly dramatic with gestures as this can be distracting. 
  •  Movement: Moving can add energy to your presentation, but be careful not to pace around the stage, as this can make you appear nervous. A simple step forward when you’re reaching the punchline of your story can elevate impact. Similarly, turning your body to face different sections of the audience can make everyone feel included. 

Facial expressions

  • Eye contact: Make eye contact with your audience, and maintain it. Don’t just focus on one area, move your gaze around the room to add a personal element to your presentation. This is going to help you build a connection and keep them engaged. 
  • Smiling: Smile where appropriate. This is going to make you seem approachable and passionate about your subject. However, you don’t want to unnerve your audience by wearing a forced smile throughout the whole presentation. 
  • Expressiveness: Your facial expressions should match the tone of what you’re saying. They can be a powerful way of transporting emotions from the screen onto the audience. 

Voice control

  • Volume: You want everyone in the room to hear you, so speak loudly, but avoid shouting. 
  • Pace: Remember that your audience needs to clearly hear every word for maximum impact, you can do this by keeping a moderate pace throughout. Speaking too fast can be hard to keep up with, and talking too slowly can become boring. 
  • Tone: Use a varied tone to maintain interest, as monotone speech can be disengaging. For instance, you could change the pitch and intensity of your tone when discussing something positive or exciting. 
  • Duration: Stick to the allotted time for your pitch presentation. Running too long can lose your audience’s interest, while cutting it too short may not deliver enough information. 
  • Pauses: Pauses are handy for creating suspense, or allowing key points to sink in. They can also be helpful for a smooth transformation from one topic to another. 

Dealing with nerves

  • Practice: The more familiar you are with your content, the less nervous you’re going to be. Practice your body language cues, speaking clearly, and using the right facial expressions. 
  • Visualization: Envision a successful pitch presentation. It’s when we worry about the things that could go wrong that causes anxiety to kick in. 
  • Relaxation techniques: Before taking the stage, simple techniques can help with nerves, such as mindfulness practices and progressive muscle relaxation. 
  • Deep breathing: Practice deep breathing to control nerves and keep a steady voice. This helps in delivering a calm and confident pitch. 

If you’re struggling with nerves, watch the following video on how to not be nervous for a presentation:

Audience interaction

  • Question prompts: To make your pitch presentation more interactive, encourage audience participation and questions. 
  • Read the room: Always be aware of the audience’s reactions and adjust accordingly. If they seem disinterested, you might need to change your approach or pace.

As a pitch deck presenter, your role is to deliver your content in a way that makes an impact. Mastery of body language, voice, and timing all play a crucial role in yielding the results you want. 

Prezi: Your tool for creating pitch presentation

If you’re aiming to create a pitch presentation that sets you apart from competitors, Prezi is the tool for you. Here’s why: 

Unique presentation style

Unlike traditional slide-by-slide presentations, Prezi allows you to create a more fluid and dynamic pitch deck. You can move freely around the canvas, zooming in on details and out to the bigger picture. This helps in structuring your pitch presentation in a way that best suits your story, making it more engaging for your audience.

Zooming user interface

This is one of Prezi’s signature features. You can zoom in to focus on specific details and zoom out to show the overall context of your idea. Since pitch presentations are all about emphasizing key points, this feature is essential. 

Visual storytelling

The best way to tell a story through your pitch presentation is to turn complicated information into digestible parts. With Prezi, you can use appealing visuals to simplify ideas and make data easier to interpret. Prezi supports images, visuals, graphics, and animations, so you can create a pitch that captivates your audience. 

Experience visual storytelling in action in a Prezi presentation:

Templates and customization 

Prezi offers a variety of templates , which can be a great starting point for your pitch presentation. These templates are fully customizable, meaning you can align the design with your brand’s look and feel. 

As an example, take a look at this product launch template by Prezi. This would be a solid choice for a pitch deck presentation, particularly if you’re about to launch a new product or service. It provides a structured layout that guides you through the essential elements of a pitch. If you’re hoping to make a good impression, the design of this template looks clean and professional while focusing on key points. It allows you to highlight what sets your product apart in a compelling way. 

Like most Prezi templates, it offers customization options. You can tweak colors, add your images, and moderate the content to align with your brand and product. These are all essential elements for creating a personalized and relevant pitch. 

