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Uber Business Plan Sample

Published Jul.26, 2022

Updated Apr.24, 2024

By: Jakub Babkins

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Uber Business Plan Sample

Table of Content

Uber taxi business plan for starting your own business

Do you want to create ease for people on every road they go and every turn they run? You must start an uber business then. By starting this business, you will become a part of the global transport network. You will be using the software and setup that has already been created. And thus starting it would not be much difficult.

To embark on this journey, the first step is to research what is uber business model and then create an extensive strategic business plan. Since this startup would be a lot different than others, we are providing a sample business plan for uber for an uber startup in Manhattan.

Executive Summary

2.1 the business.

Charles Ben will be running the uber business franchise in Manhattan. The business will initially operate in just one city. However, within two months, the network will be expanded to the neighboring cities as well.

2.2 Management of uber taxi business

If you are starting an uber business, you do not have much to decide on your own. It is because you will have to comply with uber operating model and your choices would be limited. So to manage the business and make sure that the business operates in line with the set guidelines, you will need to make uber business plan.

Ben did the same, He studied uber business models, undertook an exhaustive research on how does uber for business work before creating uber business plan for a franchise.  In this uber business plan pdf we will be giving the uber business model explained and developed by Ben free of cost for everyone’s benefit.

2.3 Customers of the uber taxi business

The customers of uber business will the same as are mentioned in taxi business plan and transport business plan . They are:

  • Senior Citizens
  • Professionals

2.4 Business Target

Our long-term target is to expand to at least one more location within a year. The short-term goals include attaining a CSAT score of more than 90 and increasing the no. of customers by 5% every month for the first year. The financial targets are given as:

Uber Business Plan - 3 Years Profit Forecast

Company Summary

3.1 company owner.

Charles Ben will be the owner of the uber franchise in Manhattan. Charles is an MBA from a prestigious institute in the U.S. He initially decided to start a bus transportation business. But later, he went for purchasing a franchise.

3.2 Why the uber taxi business is being started

Ben started the uber business because of his special interest in transportation businesses. Upon thorough research, he figured out that the uber business will be both easy to run and profitable for him as compared to the bus business. 

3.3 How the uber taxi business will be started

To start the uber business, the first thing to do is to understand what is uber for business, how the uber model works, and how does uber make money. After that study uber type businesses and follow the following steps.

Step1: Develop Uber Taxi Business Plan

Making a business plan of an uber will be your first toward entering this venture. To help you in this we are offering uber business plan sample for the franchise Ben acquired. According to your agreement with the uber company, you may also access uber original business plan. 

Step2: Market Your Venture

Getting to your customers will be the next step. For this, you will have to carry out an exhaustive marketing strategy. In this uber cab business plan we will list the sales strategy adopted by Ben to use online and offline media in his favor.

Step3: Web Presence is a Must

Since the business activities will depend on your online presence, establishing a strong website is a must as you enter this venture.

Step4: Recruit and Serve

The last step is to reach the drivers and make your package attractive for them so they join you and service the customers in their best interests.

Uber Business Plan - Startup Cost

Services of uber taxi business

Since the uber franchise will not operate in an isolated fashion, it is important to realize that you will be providing only those services that come in the sphere of uber operating model. In this uber driver business plan all those services will be listed.

Moreover, the personnel required to maintain the operations will also be given in this uber business plan template. Thus, your queries regarding what is the uber business model will be addressed.

Like the global uber network, services of the uber franchise started by Ben will provide the following services:

  • Standard Rides

As per the uber car service business plan, the foremost service will be the provision of standard rides. They will be affordable for daily use and routine commute. This service will provide rides on Hatchback and Sedan cars mostly.

  • Premium Rides

For use in VIP events and weddings, we will also offer rides in luxurious cars and SUVs.

  • Pickup & Delivery

One of our major services will be the offering of pickup and delivery options to our customers. Our drivers will procure the desired food items from any location in Manhattan to deliver them to the consumers. For more details, you can also visit business plan uber eats.

Besides food, the pickup service for shifting house and office appliances will also be provided.

We will also provide the facility to ride bikes that can carry two people.

To reach a maximum of people, we will provide packages and discounts on special festivals and events. In this uber partner business plan we will specify the discount strategy adopted by Ben in his business plan uber. 

Marketing Analysis of uber taxi business

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If you are wondering how to open an uber franchise you are in the right space. After going through the initial procedure to get an uber taxi franchise you should study who your customers and riders are going to be. This will help you evaluate the uber franchise cost. While carrying out the market analysis for how to start a business with uber you should also study other uber type businesses to know how others are doing in the domain.

In this business plan of uber, we will be answering all your queries regarding uber starting such as how to franchise uber taxi or uber is from which country. You will also discover uber strategies and ideals for setting up an uber cabs company.

5.1 Market Trends

The market trends for uber business are promising . According to IBISWorld, the ride-sharing services and uber business are expected to increase over the next five years i.e. from 2022 to 2027. Due to ever-increased awareness of the environment and air pollution, people are opting for using public transport and uber in shared rides instead of owning a car. 

5.2 Marketing Segmentation

The customers of uber business will belong to various lifestyles and ages. Major customers will be the ones who do not either possess the capability to own a car and parking space or prefer to not drive themselves.

The groups of target customers as identified by Ben are given in this uber business plan.

Uber Business Plan - Marketing Segmentation

5.2.1 Students

This is the category that does not own their cars and cannot do so. This will be our biggest group of target customers as students have to move from their home space to the educational institute on day to day basis.

5.2.2 Senior Citizens

The second biggest category of our target customers includes senior citizens. They are expected to use uber because they prefer to not drive even when they own a car to avoid anxiety and tension.

5.2.3 Tourists

The third category comprises tourists who cannot own a vehicle as they move.

5.2.4 Professionals

People who do jobs usually possess a car or any vehicle for the commute. However, still, some of them are expected to avail themselves of uber services.

5.3 Business Target

Setting business targets help you in devising the future course and strategy. The goals as per business plans for trucking company and logistics business plans are usually related to the fiscal benefits. Ben, however, went for a different approach as he focused also on customer satisfaction and retention in his transportation business plan .

The business targets of the Uber franchise as started by Ben are as follows:

  • Acquire a CSAT score of 90+ within a year of the launch
  • Expand the customer base by 5 percent every month for the first year
  • Start making at least $30k in monthly profits by the end of the first five years 

5.4 Product Pricing

The pricing will be based on the Uber guidelines and will be set as such to make the rides more and more affordable for the people.

Marketing Strategy of uber taxi business

After you have known how to start a uber business and you fulfill all the requirements to start a uber cab franchise, you should start looking for marketing ideas. Uber startup is distinct from other transport businesses or tipper truck business plan . Therefore, you will have to advertise two ways to gain the target customers as well as drivers.

6.1 Competitive Analysis

  • We will be offering many types of packages and discounts .
  • We have an excellent sales marketing team who will market how safe it is to travel with us. 

6.2 Sales Strategy

The advertisement techniques as per uber business strategy are given here.

  • Advertising the business on social media and through newspapers and magazines
  • Creating awareness of how using Uber is both more affordable and convenient than buying a car
  • Offering regular packages on a monthly and weekly basis to customers who use Uber on a daily basis
  • Offering a 20% discount on standard rides on festivities and cultural events

6.3 Sales Monthly

Uber Business Plan - Sales Monthly

6.4 Sales Yearly

Uber Business Plan - Sales Yearly

6.5 Sales Forecast

Uber Business Plan - Unit Sales

Personnel plan of uber taxi business

While creating uber strategy and planning, you have to outline a list of the personnel you will need to run your business. In this uber business plan pdf we are providing the personnel plan of the uber franchise of Ben.

7.1 Company Staff

Under this business plan for uber, these positions will be hired for:

  • 1 Operation Manager
  • 1 Social Media Manager
  • 1 Sales Executive
  • 2 Software Manager
  • 2 Customer Care Executives
  • 1 Business Consultant

7.2 Average Salary of Employees

Financial plan of uber taxi business.

If you are considering uber for startups you must want to know how much you can build in return for your investments. As you can see in this uber business plan pdf Ben started making huge profits within only three years of the launch. Therefore, if you manage the business successfully you can make your way through it too.

The cities in which uber makes an immense profit might make you wonder why is uber so successful there. The fact is, the better you market and convince the users to use your service, the more you are going to earn.

The financial details of the uber franchise started by Ben are given here:

8.1 Important Assumptions

8.2 break-even analysis.

Uber Business Plan - Break-even Analysis

8.3 Projected Profit and Loss

8.3.1 profit monthly.

Uber Business Plan - Profit Monthly

8.3.2 Profit Yearly

Uber Business Plan - Profit Yearly

8.3.3 Gross Margin Monthly

Uber Business Plan - Gross Margin Monthly

8.3.4 Gross Margin Yearly

Uber Business Plan - Gross Margin Yearly

8.4 Projected Cash Flow

Uber Business Plan - Projected Cash Flow

8.5 Projected Balance Sheet

8.6 business ratios.

All tables in PDF

  • How do I start the Uber business?

To start an uber business you have to follow the steps that are mentioned in detail in this uber taxi business plan. They include making an uber cab business plan for your own business/ franchise, hiring the staff, arranging the stuff, and marketing your venture.

  • What is Uber’s business model?

The Uber business model is that you provide a platform for the drivers to connect with the people who want to take a ride. As the business owner, you have to ensure that the drivers fulfill the criteria of licensing, national identity, etc. Moreover, you will be responsible for making the experience safe and affordable for your users. For further information, you can visit uber original business plan.

  • How do I open an Uber office?

You have to first meet the legal requirements and licensing pre-requisites that are unique to your locality and service area. Then, you have to enter the legal agreement with uber to start a franchise and make further arrangements. The further steps can be studied in detail from this uber partner business plan. In this uber business plan in we have provided all details on how Ben started his Uber office successfully in Manhattan.

Download Uber Business Plan Template in PDF

OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.

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How to Start a Cab Business With Uber & Ola in 2022?

Shruti Jalan

Shruti Jalan

Knowing your potential is not enough unless you act on it. You have always known you could be an entrepreneur but hesitated, doubted your capabilities?. Do not, because India has entered the age of free enterprise, private businesses if you have not already noticed.

World Bank has predicted 11+% GDP growth rate for India in Year 2021-22 far higher than any major world economy. Is it possible without the start-ups/entrepreneurial spirit? No, it is not. So why not dismiss your fears and be a part of India’s growth story.

Have you been dreaming to get into transport/cab business . This write-up covers everything you need to know.

Ola & UBER are two mega multi-national transportation companies of the world that though provide public transport but give the benefits & feel of a private transport to its commuters. That was the main motivation for people to choose their services and they succeeded in meeting their customers basic needs - Quick, cheap, ease & round-the-clock hassle free service that was.

Business Model of Ola and Uber How to Start a Business with Uber? How to Start a Business with Ola? Things to Consider Before Starting business with Ola or Uber

Business Model of Ola and Uber

The fundamental business model of these cab aggregators is simple. That is connecting commuters (customers) seeking on-demand cabs with the company’s driver-partners through a company owned mobile app.

The company earns its revenue by way of commission or fees levied on each ride hailed. (Both these taxi services can be booked through their respective websites too.). So in how many ways can one do business with UBER and Ola. In addition, what is the process from start to finish. Let us find out.

How to Start a Business with Uber?

uber cab business plan

There are three Ways to Earn With Uber Drive Business:

Driver cum owner

You have a car, are willing to attach it with Uber and you also drive your own car.

Commercial driver under partner

You do not own the car but wish to drive under the Uber platform . You get to drive a vehicle owned by an Uber non-driving partner.

Note: You can even choose to drive a commercial auto-rickshaw or motorbike/scooter if that service is available in your city.

Non-driving partner

You own the car, attach it with the Uber platform without self-driving any but have to manage at least one driver.

There you go. Choose any of the three depending upon your resources and earning needs.

Step-by-Step Process

Step 1. Sign up on the Uber platform through its website, by entering your basic details like name, phone no, email, city.

Step 2. If you choose first or third option from above, you’ll land up on this page

uber cab business plan

If you choose the second option, you’ll land up on this page

uber cab business plan

Step 3. Now set up your account as directed i.e. by submitting all of the above document files online. If you do not have them online, click a picture from your mobile or scan it using a cam-scanner app and upload. You can upload all the docs in the same manner. It is much easier & faster than submitting hard copies by queuing up in the office.

Step 4. To Activate your account, Bring your car to a local green light hub. These hubs are locations in a city where you must bring your car for inspection and other things. Requirements vary by city, so sign up to know.

Step 5. Once your account is set up, you can look up all the necessary information you need to know about doing business with Uber. You can even get help by contacting their phone support number.

uber cab business plan

How to Start a Business with Ola?

Number of Ola Driver-Partners in India

Three ways you can do business with Ola:

Partner with a Car

You have a car that you want to attach with Ola platform . You also drive your own car.

Register yourself in less than a minute by entering your name, phone no. and your city. Ola team will get in touch with you within 24 hours. Additionally, be ready with these basic documents.

uber cab business plan

Benefits of this plan are:

  • Choose your own working hours
  • Choose from 100 cities to work in
  • Daily payments 365 days a year
  • Get a booking on your way home
  • 24/7 helpline for support

Lease a Car

You know driving and need a car to drive. Ola provides you with a car without you having to worry about maintenance and insurance . Register yourself in less than a minute by entering your name, phone no. and your city. Ola team will get in touch with you within 24 hours.

Following documents are all you require to begin driving independently with Ola.

uber cab business plan

Other benefits you will derive with this plan:

  • Get a car at zero risk
  • Free accidental insurance of 2 lakhs
  • Zero maintenance cost
  • Drive a new car of your choice
  • Two paid holidays each month
  • 24/7 helpline for your support

Note: If you are an auto driver, you can also attach your auto by submitting the documents, downloading the app and start to drive with Ola.

Become a fleet operator

You own a fleet of cars and you want to attach it with Ola. You just need to track & control your fleet through specialised app.

Register yourself in less than a minute by entering your name, phone no. and your city. Ola team will get in touch with you within 24 hours.

Following basic documents are required. These are also the exact same documents you will need under option one i.e. to become a ‘partner with a car’.

uber cab business plan

Benefits under this scheme:

  • Get detailed reports of total earnings
  • Monitor driver logins and other trip details
  • Live tracking of all your drivers and cars
  • Get alerts like payments, logouts, etc.
  • Check your fleet’s performance anytime
  • Receive 24/7 phone support

Sure you will have further queries like ‘registration charge, initial payment if any to lease a car or two drivers for a single car’ etc. For this, you just have to visit the Ola Partner Portal.

Note: You can also attach your Rickshaw or Bike with Ola. To know more, visit the above web page & send your enquiry through a quick action tab.

Things to Consider Before Starting business with Ola or Uber

There is no definite answer but there is an answer definitely that can help you decide whether to do business with either/both of them or not. Here are two Factors to consider.

Profitability

You will surely get a ‘fare’ share of the rent but will you also get a ‘fair’ share? Is it profitable to attach car with Ola or Uber? To find an answer to this, you need to know the cost structure of both companies. Here’s the cost break-up if you rent a car:

uber cab business plan

According to the source site, you have to work 3-4 hours just to break even i.e. to earn enough to not make a loss. Therefore, in order to make any profit, you will need to work more than 3 hours a day.

And what if you attach your own car. You already have all the cost & pricing details, so just pick up a pen-paper and calculate your likely earnings, deducting all the costs.

This is a very crude analysis , which you can take as a starting point. However, it can certainly help you build a business/earning plan that suits your specific requirements.

Ease of operation & technological superiority

These two factors directly add to your job satisfaction. Consider each carefully. App features-wise & its daily payment feature make Ola look superior to Uber. Even though some may contest that Uber is cheaper in general.

However, according to user experiences, Ola & Uber fare differently in different cities. Hence, a ground study & research is the best approach before you decide to choose one of the two.

Both Ola & Uber have ambitious plans for the future. While Uber has a vision of becoming the top urban mobility platform, Ola is striving toward building mobility for a billion people. Whoa! Why dream small, right!

Can I do business with Ola & Uber both?

Yes, you can do Cab business with both Ola and Uber.

Are there fixed work hours or timings for Cab drivers in Ola and Uber?

No, there is no fixed time or hours of business with either Ola or Uber. You can choose when & how much you want to work.

What are future service offerings of Ola & Uber?

For Uber few of the future business offerings could be electric scooters, bike-sharing & autonomous (driver-less) vehicles. Apart from its wide range of cab booking services, Ola plans to launch its own line of electric scooters via its ‘Ola electric mobility’ subsidiary.

Is putting the car in Ola profitable?

You can easily profit over Rs. 15,000 a month by giving car to Ola.

What percentage does Ola/uber take?

Both Ola and Uber take 25–40% of the amount as their commission.

How profitable is Uber business for drivers?

A driver can earn up to 35/40k a week.

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How to Create an Uber Business Plan

Blog > how to create an uber business plan, table of content, introduction, i. executive summary, ii. company overview, iii. market analysis, iv. service offerings, v. marketing and sales strategy, vi. operational plan, vii. management and organization, viii. financial projections, ix. funding and investment, x. risk analysis, our other categories.

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How to Create an Uber Business Plan Stellar Business Plans

Launching a successful ride-sharing venture like Uber requires careful planning and strategic execution. At Stellar Business Plans, we understand the challenges faced by startups, and we’re here to guide you through the process of creating a winning Uber business plan. In this in-depth blog post, we will explore step-by-step how to craft a comprehensive business plan for your ride-sharing service. From conducting a thorough market analysis to projecting financials, our proven strategies will ensure your business plan stands out among investors and stakeholders. Let’s dive in!

An effective executive summary is the cornerstone of any business plan. It’s a concise snapshot of your entire plan, capturing the essence of your ride-sharing service. Stellar Business Plans will help you craft a compelling executive summary that clearly outlines your venture’s unique selling proposition (USP), target market, and growth potential. Investors and stakeholders often make initial decisions based on this section, so we ensure it’s engaging and informative.

The foundation of a successful Uber-like service lies in a strong company overview. At Stellar Business Plans, we work closely with you to articulate your business idea with precision. We delve deep into your target market, identifying the pain points your service aims to address. By presenting a clear mission and vision, we ensure your ride-sharing service resonates with both customers and potential investors.

A thorough market analysis is vital to gauge the potential of your ride-sharing venture. Stellar Business Plans utilizes the latest industry data and comprehensive research to analyze the current ride-sharing landscape. We evaluate market trends, customer preferences, and competitor strategies to fine-tune your business plan. Our data-driven insights enable you to make informed decisions and gain a competitive advantage in the market.