A selection of new Prezi presentation templates

Collaboration tools

Prezi’s collaboration features come in handy when you’re working with a team. Multiple people can work on the pitch presentation at the same time, offering valuable inputs and different ideas. This way, your pitch deck presentation can reach its full potential. If you like to delegate tasks and give each team member a role in the creation, this feature is great for coordinating efforts. 

Prezi Video

For remote pitching, Prezi Video is the perfect solution as it allows you to add a video of yourself presenting alongside your content. This enables you to make your pitch just as personal as it would be in person. 

To explore how Prezi Video works, watch the following video:

Path tool for story flow

To help create a natural flow for your story, Prezi lets you set paths to move between topics. This easily guides your audience through your presentation in a logical way, which is crucial when it comes to pitch decks. 

Prezi is keeping up with the AI revolution by bringing you a set of AI presentation tools: AI text editing and layout features. These features give you text and layout suggestions, so you don’t need to stress about finding the right words or structure. It can adjust to your writing style, keeping your pitch personal to you but with added clarity and relevance. Discover more about Prezi AI features here .

Successful business pitch presentation examples

Many well-known companies famously used pitch decks in their early stages to secure funding and partnerships. Here’s some you may know: 

Back in 2008, Airbnb was just starting out and needed funding, so they created a pitch deck. This wasn’t just any pitch deck—it was really clear and straightforward, showing off their business model and what they hoped to achieve. They ended up raising $600k from an angel investment round. Their pitch presentation was so successful that people still talk about it today. It’s a classic example of how a good pitch can really set a company on the path to success.

Did you know about Uber’s beginnings? On their ninth anniversary, Garrett Camp, one of the co-founders, shared their first pitch deck. It was a 25-slide presentation that they used way back when they were just starting out. This pitch presentation was a major part of their strategy and really helped in the company’s early growth and evolution. It’s pretty impressive to think how those early slides contributed to making Uber the giant it is today. 

We all know how significant Facebook is when it comes to social media platforms, but it’s all down to their original pitch presentation back in 2004 that propelled them into such success. The pitch deck contained mix-and-match slides for summarizing Facebook’s value proposition, key metrics, and audience demographics. Shortly after the launch of facebook.com, Eduardo Saverin, who was 21 at the time, took their presentation to New York. He was there to pitch Facebook’s Ad platform to potential clients. Now, fast forward to today, Facebook for Business has grown massively. It’s the second biggest digital advertising platform, just behind Google, and holds more than 25% of the market share.

These examples are not only inspirational but show just how important pitch presentations are. A strong pitch is critical for making a good first impression, forming business relations, and opening up opportunities for scaling your business. 

Final thoughts on pitch deck presentations

To wrap up, pitch decks are more than just presentations; they’re your chance to make an impact. They’re vital for anyone looking to get their idea off the ground, especially in the startup world. So when you’re putting one together, keep it straightforward, focus on your key points, and make sure it reflects what you and your business are all about. A well-crafted pitch presentation can open doors, attract investment, and set the stage for your future success. Remember, simplicity and clarity are your best tools. Good luck, and here’s to making your ideas shine!

project pitch presentation example

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15 creative elevator pitch examples for every scenario

Team Asana contributor image

A good elevator pitch can be the difference between landing your next big opportunity or falling short of the competition. But the reality is, people want to have meaningful conversations without the forced sales pitch. So how do you pitch yourself during a job interview or client meeting with authenticity? 

First things first: What is an elevator pitch?

An elevator pitch, also known as an elevator speech, is an opportunity to share a quick summary of yourself and your product offerings. But a pitch can also be your chance at making a real connection that you can use later down the road. It’s not always an immediate benefit, but you should be prepared for any scenario in which you could be giving an elevator pitch. 

In reality, most people have given an elevator pitch whether they realize it or not. That’s because there are many different types of pitches—from interviews to new business opportunities. That makes preparing for your next pitch an important step in marketing both yourself and your company. 

When it comes to figuring out who to deliver your pitch to, you should aim for the best point of contact, not just the highest point of contact. Choosing connections that are related to or interested in what you’re offering will give you a better chance at making your sale. 

How long should an elevator pitch be?

One of the biggest unknowns about creating sample elevator pitches is how long they should be. In most cases, it will depend on what it’s about and who you’re pitching. A good rule of business etiquette is to make it as short as possible by carefully selecting the most important points. 

A study conducted by Microsoft found that the average person has an attention span of around eight seconds, meaning you’ll have to fight for that undivided attention. That’s no small task. So when it comes to a great elevator pitch, aim to keep it around 30 seconds—though the exact length can vary depending on your industry and what you’re pitching. 