Diversified service offerings are a hallmark of successful ride-sharing platforms. Stellar Business Plans works collaboratively with you to develop a range of services tailored to different customer segments. Whether it’s economy, premium, or shared rides, we ensure your pricing strategy is competitive yet sustainable. By offering unique features and personalized experiences, your business will stand out from the crowd.

Promoting your ride-sharing service effectively requires a well-crafted marketing and sales strategy. Stellar Business Plans explores a wide array of marketing channels to reach your target audience. From social media advertising to influencer marketing, our approach is tailored to maximize customer acquisition. Moreover, we help you implement retention strategies, such as loyalty programs and exceptional customer support, fostering long-term customer loyalty.

The operational plan outlines the nuts and bolts of your ride-sharing service. Stellar Business Plans collaborates with you to design a robust organizational structure, defining roles and responsibilities for seamless operations. We focus on technology and infrastructure requirements, ensuring your ride-sharing platform is built for scalability. Additionally, our expertise in supply-demand management will keep your service efficient, even during peak hours.

Investors look for a competent and experienced management team. Stellar Business Plans helps you craft detailed profiles of key team members, highlighting their expertise and qualifications. A well-structured organizational chart ensures clear communication and efficient decision-making. Our emphasis on strong leadership and industry expertise boosts investor confidence in your venture’s success.

Financial projections offer a glimpse into your venture’s financial future. At Stellar Business Plans, we believe in realistic projections backed by data and industry benchmarks. Our consultants create comprehensive revenue forecasts, expense projections, and profit margins. Transparent assumptions and methodologies instill trust and credibility among potential investors.

Identifying the startup costs and exploring funding options are essential steps in your business plan. Stellar Business Plans assists you in determining initial investment requirements and evaluating funding options. We strategize funding approaches, such as venture capital, loans, or bootstrapping, tailored to your specific needs. With a well-structured funding plan, your ride-sharing venture will be financially poised for success.

Every venture faces risks, but having a solid risk analysis and mitigation strategy sets you apart. Stellar Business Plans conducts a comprehensive risk assessment, identifying potential challenges in your ride-sharing business. We provide actionable risk mitigation strategies to minimize negative impacts. Moreover, our expertise in compliance ensures your business adheres to legal and regulatory requirements.

Creating an Uber business plan is a complex yet rewarding process. Stellar Business Plans, your trusted startup consultant, is dedicated to helping you develop a winning business plan that captivates investors and lays the groundwork for your successful ride-sharing venture. With our structured approach and in-depth industry knowledge, you’ll be well-equipped to steer your business towards growth and prosperity.

If you’re ready to take the leap into the dynamic world of ride-sharing, turn to Stellar Business Plans for expert guidance. Our team of experienced consultants is committed to shaping your business vision into reality. Visit our website (www.stellarbusinessplans.com) to explore our services and schedule a consultation today.

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Uber Business Plan Template

Written by Dave Lavinsky

uber business plan template

Uber Business Plan

Over the past 20+ years, we have helped over 1,000 entrepreneurs and business owners create business plans to start and grow their businesses. On this page, we will first give you some background information with regards to the importance of business planning. We will then go through an Uber business plan template step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What is an Uber Business Plan?

A business plan provides a snapshot of your business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why You Need a Business Plan for an Uber Business

If you’re looking to start an Uber business, or grow your existing business, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your business in order to improve your chances of success. Your business plan is a living document that should be updated annually as your company grows and changes.

Sources of Funding for Uber Businesses

With regards to funding, the main sources of funding for an Uber business are personal savings, and credit cards. Personal savings and bank loans are the most common funding paths for Uber businesses.

Finish Your Business Plan Today!

How to write a business plan for an uber business.

If you want to start an Uber business or expand your current one, you need a business plan. Below we detail what should be included in each section of your business plan.

Executive Summary

Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of Uber business you are operating and its status. For example, are you a startup, do you have a business that you would like to grow, or are you operating businesses in multiple markets?

Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the Uber industry. Discuss the type of Uber business you are operating and your business model. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing plan. Identify the key members of your team. And offer an overview of your financial plan.

Company Analysis

In your company analysis, you will detail the type of business you are operating.

For example, you might operate one of the following types of Uber businesses:

  • Uber Green : this type of Uber uses electric vehicles.
  • UberX: this type of Uber provides rides for 1-3 customers in a car.
  • UberXL: this type of provides rides for groups up to 5 in a minivan or van.
  • Uber Delivery: this type of Uber provides local deliveries, of food ordered via the Uber Eats platform, or of packages under 50 pounds.
  • Uber Freight: this type of Uber hauls freight over long distances, choosing which loads to haul via the Uber Freight platform

In addition to explaining the type of Uber business you will operate, the Company Analysis section of your business plan needs to provide background on the business.

Include answers to questions such as:

  • When and why did you start the business?
  • What is your Uber business model? How will you make money using Uber?
  • What milestones have you achieved to date? Milestones could include the number of persons assisted, the prestige of clientele served, etc.
  • Your legal structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry analysis, you need to provide an overview of the Uber industry.

While this may seem unnecessary, it serves multiple purposes.

First, researching the Uber industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your strategy, particularly if your research identifies market trends.

The third reason for market research is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section:

  • How big is the Uber industry (in dollars)?
  • Is the market declining or increasing?
  • Who are the key competitors in the market?
  • Who are the key suppliers in the market?
  • What trends are affecting the industry?
  • What is the industry’s growth forecast over the next 5 – 10 years?
  • What is the relevant market size? That is, how big is the potential market for your Uber business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section must detail the customers you serve and/or expect to serve.

The following are examples of customer segments: individuals, groups, and manufacturers.

As you can imagine, the customer segment(s) you choose will have a great impact on your business. Clearly, your business structure would be far different for freight than for individual rides, for example.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, include a discussion of the ages, genders, locations and income levels of the customers you seek to serve. Because most Uber businesses primarily serve customers living in the same city or town, such demographic information is easy to find on government websites.

Psychographic profiles explain the wants and needs of your target customers. The more you can understand and define these needs, the better you will do in attracting and retaining your customers.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other Uber drivers.

Indirect competitors are other options that customers have to purchase from that aren’t direct competitors. This includes individuals who have their own car, or drive a rental car, or independent trucking companies.

With regards to direct competition, you want to describe the other Uber drivers with which you compete. Most likely, your direct competitors will be Uber drivers located very close to your location.

For each such competitor, provide an overview of their businesses and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as:

  • What types of customers do they serve?
  • Do they specialize in specific services (i.e. luxury transportation, courier services, etc.)?
  • What is their pricing (premium, low, etc.)?
  • What are they good at?
  • What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

  • Will you provide a wider range of services?
  • Will you offer greater convenience, such as early morning and/or late night hours?
  • Will you provide any in-car amenities, such as mints or bottled water?
  • Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.  

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For an Uber driver, your marketing plan should include the following:

Product : In the product section, you should reiterate the type of Uber that you documented in your Company Analysis. Then, detail the specific products you will be offering. For example, in addition to cross-town trips, will your Uber business provide rides between cities?

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your marketing plan, you are presenting the services you offer and their prices.

Place : Place refers to the location of your Uber business. Document your location and mention how the location will impact your success. For example, will your car or fleet be centrally located, to capture the greatest market share? In this section, discuss how your location will affect the demand for your services.

Promotions : The final part of your Uber marketing plan is the promotions section. Here you will document how you will drive customers to your location(s). The following are some promotional methods you might consider the following marketing campaigns:

  • Advertising in local papers and magazines
  • Reaching out to local websites
  • Signs and billboards
  • Social media marketing
  • Local radio advertising

Operations Plan

While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your business, including getting regular oil changes, cleaning the interior after each customer, washing the exterior regularly, purchasing water/mints, etc.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to complete your 1,000 th ride, or when you hope to reach $X in revenue. It could also be when you expect to launch in new markets.  

Management Team

To demonstrate your ability to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.

Ideally, you and/or your team members have direct experience in managing Uber businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act like mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in passenger transportation, or successfully running small businesses.  

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.

Income Statement : an income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenues and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, will you give 10 rides per day, or 20? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets : Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your Uber business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a bank writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement : Your cash flow statement will help determine how much money you need to start or grow your business, and make sure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

In developing your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a business:

  • Office build-out including fixtures, construction, etc.
  • Cost of buying or leasing a company vehicle
  • Cost of office supplies such as software
  • Payroll or salaries paid to staff
  • Business insurance
  • Taxes and permits
  • Legal expenses

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your car or fleet specs, or an overview of all the amenities or services you provide.  

Putting together a business plan for your Uber business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will really understand the Uber industry, your competition, and your customers. You will have developed a marketing plan and will really understand what it takes to launch and grow a successful business.  

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Taxi Business Plan

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The taxi business is a thriving industry with tough competition from modern companies such as Uber, Ola, Lyft, and many more. Still, starting a new taxi business is viable and has potential in the current fast-moving world. But a solid and complete business plan is necessary to compete and build a successful taxi business.

If you want to start a new taxi business, the first thing you will need is a business plan. Use our sample taxi business plan created using Upmetrics business plan software to start writing your business plan in no time.

Before you start writing your business plan for your new taxi business, spend as much time as you can reading through some examples of  transportation-related business plans .

Reading sample business plans will give you a good idea of what you’re aiming for, and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.

We have created this sample business plan for you to get a good idea about how perfect a taxi business plan should look and what details you will need to include in your stunning business plan.

Taxi Business Plan Outline

This is the standard outline which will cover all the important sections that you should include in your business plan.

  • Introduction
  • Mission Statement
  • Vision Statement
  • 3 Year profit forecast
  • Company Strategy
  • Past Performance
  • Value Proposition
  • Taxi Cab Services
  • Maintenance/Repair Services
  • Future Services
  • Customers and Target Markets
  • Customer Buying Criteria
  • Market Analysis
  • Competition and Buying Patterns
  • Sales Yearly
  • Detailed Sales Forecast
  • Marketing Programs
  • Strategic Alliances
  • Organization
  • Officers and Key Employees
  • Important Assumptions
  • Brake-even Analysis
  • Profit Yearly
  • Gross Margin Yearly
  • Projected Cash Flow
  • Projected Balance Sheet
  • Business Ratios

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Need help writing your business plan from scratch? Here you go;  download our free taxi business plan pdf  to start.

It’s a modern business plan template specifically designed for your taxi business. Use the example business plan as a guide for writing your own.

After  getting started with upmetrics , you can copy this sample business plan into your business plan and modify the required information and download your taxi business plan pdf  and doc file . It’s the fastest and easiest way to start writing your business plan.

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About the Author

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Upmetrics Team

Upmetrics is the #1 business planning software that helps entrepreneurs and business owners create investment-ready business plans using AI. We regularly share business planning insights on our blog. Check out the Upmetrics blog for such interesting reads. Read more

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Table of Contents

How to start a cab company like uber – the ultimate guide.

How to start a cab company like Uber

  • App Development , Blog , Cab Booking App

Khushboo Rajpal

Available in 80 countries, Uber today has 75 million active users across the globe. The fact that Uber has completed 5 billion rides tells us how successful the application is. No wonder every organization that has decided to launch an on-demand cab service has only one question – how to start a cab company like Uber ? Although the answer isn’t that simple, we’ve made sure that you get your answers in a simple way. In this blog, we will discuss how to start a cab company like Uber, the Business and Revenue models of Uber, the features required for your on-demand cab services application , and their associated costs. Ready to create your own rideshare app? Let’s get started. 

How to Start a Business Like Uber?

How to start a cab company like Uber (1)

Conduct Market Research

When the question “how to start a cab company like Uber” is on your mind, conducting market research is not the answer you’re looking for. However, an economic analysis is crucial to the success of your organization. 

The market for on-demand services is ever-growing. Having a thorough knowledge of your competitors, key demographic, opportunities, money risks, and other future challenges can help you make prudent decisions that will ultimately make you provide better services.

With such insights about your target market and competitors, it won’t take you long to get a return on investments. 

Choose a Business and Revenue Model

A good business and revenue model guarantees high ROI and streamlines your cab booking services. You can choose any business and revenue model that suits you the best. 

You can also choose to opt for the Uber business plan to know how to start a cab company like Uber, which we will discuss later in this article. 

Consider the Legal Aspects

The choices for choosing a legal entity for your cab company are generally two, namely:

General Partnership – 

This is an ideal business structure for companies that want to operate on a small scale and have limited resources.

Limited Liability Company – 

This is an ideal business structure for companies that want to operate on a large scale via serving individual and corporate clients.

Launch the MVP Features

To know how to start a cab company like Uber, you need to focus on the app’s features. The Uber platform and similar cab companies have three applications, mainly:

  • Customer App
  • Admin Panel

Each of these includes different features, and incorporating all of them in your ride-share app can make your project very expensive. Therefore, the best solution is to create your own rideshare app and launch the MVP features first. 

The apps should include basic and necessary features such as:

  • The customer app – cab booking, ride estimation, geolocation and routing, payments, etc. 
  • The driver app – accept/decline requests, route optimization, earning and delivery reports, etc. 
  • Admin Panel – simple features to efficiently manage drivers, users, payments, and promotions. 

We will discuss these applications and their features later in detail. 

Work on Advertising

What’s the point of your application if people are not aware of it? 

Your application could be packed with features, and your company could provide the best services, but if you’re not advertising well, your company will take a hit.

Before answering the question “how to start a cab company like Uber?”, you may need to find answers to various other problems as well, the most important question being “how to advertise like Uber?”

You can start with television, newspaper, and radio adverts. Flyers and handbills are a great way to reach out to customers too. However, these advertising options can be expensive. 

It is better to opt for digital advertising. Facebook, Instagram, Google Ads, and Youtube are great ways to advertise. You can reach your target audience while being easy on your pocket. 

Uber Business Model and Revenue Strategy

How to start a cab company like Uber (2)

Ride Transaction Fee

Uber takes 20-25% of each fare booked by the app, and the driver takes the remaining portion. The fares differ according to the demand, city, and type of vehicle.

Surge Price

Uber makes extra revenue during high-demand periods and peak hours. When the demand is high, the rates increase according to specific algorithms.

Leasing to Drivers

Uber provides the option of leasing cars to those who want to work as drivers but don’t have their own vehicle. Apart from the security deposit, they charge a weekly rental, which gets deducted from the driver’s earnings. 

Cancellation Fee

As per Uber policy, a passenger gets charged with a cancellation fee if they choose to cancel the ride after a set time-frame (in most cases, after five minutes). 

Other Services

Here are the alternate services that Uber offers:

  • UberRUSH – motorcycle pickup service.
  • UberEATS – an on-demand food delivery vertical.
  • UberBOAT – water-taxi service (Istanbul, Turkey, and Croatia)
  • UberCHOPPER : – helicopter ride service in selected cities.
  • UberFREIGHT – Uber for trucks.

Therefore, if you know the Uber business plan and its revenue model, you’re half-way there in learning how to start a cab company like Uber. To further understand the application’s success, let’s examine the app’s basic functionality from the customer’s point of view. 

Five sub-steps from the customer’s perspective:

  • Trip Request
  • Matching the Nearest Driver
  • Trip Confirmation
  • Payment Procedure
  • Rating and Review 

Apart from these, the app’s ride pricing factors include both time and distance. 

  • If the vehicle is moving at speed less than 18km/h (11mph), then the user is charged per minute . 
  • If the vehicle is moving at a faster speed, then the user is charged per mile. 

Other features include charging a cancellation fee in case the traveler decides to cancel the ride. (The charges vary depending on the ride type and your city.)

If you are looking for more guidance on how to start a cab company like Uber , we are more than happy to assist you. Feel free to reach out to us and create your own rideshare app today.   

How to Create Your Own Rideshare App Like Uber?

How to create a rideshare app

Apart from these basic features, we will also provide you with some great ideas to include in your project to make it stand apart. Let’s discuss these in detail. 

Customer App Features

The customer app is the variant used by the end-users. Therefore, if you wish to know how to start a cab company like Uber, having a thorough knowledge of the customer app’s features is crucial. The application includes the following features:

Registration/Log-in

Users can register via their email address, phone number, or link their social media accounts.

Cab Booking

This feature allows the user to select the pick-up location and choose the type of ride they want. 

Fare Calculator

Users can check the fare of their ride in advance. The fare can vary depending on the user’s location, the destination’s distance, and the type of ride. 

Live Tracking

This feature allows the user to check the live location of their drivers. It also highlights the estimated time of arrival. 

Users can choose to pay via their e-wallet, debit card, credit card, or cash.

Notifications

This feature provides vital information about their request’s status, the details of the driver and vehicle, OTPs, estimated time of arrival, estimated time to reach the destination, etc.

Rating and Review

The customer can rate the driver and their overall experience via this feature after completing their ride. 

Travel History

Users can access their past travel information along with previous payment modes and details of the driver. 

Customer Support

In case a user faces any issue, they can choose this feature and resolve their problems with a chatbot or by speaking with a trained customer executive on call or text.

Idea Usher suggests the following advanced features that can be included in your app:

  • Waiting List – Users’ requests can be queued with the help of a waiting list during peak hours while ensuring that each user is efficiently attended to.
  • Split Payment – Users can choose to split the payment if they are traveling in a group.
  • Ride Later – Users can choose to book a ride in advance for a particular time or day later.
  • Discounts – Users can opt for the available discounts via this feature. This boosts the overall retention rate. 
  • Panic Button – To make the ride safer for the users, you can provide a panic button’s feature. 
  • Voice Recognition – Voice commands to book a cab can be a great feature to your application. 

Driver App Features:

The driver app is the cab drivers’ variant, and developing this app right can increase the overall efficiency. Let’s look at the app’s features while keeping in mind – how to start a cab company like Uber?

Driver Profile

This feature includes all driver’s vital information, such as name, address, and contact details. 

Accept/Decline Requests

The drivers can accept and decline requests as per their availability, schedule, and proximity of the location within a limited time frame via this feature. 

Geolocation and Route Optimization

With the geolocation feature, the driver can reach their customers and stores’ exact location. 

This feature provides vital information about the user’s location, payments, estimated time to reach the destination, etc.

Earnings and Delivery Reports 

This feature allows the drivers to track down his daily, weekly, and monthly earnings and delivery reports. 

  • Heat maps – Drivers can choose to move to a location with a higher passenger ratio.
  • Daily/Weekly Quests – Drivers can choose to complete pre-defined daily/weekly targets and earn more via this feature.
  • Forward Dispatch – Drivers that are completing a ride can still accept requests via this feature. 

Admin Panel 

The admins are responsible for organizing the drivers, check on customer satisfaction, and ensure that everything is under control. Thus, they need a central point of control to manage the total earnings and analytics effectively. Let’s look at the panel’s features:

This feature allows the admin to supervise the drivers and app users via using a single web-based platform. They can also add, edit, and delete various profiles via their dashboard.

Managing Drivers

Admins can access each driver’s profiles along with the information related to their total earnings, ratings, and total rides. 

Managing Users

Admins can handle all the customer queries and access information such as cancellation fees, discount codes, reviews, the total number of rides, etc.

Analytics and Reporting

The admin analytics feature gives a clear picture of all the vital information and helps report the total earnings made daily, weekly, and monthly. 

Location and Fares Management

The admin can manage the base-fares of different cities and locations via this feature. 

  • Vehicle Management – The admins can keep a record of the vehicle and its insurance and overall maintenance.
  • FAQs – The admins can look after the frequent queries and tickets raised by users with this feature’s help.
  • Multi-level Admin Access – Different admins can access different parts of the dashboard easily without any hassle. 

Overall Cost of Developing an Uber-like App

How to create a rideshare app

Registration and Profile

Registration is an essential part of your application as it gives you the details of your users and drivers. 

The cost and time taken to build this feature are as follows:

  • Android: 60 hours
  • iOS: 60 hours
  • Cross-platform: 80 hours
  • Admin Panel: 50 hours
  • Android: $1,500
  • iOS: $1,500
  • Cross-platform: $1,800 
  • Admin Panel: $1,200 

Notifications help users and drivers to stay updated. This is again an essential feature that you should include in your cab booking application. 

  • Android: 24 hours
  • iOS: 24 hours
  • Cross-platform: 32 hours
  • Admin Panel: 16 hours
  • Android: $600
  • Cross-platform: $700 
  • Admin Panel: $400 

Cashless Payment 

This feature gives users the flexibility to pay for their rides via their preferred mode of payment. 

The cost and time taken to build the feature of cashless payments are as follows:

  • Android: 80 hours
  • iOS: 80 hours
  • Cross-platform: 120 hours
  • Admin Panel: 60 hours
  • Android: $2,000
  • iOS: $2,000
  • Cross-platform: $2,500 
  • Admin Panel: $1,500 

Geolocation and Route Optimization is an essential feature to include in your on-demand taxi booking application. It helps the drivers pick and drop the users at their exact locations. 

The cost and time taken to build the feature are as follows:

  • Android: 100 hours
  • iOS: 100 hours
  • Cross-platform: 150 hours
  • Admin Panel: 100 hours
  • Android: $2,500
  • iOS: $2,500
  • Cross-platform: $3,300 
  • Admin Panel: $2,500

UI/UX Design

Another answer to “how to start a cab company like Uber?” is to develop a spot-on UI/UX design. Most start-ups do not realize this, but your application’s User Experience (UX) and User Interface (UI) are highly responsible for your application’s success. 

  • Cross-platform: 75 hours
  • Admin Panel: NA

Ride Scheduling: 

This feature helps the user to make prior bookings for their ride. They can select their preferred date, time, and location and travel without the hassle of on-the-spot booking.

  • Android: 40 hours
  • iOS: 40 hours
  • Cross-platform: 60 hours
  • Admin Panel: 24 hours
  • Android: $1,000
  • iOS: $1,000
  • Cross-platform: $1,300  
  • Admin Panel: $600

These were the associated costs of including the said features in your project. The estimation of your on-demand taxi application can differ as per different companies and experience of your app developer. Also, businesses can customize their application and add/remove features as per their needs. So, on an ending note, you first need to study the market, advertising strategies , business and revenue models , and app features to know how to start a cab company like Uber.

Choose Idea Usher  

Now that we’ve provided all the relevant answers to your question of how to start a cab company like Uber, I’d like to mention that we have solutions to all your business and technology needs. Idea Usher can provide you with tailor-made solutions and help you create your own rideshare app. Don’t believe us? We have a proven track record of having more than 1 million downloads on every app we develop. Feel free to reach out to us to know more about how to start a cab company like Uber and get a quote for your On-demand Cab Services Application .

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Table of contents, expert tips for a winning taxi cab business plan.

  • 1 April, 2024

taxi cab business plan

Starting a Taxi Cab Business

When venturing into the world of taxi cab business, it’s crucial to have a solid understanding of the costs involved and the necessary considerations. This section will delve into the various aspects you need to consider when starting a taxi cab business, including costs, insurance, software expenses, office space, and vehicle options.

Understanding the Costs

Starting a taxi cab business involves various expenses that need to be accounted for in your business plan. The costs can vary depending on several factors, such as the location and the scale of your operations. On average, the cost of opening a taxi cab company is around $18,358, with a range of $62 to $35,365 ( Starter Story ). It’s important to conduct thorough research and create a detailed budget to ensure financial stability as you embark on this endeavor.

Small Business Insurance

Obtaining the right insurance coverage is essential for protecting your taxi cab business from potential risks and liabilities. Small business insurance for a taxi cab company typically costs between $500 to $2,000 ( Starter Story ). It’s advisable to consult with insurance professionals who specialize in the transportation industry to ensure that you have adequate coverage for your specific needs. This will help safeguard your assets and provide you with peace of mind.

Necessary Software Expenses

In today’s digital world, utilizing the right software can greatly enhance the efficiency and productivity of your taxi cab business. Some recommended software expenses for a taxi cab company include file hosting services, email marketing tools, accounting and invoicing software, and project management software. The costs for such software can range from $0 to $300, depending on the specific tools and features you require. Investing in the appropriate software can streamline your operations, improve customer service, and facilitate effective management of your business.

Considerations for Office Space

The need for office space in a taxi cab business can vary based on your operational requirements. While it is optional, having a dedicated office space can provide a centralized location for administrative tasks, dispatching, and customer service. The cost of office space can range from $0 to $5,750, depending on the size, location, and amenities required. As your business grows, you may need to reassess your office space needs to accommodate increased staff and operational demands.

Vehicle Expenses and Options

Selecting the right vehicles for your taxi cab business is another crucial aspect to consider. The costs of vehicles can vary depending on whether you choose to purchase or lease them. The range of vehicle expenses for a taxi cab company can span from $0 to $10,000, depending on the mode of transportation chosen. Common options include sedans, minivans, or specialized vehicles designed for taxi services. It’s important to consider factors such as fuel efficiency, maintenance costs, and passenger capacity when deciding on the appropriate vehicles for your fleet.

By carefully considering the costs, insurance, software expenses, office space, and vehicle options, you can lay a strong foundation for your taxi cab business. Conducting thorough research and financial planning will enable you to make informed decisions and set realistic goals for the success of your venture. Remember to regularly review and adjust your business plan as your company grows and the industry evolves.

Strategies for Success in the Taxi Cab Industry

To achieve success in the competitive taxi cab industry, it’s essential to develop effective strategies that set your business apart from the competition. By identifying underserved markets, differentiating your niche, operating during off-peak hours, and embracing innovation, you can position your taxi cab business for growth and profitability.

Identifying Underserved Markets

In a market dominated by major ride-hailing services like Uber and Lyft, finding underserved segments or locations can present opportunities for new players to thrive. By focusing on specific regions or cities that are underserved by larger players, you can reduce competition, cut down on expenses, and establish profitability. Companies like Kaiian in Saudi Arabia have successfully implemented this strategy.

Niche Market Differentiation

Catering to niche markets can be a powerful strategy for differentiation. By offering unique services or targeting specific customer segments, you can set your taxi cab business apart from larger competitors. Companies like Ola in India and Hop Skip Drive in Los Angeles found success by focusing on niche markets with offerings such as three-wheelers and transportation services for kids, respectively. This approach allows you to build a loyal customer base and create a distinct brand identity ( Onde.app ).

Operating During Off-peak Hours

Operating during off-peak hours can be a strategic move to tap into a market segment overlooked by traditional taxis and larger competitors. For example, Heetch in Paris, France, dealt with market saturation and regulations by offering reliable transportation services specifically during late-night shifts. This approach addresses the need for transportation during off-peak hours and allows your business to capture a unique market opportunity ( Onde.app ).

Innovation and Differentiation

In an industry without a dominant player, new taxi cab businesses have the opportunity to introduce innovative services that address unsatisfied needs and competitors’ weaknesses. By embracing technology, streamlining operations, and providing unique value propositions, you can position your business for market leadership. Stay updated on the latest trends and consumer preferences in the taxi cab industry to identify areas where innovation and differentiation can give you a competitive edge.

By implementing these strategies, you can navigate the competitive landscape of the taxi cab industry and steer your business towards success. Remember to conduct thorough market research, identify untapped opportunities, and leverage innovative solutions to differentiate your business and provide exceptional service to your customers.

Key Factors in Strategic Planning for a Taxi Cab Business

When developing a strategic plan for your taxi cab business, there are several key factors to consider. These factors will help guide your decision-making process and ensure the success of your venture. Let’s explore these factors in detail:

Developing a Mission Statement

A well-defined mission statement is a crucial component of strategic planning for a taxi cab business. Your mission statement should align with your company’s values and vision, while also being clear, concise, memorable, and motivating. It serves as a guiding principle for your business, helping you make strategic decisions that are in line with your overall objectives ( Taxi Butler ).

Identifying the Target Market

Identifying your target market is essential for effective strategic planning in the taxi cab industry. Understanding the type of customers your company attracts allows you to tailor your services and pricing to meet their specific needs. For example, your target market may consist of professionals who require timely transportation or tourists looking to explore the city. By understanding your target market, you can develop marketing strategies and service offerings that cater to their preferences and requirements ( Taxi Butler ).

Analyzing the Competition

In order to differentiate your taxi cab business and stay ahead of the competition, it is crucial to conduct a thorough analysis of your competitors. Researching other taxi companies’ services, pricing, fleet size, technology usage, and marketing strategies will provide valuable insights. This analysis will help you identify areas where you can offer unique services or improve upon existing offerings. By understanding your competition, you can position your business in a way that sets you apart and attracts customers.

Leveraging Innovative Technology

Incorporating innovative technology into your taxi cab business can greatly enhance efficiency and customer experience. Features such as a taxi booking app for ride reservations and payments, along with GPS tracking to avoid traffic congestion, can save time for both passengers and drivers. By meeting the expectations set by modern transportation services like Uber and Lyft, you can attract and retain customers who value convenience and efficiency ( Taxi Butler ).

Streamlining Operations

Streamlining operations is a critical factor in the strategic planning process for a taxi cab business. By implementing automation and efficient management systems, you can save time, reduce manual work, and enhance overall operational efficiency. Automating booking and payment systems, utilizing fleet management software, and monitoring maintenance schedules are just a few ways to streamline operations and improve the overall performance of your business.

By considering these key factors in your strategic planning process, you can develop a solid foundation for your taxi cab business. A well-defined mission statement, understanding your target market, analyzing the competition, leveraging innovative technology, and streamlining operations will put you on the path to success in the taxi cab industry.

Market Insights for the Taxi and Limousine Services Industry

To develop a winning taxi cab business plan, it’s essential to have a thorough understanding of the market and industry dynamics. In this section, we will explore key insights into the taxi and limousine services industry, including its overview, market size, the impact of COVID-19, competitive analysis, market segmentation, and application-based market analysis.

Overview and Market Size

The taxi and limousine services industry is a vital component of the transportation sector, providing transportation services to individuals and businesses. It encompasses a range of services, including traditional taxis, ride-hailing services, and limousine rentals. The industry caters to both local and international markets, fulfilling the transportation needs of commuters, tourists, and corporate clients.

According to the Taxi and Limousine Services Market Report, the industry has experienced steady growth in recent years. To gain a comprehensive understanding of the market landscape, stakeholders should refer to this report, which offers valuable insights such as market size, share, growth rates, historical context, future prospects, and more.

Impact of COVID-19

The COVID-19 pandemic has significantly impacted the taxi and limousine services industry. Lockdown measures, travel restrictions, and a decline in consumer demand have led to a sharp decrease in revenue for many businesses operating in this sector. Recovery efforts have been underway, but the industry continues to face challenges.

To navigate the impact of COVID-19 effectively, taxi cab businesses should refer to research reports that provide insights into the market’s pre- and post-pandemic scenario. These reports analyze the market’s performance, growth rates, and future prospects, helping stakeholders make informed decisions.

Competitive Analysis

In a competitive marketplace, understanding the competitive landscape is crucial for success. The global taxi and limousine services market report offers valuable competitive analysis, examining key players in the industry. Leveraging tools such as SWOT (Strengths, Weaknesses, Opportunities, Threats) and PEST (Political, Economic, Social, Technological) analyses, stakeholders can gain insights into the strengths and weaknesses of competitors, as well as identify potential opportunities and threats.

By studying the strategies and market presence of key players, taxi cab businesses can develop effective strategies to differentiate themselves and gain a competitive edge.

Market Segmentation

Market segmentation plays a crucial role in understanding consumer preferences and tailoring strategies accordingly. The analysis of market segmentation in the taxi and limousine services industry categorizes data based on factors such as type, application, and geographical region. This process helps businesses gain insights into distinct market segments and identify growth opportunities within specific customer groups.

By tailoring services and marketing efforts to different market segments, taxi cab businesses can better meet customer needs and increase their competitive advantage. For a comprehensive understanding of market segmentation, stakeholders should refer to research reports that provide detailed insights into this aspect of the industry.

Application-based Market Analysis

Analyzing the market based on applications within the taxi and limousine services industry reveals valuable insights into customer preferences and usage patterns. By understanding the specific needs and demands of different applications, businesses can develop targeted strategies for optimized product placement and messaging. This approach enhances competitiveness by aligning offerings with specific market segments.

To gain comprehensive insights into the application-based market analysis, stakeholders should refer to research reports that provide detailed data and information on the various applications within the taxi and limousine services industry ( LinkedIn ).

By utilizing these market insights, taxi cab businesses can develop a comprehensive and effective business plan that takes into account industry dynamics, market size, competitive analysis, and market segmentation. This strategic approach will position them for success in the ever-evolving taxi and limousine services industry.

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how to start your Uber business

How To Start Your Uber Business In 6 Weeks On A Lean Budget

As per the TomTom traffic index from over 50 countries, an average of 87 extra minutes was spent by people stuck in traffic jams. This has been dominated by the exponential growth of ride-hailing services such as Uber, Lyft, and Ola to name a few.  As the top cities get over congested, and real estate prices skyrocket, large businesses and companies are expanding to Tier 2 and Tier 3 cities. This means an increase in work commute amongst many others and therefore an opportunity to start your own ride-hailing and/or the ride-sharing company. On that note, today I am going to share some insights and tips on how to start your Uber business (i.e. ride-hailing service). This will be with or without owning a single car in 6 weeks with minimum resources and on a lean budget.

how to start your uber business

How to Start A Taxi Service Like Uber?

Thinking about how to start an Uber business? Starting an Uber, often called a ride-share company, can be profitable if done correctly. Starting an Uber business requires careful planning, compliance with regulations, and ongoing management. It’s essential to provide excellent service and ensure the safety of passengers to build a positive reputation and attract repeat customers. Additionally, staying updated on industry trends and adapting your business is crucial for long-term success.

Before we dive into the specifics of starting a ride-hailing business, we need to know how much it will cost to avoid shortfalls during the process.

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How Much Do You Need To Park Aside?

The ride-hailing businesses of the 21st century use technology and GPS to create a proper marketplace. This efficiently connects demand and supply, and is, therefore, able to offer a host of other features. The features include pricing matching tools, rating systems, safety features, etc. Though all these features come at a price. Now if you want to know the ultimate ways on how to start your Uber business, then you need to know about the cost estimation first.

Before we begin explaining the steps on how to start your Uber business, I will give you a fair estimate of the funds you will need to save, raise, or borrow to develop the app. 

It would be prudent to keep a contingency fund of 15-20% of the total funds required to prevent any capital shortage issues in the future. To create an app that includes all the features that Uber has, your approximate cost would be $30,000 . 

uber cab business plan

All estimates are based on the number of development hours(~600 hrs) required to build in features such as rating, location intelligence, and user profile, etc. Since ride-sharing/hailing is a two-way platform an app for the suppliers/ driver is also a necessity. An additional $20,000 for this app as well. Keeping the contingency fund in mind, once you have $60,000 in the bank, you should take the plunge.

Now that we have our capital in place, we need to solidify on an actionable business model that can be implemented in 6 weeks to get our business off the ground.

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How To Start Your Uber Business? Focus On Business Model First

A ride-hailing business model as you may have already understood is quite simple. An online platform that is a two-sided marketplace. Riders generate the demand and drivers supply it and your app acts as a facilitator that provides a convenient and easy to use platform. As there’s no third party involved that causes any hindrances, you can charge a fee from both the driver and rider.

And in a marketplace model, one does not need to own any assets (such as cars of their own) or even hire drivers, they are listed as partners who as per contract only get paid based on the number of trips they make. This provides flexibility to the drivers while at the same time keeps your business lean and easy to manage.

Secondly and more importantly people are shifting to on-demand services as the model offers a plethora of benefits over traditional taxi services . Some examples are real-time tracking, exact ETA’s, convenient on-demand booking, various riding options, seamless online payments, and shorter wait times.

Related read: Expert Fuel Delivery Growth Strategy And Business Models

These advantages are consistent across all “uber-like business ideas” i.e. any marketplace model. Food delivery services such as Zomato and Uber eats, Household chores services such as TaskRabbit, and medical consulting such as Pager, Practo, are some of the best brand examples.

So, you can use this business model and plan with minor tweaks to fill any gap that you see in a market near you and want to capitalize on the opportunity.

Now that you have clarity on the various aspects of the business model, let’s move on to the steps required to implement it.

Weekly Action Plan For Your Uber-Like Business

If you are looking forward on how to start your Uber business from scratch, then you need to first come up with a weekly action plan. In order to ensure the business remains lean and efficient, we also need to follow a strict 6-week plan to avoid delays and therefore unnecessary increase in costs. The following steps are the business actions you need to make to have a solid foundation for your start-up that is scalable. The app development should happen simultaneously by the in-house or outsourced techies.

Week 1: Conduct your market research

Week 2: Choose the niche

Week 3: Select the business and revenue model – Business Plan Canvas

Week 4: Create the MVP (Minimum Viable Product) features

Week 5: Create a promotional/ marketing plan

Week 6: Begin beta testing and fine-tuning the app for final launch

Now, I will briefly take you through every step for you to get a clearer picture of the plan to be followed for a successful launch.

Related read: Beyond Uber – Success Stories of 5 Other Transportation Apps

Week 1: Do Your Market Research

Before you start doing anything else, it is essential for you to know and define your market. By this I mean, every business has various market-related factors that affect the business, some are in control of the owner, and some not so much. 

Therefore, conducting comprehensive research protects you from the risks and capitalizes on the opportunities. Good market research helps you in defining your target market , examining whether it is saturated, checking if there is a customer requirement/demand for your product, and getting to know your competition. 