When looking at pitch length based on industry, each one differs to some degree. Let’s take marketing for example. Your pitch opportunities will likely be to customers that come across your brand. And in that case, you have very little time to get your message across—whether it’s text, video, or imagery. But when it comes to sales, you may get the opportunity to expand your elevator pitch past 30 seconds. You will likely have plenty of networking opportunities where people are more than willing to listen to what you have to say. It really just depends on your medium and the audience’s eagerness to listen. 

But what if you can’t cut your elevator pitch down to 30 seconds? It may seem like your brand is too complicated to distill down to such a short timeframe, but if you’re pitching to the right audience you shouldn’t have that problem. Make sure you pitch to people related to your industry or a tangential audience that will be able to interpret your offerings. 

How to write an elevator pitch 

When it comes to writing an elevator pitch, it can be hard to decipher important facts from unimportant ones—this is why knowing how to effectively communicate in the workplace is important in the first place. For example, while it’s good to personalize your communication tactics wherever possible, it’s not necessary to give prospects an entire history lesson on your business. Only the most recent and relevant details should be included. To get started creating your own pitch, you first need to understand the basic components that make up any good elevator pitch.

A foolproof elevator pitch template

Introduce yourself

All good pitches start with a short introduction. It could be as simple as stating your name and who you work for if those details apply. But the more personal you can make it, the more natural your elevator pitch will seem. Body language is also an important part of a solid introduction, as is eye contact. Here are a few tips to keep in mind when introducing yourself to a new prospect. 

Greet your audience in a way that’s appropriate for the occasion. Go formal for a business pitch or more casual for a fun event. With business meetings and networking events being held virtually, you’ll need to get creative with your introductions over video chat. You could even start with a lighthearted joke to break the ice. But whatever you do, make sure it’s relevant to your audience. 

Present the problem

All solutions start with a problem. Whatever you or your business is trying to solve, it’s important to get the point across early on in your elevator pitch to set the theme for the rest of your speech. An example problem: coordinating work between teams is chaotic.  

If possible, relate the problem back to your audience by using real-world examples. This will help make the problem more relevant and, hopefully, grab your audience’s attention. If your problem isn’t easy to explain, try using more than one example or a visual to really paint a picture for your audience. 

Offer the solution

If the problem is what draws the audience in, then the solution is what hooks them. This is your time to show them why they need your help. Here’s an example solution: Asana gives teams a system to organize and manage work so they know what to do, why it matters, and how to get it done.

The solution is arguably the most important part of an elevator pitch, so spend time perfecting it. If you’re pitching for a business, it’s likely the quick solution pitch has already been created. But again, it’s always better to personalize your pitch. So don’t be afraid to tweak it to fit your audience. If pitching for yourself, talk about the unique skills you’ve developed and why they would be beneficial to your prospect. 

Explain your value proposition

Now that you’ve piqued your audience’s attention, it’s time to seal the deal by explaining why your solution is better than anyone else's. An example value proposition is: Asana is the only platform that connects goals with the work needed to achieve them. 

The value proposition differs from the solution by focusing on why your audience should use your solution over a competitor’s. If you don’t have that answer just yet, perform a competitive analysis to compare your offerings or look to your executive summary. 

If your market is extremely niche and you don’t have a clear differentiator or significant competition, look to communication and interface capabilities. Consider why your idea or solution is original enough that someone would want to use it.   

Engage the audience

While most of the hard work is done, it’s important to engage your audience with a compliment or question before you part ways. Always err on the side of being genuine rather than delivering a scripted goodbye. 

There is no right or wrong way to engage your audience. While ending with a question can create a dialogue between you and your audience, a genuine compliment can go a long way. Think about what made you want to pitch them in the first place and use that to end the conversation. Lastly, don’t forget to swap contact information, such as a business card, if you don’t already have it. 

A foolproof elevator pitch template

Now that you know the basic components of a pitch, the next step is creating your very own elevator pitch. This template can work for just about any situation, from a job interview to pitching a small business or startup. That’s because we analyzed some of the most famous templates from industry experts—from Harvard research to Guy Kawasaki’s art of pitching—to create a foolproof template that will work in any situation. 

Plug your information into our elevator pitch template to draft a quick speech. While you won’t necessarily recite it word for word, it’s a great model to keep in mind in case you find yourself in a position where you’re not prepared with a personalized pitch.