To get a competitive advantage you will need to conduct the above research via both primary and secondary methods. Primary research would be your own first-hand research via surveys, meetings, calls, etc with suppliers, customers, vendors, etc. Secondary research would be collecting information from a variety of sources such as trade websites, demographic and economic data, business groups, local universities, etc, and then analyzing the info for your business.

Week 2: Choose Your Niche

Once the market research is complete you will be able to have a clear picture of the gaps and opportunities in the market. Based on this research clearly choose and define the niche that your business is going to get into or target. For example, if you live in Tier 2 or Tier 3 city and the roads are too narrow in most places for cars, or a lot of people own 2 wheelers you can start a bike ride-hailing/ sharing service . Take this week to define the field and/or a particular type of customer you want to target.

Week 3: Select The Business/ Revenue Model

Now that you have a clear idea of your market and business, you need to select how you want to monetize the app . At the same time, to clearly define all major aspects of your business model, create a business plan canvas. 

You can use the template and guidelines from the links here . Once this is done, you can look at the following ways to bring in revenue for your start-up: Free app with advertising, Freemium model (the app is free but certain premium features have to be paid for by the customers) and In-app purchases(eg the supplier to be listed on top of the homepage).

Related read: Want To Make An App Like Uber? 7 Things You Need To Consider

Week 4: Create The MVP

Now that all the ‘business’ work is on-road before you go ahead and launch a full-fledged app, it would be prudent to choose the MVP you want to start off with. Launching the entire stack one go, reduces flexibility to make changes, is more time consuming and expensive. Just the basic features that are required to get the app up and running should be good enough. 

MVP

As an MVP expert Eric Ries says , “MVP is the version of a new product that allows you to collect the maximum of validated learning about your end customers, with least effort!” These could include things like; driver app, customer app, admin panel. These are just some examples that you need to customize as per your business needs. And more importantly to understand the advantages and steps that follow after your MVP is built, click here.

Week 5: Create A Promotional/ Marketing Plan

We are almost there. Now that the business and product seem to be in place, we need to take it to market. Having a concrete marketing plan is, therefore, crucial. A great marketing strategy covers the following areas; channels to be used, a detailed customer profile of the TG, and the campaigns that are going to run on the channels. Also, remember to keep a small marketing budget as a part of your funds.

Week 6: Beta Testing And Fine-Tuning

Final step. Select a group of customers, ideally, the group should be as eclectic as possible to get more holistic feedback . Friends, relatives, colleagues, and other random people could be a good way of collecting beta testers. Launch your app and send it out to this group. After which you collect detailed feedback on the UI, UX, and a general opinion of the business. 

uber-like app

This will give you the fodder to fine-tune, make changes, edits, and additions to your app, and get you ready for the final market launch. Remember this last step may take slightly longer than expected, but be patient as a glitchy, incomplete app is much worse than a slight delay. Keeping that in mind, you are ready to go to the market and conquer.

All Set To Initiate Your Uber-Like Business Launch?

To summarize what we learned today, it will cost anywhere between 50-60k USD to build an Uber-like business and take 6 weeks. In those 6 weeks, you do your market research, choose a niche, channelize your revenue model, build your MVP, create a marketing plan, and do the beta testing. Still wondering how to start your Uber business? Then look no further. Our team of highly qualified, efficient, and easy-to-work-with developers, can give you a good bang for your buck, and get you developed your dream Uber-like app .

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Given the situation the world is in today, finding opportunity in a time of crisis can be done by starting businesses that serve as an essential needs to the consumers. And secondly, by efficiently harnessing the power of underutilized resources we can create a win-win situation for producers, suppliers, and customers. So what are you waiting for, go for it. 

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Swarnendu De

Swarnendu De is the Co-founder of AllRide Apps . He leads the product, sales, and marketing divisions at AllRide. Swarnendu is also the co-founder of Innofied Solutions , a technology company helping SMEs and Enterprises in digital transformation, product strategy, and development. With more than 15 years of industry experience, Swarnendu has been the author of top technology books, a speaker at numerous events, a mentor to startups, and has more than 10,000 online students. He has helped more than 600 businesses launch their tech products. Connect with Swarnendu on LinkedIn .

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How To Launch Your Medicine Delivery Business?

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COVID- 19 And The Meteoric Surge For On-Demand Delivery Businesses

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Uber Business Plan Template

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Uber Business Plan Template - Product Image

$ 150 Original price was: $150. $ 99 Current price is: $99.

Elevate your ride-sharing venture with our comprehensive Uber Business Plan Template, designed meticulously for aspiring entrepreneurs and businesses. This template provides a robust framework that guides through market analysis, financial planning, marketing strategies, and operational insights specifically tailored for the ride-sharing industry. Our user-friendly, adaptable model enables you to navigate through the competitive landscape, helping ensure sustainable growth and profitability. Ideal for startups and SMEs in the transport sector, it becomes an indispensable tool for a well-structured business pathway.

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Introduction

Starting an Uber business can be lucrative, but just like any venture, it demands a concrete business plan. As the world moves to a more digital-first approach, the demand for ride-sharing and food delivery services like Uber continues to soar. This article will provide a comprehensive template to guide budding Uber business enthusiasts.

Our Uber Business Plan Template

A robust business plan acts as a roadmap. It pinpoints your destination (goals) and the path (strategy) you’re taking to get there. While many aspects go into a business plan, the key elements include understanding your business model, knowing your target customers, deciding on ride options, and understanding market trends.

Keys of Business Plan

Executive summary.

The executive summary offers a snapshot of your Uber business. It must be compelling and should provide an overview of the business model, highlighting how Uber drivers will be managed, how you intend to cater to different types of customers, and what makes your Uber business unique.

Uber Business Plan Template - Executive Summary

Mission and Vision

What is your vision? Where are you looking at yourself in the next 1 year or more? Vision tells about the company’s vision of what it wants to provide and where it wants to be in the next few years. Mission Statement is the shorter form of Vision. That is, what is the company currently doing to achieve its Vision?

Uber Business Plan Template - Mission Vision

What are the long-term and short-term objectives of the company? Objectives are the goals set by the company to achieve its Mission and Vision over a longer time period.

Uber Business Plan Template - Objectives

Problem Statement

The problem statement identifies the problem or gap that the company is filling. This highlights the key areas in which the company is working on.

Uber Business Plan Template - Problem Statement

The solution gives detailed information on how the company is going to solve those problems that they have identified in the market. What benefits will they be providing to their customers and users of their platform?

Uber Business Plan Template - Solution

Market Analysis

Understanding your market is vital. Engage in a market survey to gather data. Delve into customer analysis: Who are your target customers? What do they want? Also, analyze the increasing demand for food delivery and how it affects your business strategy.

Uber Business Plan Template - Market Analysis

SWOT Analysis

Every business has strengths, weaknesses, opportunities, and threats. By analyzing these, you can craft strategies to capitalize on strengths and opportunities while mitigating weaknesses and threats.

Uber Business Plan Template - SWOT Analysis

Competitive Analysis

In a market dominated by Uber, Lyft, and other local competitors, where do you stand? A competitive analysis will provide insights into market share, customer relationships, and business strategies of competitors.

Uber Business Plan Template - Competitors Analysis

Marketing Plan

How do you plan to attract riders and drivers? Draft marketing plans considering market trends, types of customers, and the unique selling points of your Uber business. Remember, maintaining good relationships with Uber drivers is as essential as with riders.

Uber Business Plan Template - Marketing Plan

Set clear, actionable milestones. Whether it’s acquiring a certain number of drivers, reaching a specific number of rides, or hitting a revenue goal, clear milestones help track progress.

Uber Business Plan Template - Milestone

Financial Plan

Your financial plan should include an income statement, financial statement, and projections. Consider factors like the cost of capital, source of income, surge pricing, and cancellation fee.

Uber Business Plan Template - Financial Plan

Frequently Asked Questions

What is an uber business plan, and why do i need one.

An Uber Business Plan is a detailed document outlining the business model, strategies, and operations plan of an Uber business. It serves as a roadmap, offering clarity on the Uber business model, which involves managing Uber drivers, catering to target customers, providing varied ride options, and potentially delivery services. A robust business plan is essential to secure investments, understand market trends, and ensure your business structure is optimized for profitability.

How do I create a compelling executive summary for my Uber business plan?

A compelling executive summary emphasizes the unique aspects of your Uber business model, highlighting your strategies for driver recruitment, the types of customers you target, and your differentiation from competitors. Dive into your revenue model, touch on how you handle surge pricing and cancellation fees, and articulate your long-term vision, showing investors and stakeholders you have a comprehensive grasp of the industry and market trends.

What market research should I include in my Uber business plan?

Your Uber business plan should have a rigorous customer analysis derived from a market survey. This analysis would provide insights into different types of customers, their preferences for ride options, and the potential for autonomous vehicles. An industry analysis detailing market share, demand for food delivery, and the role of autonomous vehicles will further solidify your business’s potential. Recognize emerging market trends and detail how they influence your Uber business strategies.

What are the key components of a financial plan for an Uber-based business?

A financial plan for an Uber business must include an income statement, a financial statement, and projections for future growth. It should address how you’ll handle upfront pricing, potential sources of income like surge pricing, and factors affecting the cost of capital. Your financial plans should also elucidate the revenue model, addressing factors like cancellation fees and other potential streams.

How can I estimate the startup costs for my Uber business?

Estimating startup costs requires a detailed analysis of all potential expenses. This includes the cost of acquiring vehicles, onboarding Uber drivers, marketing plans, technology setup, and any regulatory compliance costs. Perform a Company Analysis, considering both fixed and variable costs, and factor in potential cost-saving measures, like introducing autonomous vehicles.

What strategies can I use to attract and retain Uber drivers for my business?

Building strong customer relationships is key, not just with riders but also with your Uber drivers. Offer competitive incentives, flexible work hours, and consider strategies that cater to the unique needs of each cab driver. Understand that they’re a crucial part of your business model and that their satisfaction directly impacts your business’s success.

What steps should I take to ensure regulatory compliance for my Uber business?

Regulatory compliance in the ride-sharing industry involves understanding regional laws, getting necessary permits, and ensuring both drivers and vehicles meet set standards. Keeping abreast of industry analysis can alert you to changing regulations. Also, consider consulting legal professionals familiar with the ride-sharing space.

How do I determine pricing and fare structures for my Uber services?

Determine pricing by conducting a competitive analysis, understanding your cost of operations, and gauging customer preferences through market surveys. Your fare structure should account for factors like surge pricing, distance, demand, and any promotional strategies you might adopt.

What marketing and promotional strategies work best for an Uber business?

Effective marketing plans for an Uber business often leverage social media, local partnerships, and rider discounts. Building customer relationships, offering referral incentives, and understanding the detailed preferences of your target customers can further enhance your promotional strategies.

What technology and software tools are essential for managing an Uber business?

Management tools that offer real-time tracking, efficient dispatch, fare calculation, and customer feedback are crucial. As the future leans towards autonomous vehicles, ensuring your technology is adaptable and scalable becomes even more vital.

How can I ensure the safety and security of both drivers and passengers in my Uber business?

Safety measures include thorough background checks for drivers, providing training sessions, and integrating emergency response features in the app. Regular vehicle inspections and promoting a culture of feedback can further elevate safety standards.

What insurance and liability considerations should I be aware of in the ride-sharing industry?

Understand the insurance requirements in your region. Most areas mandate liability insurance, comprehensive coverage, and potential additional coverage specific to ride-sharing.

What are the potential challenges and risks associated with starting an Uber business?

Challenges include regulatory hurdles, competition, and the need for significant initial investment. The industry’s dynamic nature, with evolving market trends and the looming introduction of autonomous vehicles, adds to the risk.

How do I develop a competitive analysis for my Uber business plan?

Competitive analysis involves understanding your competitors’ business strategies, market share, and strengths and weaknesses. Using this information, identify gaps in the market and areas where you can offer better value or services.

What are the growth prospects and scalability of an Uber-based business?

The growth prospects are immense, given the demand for ride-sharing and food delivery services. With technology advancements, especially in autonomous vehicles, scalability is vast. As urban areas grow, the need for such services will only increase, offering more opportunities for expansion.

Running a successful Uber business goes beyond just understanding the Uber business model. It’s about tailoring a strategy, understanding your market, and continuously adapting. With this template, you’re well on your way to charting a course for a lucrative ride-sharing or delivery service venture.

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How Uber Works? Breaking down the Uber Business and Revenue Model

How Uber works, Uber Business and Revenue model

What is Uber and how does it work?

Facts and numbers, what does uber offer, the demand for uber, customer segments, uber value propositions, uber financial analysis, uber revenue model, how uber works, how uber became so successful.

Earlier known as UberCab, Uber started in 2009 with the aim of evolving the ground transport services. The founders, Travis Kalanick and Garrett Camp, were both entrepreneurs before they started Uber. Travis co-founded StumbleUpon and Garrett founded Red Swoosh which he later sold at $19 million.

As we all know Uber is an on-demand taxi booking service which is operated through an app. The term ‘Uber’ simply means ‘Above’ in German. Ever since it started Uber business model has focused on being at the top of the competition and so far they have been successful.

How does Uber business work s and what is Uber’s business model – They partner with cab drivers to provide cab services which can be booked by customers using the Uber application. The Uber business model and plan started with one city in the USA and now has grown to be spread in 633 cities all over the world.

In this article we will discuss what is Uber, what is Uber’s business model, revenue model and how does it work, what industry is Uber in, Uber management structure, how long has Uber been in business, Uber industry analysis and Uber business strategy.

Founders: Travis Kalanick and Garrett Camp

Valuation: $60 billion

Total employees: 12,000+

Uber users: 50 million riders

Uber drivers: 7 million

Total Uber rides: 5 billion

Market share: 77% (in USA)

Cities: 633 cities

Countries: 78 countries

The main reason Uber became successful was that they offered services that no other company in the transportation industry was offering. But it doesn’t matter what industry is Uber in if the services are customer oriented they will reach the top.

Uber driver business plan offers some unique features to the riders as well as the drivers:

  • A user can book a cab with just one tap on the Uber app.
  • The drivers have the choice to accept or reject the ride.
  • If a driver accepts the ride, the driver’s information is sent to the rider.
  • Riders can track how many cabs are nearby or in a particular location.
  • The payment process can be before the ride or after the ride.
  • In some countries like India, cash payment option is also available.
  • The rating, feedback and complain options are all available in the app.
  • The riders or drivers can cancel the ride at any point if needed.

[Check out: how much does it cost to make an app like Uber ?]

It is always debated whether a service was demanded first or supplied first. In simple words, people are unable to decide whether the demand for a service resulted in the supply or the supply of a particular service created its demand.

For Uber, it was a clear picture. The Uber business strategy focused on keeping the supply chain fully ready for the time when demand hits. Many startups have taken this strategy for their business following Uber’s footsteps. Whenever Uber enters a city, it gathers drivers on the contract basis so that when the demand for rides come in, they are prepared.

Uber business model revolves around its customers. The priority is giving riders the best experience possible which includes polite drivers, hassle free ride and the ease of booking from anywhere. To do so , Uber has to hire drivers and the more the better. Since the Uber business model has light inventory and runs on commission, the only way to keep up with rising demand is having enough drivers to fulfill the demand.

[Also see:   Uber fires up its own traffic estimates to fuel demand beyond cars ]

Uber serves a massive customer segment which includes all ages and all types of customers. The types of customers Uber serves are:

  • People who don’t own a car.
  • People who can’t drive or don’t know how to drive.
  • Tourists of the city.
  • People who don’t want to drive to function themselves.
  • Customers who choose luxury travel and VIP treatment.

Apart from these, Uber business model also has special services such as:

Uber for kids: Uber has come up with this Uber for kids for parents who want their kids to be dropped at home from school. Many parents do not prefer school bus services for personal reasons and Uber saw an opportunity in this case.

Uber for senior citizens: Another service Uber offers is Uber for the senior citizen. After learning that 30% of rides are taken by senior citizens of a city, Uber decided to launch a special service for them.

Uber for professionals: Many employees use Uber to travel to and fro work. It has also collaborated with many companies to provide cab services to the employees of the company.

Uber Usage Graph

You must be wondering how long has Uber been in business to offer so many services successfully. To answer that question, let’s first understand Uber business strategy to get its customers

After being in business for just 6 years, Uber started being recognized as a brand. When Uber enters a new city, they start working on customer acquisition. First, they add a general manager for the city in the Uber organizational structure who will lead the Uber there. Then they start gathering drivers as per their Uber driver business plan, especially professional drivers who already have a car.

After that, they provide the ride to media people and tie up with corporates to provide services to the employees. This way the public comes to know that Uber has come to their city. Now Uber has become a brand and people are probably waiting for it to open in their city.

After studying Uber business model analysis and customer segments, let’s move on to Uber value propositions.

The value proposition shows how Uber is providing benefits to the segments its serving in. The two segments that Uber serves are Customers and Drives and this is the Uber value proposition for them:

  • No waiting time to get a taxi.
  • Personal driver means travel in style.
  • Heavy discounts and occasional free rides.
  • Fare comparatively lower than taxi.
  • Fixed fares for certain places like airport, etc.
  • A great source of income.
  • Flexibility in schedule.
  • Uber pays drivers for being online.
  • Use your car to earn a little extra.
  • Payment process is easy.

[Extra: Uber Data Breach: How to prevent your app from incidents like these ]

To begin with the funds, in 2009 the founders of Uber invested $200,000 as seed money. Uber raised $1.25 million by 2010 and by 2011, it raised $44.5 million. A report on Uber financial analysis shows that with the recent funding Uber has reached a valuation of $68 billion (US).

Uber's valuation since March 2009

Now we know what is Uber’s business model, let’s discuss its revenue model. Any cab ride ends with the rider giving cash to the driver which is the source of revenue and Uber is no different. The Uber revenue model has the same source of income as of now. But then you must be wondering about the big numbers we talked about in the Uber financial analysis section just now? The thing that separates Uber’s revenue from tradition al taxi’s is the number of rides.

On an average Uber gets 1 million rides in one single day. Now that is enough for you to guess why those big numbers. Uber also has other sources through which Uber pricing model is decided. Let’s have a look:

  • Uber business plan has added various car models to the fleet: The Uber pricing model for each car depends on the size and level of luxury of the car. From ‘mini rides’ to ‘special SUV rides’, Uber has to offer all at different price ranges.
  • Uber applies price surge technology: When the demand for rides increases, the fare automatically increases. This variation helps Uber in attracting more drivers and generating huge revenues.
  • Other Uber rides: Uber business plan and company structure consists of people who are constantly adding new features into the business. The latest rides they have added are boats, helicopters, ice-cream truck delivery, and delivery services. Of course, these are just restricted to geographies for the reason that Uber want to explore as much as it can.

The Uber application was first built by Garrett Camp and some of his friends. Later the application was developed in order to fulfill the purpose. Back then application development was quite a task but now many mobile app development companies build apps within weeks.

[See: Why Do Great Product Companies Release Software To Production Multiple Times A Day ]

Uber works in these easy steps:

How Uber Service Works

Step 1: Request a cab

The customer needs to open the app and request a ride. This is where the car size is selected (mini, medium or luxury).

Step 2: Driver notified

One the user sends the request, every rider in the range is notified and once a driver accepts the ride, the driver information is sent to the user.

Step 3: Ride

The user can track the route with the mobile app and also see the ETA. The meter starts as soon as the ride starts and is stopped after reaching the destination.

Step 4: Payment

Once the ride is over the rider has to pay the amount billed to them. The app calculates the prices as per the distance and base fare.

If you’re wondering why is uber so successful, well, t here are many factors that contribute to Uber’s success. This entire article will be incomplete if we don’t conclude by discussing Uber company structure, reasons for success and Uber industry analysis.

[Must see: How to ride the uprising Uber for X Wave ]

Uber’s success encouraged many entrepreneurs to copy the Uber organizational structure, business and revenue model. One of the things that contributed the most to Uber’s rise was the dedicated team that was proud of the work they were doing. In every country, a customized Uber management structure was followed.

Many businesses built an app just like Uber using location based services which have become like an immediate need in the app development world . Location-based services are going to have a bright future. Making such efforts to come to a level where Uber has reached shows how successful it has become.

Uber saw the need and immediately acted upon it, giving no room for others to think. The Uber industry analysis showed that Uber came in the transportation and delivery industry. Uber’s variation in cab services earned them the word of mouth which is said to be one of the best advertising a business can get.

We hope our blog on ‘Uber business model explained’ was helpful in understanding what is Uber’s business model, what kind of business is Uber, and why is Uber so successful. In case you want to learn more about the business model of Uber and Uber business plan, you can contact us . 

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Uber business model explained: from start to finish.

By  Nitin Lahoti   In  Blog   Posted  January 2, 2019

Booking cab with Uber like app

What Is Uber’s Business Model? How Uber Works? How Does Uber Make Money? What Is Uber’s Business Strategy? Why Is Uber so Successful?

Booking cab with Uber like app

These are some of the major questions any budding entrepreneur in the on-demand startup space would be curious about, before working on his/her own “Uber for X” business model.

And, rightly so.

Uber’s business model has turned out to be so successful and popular that it has fuelled a new startup economy, the “on-demand economy”.

Having a deeper understanding of Uber’s on-demand business model can play a pivotal role in modeling your own on-demand startup business idea.

As a leading on-demand startup technology development partner, we want to share this knowledge with you through this comprehensive blog post.

Uber Basics – Facts, Figures, Founders & Fundings

Before drilling down into “Uber’s business model” or “How Uber makes money?”, let us gain knowledge about some basics and interesting facts about Uber – from inception to being a multi-billion dollar startup.

Some Trivia

Did you know that Uber was initially called as UberCab?

Originally, the app only had the option to hail a black luxury car.

Founders – Garrett Camp, Oscar Salazar, Travis Kalanick

Founding Year – March 2009

Headquarters – San Francisco Bay Area, U.S.A

Legal Name – Uber Technologies Inc. (Crunchbase)

Total Funding – $24.2B (In 22 funding rounds as of Oct 2018, Crunchbase )

Major Investors – SoftBank Vision Fund, Tencent Holdings, Toyota Motor Corporation, and others.

Current Valuation – $120B (Source – Bloomberg )

Uber’s Business Model – How Uber Works?

Uber is no longer just the on-demand cab hailing service we used to know. It has dipped its toes into other territories as well – from Uber Eats (on-demand food delivery) to Uber Freight (on-demand trucking).

For the matter of simplicity, in this blog, we will focus on Uber’s core business of ridesharing – its business model and how it makes money?

To put it in simple words,

Uber works as a digital aggregator app platform, connecting passengers who need a ride from point A to point B with drivers that are willing to serve them.

“ Passengers ” generate the demand, “ Drivers ” supply the demand and “ Uber ” acts as the marketplace/facilitator to make this all happen seamlessly on a mobile platform.

Kool, right?

Through its model, Uber has been able to generate strong value propositions for both passengers and drivers to get onboard on its platform and create disruption in the taxi/cab industry.

Uber’s Value Proposition for Passengers

  • On-demand cab bookings (Convenient)
  • Real-time tracking
  • Accurate ETAs
  • Cashless rides
  • Lower wait time for a ride
  • Upfront pricing
  • Multiple ride options

Uber’s Value Propositions for Drivers

  • Flexibility to drive on their own terms
  • Better income
  • Lower idle time to get new rides
  • Training sessions
  • Assistance in getting vehicle loans
  • Better trip allocation

Uber’s Business Model Canvas – A Visual Snapshot

Click to Enlarge Image

Uber Business Model Canvas

Digging Deep Into Uber’s Revenue Sources – How Uber Makes Money?

At a high level, Uber makes money by taking a cut on each ride (shared or individual) from the drivers. However, as we do a detailed analysis we will found that Uber’s revenue model is more complex than just trip commissions.

Trip Commissions

Uber provides the drivers on its platform (also called as partners) with a robust supply of ride requests to accept, fulfill, and make income. While making a booking, the passenger pays Uber for the ride through the app. Uber then transfers the payment to the partner’s account after taking some amount of commission for doing the job of a broker (digital broker if you want to say so).

The commission rates may vary from 15-30 % depending on the market.

Surge Pricing

Dynamic pricing/ surge pricing is a novel concept that has been popularized by Uber and being adopted in other verticals as well, such as food delivery.

Whenever there is a higher demand for cabs than what can be served at that moment (for example, at the airport after a flight lands), the fare goes up based on a surge price calculation algorithm.

Some drivers move to the surge region to earn extra (increases supply) and some passengers opt to wait to get a ride (reduces demand). This way Uber is able to manage the demand-supply mismatch situation better.

Drivers make more money, Uber makes more money and customers spend more money (but get urgent rides).

Premium Rides

Uber offers multiple ride options, from affordable hatchbacks to luxury sedans and SUVs. The profit margin for premium rides are much higher and helps Uber mint more money.

Cancellation Fee

If a passenger cancels a ride after a certain time-frame, say five minutes, he/she is charged a cancellation fee.

Leasing to Drivers

Uber runs a vehicle leasing program in many of its target countries to help new drivers get onboard faster. Drivers have to pay an upfront security deposit for the vehicle and payments are automatically deducted on a weekly basis from the driver’s earnings.

Brand Partnerships/Advertising

Uber is a very popular app with millions of active users. This makes it a good option for brands to do promotions. Its current app interface pushes a feed style layout for intuitive content consumption. Over the period, it may go on to become a strong revenue source by becoming a channel for sponsored content.

Expanding Rapidly With New Business Verticals

As mentioned earlier above, Uber is now much more than just a ridesharing company. It is leveraging it’s underlying technology for cab bookings, like, optimal driver allocation, to new use cases as well.

These new businesses that Uber is building side-by-side have tremendous potential to generate revenue and fuel Uber’s grand ambitions.

Uber is betting big on on-demand food delivery and why not. It’s a logical step for Uber to tap into this enormous market as it aligns with its ridesharing business and helps it utilize its large fleet of drivers. Uber Eats was launched as a separate app in 2016 and is growing in popularity at a rapid rate.

Uber Freight

Uber Freight is basically Uber for trucks. Uber launched its own on-demand trucking app in 2017 with the core idea of seamlessly matching shippers with carriers. If Uber can execute on its strategy to become the freight matching platform of choice, the revenue opportunities are also big.

Key Takeaways for Budding Entrepreneurs From Uber’s Business Model Analysis

Uber got a lot right in its journey towards becoming a pioneer in the on-demand industry today. It has seen its fair share of challenges over the period and been able to maneuver through most of them successfully.

It is a great testament of a tech startup that achieved success with a novel business model and smart execution.

Interesting Read: How to Build an App Like Uber?

Tech entrepreneurs and startups can learn a lot from studying Uber’s business case study. We have tried to make the job easy by putting down a list of key takeaways/ tips from analyzing Uber’s massive success.

Let’s check them out below.

Build Solutions for Real-world Problems

This is somewhat obvious but still needs to be mentioned first. You as an entrepreneur should identify real problems and figure out how technology can be leveraged to solve it, just like Uber used mobile technology to transform on-demand transportation.

Keep Innovating

Uber doesn’t rest on its laurels of being the first prominent rideshare app. Its founders understood really well that the competition will grow over time and they can only stay ahead through continuous product iterations. They keep adding new features to their passenger and driver apps, invest in new technologies and more.

Shoot for Scalability

Building a scalable business model is critical if you are to sustain your startup in the long run. Uber has built its platform in such a way that it is easy for it to expand to new markets and serve multiple users simultaneously with confidence.

Keep Overhead Costs Low

Run a lean business model that doesn’t require large infrastructural investments. Also, for building a tech startup, a skilled workforce is very crucial. This also adds up to your cost overheads in terms of high salary payments. One effective way to stay lean during the initial stages of your product development is by partnering with a third-party technology development company to build the MVP and overtime do in-house hiring.

Wrapping Up!!

The proliferation of the on-demand industry owes a lot to Uber and rightfully so. Uber’s success in many ways started a chain reaction with hundreds of on-demand/ Uber for “X” startups been launched after that and hopefully many more to come.

Specifically, in the on-demand transportation and logistics industry, the effect has been profound. We hope that our analysis of Uber’s business model will become a useful resource for upcoming on-demand startups.

Taxi app development by Mobisoft Infotech

Disclaimer : The information mentioned in this blog is based on the author’s own understanding of Uber’s business model. The facts and figures have been obtained from online research with appropriate credits given wherever required. Please use the information at your own discretion with no liability on the author or the firm.

Author's Bio

Nitin-Lahoti-mobisoft-infotech

Nitin Lahoti is the Co-Founder and Director at Mobisoft Infotech . He has 15 years of experience in Design, Business Development and Startups. His expertise is in Product Ideation, UX/UI design, Startup consulting and mentoring. He prefers business readings and loves traveling.

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How To Start Uber Driver Business [PLAN]

Here is how to write a uber driving business plan.

Every person seeking to establish a passenger transport business needs to strategize and plan well ahead of time.

Such plans help implement sharing economy businesses and bring it to fruition. The same applies to be an Uber driver.

This popular cab-hailing business has become a massive success story.

RIDESHARE BUSINESS STARTUP GUIDE

Now, such success has largely been driven by its operational structure. Drivers play a key role in their success stories. If you’ve been fascinated by the prospect of becoming an Uber driver, the fact is, you can achieve your goal.

However, this is only possible through proper planning.

This article is written to help actualize your desire of becoming an Uber driver.

Financing your Uber Business

Without adequate financing, it’s almost impossible to operate an uber business.

As a driver, you’ll need to get the right equipment for the job. Now, the major equipment needed to become an Uber driver is a vehicle. The right vehicle goes a long way to help your business operations.

Now, the costs involved in purchasing your preferred vehicle can be quite substantial. You may not have the financial capacity to foot the bill. Not having the resources at hand to purchase a vehicle wouldn’t hinder you from achieving your desires as there are financing options.

One of the ready sources to obtain car loans is through the Small Business Administration (SBA) loan program.

There are multiple loan categories. They include Bad Credit Car Loans, Secured Car Loans, and Personal Loan. Each of these categories is best fitted for specific candidates.

Let’s expand on each category as follows;

Bad Credit Loans

There are persons in desperate need of financial assistance to start their Uber driving business. However, such persons are limited by their low credit score. If you belong to this category, a special financing provision known as bad credit loans is available.

This is made available with consideration for the difficulty faced by persons with low credit scores to access loans.

However, the interest attached to this loan category is higher than the normal auto loans.

Secured Car Loans

This car loan category is tied to the car which serves as collateral. It allows those without a good credit score or income to easily obtain car loans.

However, since the car is used as collateral, it can be lost or seized when you miss payments. This will effectively bring your business as an Uber driver to a standstill.

Personal Loans

Applying for personal loans is another option you have to raise the needed finance for your Uber driver business.

This lets you have access to large loan sums. To get access to these, you’ll need to have proof of permanent residency or a social security number.

One of the main criteria for getting access to financing is having a good business plan. Your business plan will be scrutinized to determine if your business idea has a chance of being successful. Your plan says a lot about the viability of the idea.

So, it’s necessary to take all the time you need to create a great plan. This way, your chances are significantly improved.

Marketing Strategy

This is one of the most important sections of your plan to pay close attention to. Uber as a major business has a marketing strategy for prospective drivers to pattern after. Such marketing patterns are multi-pronged as well as innovative.

It covers key areas such as referrals, early adopter advocacy, stunts, reviews, a loyalty program, partnerships as well as a multi-channel approach.

All of these strategies contribute to how the business is perceived and performs. Let’s consider each of the above points.

This is a process where early adopters leverage Uber’s referral marketing program by giving free rides to friends.

This in turn helps them earn or gather credits. As an Uber driver, you also stand to benefit from referral incentives.

Early Adopter Advocacy

This is largely hinged on the word of mouth marketing where people are encouraged to advocate or spread the word about your business. This strategy is best promoted by satisfied clients.

Your satisfied clients can be encouraged to spread the word about your business as well as leaving positive reviews.

Publicity stunts are effective promotion strategies used to introduce new offers. It may not be necessary to go all the way in patterning your marketing strategies after Uber.

However, there should be some form of positive buzz about your business that promotes it to new clients.

The rating system included in Uber’s business structure is designed to rate driver performance as well as customer perception. This is a very important strategy you can leverage to ensure your clients get the very best.

Without a doubt, you’re likely to come across difficult customers. Thankfully, this doesn’t happen all the time. You only need to do your best in projecting your capabilities.

Satisfied clients are most likely to drop a positive review of your business.

A Loyalty Program

Uber’s loyalty program rewards its most loyal customers. This program covers those who have taken about a hundred or more Uber rides. Now, this category of clients gets access to the highest-rated drivers.

As an Uber driver, one way to benefit from this program is evident. You need to be among its highest-rated drivers. How you treat your clients and their perception of your business will determine that.

Building Your Reputation

As someone seeking to become an Uber driver, it’s important to have plans in place that promote your business. In other words, you’ll need to build your reputation. Now, building your reputation involves several measures such as those provided above.

You want to offer your clients the best driving experience. This shouldn’t be difficult to figure out. You only need to create the right impression by giving your best.

Getting the Right Equipment

The major equipment here is your vehicle. Now, it’s important to get the right vehicle for the job. The right vehicle should be one that is in good condition. If you can’t afford to buy a new one, a fairly used vehicle in good condition should be considered.

The fewer issues you have with your vehicle the better. This is because frequent repairs eventually affect your earnings. It also affects your performance.

This Uber driver business plan guide will help you come up with a proper strategy that helps guarantee your success.

You have all the time in the world to carefully plan for your business. This process shouldn’t be rushed.

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How Uber Works: Insights into the Business & Revenue Model

uber cab business plan

How Uber Works

Uber is an on demand transportation service which has brought a revolution in the taxi industry all across the world. The business model has made it possible for people to simply tap their smartphone and have a cab arrive at their location in the minimum possible time, leaving a lot of budding startups yearning for an App like Uber and wondering how Uber works.

Uber is one of those few tech companies in the world that has been valued over $70 Billion. Uber has already received an equity funding of $22.2B and is present in 633 cities worldwide. These facts surely show the trust of investors in the   business model and make it easy for us to imagine how much revenue will the organisation be making once it attains liquidity.

In this post, we have highlighted some unknown facts and figures along with a detailed explanation about the model by which Uber earns money and how uber works. Uber ’s customer segments, value propositions, key problems, solutions, cost structure and revenue model have also been discussed. For budding entrepreneurs, we have catered to the rise of ‘ uber for x’ startups and what you should be looking for in this space. Read on!

Uber Founders, Funding received and Timeline:

Founders : Travis Kalanick and Garrett Camp.

Company Headquarters : San Francisco, California, United States.

Funding received by Uber : $22.2 Billion. (as of December 2017).

Company Valuation : Over $70 Billion.

Number of Users : More than 50 Million. 

Number of registered drivers : Approximately 7 Million (as of November 2017).

Average number of daily Uber Trips : 1 Million 

The successful timeline of Uber:

uber cab business plan

Uber’s Revenue Generation Model:

If you have ever travelled in a taxi, you might have paid the driver in cash at the end of your journey. The cash collected by each journey is the only source of revenue for a traditional cab company. Uber is no different. Neither does Uber  have a different revenue model than the one mentioned above nor it has any other source of revenue as of now. But just imagine 1 million rides a day. It will help you calculate those big numbers that the company earns. Let’s dig a little deeper to understand Uber’s source of income and see how uber works

If you’re wondering what is Uber technologies fee, what has made them so successful is the fact that the revenue model is as unique as their business model. See how uber works:

 1. Different cab models to cater to everyone :

Uber has not limited itself to a particular segment of cars or to a particular segment of people. There is Uber X, Uber Black for those who love to travel in a black car, Uber Taxi for those looking for cost-efficient solutions and Uber SUV for those who want luxury.

uber-business-model

 2. Surge Pricing Technology :

Variation in cab fares according to the situation is an important aspect of their business model . Whenever the demand increases, per mile prices, are automatically increased. The new price depends on the number of available drivers and the number of requests made by people who want to travel. It has applied for a price surge technology patent in the US.

surge_info_english_checkpoint_2

 3.   Other Uber rides :

Uber has come a long way from cabs. It now offers boats, helicopters, as well as some other transportation, means on demand . They recently launched a motor­cycle-pickup service in Paris, a delivery service in San Francisco, and an ice-cream-truck-delivery service in a few cities too. However, these means are available in selected geographical locations but it has led them to add new streams of revenue into its business model.

Salient Features of Uber

  • A user can tap his smartphone and call a cab at his location.
  • The driver has the option to accept or reject a ride.
  • If the driver accepts the ride, driver details are sent to the customer along with ETA.
  • The customer can track the driver as he arrives at his location.
  • The driver can also track the exact location of the customer and reach his exact location.
  • The payment procedure is handled by them
  • In some countries like India, they have even started accepting cash payments which are paid directly to the driver.
  • The business model had a rating system in place for drivers right from the beginning, where a customer can rate the driver after his ride.

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Value Propositions

  • No need to wait for a taxi for long times.
  • Free rides on certain occasions and discounts from time to time.
  • Prices lesser than the normal taxi fares.
  • Uber ’s tagline says – Your personal driver. It lets customers travel in style.
  • Fixed prices for common places like Airport etc.
  • An additional source of income.
  • Flexible working schedules. Can work part-time or simply whenever they like.
  • Easy payment procedure.
  • Those who love to drive can earn money while pursuing their hobby.
  • Uber pays drivers to be online, even if they don’t get any request.