Whether you’re looking for a pitch template for a job interview or for pitching your business, this template is a foolproof example for any situation you might find yourself in. 

General elevator pitch template

Use our elevator pitch template to start constructing your speech by adding statistics and personalized greetings where needed. This template incorporates the four parts explained above to hit all of the important details of a good elevator pitch. 

Introduction : “Hi I’m [name], a [position title] at [company name]. It’s great to meet you!”

Problem : “Since you work with [company name or industry] I figured you’d be interested to know that [problem + interesting statistic].”

Solution : “The great part about working at [your company’s name] is that we’ve been able to fix just that problem by [solution].”

Value proposition : “In fact, we’re the only company that offers [value proposition].”

CTA : “I think our solution could really help you. Are you available this week to speak further on this?”

Don’t be afraid to change up your pitch template based on your personality and professional expertise. We’ve also included personalized 30-second elevator pitch examples below to inspire personal facts you can add to create a more engaging speech .

30-second elevator pitch examples

Let’s dive into the best 30-second elevator pitch examples to help you create a pitch that’s both engaging and informative. Our examples take inspiration from the four elements included in the template above, to demonstrate how you'd pitch project management software to  increase productivity . Try a few or try them all to find one that best fits your personality and value proposition. 

Example 1: Short and sweet

This example is one of the most common you’ll come across. That doesn’t necessarily mean that it’s the best, but it’s a great example of a quick and easy pitch that fits almost any situation. When working on this type of elevator pitch, be sure to keep it as short and to the point as possible. Try to stick closely to the 30 seconds or less rule since the point is to be brief and transparent.

The problem is that work is chaotic no matter what industry you’re in or how good you are at your job. But a good project management software can help improve productivity and communication. I haven’t missed a deadline in years. If you’re interested in how it can help your team, give me a call and I can take you through some numbers. 

Example 2: Relatable over reliable

Sometimes the best way to grab your audience’s attention is to reel them in with a personal anecdote they’ll relate to. While it’s still important to drive home your solution, this approach puts more weight on making a personal connection rather than an immediate sale. 

It’s so great to finally meet you. How is business going? I heard you’ve been struggling with communication issues. My team and I struggled with that too. It wasn’t until we added project management software into our routine that we really saw an improvement in teamwork and overall communication. I hope you find a solution that works for your team. 

Example 3: Savvy with stats

Start your pitch off with a hook by dropping an attention-grabbing statistic. It’s important to have hard data to back up your statistics to ensure their accuracy before pitching. When it comes to a statistics pitch, it’s a good idea to come full circle at the end and connect how your solution can help solve that statistic.  

Did you know that despite having more ways to connect remotely, 60% of workers’ time is spent on work coordination with just 26% spent on skilled work and 14% on strategy? No wonder teams need help with project management. Implementing project management tools can decrease time spent on work coordination and help increase skilled work.

The savvy with stats elevator pitch

Example 4: Question everything

This example uses questions to make your pitch easily comprehensible. It also forces the audience to join in on the conversation rather than just presenting them with a speech. Try starting and ending with a question that makes the audience think about your pitch long after you leave the room.

Do you ever feel like you spend too much time on work about work? I’ve talked to so many people who share the same frustrations. I used to work long hours every day just trying to catch up. But do you know what? Ever since we started using project management software, I've been able to get so much more work done. Have you tried anything similar in the past?

Example 5: Comedic twist

If your pitch isn’t about a serious topic, you can add comedic twists to engage the audience. This is especially useful if giving a presentation. Add a GIF or quick funny clip in between slides to lighten the mood. If using this example, be sure it fits the occasion and tone of your company. 

Did you know that the average person can only pay attention for eight seconds? That’s not even long enough to place my coffee order in the morning. Maybe that’s why my barista always gets it wrong. But seriously, I think that’s why so many companies struggle to hit deadlines. 

Example 6: Tell a story

Use customer testimonials or your own personal story to paint a picture for the audience. This can be especially helpful if your topic is hard to explain in 30 seconds or less. Telling a story is a great way to add a relatable twist. 

We have a customer that transitioned to a fully remote workforce this year and needed help making sure deadlines were met. With our help, they were able to get up to 10% of their time back in their day and focus on more important things like strategic planning.  