Customer Segments

  • Do not own a car.
  • Do not want to drive themselves to a party or function.
  • Like to travel in style and want to be treated like a VIP.
  • Want a cost-efficient cab at their doorstep.

Uber has such a vast customer segment that it has got something on offer for everyone. From Uber Taxis to Uber Black and from Uber X to Uber SUV, the company has got a vast range for its customers to make a choice.

Uber serves professionals as they hire an Uber cab to and fro work. For this Uber did few tie-ups with corporates in the beginning and does so when it launches in a new city in a new country. Apart from professionals, Uber tries to touch the hearts of people by offering special services like:

Uber for Kids : A special service from Uber dedicated to parents who want their kids to reach home from school in an Uber cab.

Uber for Senior Citizens : Another special service from Uber where it targets senior citizens. As per the statistics, Senior citizens make for up to 30% to 40% of total rides in many cities. This made Uber have some special features for seniors and hence attract more senior citizens on the platform. Check out this post from fortune: Why senior citizens are flocking to Uber .

June-Driver2_FB_960x540px

All this might raise another question in your mind. The question about how does Uber find them or how does it market out to its target audience? We extended our research beyond Uber business model and came up with an entire growth model of Uber and some insights about how you can build an Uber like App. 

Growth Model: How Uber finds customers

In less than 6 years, Uber has managed to become the best example of a city-by-city mobile service company roll-out. Many generic pointers that I talked about in this Blog Post regarding scaling User Acquisition efforts for On Demand platforms borrows elements right from Uber’s playbook.

Let’s try to decode Uber’s Playbook and how it plays out as it launches in a new city or a country:

The underlying principle here is that for every city it launches, it faces the same chicken and egg problem. The advantages that Uber has as compared to new startups in this space are:

  • A lot of money to incentivize both drivers and customers.0
  • Rock-solid processes or playbooks that have evolved through experience launching Uber in 311 cities till date.
  • An already known brand that gets early curious adopters.

Everything starts with a small city launch team. Every city has a general manager who heads the customer acquisition as well as driver acquisition. The first cabs to come on board are generally professional drivers who are already associated with local taxi companies and have their own cars.

First customers come from various local advertising channels like FM radio, newspapers, online advertising etc. Uber is such a large name that people are already waiting for the cab company to start services in their city.

Uber Business Model Canvas

Uber Business Canvas- Understand to make an app like Uber

4 Step Model About How Uber Works

  • Step 1 (Request a cab): The first step in the business model is about creating a demand. People have a smartphone app which lets them request a cab instantly or schedule it for some time later.
  • Step 2 (Matching): As soon as the request is made, a notification about your details are sent to the nearest driver. The cab driver has the option to accept or reject the ride. In case he rejects, notification is sent to another driver in that area.
  • Step 3 (Ride): Customer can track the cab when it is arriving and the ETA is also shown to the customer. The meter starts as soon as the customer sits in the cab which can be tracked through the customer side app as well. Friendly drivers make sure that the ride is comfortable for the passenger.
  • Step 4 (Payment & Rating): Once the ride is over, the customer gets an option to rate the driver. The rating system is an important part of the business model as it lets a person know about the driver before booking a ride and helps him trust the driver.

How and Why Uber became so successful:

Uber ’s business and revenue model just can’t be stated as complete if this widely asked question about their successful journey is not answered. There were certain factors that led to Uber’s success. Here’s a brief journey that Uber went through when it launched. The similar journey can be followed by any startup which aims to make it as big as Uber .  

The problem with Local Taxis

Earlier, people had to stand on the street side and wave their hand in order to signal a taxi to stop. The wait time, the inconvenience and high rates were a problem for everyone. Quite a few taxis were available and drivers/taxi companies used to charge whatever they thought was right. There was no control on prices and people were left with no other option. Apart from this, the situation was worse during peak hours as it was quite hard to find an empty cab.  

The launch of Uber

Uber recognised the ongoing problem in regard to booking a taxi and gave a technological solution through a mobile app. The solution to book a cab by tapping a smartphone brought a revolution in the taxi industry. The app was officially launched in 2010 and soon became popular due to the value it provided to people.

The early adopters

It is quite difficult to market a newly launched product or service in any geographical area. What gave it the edge is that it launched in San Francisco, a city which is home to tech-savvy people. The first drivers on the platform came through cold calling. Many of them were professional drivers with other cab companies or were self-employed as a taxi driver.

To get their first customers, they took to social media and other mass marketing means. It offered discounts, free rides and rates that were too less as compared to other cab services in the city. The first customers were those who enthusiastically wanted to try a new service. It offered riders from club venues to user’s doorstep so the party people were amazed. It offered rides to the corporate sector who worked in offices helping them to save time.

Word of Mouth advertising

Whosoever took a ride in Uber was baffled by the first-hand experience. This made the early users become regular customers and they also helped spread the name by word of mouth advertising. This word of mouth advertising was one of the major driving force

Main Growth opportunities tapped by Uber

  • Party people who go to clubs, parties or events.
  • Business Travellers and Tourists.
  • Cab at the doorstep in bad weather conditions.
  • City’s Nightlife.

Problems Uber still faces

Lawsuits : Uber has pending lawsuits in courts of New York and San Francisco. According to Uber , all drivers working for it are its partners while the court says that they are employees. Uber is not the only company facing such a problem but in fact, almost all companies who hire 1099 workforce are under the scanner.

Chicken & Egg problem (New city Launch) : Uber faces the chicken and egg problem whenever it launches in a new city. Acquisition of customers as well as partnering with new drivers is not an easy task. To solve this problem, a marketing team starts working in a new city by reaching out to professional drivers. Soon, online and offline marketing is initiated. Discounts are always the main USP to woo customers in the starting stage. Read – How to solve the chicken and egg problem .

Trust and Safety Issues: There have been cases where Uber drivers have acted rude to passengers. Some cases where Uber drivers have outraged the modesty of female passengers have come to the limelight. This is a big challenge for Uber. Although the company takes all steps such as police verification of drivers and their ID details but still such cases cannot be ruled out completely.

Takeaways from Uber Business Model

  • Go for less ownership model. Uber does not own any cab but still provides over 1 million rides a day through its partner network.
  • Choose an industry. Think about the most common problem it has. Find a solution and disrupt the existing model through technological infrastructure. That is what Uber did in the cab industry.
  • Treat your initial users as kings. They are really important for the growth of your business.
  • Expand step by step. Do not add everything in your business model in the first go. Uber started with cabs but now even has boats, helicopters, bikes and other means.
  • Opportunity won’t come to you. You have to look for them. Uber created an opportunity by offering discounted rides for particular event venues and hence got its first customers.
  • Treat your workforce an important part of your business. Uber calls its drivers as partners and gives them a decent 80% of the total fare.

There’s no doubt in the fact that Uber has brought a revolution not just as a taxi company but as a business model where businesses reach out to serve customers at their location. A lot of startups have already made their app like Uber and many others have made small iterations to launch startups in various industry verticals.

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Taxi Business Plan

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Executive Summary executive summary is a brief introduction to your business plan. It describes your business, the problem that it solves, your target market, and financial highlights.">

City Taxi is a San Francisco, CA based company, whose mission is to provide reliable, timely, and safe cab services by using complete, in-car credit and debit card access, along with computer-aided dispatch. The company will establish its presence in the industry by acquiring an existing taxi cab association, Mighty Cab, a family-owned business that was formed 12 years ago.

City Taxi will provide complete taxi cab services using the latest equipment and technology to facilitate the travel of individuals in and around the San Francisco area. The company’s products and services show that we are an innovative, forward thinking company that recognizes the need to move with ever-changing customer needs. At City Taxi, our philosophy is one that emphasizes service, and a realization that effective communication is a key component in our business. The company also realizes that, in a competitive environment, flexibility and professionalism maintain that leading edge.

The company has drivers and employees that are helpful, courteous, and fully trained on the use of the computer dispatch system. As an added safety measure for both drivers and passengers, City Taxi cabs are fitted with Global Positioning Systems (GPS), which enable the cabs to be tracked or located in an emergency. All City Taxi cabs will be clean, well maintained, and inspected regularly for safety and comfort.

The company’s strategy is to build reputation and market share by establishing our business offering as a viable alternative to existing taxi cab services in the area. The company’s goal in the next year is pursue an aggressive marketing campaign and from that, penetrate at least 65% of the market share. The company’s long-term goal is be the top rated ground transportation company in San Francisco.

The company’s emphasis is on the dispatch, mobile data, and credit/debit card markets of the taxi industry. In aggregate, these markets are believed to represent potential sales in excess of $119 million as of March 1999.  Within these markets, City Taxi will focus on the more lucrative credit card/debit card segment.  This segment, when introduced into any area, has started out slow but over a three-year period has increased by 20% each year in Maryland and Virginia, and by 25-35% in New York each year.

Companies with whom City Taxi competes are Transportation, Inc., Capital Cab, Yellow Cab, and Diamond Cab. Their weaknesses are that they do not have the credit/debit card payment option, and some still use the radio dispatch system. The company has a competitive advantage, however, because our technology is unique to the taxi industry in San Francisco. The GPS will enable the company to provide timely service by giving an accurate estimated time of arrival (ETA). The credit/debit card feature will give customers convenience and privacy during the transaction period.

Reliable communications are essential under all circumstances in this business. As such, City Taxi will use the KDT 5000 system.  The KDT 5000 system design provides multiple levels of reliability to assure communications will be maintained under the most rigorous condition. The company will also run a state of the art call center that will be established by Rockwell International.

The company is seeking $2.5 million of financing to fund the acquisition of Mighty Cab Association and its initial operations. This funding will cover the purchase of Mighty Cab, marketing, purchase of extra vehicles, software, and hardware. Projected revenues for 1999 to 2001 are $200,000, $1.5 million, and $2.2 million, respectively.

Taxi business plan, executive summary chart image

1.1 Objectives

The company’s goal in the next year is to pursue an aggressive marketing campaign and from that, penetrate at least 65% of the market share. The company’s goal in the next two to five years is be the top rated ground transportation company in the San Francisco Metro Area by continuously monitoring, evaluating, and following up on customer call-ins.

Key components of City Taxi’s initial strategy can be summarized as follows.

Establish Relationship with Rockwell International. The company is currently working to establish and develop a working relationship with Rockwell International. This will enable City Taxi to lock into the many services that they offer including, but not limited to:

  • Continuous improvement

1.2 Mission

The mission of City Taxi is to provide reliable, timely, and safe cab services by using complete in-car credit/debit card access, along with computer aided dispatch.

1.3 Highlights

Highlights of City Taxi

  • Exclusive rights to software . City Taxi has the exclusive rights to the latest taxi cab software in San Francisco.

Company Summary company overview ) is an overview of the most important points about your company—your history, management team, location, mission statement and legal structure.">

Legal Business Description:

City Taxi was founded in 1997 in San Francisco, California, by Mr. Johnson Taylor. The company is a California C-Corporation under the name Patriot, Inc. d.b.a. City Taxi.

2.1 Company Strategy

The City Taxi’s strategy is to saturate the market with television ads depicting the company as a premier taxi service. The company will leverage the newest in car technology to dominate the credit card segment of the market. City Taxi will dominate the market because no other company has this unique feature.

The company’s strategy is to build reputation and market share in our target market by establishing our business offering as a viable alternative to existing taxi cab services. City Taxi intends to get the confidence of customers and establish itself as a company that provides superior customer service by using up to date technology to provide timely and reliable services.

2.2 Company History

As can be seen in the chart and table below, the company performed well its first year, but sales have not been fully actualized. That is the intent of this plan: to increase sales by utilizing our competitive advantages and by the acquisition of a rival taxi company.

Taxi business plan, company summary chart image

Past Performance
1996 1997 1998
Sales $0 $0 $100,000
Gross Margin $0 $0 $60,000
Gross Margin % 0.00% 0.00% 60.00%
Operating Expenses $0 $0 $20,000
Balance Sheet
1996 1997 1998
Current Assets
Cash $0 $0 $45,000
Other Current Assets $0 $0 $13,400
Total Current Assets $0 $0 $58,400
Long-term Assets
Long-term Assets $0 $0 $75,000
Accumulated Depreciation $0 $0 $10,000
Total Long-term Assets $0 $0 $65,000
Total Assets $0 $0 $123,400
Current Liabilities
Accounts Payable $0 $0 $23,600
Current Borrowing $0 $0 $10,000
Other Current Liabilities (interest free) $0 $0 $25,400
Total Current Liabilities $0 $0 $59,000
Long-term Liabilities $0 $0 $25,000
Total Liabilities $0 $0 $84,000
Paid-in Capital $0 $0 $37,000
Retained Earnings $0 $0 $2,400
Earnings $0 $0 $0
Total Capital $0 $0 $39,400
Total Capital and Liabilities $0 $0 $123,400
Other Inputs
Payment Days 0 0 30

Pro Tip:

  • Adequate facility . City Taxi realizes that it is difficult to locate a facility with the space required for all operations. City Taxi has found a facility with ample space for all operations. There is enough room to set up repair facilities, and there is adjacent space to store vehicles.

2.4 Value Proposition

City Taxi’s products and services offer the following advantages to customers:

  • State-of-the-art Call Center . City Taxi’s call center allows us to provide a timely service by picking up the closest vehicle when a call comes in. When a call comes in, it is put into the system, the system sends a message to dispatcher, the system then tags the closest vehicle in the zone, neighboring zone, on the way to the zone, or the dispatcher can call.

City Taxi provides taxi services utilizing computer dispatch to help with timely pick up and quality customer care. The software and hardware systems used by City Taxi give customers convenience by allowing them to use credit and debit cards in the taxi.

3.1 Service Description

Taxi Cab Services

The taxi driver is often the first contact that a visitor has with San Francisco and as such, City Taxi realizes the importance of first impressions and customer care. The company’s customer-oriented philosophy and its commitment to service are reflected in the careful selection of drivers and the comprehensive training program. Customers can expect the following high standards when they travel with City Taxi:

  • Most practical route taken

Maintenance/Repair Services

This division of City Taxi deals with the pure maintenance of vehicles. Drivers will be charged at discounted rates for tune-ups, wheel alignments, and other repairs.

3.2 Technology

GLOBAL POSITIONING SYSTEMS . City Taxi has a unique Global Positioning System (GPS) that pinpoints the nearing driver thus allowing the driver to give an accurate estimated time of arrival.

RADIO SYSTEM . Reliable communications are essential under all circumstances. City Taxi will use the KDT 5000 system design because it provides multiple levels of reliability to assure communications will be maintained under the most rigorous condition.

CREDIT/DEBIT CARD SYSTEM . City Taxi will use the in-car credit/debit card system, which is a new market segment for the taxi industry in San Francisco. This involves customers using their debit cards in any City Taxi cab with approval being given instantly, eliminating the need to dial in to head office for approval numbers. By using this system, the company will be addressing the need for convenience and reliability. City Taxi also features a computer-aided dispatch system which will be represented under the Patriot name. The company is currently in the process of making Patriot a trademark. The company has also applied for a license to run a 490 narrow band frequency and voice data transmission. From the perspective of customers, the advantage of City Taxi’s products and services is the high level of technology, which leads to superior customer service. In contrast to competitors, City Taxi’s products and services offer convenience. The key pad and swipe machine are built into the back seat, thus giving the customer privacy. Whereas competitors have to call in a credit/debit card transaction for approval, our customers will be able to get on-the-spot approval before the driver even pulls over.

3.3 Future Services

City Taxi plans to respond to market needs by following up with taxi plus (wheelchair accessible taxi vans with credit card access inside) with the next 5 years. City Taxi believes it can capture this niche and a gain in overall market share. Additional plans for next generation products and services include rent to own options for our drivers. Introduction of the company’s next generation product and services is expected to be within 12 months.

Market Analysis Summary how to do a market analysis for your business plan.">

The company’s emphasis is on the dispatch, mobile data, and credit/debit card markets of the taxi industry. In aggregate, these markets are believed to represent potential sales in excess of $119 million as of March 1999. Within these markets, City Taxi will focus on the more lucrative credit/debit card segment. This segment, when introduced into any area has started out slow, but over a three-year period has increased by 20% each year in Maryland and Virginia, and by 25-35% in New York each year.

The company believes that the major future trend in the industry will be complete credit card access for consumers. The International Taxi Livery Association (ITLA) forecasts a very steady growth for the taxi industry in the next four years.

Market Size Statistics :

Estimated number of U.S. establishments 6,431
Number of people employed in this industry 49,005
Total annual sales in this industry $1.34 million
Average employees per establishment 12
Average sales per establishment $.3 million

4.1 Market Segmentation

Customers and Target Markets

City Taxi’s focus will be on the credit card market with target customers in the low to mid income range in the Metropolitan San Francisco area. The target customers are motivated to use our services over that of competitors because of the convenience and quality associated with our services.

Customer Buying Criteria

We believe our customers choose our cab service based on the following criteria:

  • Convenience . This involves the credit/debit card feature.

Taxi business plan, market analysis summary chart image

Market Analysis
1999 2000 2001 2002 2003
Potential Customers Growth CAGR
Credit Card Market 25% 200,000 250,000 312,500 390,625 488,281 25.00%
Cash Customers 10% 100,000 110,000 121,000 133,100 146,410 10.00%
Other 0% 0 0 0 0 0 0.00%
Total 20.60% 300,000 360,000 433,500 523,725 634,691 20.60%

4.2 Service Business Analysis

Market 1-Taxi Cabs

This category covers establishments engaged primarily in furnishing passenger transportation by automobiles not operated on regular schedules or between fixed terminals. Taxi cab fleet owners and organizations are included, regardless of whether drivers are hired, rent their cabs, or are otherwise compensated.

Industry Snapshot

Organization and Structure

Most taxi companies followed a similar organizational pattern. Managers, sometimes the company owners’ ran the business, hired drivers, and performed other administrative duties. Dispatchers took calls and assigned cabs to passenger locations. The position of dispatcher once represented a promotion awarded to experienced cab drivers, whose familiarity with the city best qualified them for the job. However, the increase in computer-based dispatching in the early 1990’s prompted cab companies to favor computer skills over specialized knowledge of local geography when filing the dispatcher position.

Regulation of the U.S. taxi industry varied from city to city. While almost all cities had some form of licensing requirements, larger urban areas had the strictest regulations. San Francisco regulations focused on fares charged to customers, with rates assigned to designated zones of the city.

Current Conditions

In 1998, 6,342 taxi fleets, consisting of 144,000 cars, were operating in the United States. On a national level, in the early 1990’s, taxi’s made approximately 2 billion passenger trips a year. Most taxi fleets were small, family-owned businesses or individual partnerships; only 5% were corporations. Almost all operated within a single municipality, and more than half of all taxi companies had fewer than 10 vehicles. In rural areas, companies tended to be extremely small, with 1 to 3 cars available for customers. In cities of 100,000 people, the average fleet size was 20 cars. In urban centers of 200,000 or more people, cab companies retained hundreds of cars and carried more passengers than the multitude of smaller companies combined.

Research and Technology

Although the taxi cab industry was not regarded as demanding in a high degree of technology, several innovations have changed the way businesses operate. Computerized dispatching–in which cabs were tracked by computer and dispatch instructions appeared only to the cab assigned to a call–allowed more efficient assignment of cabs to passengers. Computerization also helped remedy the problem of “fare stealing,” in which one driver intercepts a message meant for another and picks up the first driver’s fare.

Another development likely to change the industry’s focus involved its use of certain radio frequencies. In the late 1980’s and early 1990’s, with investment in cellular and digital communications skyrocketing, taxi cab companies found themselves in possession of a valuable asset in the form of the broadcast frequencies granted them by the Federal Communications Commission. During this time, the FCC, allowing them only two frequencies in any one area, heavily restricted the cellular telephone industry’s use of the airwaves. By the mid-1990’s, some cab-related services, such as New Jersey’s dispatcher Fleet Call, were in a strong position to become players in the burgeoning telecommunications industry.

Industry Leaders

Due to increasing decentralization in the industry, few national taxi corporations were in operation in the early 1990’s. A few companies, however, many of which were owned by larger holding corporations, had operations that reached beyond the local. Figure 1 shows the industry leaders in the San Francisco area and their share of the market.

Figure 1  Breakdown of Market Share in San Francisco .

Company Market Share
Transportation, Inc. 38%
Capital Cab 23%
Yellow Cab 13%
Diamond Cab 8%
Others 18%
Total 100%

Market 2- Taxi top Display

Taxi top display is a market from which City Taxi can gain a substantial amount of revenue.  This has been shown to be a viable means of advertising for a number of companies and it is used widely.  Figure 2 shows the growth in the taxi top display market segment from 1993.

1994 1995 1996 1997 3/1998
600 1,670 2,000 3,500 5,000

4.2.1 Competition and Buying Patterns

Competitive threats come from existing taxi cab companies in the San Francisco area. Their weaknesses are, however, that they do not have the credit/debit card payment option, and some still use the radio dispatch system. Transportation, Inc. has computer-aided dispatch but no credit card processing capabilities. Capital Cab, Yellow Cab, and Diamond Cab all have radio dispatch with selected drivers accepting credit cards. However, these drivers do not offer in-car processing, approval must be given at the home office.

Taxi Cabs . City Taxi’s competitors include existing taxi cab companies that have been operating in the San Francisco area. Specifically, competitors include:

  • Town Cab is an organization run by Mr. Pete Whitehead. The company uses the radio dispatch system and has a fleet of 800 cabs.

City Taxi’s competitive advantage is our cutting edge technology which is unique to the taxi industry in San Francisco. The GPS will enable City Taxi to provide timely service by giving an accurate ETA. The credit/debit card feature will give our customers convenience and privacy during the transaction period.

Maintenance and Repair Services . City Taxi’s competitors include the above mentioned companies and general maintenance and repair shops in the area. Some of these operations do not have the capacity to handle a large amount of vehicles. While others may have the capacity, their operations are run in a primitive manner, and City Taxi intends to capitalize on that.

City Taxi’s competitive advantages include the availability of space, operations management, and skilled employees.

Strategy and Implementation Summary

Sales Strategy

At City Taxi, the sales process is the same for each of City Taxi’s two areas: taxi cab services and maintenance and repair services. The company intends to establish its presence online by developing a website from which sales will be generated. The District of Columbia Cab Commission regulates pricing for taxi cab services.

Taxi business plan, strategy and implementation summary chart image

Sales Forecast
1999 2000 2001
Sales
All services $200,000 $1,500,000 $2,200,000
Other $0 $0 $0
Total Sales $200,000 $1,500,000 $2,200,000
Direct Cost of Sales 1999 2000 2001
All services $65,000 $125,000 $100,000
Other $0 $0 $0
Subtotal Direct Cost of Sales $65,000 $125,000 $100,000

5.1 Marketing Strategy

Marketing Strategy

City Taxi markets its products and services as solutions to transportation needs in the city of San Francisco. Other target markets include customers in the low to mid income range. Direct mailings and television advertising will be the company’s main marketing channels.  These channels ensure that target customers are reached repeatedly and effectively. The company will monitor its market position through constant tracking by Value Pack and TCI Media, Inc.

TCI Media Services – The proposed advertising package, titled “The Championship,” will yield:

  • Ads on the TV guide channel

5.1.1 Marketing Programs

City Taxi plans to communicate through direct mail and television advertising to generate sales. TCI MEDIA Services and Val-Pak Direct Marketing will spearhead the marketing campaign. The key message associated with our products and services is cleaner, efficient, flexible, and convenient taxi cabs.

Additional Plans–The company also has additional promotional plans which are diverse and include a range of marketing communications described below:

  • Val-Pak Direct Marketing : the challenge of any direct marketer is to take a massive amount of amorphous data and create tailored messages to targeted market segments. Perhaps no company is more familiar with that challenge than Florida-based Val-Pak Direct Marketing, a leader in local, cooperative direct mail advertising. More than 53 million households in the United States receive Val-Pak coupons in their mailbox. In 1997, Val-Pak designed, printed and distributed more than 11 billion incentive coupons promoting various products and services. Val-Pak targets as few as 10,000 households or as many as 53 million with any given mailing.

5.2 Strategic Alliances

The company has strategic alliances with King Communications, Surfside Systems, and Commercial Electronic Services. These alliances are valuable to City Taxi because they allow the company to get updates on technology and added tech support, and they are valuable to the ally firms because City Taxi is a growing customer. All agreements come with a stipulation that if new technology becomes available, City Taxi will be notified and provided with the technology to expand on current technology, helping us maintain a competitive edge. Details of the strategic relationships that City Taxi has are given below.

  • Mighty Cab Body Shop . The owner of Mighty Cab also owns a body shop. City Taxi will seek to establish a relationship with it for body work and towing services.

Management Summary management summary will include information about who's on your team and why they're the right people for the job, as well as your future hiring plans.">

Organization

The company’s management philosophy is based on responsibility and mutual respect. City Taxi has an environment and structure that encourages productivity and respect for customers and fellow employees.

The City Taxi team is organized into two groups:

  • Maintenance and Repair Services .  This division will deal with the maintenance of vehicles.  Drivers will be charged at discounted rates for tune-ups, wheel alignments, and other repairs.  This division will be staffed with seven employees to begin with.

Officers and Key Employees

City Taxi’s management is highly experienced and qualified.  Key members of City Taxi’s management teams, their backgrounds, and responsibilities are as follows.

  • Ms. Glenda Jones, Call Center Supervisor.
Personnel Plan
1999 2000 2001
Taxi Cabs & Administrative $108,696 $365,217 $395,652
Maintenance & Repair $108,695 $156,522 $169,565
Total People 8 17 20
Total Payroll $217,391 $521,739 $565,217

Financial Plan investor-ready personnel plan .">

The company is seeking $2.5 million of financing to fund the acquisition of Mighty Cab Association and its initial operations. This funding will cover the purchase of Mighty Cab, marketing, purchase of extra vehicles, software, and hardware.

7.1 Important Assumptions

The table below shows the key assumptions for City Taxi.

General Assumptions
1999 2000 2001
Plan Month 1 2 3
Current Interest Rate 10.00% 10.00% 10.00%
Long-term Interest Rate 10.00% 10.00% 10.00%
Tax Rate 25.42% 25.00% 25.42%
Other 0 0 0

7.2 Break-even Analysis

City Taxi’s Break-even Analysis indicates that the firm has a strong balance of costs and sales. The company estimates a monthly break-even sales volume of approximately $43,000, which will be reached by Fiscal Year (FY) 2000.

Taxi business plan, financial plan chart image

Break-even Analysis
Monthly Revenue Break-even $43,333
Assumptions:
Average Percent Variable Cost 32%
Estimated Monthly Fixed Cost $29,250

7.3 Projected Profit and Loss

City Taxi is in the early stage of development, thus initial projections have only been made on accounts that are believed to most drive the income statement.

Pro Forma Profit and Loss
1999 2000 2001
Sales $200,000 $1,500,000 $2,200,000
Direct Cost of Sales $65,000 $125,000 $100,000
Other $5,000 $10,000 $15,000
Total Cost of Sales $70,000 $135,000 $115,000
Gross Margin $130,000 $1,365,000 $2,085,000
Gross Margin % 65.00% 91.00% 94.77%
Expenses
Payroll $217,391 $521,739 $565,217
Sales and Marketing and Other Expenses $64,000 $164,000 $214,000
Depreciation $14,997 $17,500 $17,500
Research & Development $15,000 $25,000 $40,000
Utilities $2,000 $2,000 $2,000
Insurance $5,000 $5,000 $5,000
Payroll Taxes $32,609 $78,261 $84,783
Other $0 $0 $0
Total Operating Expenses $350,997 $813,500 $928,500
Profit Before Interest and Taxes ($220,997) $551,500 $1,156,500
EBITDA ($206,000) $569,000 $1,174,000
Interest Expense $3,337 $2,841 $2,084
Taxes Incurred $0 $137,165 $293,414
Net Profit ($224,334) $411,494 $861,002
Net Profit/Sales -112.17% 27.43% 39.14%

7.4 Projected Cash Flow

The table below outlines the company’s cash flows for FY 1999-2001. The required $2.5 million will be spent to acquire Mighty Cab’s operations ($1.25 million), as well as to purchase additional property ($250,000) and equipment ($200,000). An additional $500,000 will be spent on other short-term assets.

Taxi business plan, financial plan chart image

Pro Forma Cash Flow
1999 2000 2001
Cash Received
Cash from Operations
Cash Sales $200,000 $1,500,000 $2,200,000
Subtotal Cash from Operations $200,000 $1,500,000 $2,200,000
Additional Cash Received
Sales Tax, VAT, HST/GST Received $0 $0 $0
New Current Borrowing $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0
New Long-term Liabilities $0 $0 $0
Sales of Other Current Assets $0 $0 $0
Sales of Long-term Assets $0 $0 $0
New Investment Received $2,500,000 $0 $0
Subtotal Cash Received $2,700,000 $1,500,000 $2,200,000
Expenditures 1999 2000 2001
Expenditures from Operations
Cash Spending $217,391 $521,739 $565,217
Bill Payments $200,095 $519,573 $739,266
Subtotal Spent on Operations $417,486 $1,041,312 $1,304,483
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0
Principal Repayment of Current Borrowing $3,000 $3,000 $3,000
Other Liabilities Principal Repayment $0 $0 $0
Long-term Liabilities Principal Repayment $0 $4,181 $4,951
Purchase Other Current Assets $500,000 $0 $0
Purchase Long-term Assets $1,700,000 $0 $0
Dividends $0 $0 $0
Subtotal Cash Spent $2,620,486 $1,048,493 $1,312,434
Net Cash Flow $79,514 $451,507 $887,566
Cash Balance $124,514 $576,021 $1,463,587

7.5 Projected Balance Sheet

The table below provides City Taxi’s actual and projected balance sheets for 1999-2001.

Pro Forma Balance Sheet
1999 2000 2001
Assets
Current Assets
Cash $124,514 $576,021 $1,463,587
Other Current Assets $513,400 $513,400 $513,400
Total Current Assets $637,914 $1,089,421 $1,976,987
Long-term Assets
Long-term Assets $1,775,000 $1,775,000 $1,775,000
Accumulated Depreciation $24,997 $42,497 $59,997
Total Long-term Assets $1,750,003 $1,732,503 $1,715,003
Total Assets $2,387,917 $2,821,924 $3,691,990
Liabilities and Capital 1999 2000 2001
Current Liabilities
Accounts Payable $15,451 $45,145 $62,160
Current Borrowing $7,000 $4,000 $1,000
Other Current Liabilities $25,400 $25,400 $25,400
Subtotal Current Liabilities $47,851 $74,545 $88,560
Long-term Liabilities $25,000 $20,819 $15,868
Total Liabilities $72,851 $95,364 $104,428
Paid-in Capital $2,537,000 $2,537,000 $2,537,000
Retained Earnings $2,400 ($221,934) $189,560
Earnings ($224,334) $411,494 $861,002
Total Capital $2,315,066 $2,726,560 $3,587,562
Total Liabilities and Capital $2,387,917 $2,821,924 $3,691,990
Net Worth $2,315,066 $2,726,560 $3,587,562

7.6 Business Ratios

The following table contains important business ratios from the taxi cab industry, as determined by the Standard Industry Classification (SIC) Index #4121, Taxi Cabs.

Ratio Analysis
1999 2000 2001 Industry Profile
Sales Growth 100.00% 650.00% 46.67% 0.50%
Percent of Total Assets
Other Current Assets 21.50% 18.19% 13.91% 45.90%
Total Current Assets 26.71% 38.61% 53.55% 63.00%
Long-term Assets 73.29% 61.39% 46.45% 37.00%
Total Assets 100.00% 100.00% 100.00% 100.00%
Current Liabilities 2.00% 2.64% 2.40% 29.10%
Long-term Liabilities 1.05% 0.74% 0.43% 27.00%
Total Liabilities 3.05% 3.38% 2.83% 56.10%
Net Worth 96.95% 96.62% 97.17% 43.90%
Percent of Sales
Sales 100.00% 100.00% 100.00% 100.00%
Gross Margin 65.00% 91.00% 94.77% 82.50%
Selling, General & Administrative Expenses 177.25% 63.59% 55.44% 58.00%
Advertising Expenses 25.00% 10.00% 9.09% 1.00%
Profit Before Interest and Taxes -110.50% 36.77% 52.57% 2.60%
Main Ratios
Current 13.33 14.61 22.32 1.58
Quick 13.33 14.61 22.32 1.22
Total Debt to Total Assets 3.05% 3.38% 2.83% 56.10%
Pre-tax Return on Net Worth -9.69% 20.12% 32.18% 3.60%
Pre-tax Return on Assets -9.39% 19.44% 31.27% 8.10%
Additional Ratios 1999 2000 2001
Net Profit Margin -112.17% 27.43% 39.14% n.a
Return on Equity -9.69% 15.09% 24.00% n.a
Activity Ratios
Accounts Payable Turnover 12.42 12.17 12.17 n.a
Payment Days 31 20 26 n.a
Total Asset Turnover 0.08 0.53 0.60 n.a
Debt Ratios
Debt to Net Worth 0.03 0.03 0.03 n.a
Current Liab. to Liab. 0.66 0.78 0.85 n.a
Liquidity Ratios
Net Working Capital $590,063 $1,014,876 $1,888,427 n.a
Interest Coverage -66.22 194.13 554.85 n.a
Additional Ratios
Assets to Sales 11.94 1.88 1.68 n.a
Current Debt/Total Assets 2% 3% 2% n.a
Acid Test 13.33 14.61 22.32 n.a
Sales/Net Worth 0.09 0.55 0.61 n.a
Dividend Payout 0.00 0.00 0.00 n.a
Sales Forecast
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Sales
All services 0% $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667
Other 0% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Sales $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667
Direct Cost of Sales Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
All services $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417
Other $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Direct Cost of Sales $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417
Personnel Plan
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Taxi Cabs & Administrative 0% $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058
Maintenance & Repair 0% $9,057 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058 $9,058
Total People 8 8 8 8 8 8 8 8 8 8 8 8
Total Payroll $18,115 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116
General Assumptions
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Plan Month 1 2 3 4 5 6 7 8 9 10 11 12
Current Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Long-term Interest Rate 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00% 10.00%
Tax Rate 30.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00% 25.00%
Other 0 0 0 0 0 0 0 0 0 0 0 0
Pro Forma Profit and Loss
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Sales $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667
Direct Cost of Sales $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417 $5,417
Other $417 $417 $417 $417 $417 $417 $417 $417 $417 $417 $417 $417
Total Cost of Sales $5,833 $5,833 $5,833 $5,833 $5,833 $5,833 $5,833 $5,833 $5,833 $5,833 $5,833 $5,833
Gross Margin $10,833 $10,833 $10,833 $10,833 $10,833 $10,833 $10,833 $10,833 $10,833 $10,833 $10,833 $10,833
Gross Margin % 65.00% 65.00% 65.00% 65.00% 65.00% 65.00% 65.00% 65.00% 65.00% 65.00% 65.00% 65.00%
Expenses
Payroll $18,115 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116
Sales and Marketing and Other Expenses $5,333 $5,333 $5,333 $5,333 $5,333 $5,333 $5,333 $5,333 $5,333 $5,333 $5,333 $5,333
Depreciation $625 $625 $625 $1,458 $1,458 $1,458 $1,458 $1,458 $1,458 $1,458 $1,458 $1,458
Research & Development $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250 $1,250
Utilities $167 $167 $167 $167 $167 $167 $167 $167 $167 $167 $167 $167
Insurance $417 $417 $417 $417 $417 $417 $417 $417 $417 $417 $417 $417
Payroll Taxes 15% $2,717 $2,717 $2,717 $2,717 $2,717 $2,717 $2,717 $2,717 $2,717 $2,717 $2,717 $2,717
Other $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Total Operating Expenses $28,624 $28,625 $28,625 $29,458 $29,458 $29,458 $29,458 $29,458 $29,458 $29,458 $29,458 $29,458
Profit Before Interest and Taxes ($17,791) ($17,792) ($17,792) ($18,625) ($18,625) ($18,625) ($18,625) ($18,625) ($18,625) ($18,625) ($18,625) ($18,625)
EBITDA ($17,166) ($17,167) ($17,167) ($17,167) ($17,167) ($17,167) ($17,167) ($17,167) ($17,167) ($17,167) ($17,167) ($17,167)
Interest Expense $290 $288 $285 $283 $281 $279 $277 $275 $273 $271 $269 $267
Taxes Incurred $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Net Profit ($18,080) ($18,079) ($18,077) ($18,908) ($18,906) ($18,904) ($18,902) ($18,900) ($18,898) ($18,896) ($18,893) ($18,891)
Net Profit/Sales -108.48% -108.48% -108.46% -113.45% -113.44% -113.42% -113.41% -113.40% -113.39% -113.37% -113.36% -113.35%
Pro Forma Cash Flow
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Cash Received
Cash from Operations
Cash Sales $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667
Subtotal Cash from Operations $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667
Additional Cash Received
Sales Tax, VAT, HST/GST Received 0.00% $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Current Borrowing $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Other Liabilities (interest-free) $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Long-term Liabilities $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Other Current Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Sales of Long-term Assets $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
New Investment Received $0 $0 $2,500,000 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Received $16,667 $16,667 $2,516,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667 $16,667
Expenditures Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Expenditures from Operations
Cash Spending $18,115 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116 $18,116
Bill Payments $24,134 $16,007 $16,005 $16,003 $16,001 $15,999 $15,996 $15,994 $15,992 $15,990 $15,988 $15,986
Subtotal Spent on Operations $42,249 $34,123 $34,121 $34,119 $34,117 $34,115 $34,112 $34,110 $34,108 $34,106 $34,104 $34,102
Additional Cash Spent
Sales Tax, VAT, HST/GST Paid Out $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Principal Repayment of Current Borrowing $250 $250 $250 $250 $250 $250 $250 $250 $250 $250 $250 $250
Other Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Long-term Liabilities Principal Repayment $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Other Current Assets $0 $0 $500,000 $0 $0 $0 $0 $0 $0 $0 $0 $0
Purchase Long-term Assets $0 $0 $1,700,000 $0 $0 $0 $0 $0 $0 $0 $0 $0
Dividends $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0 $0
Subtotal Cash Spent $42,499 $34,373 $2,234,371 $34,369 $34,367 $34,365 $34,362 $34,360 $34,358 $34,356 $34,354 $34,352
Net Cash Flow ($25,832) ($17,706) $282,296 ($17,702) ($17,700) ($17,698) ($17,696) ($17,694) ($17,692) ($17,690) ($17,687) ($17,685)
Cash Balance $19,168 $1,462 $283,758 $266,056 $248,356 $230,658 $212,962 $195,268 $177,577 $159,887 $142,200 $124,514
Pro Forma Balance Sheet
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Assets Starting Balances
Current Assets
Cash $45,000 $19,168 $1,462 $283,758 $266,056 $248,356 $230,658 $212,962 $195,268 $177,577 $159,887 $142,200 $124,514
Other Current Assets $13,400 $13,400 $13,400 $513,400 $513,400 $513,400 $513,400 $513,400 $513,400 $513,400 $513,400 $513,400 $513,400
Total Current Assets $58,400 $32,568 $14,862 $797,158 $779,456 $761,756 $744,058 $726,362 $708,668 $690,977 $673,287 $655,600 $637,914
Long-term Assets
Long-term Assets $75,000 $75,000 $75,000 $1,775,000 $1,775,000 $1,775,000 $1,775,000 $1,775,000 $1,775,000 $1,775,000 $1,775,000 $1,775,000 $1,775,000
Accumulated Depreciation $10,000 $10,625 $11,250 $11,875 $13,333 $14,791 $16,249 $17,707 $19,165 $20,623 $22,081 $23,539 $24,997
Total Long-term Assets $65,000 $64,375 $63,750 $1,763,125 $1,761,667 $1,760,209 $1,758,751 $1,757,293 $1,755,835 $1,754,377 $1,752,919 $1,751,461 $1,750,003
Total Assets $123,400 $96,943 $78,612 $2,560,283 $2,541,123 $2,521,965 $2,502,809 $2,483,655 $2,464,503 $2,445,354 $2,426,206 $2,407,061 $2,387,917
Liabilities and Capital Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Current Liabilities
Accounts Payable $23,600 $15,473 $15,471 $15,469 $15,467 $15,465 $15,463 $15,461 $15,459 $15,457 $15,455 $15,453 $15,451
Current Borrowing $10,000 $9,750 $9,500 $9,250 $9,000 $8,750 $8,500 $8,250 $8,000 $7,750 $7,500 $7,250 $7,000
Other Current Liabilities $25,400 $25,400 $25,400 $25,400 $25,400 $25,400 $25,400 $25,400 $25,400 $25,400 $25,400 $25,400 $25,400
Subtotal Current Liabilities $59,000 $50,623 $50,371 $50,119 $49,867 $49,615 $49,363 $49,111 $48,859 $48,607 $48,355 $48,103 $47,851
Long-term Liabilities $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000 $25,000
Total Liabilities $84,000 $75,623 $75,371 $75,119 $74,867 $74,615 $74,363 $74,111 $73,859 $73,607 $73,355 $73,103 $72,851
Paid-in Capital $37,000 $37,000 $37,000 $2,537,000 $2,537,000 $2,537,000 $2,537,000 $2,537,000 $2,537,000 $2,537,000 $2,537,000 $2,537,000 $2,537,000
Retained Earnings $2,400 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400 $2,400
Earnings $0 ($18,080) ($36,159) ($54,237) ($73,145) ($92,051) ($110,954) ($129,856) ($148,756) ($167,654) ($186,549) ($205,443) ($224,334)
Total Capital $39,400 $21,320 $3,241 $2,485,163 $2,466,255 $2,447,349 $2,428,446 $2,409,544 $2,390,644 $2,371,746 $2,352,851 $2,333,957 $2,315,066
Total Liabilities and Capital $123,400 $96,943 $78,612 $2,560,283 $2,541,123 $2,521,965 $2,502,809 $2,483,655 $2,464,503 $2,445,354 $2,426,206 $2,407,061 $2,387,917
Net Worth $39,400 $21,320 $3,241 $2,485,163 $2,466,255 $2,447,349 $2,428,446 $2,409,544 $2,390,644 $2,371,746 $2,352,851 $2,333,957 $2,315,066