Example 7: Emotionally driven

While this type of pitch may be more difficult to create, you have a better chance of winning over your audience if you can make your pitch emotionally driven. It’s also more likely they’ll be willing to share the experience with someone else down the road. It’s important to keep the emotions on the lighter side to prevent the conversation from steering too dark. Here is an example to inspire your own speech. 

It may seem like any other tool, but when you look closely it really is helping teams connect. And not just that, but it’s helping cultivate teams that actually enjoy working together on new projects. That’s something that’s hard to come by, but something everyone is looking for.  

Example 8: Write it first

While most speeches start by writing a general outline, you can opt to write the entire pitch from start to finish. This tends to create a thought-provoking and poetic flow once you do present your pitch. You’ll have to memorize this pitch, so practicing is a key element to this strategy. 

Hi, my name is Kelly! It’s great to meet you. You work for Apollo Enterprises, right? I’ve heard a lot about them. I actually heard that you’re looking for project management help. In my experience, any organization—whether sales or suppliers—needs help coordinating work and team communication. Work can be rather chaotic, especially now, without it. That’s why we’ve created a software tool that helps both individuals and teams organize their projects and communications all in one place. Have you ever thought about using something similar?

Example 9: End with a one-liner

Making a grand exit doesn’t come easily, but if you can pull it off your audience is sure to be impressed. Stay away from cliche one-liners and make your closing authentic to you. The point here is to leave them with a thought that they’ll remember after the meeting is over. Consider sharing a surprising statistic or question relevant to their business.

Over one-quarter (26%) of all deadlines are missed each week because of a lack of clarity. But with the right project management tools, that number could be much lower. So the question is, can your business afford not to use project management software? 

The one-liner elevator pitch

Elevator pitch examples by scenario

Now that we’ve covered the types of pitch examples, let’s dive into example elevator pitches for different scenarios. Whether you’re pitching for your business or yourself, you can use an elevator pitch to organize your thoughts and prepare for the real deal. Let’s look at key tips for any situation you may find yourself in. 

Example 10: Networking event

A networking event is probably the most common scenario you’ll run into. And with the new virtual-first culture, it may be even more challenging to make meaningful connections over video chat. That’s why it’s so important to prepare an elevator pitch that’s compelling no matter where you’re pitching it from. While most salespeople pitch casually in this environment, you may get the opportunity to meet an important executive. In which case, you’ll want to be prepared with a versatile pitch template. 

Great to meet you, I’m Kelly with Apollo Enterprises. We’ve been able to improve productivity and collaboration for teams all over the world. If you ever need help with project management, just reach out. I think we could make a huge impact on your company. I’ll make sure to keep your contact information handy as well. 

Example 11: Job interview

Looking for a new job or have career fairs coming up? Most interviews—whether with human resources, a recruiter, or a hiring manager—start with some form of the phrase, “Tell me about yourself.” This is an opportunity for job seekers to briefly explain themselves and their professional experience using industry buzzwords and key skills. Having an elevator pitch ready can ensure that you’re prepared when the opportunity presents itself. 

I’m Kelly, a specialist at Apollo Enterprises. I chose a career in project management because I had a passion for it, and now I can proudly say that I’ve been able to make a real difference in people’s lives. That’s why I’m looking to continue my career with an employer who shares those same values. I know my unique skills can make a big impact at your company because I’ve proven my results with a few key projects. 

Example 12: Formal meeting

You’ve landed the meeting, congratulations! Now is the time to create a formal elevator pitch to really get them interested. When presenting a formal pitch, a presentation can be a great addition to traditional elevator speech examples. But whether or not you choose to create a presentation, this meeting is about selling your product in the most professional way possible. So dress the part and don’t forget your unique selling proposition. 

I took a look at your current productivity figures and noticed an opportunity for improvement. With our project management software, you could get back up to 10% more of your workday. Not only would that mean more work getting done, but it would also have a positive impact on the overall success of your business. Not to mention, our tool is the only one in the industry that has goal capabilities to ensure teams stay on track. 

Example 13: Sales pitch 

Professionals often pitch traditional sales jargon, but the real key is creating a human connection while lightly sprinkling in what you’re selling. Start with a personal story or light-hearted introduction instead of the typical sales presentation. You can also prepare by creating sales team goal templates to ensure your team is on the same page. 

Our team really struggled to transition to a remote workforce. Communication wasn’t organized and people struggled to find the correct information to complete projects. But, thankfully, we found a solution to our problem. Implementing project management tools not only improved productivity but also improved overall teamwork. Every company prefers different tools, but I can say without a doubt that our software was the best at connecting goals with the work needed to achieve them. 

The sales elevator pitch

Example 14: Social introduction

Now, more than ever, professionals are choosing to meet virtually rather than face-to-face. Whether you’re chatting over LinkedIn or have a virtual meeting set up, it’s important to make your pitch personal and use clear visuals to help sell your point. Here’s a great example of a social media pitch. 

Thanks for connecting! I noticed that your competitors are outperforming you when it comes to year-over-year growth. I took the liberty of doing a competitive analysis and didn’t find any outlying problems. I’m wondering if it could be an issue with productivity. How has the transition to remote work been? If you’re interested, I could run you through some productivity figures if you were to add project management tools to your current processes. 

Example 15: Entrepreneurs and business owners

Pitching to a business owner is much different than pitching to an executive. They can be harder to sell because they are often hesitant about new investments. The most important tip is to use examples as they pertain to the business when explaining a problem and solution.  

I love your products at Apollo Enterprises. I’m a huge proponent of your mission. I did realize that there may be some opportunities to improve productivity and collaboration internally. Have you ever considered project management software? I think it could have a big impact on business growth now or even down the road. 

4 tips to perfect your elevator pitch

In addition to creating the perfect elevator pitch, you should also work on sprucing up your delivery. There’s nothing worse than sitting through a boring speech, so make sure yours is anything but. From posture to tone, there’s a lot you can practice to make sure you look professional and knowledgeable. Consider these four tips when trying to nail a successful elevator pitch. 

1. Stick to your outline

To prevent getting off-topic, it’s important to stick to your outline at least to some extent. While you don’t need to recite it word for word, it’s best to memorize the majority of your pitch. That way you won’t need to worry about checking your notes. 

2. Speak slowly and clearly

Many professionals tend to talk quickly when they’re nervous—hey, we’re only human. But it’s important to enunciate and speak slowly so the audience can understand you. This is especially important when presenting over video chat. But try not to slow yourself down too much or you’ll go over your allotted time. 

3. Record your pitch

Record yourself reciting the pitch to work on any areas that need improvement. Practice your pitch a handful of times by playing the recording back and working out any pain points. A couple of key areas to focus on are speed and tone. It’s better to sound overly energized rather than monotone. 

4. Practice, practice, practice!

There’s nothing more effective than practicing your pitch until you’re able to recite it in your sleep. If possible, practice in front of friends and family to get constructive feedback on how you can make your pitch even better. Even if you have years of experience, you can never go wrong with being overly prepared. 

Elevate your first impression with an elevator pitch

An elevator pitch is a chance to show off your strengths and pitch your solutions. While it may sound nerve-wracking, using the 15 elevator pitch examples above will help you develop your own method using personal tidbits that tie into your innovative solutions.

While your pitch is an important part of leveling up your business, there are many avenues you can take to achieve growth. One of those ways is by determining whether project management vs. work management tools are right for your team. Not only will they help connect your team members, but the right tools and software can also help your organization set strategic goals. That means more time spent on bigger projects to help your business reach next-level growth. 

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What is a Pitch Deck?

A Pitch Deck is a presentation that aims to be clear, concise and brief in order to persuade the receiver of the message. Through the Pitch Deck you usually present a product, share a business model, analyze an implementation strategy, present a work team, in order to reach and persuade an investor to join your project.

What is a Pitch Deck used for?

The Pitch Deck will help you communicate all the fundamental aspects of your business, in order to persuade and generate interest in potential investors. Through a Pitch Deck Template you can present the vision and value proposition, the problem, the solution, the target audience, the business model, the roadmap, the marketing deck, finances and the investment plan; using design best practices that appeal to executive audiences.

What makes a great Pitch Deck?

Some of the best practices when creating a Pitch Deck Presentation are: tell a story and create an emotional bond with the investor, create an excellent first impression, introduce the team behind the project, present impressive metrics, don’t read the presentation and look to interact with the audience, don’t include too much text.

What is an Elevator Pitch?

The Elevator Pitch is a presentation speech about your project or venture, where through brief, concise and impactful information you seek to persuade the audience and achieve a meeting or a new investor in the project. The Elevator Pitch template will help you synthesize your ideas and present them solidly in less than a minute.

What is the difference between Pitch Deck and Elevator Pitch?

The Pitch Deck is a PowerPoint presentation of 10 to 20 slides, 100% visual, made to persuade and capture the attention of an investor in your project, which lasts no more than 15 minutes. On the other hand, the Elevator Pitch is 100% verbal, it seeks to present an idea and arouse the interest of the audience, is usually presented to investors, partners, other companies, and lasts no more than 60 seconds. The Elevator Pitch is used in a previous stage to a Pitch Deck Presentation.

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Create a standout UGC pitch deck in PowerPoint

march 22, 2024

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by Kate Shewaga

If you're a content creator looking to take your user-generated content (UGC) game to the next level, you're in the right place. In this post, I'll share my secrets for creating a customized Microsoft PowerPoint pitch deck that will help you connect with brands and businesses like a pro.

Why customization matters

In the booming world of UGC, it's essential to stand out from the crowd. One fantastic way to do this is by creating a tailored pitch deck that showcases your unique skills and style. Customization is key, and I'll walk you through the process using a template from Microsoft Create .

Choose your template

Start with a template so you can hit the ground running with a clean, polished design. Visit Microsoft Create and explore their PowerPoint templates and pitch deck templates . When you find a design you like, download it.

For this tutorial, I used the Light sales pitch presentation template. This sleek and professional template is the perfect starting point for your UGC pitch deck.

The Light Sales Pitch template for PowerPoint

Personalize the cover page

First impressions matter, so make sure your cover page is on point. I always include the name of the brand I'm pitching to show that I've created this presentation specifically for them. It's a small detail that goes a long way in demonstrating your dedication and professionalism.

Customize colors and images

Next, it's time to make the template your own. I customize the colors to match my personal brand and incorporate professional photos I've taken myself. This helps the pitch deck feel authentic and shows off my unique style.

The Minimalist Light Sales Pitch template for PowerPoint

Showcase your work

To give brands a taste of what you can do, include a few concept ideas and sample videos you've created in their niche. I like to add multiple pages with videos of my recent work to highlight my skills and experience. Just remember to watermark any videos featuring products that brands haven't purchased yet!

Include testimonials and analytics

Social proof is powerful, so don't be afraid to include testimonials or analytics from your previous high-performing content. This demonstrates your track record of success and helps build trust with potential brand partners.

The Botanical pitch deck template for PowerPoint

Wrapping up

Creating a short, informative PowerPoint pitch deck can be the secret sauce that makes your UGC pitch unforgettable. By customizing a professional template with your own colors, images, and work samples, you'll be well on your way to landing those coveted brand deals.

Head to Microsoft Create and start crafting your standout UGC pitch deck today!

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    1,649 templates. Create a blank Pitch Deck Presentation. White and Violet Professional Modern Technology Pitch Deck Presentation. Presentation by Olmos Carlos. White Green Simple and Professional Business Pitch Deck Presentation. Presentation by Din Studio. Purple and Yellow Gradient Marketing Plan Presentation.

  21. Free Pitch Deck Google Slide themes and PowerPoint templates

    This template for Google Slides and PowerPoint is a phenomenal resource for those poised to showcase their marketing plans. Offering an array of cool, modern illustrations, this creative, visually rich template simplifies a strategy presentation. It breaks down what often feels complex into manageable portions.

  22. 36+ Pitch Deck Templates for PowerPoint & Google Slides Presentations

    The Pitch Deck is a PowerPoint presentation of 10 to 20 slides, 100% visual, made to persuade and capture the attention of an investor in your project, which lasts no more than 15 minutes. On the other hand, the Elevator Pitch is 100% verbal, it seeks to present an idea and arouse the interest of the audience, is usually presented to investors ...

  23. Create a standout UGC pitch deck in PowerPoint

    For this tutorial, I used the Light sales pitch presentation template. This sleek and professional template is the perfect starting point for your UGC pitch deck. Try this pitch deck template today. Personalize the cover page. First impressions matter, so make sure your cover page is on point. I always include the name of the brand I'm pitching ...

  24. 13 Powerful Sales Pitch Presentation Templates to Land Your ...

    Mar 03, 2023. An effective sales process has seven cyclical steps; prospecting, preparation, approach, presentation, overcoming kickbacks, closing the sale, and following up. Every step is as important as the next for landing a client or closing a deal. However, in your sales pitch presentation, you make a solid case for your product or service.

  25. Product

    Pitch is where everyone in your team can build impressive, on-brand decks in minutes. Enjoy seamless collaboration, easy sharing, and presentation analytics.