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How to do Business with Uber Cabs ?

Types of services offered by uber cabs to its customers, businesses options, requirements, there are three ways to earn, uber driver, requirements documents sign-up process, payments for these types of businesses, suggestions, business with uber cabs opportunities gateways.

People have begun to compare the money out of this company’s business to be a lavish-dinner worthy with that of an Infosys’s employee pay check. Run by lakhs of people in Chandigarh to make some extra green bucks from this loaded side hustle and reserving a space on every phone screen.

Uber cabs is giving you a chance to whisk the cream while it bakes the cake to get some tips going on. So, here’s today’s article on How to do business with Uber cabs.

Uber cabs, an American multinational ride-hailing company allowing people to commute from one place to another at some price has around 75 million active riders across the world out of which India constitutes for 5 million active riders.

  • Uber select
  • Uber comfort
  • Uber express pool
  • Uber black SUV
  • Uber cabs have been in demand more than ever because of the heavy urban traffic, hassle against parking fines, late night parties and responsibility drinking or simply out of laziness to drive those wheels.
  • When thought about it, this nature of demand exists because of the quality, price, security and trust that has helped Uber grow on people. So much so that sometimes we just can resist a quick nap on the back of an Uber seat. Convert your private car into a commercial vehicle.
  • We bet you just want to be your own boss and with option made available by Uber now you can.
  • Take advantage of your free time or a lazy Sunday and help your community get rides while you get some income from this side hustle, that too just by driving around the city.
  • And guess what! If you don’t want to drive but put your car to use Uber helps you find a driver as well.
  • As per regulation, every Indian car that operates as a commercial car has to have a commercial license.
  • The conversion process of your car into an Uber car take around 7-20 days.
  • The price depending on various models can vary between ₹4000-₹24000.
  • For city per details, here’s the information.

Vehicle update/addition

Incase you want add or update a vehicle to your Uber account, the steps are as follows:

  • Head to the link below.

Read More: How To Do Business With OLA ?

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Franchise your business: the guide to employing the greatest growth strategy, become a franchise owner book.

  • Select VEHICLES.
  • Tap the ADD VEHICLE button.
  • Add the vehicle’s make, model, license year, interior colour and exterior colour.
  • Tap “finish uploading documents” to upload the documents for your vehicle.
  • Increase your earnings by put your car to use in your free hours.
  • You choose your hours-Drive when you want.
  • Become an entrepreneur .

A driver-cum-owner drives a vehicle that he or she owns. Requirements surely vary city by city but the minimal ones are as follows

  • Vehicle registration certificate
  • Vehicle insurance
  • Commercial driving license with badge
  • Vehicle fitness certificate
  • Vehicle permit.

A non driving partner or a fleet is the one who doesn’t drive on the Uber platform but owns a vehicle and manages atleast one driver. The minimal requirements are

  • Driving license and a photo ID
  • Contract carriage permit.

A driver under partner drives a vehicle owned by a non-driving partner. Minimal requirements are:

  • As an Uber driver, with the Uber vehicle marketplace you get an access to rental car options so you can drive and earn using the Uber app.
  • You’ll be spending most of your time on the road on the platform with the largest network of Uber drivers.

Read More : What Is Business Insurance? Types And Benefits

  • Be atleast 18 years old · Valid driver’s license (private or commercial) · Visit the nearest partner seva Kendra in your city.
  • Clear a background screening · Proof of residency in your city, state or province · Submit your documents (Aadhar card, PAN Card) and a photo.
  • Car documents like vehicle insurance, vehicle registration certificate and permit · Provide information for a background check.
  • Know your local market
  • Driver the right kind of car
  • Don’t chase the surge fare
  • Uses back to back rides

Calculation :

Your earning = Fare – ( Uber fee + service tax )

Uber fee refers to the 20% commission that Uber takes.

Bonuses : Uber has rescinded its trip incentive plan and cake up with a new plan for bonus I.e the BG ( Business guarantee ) The BG plans is as follows :

  • Get INR 8400BG for 2360
  • Get INR 6800 BG for 1980
  • Get INR 6000 BG for 1750
  • Get INR 5500 BG for 1140
  • Get INR 3800 BG for 1220
  • Get INR 2500 BG for 840
  • Get INR 1200 BG for 460

Read More : How To Start Tyre Shredding Business ?

Surge charge

  • Another payment benefit you’re likely to get is through the surge fee.
  • Surge usually occurs when the demand for cabs is high and therefore justifying the high prices you can charge for being available then.
  • The best way of taking advantage of this is by implementing a schedule.
  • For example you’ve given 10 rides per day and that gets your total earning for the day to be around ₹2000, ₹200 being per ride.
  • Now, you’ve heard about the ongoing surge benefits from one your local Uber driver friends and about how you can be available in the area and at the time the demand for an Uber is high.
  • You think of providing 5 usual rides at ₹200 per rides and another 5 rides during a surge which is likely to improve your earning from ₹2000 per day to ₹3000 per day.
  • That means you’ll be earning double the money during a surge.

Still wondering whether or not to take a ride with this business ?

  • Well, for starters as a side hustle or as a full day job this business with Uber is likely to help you make some good money.
  •  Also, an association with Uber with such brand reputation and global reachability is an opportunity of its own.

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Send Uber credit in the form of gift cards and vouchers for rides, meals, and more in a snap. You can even request rides for others to make their travel experience practically effortless.

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³Based on a November 2021 survey commissioned by Uber, in which 323 Uber for Business customers responded to the question “How likely are you to recommend Uber for Business to a colleague or someone in your professional network?”

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News release details

Uber and cruise to deploy autonomous vehicles on the uber platform.

SAN FRANCISCO--(BUSINESS WIRE)-- Uber Technologies, Inc. (NYSE: UBER) and Cruise, two companies revolutionizing transportation, today announced a multiyear strategic partnership to bring Cruise autonomous vehicles to the Uber platform.

Uber and Cruise to deploy autonomous vehicles on the Uber platform (Graphic: Business Wire)

Uber and Cruise to deploy autonomous vehicles on the Uber platform (Graphic: Business Wire)

The companies plan to launch the partnership next year with a dedicated number of Chevy Bolt-based autonomous vehicles. Once launched, when an Uber rider requests a qualifying ride on the Uber app, they may be presented with the option to have that trip fulfilled by a Cruise autonomous vehicle.

“Cruise is on a mission to leverage driverless technology to create safer streets and redefine urban life," said Marc Whitten, CEO of Cruise. "We are excited to partner with Uber to bring the benefits of safe, reliable, autonomous driving to even more people, unlocking a new era of urban mobility."

“As the largest mobility and delivery platform, we believe Uber can play an important role in helping to safely and reliably introduce autonomous technology to consumers and cities around the world,” said Dara Khosrowshahi, Uber CEO. “We’re thrilled to partner with Cruise and look forward to launching next year.”

For more information on Uber, visit uber.com/newsroom , and for more information on Cruise, please visit getcruise.com .

Uber’s mission is to create opportunity through movement. We started in 2010 to solve a simple problem: how do you get access to a ride at the touch of a button? More than 52 billion trips later, we’re building products to get people closer to where they want to be. By changing how people, food, and things move through cities, Uber is a platform that opens up the world to new possibilities.

About Cruise

In service of its vision for safer roadways, Cruise’s aspiration is to build the world’s most advanced self-driving vehicles to safely connect people with the places, things, and experiences they care about.

As of June 2024, Cruise has resumed supervised autonomous driving in Phoenix, AZ, Houston and Dallas, TX, in addition to its ongoing testing in Dubai. Majority owned by General Motors since 2016, Cruise combines a culture of innovative technology and safety with a history of manufacturing and automotive excellence. Cruise has received funding from other leading companies and investors—including Honda, Microsoft, T. Rowe Price, and Walmart.

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Forbes Daily: Waymo Ramps Up New Robotaxi Factory As It Preps For Austin

Plus: Our Annual Ranking Of America’s Top Colleges Also Finds 38 Great Colleges With Less Admissions Stress

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Good morning,

Hiring is difficult enough, but now companies large and small are being inundated with job applicants from North Korea.

Tech startup Cinder suspects as many as 80% of its applicants from some job websites are part of a remote work scheme to help fund the North Korean state.

“We saw one email account using automation to apply to 300 different jobs, they're just spraying and praying,” a cybersecurity expert told Forbes . Once hired in a role, often in IT, some North Korean workers use AI to “do the work for them,” each making as much as $300,000 a year.

Passengers ride in an electric Jaguar I-Pace car outfitted with Waymo full self-driving technology in Santa Monica.

Rapid expansion by Alphabet’s Waymo continues with a second assembly factory in Arizona to bolster their robotaxi fleets in Phoenix, San Francisco, Los Angeles and Austin, Forbes has learned. The expansion in Arizona comes after Waymo last week said that its driverless service now provides at least 100,000 paid rides per week to the public, double its ridership from months ago.

A federal judge in Texas temporarily halted a Biden Administration program that offered legal status to undocumented immigrants married to U.S. citizens , a stay that could last up to 14 days, with possible extensions. The Department of Homeland Security began accepting applications under the “Keeping Families Together” program last week and “thousands” have already applied, according to the New York Times .

BUSINESS + FINANCE

Dutch privacy regulators fined Uber a record $324 million Monday for violating the European Union’s data protection laws by transferring sensitive personal data to the U.S. without adequate safeguards. It’s the biggest fine Uber has faced globally , per Bloomberg. Regulators found that Uber had transferred the personal data of European cab drivers—including taxi licenses, IDs, location data, photos, payment details, and “in some cases even criminal and medical records.”

WEALTH + ENTREPRENEURSHIP

Colin Huang, chief executive officer and founder of Pinduoduo, now PDD Holdings, in 2018

The founder and former chairman of the parent company of Temu , Colin Huang, saw his net worth fall by roughly $14 billion Monday as the company reported disappointing second quarter revenues. Huang had become the richest person in China earlier this month, and is now No. 4.

Billionaire Jared Isaacman, who made much of his wealth from his payment processing company Shift4 Payments, is set to embark today on a SpaceX-backed mission that will include the first commercial spacewalk in history. Forbes estimates that Isaacman is worth about $1.9 billion after founding what would later become Shift4 Payments at age 16.

TECH + INNOVATION

Tesla CEO Elon Musk in the company's electric Roadster, its first model, in January 2009.

Elon Musk’s 18-year-old manifesto that underscored his mission for Tesla has vanished from the company’s blog page , as Musk has pivoted into promoting robotaxis and autonomous vehicles as key to the automaker’s future and profitability. The “Secret Master Plan” laid out Musk’s perspective that Tesla’s key purpose was to show how electric vehicles and solar power could help fight climate change—a view that has dramatically changed with the billionaire's politics in recent years.

Italian authorities launched a manslaughter investigation into the captain of the luxury Bayesian sailing yacht that sank off the coast of Sicily last week in a wreck that killed seven people, including British tech entrepreneur Michael Lynch, his 18-year-old daughter and Morgan Stanley International director Jonathan Bloomer. Prosecutors will investigate whether the crew of the ship appropriately handled the storm that hit the yacht before it capsized, if passengers were warned of imminent danger and if hatches on the ship were left ajar, which would have contributed to its quick sinking.

TRENDS + EXPLAINERS

Your Social Security number, address, and other personal information may have been exposed in a massive security breach that has resulted in at least a dozen lawsuits. One way you can protect yourself is to create an account with the Social Security Administration, as well as to freeze your credit with the three major credit reporting agencies, which is free and does not impact your credit score. Still, that doesn’t prevent someone who already has access to your account from making bogus charges, so make sure to regularly check your bank statements and credit cards.

DAILY COVER STORY

38 great colleges with less admissions stress.

Illustration by Cecilia Runxi Zhang; Photo by allanswart/Getty Images

TOPLINE As the new school year begins, high school seniors are beginning the most stressful experience of their academic lives: applying to college. Adding to their angst is the focus on a small group of name brand schools with impossibly low admissions rates—7% or below for eight of the 10 top-ranked schools on Forbes ’ new America’s Top Colleges list and all eight members of the Ivy League.

But here’s the good news for teens and their parents: There are terrific schools, providing a great, rigorous education and strong career prospects, that admit 30%, 40% or even 50% and more of their applicants.

How do we know? The Forbes Top Colleges list uses a unique methodology that emphasizes students' success—high graduation rates (for kids from all economic backgrounds), hefty early-career salaries, relatively less student debt. We don’t factor admissions rates in at all .

But this year, after we compiled our list, we looked at schools’ admissions rates and found that 38 of our top 100 admit more than 30% of applicants, with 16 admitting 50% or more. In other words, these are great schools, with less admissions stress.

That doesn’t mean you can get in without solid grades or get out without working hard—it just means that gaining admission is somewhat predictable , and doesn’t depend on family connections or a lottery-like, unpredictable win.

The stress-less 38 are scattered across the country, from New York to Georgia to Utah to California, and include big, public research universities like the University of Wisconsin-Madison and small, private colleges like Lafayette College in Easton, Pennsylvania.

WHY IT MATTERS “Parents and students often see low college acceptance rates as a proxy for quality —after all, if so many students are clamoring for spots, the school must be great, right?” says Forbes staff writer Emma Whitford. “But as application numbers are inflated and acceptance rates pushed lower and lower at a small set of name brand schools, this assumption becomes less valid. Instead of exclusivity, other important characteristics—like graduation rate, median earnings of graduates, program offerings, cost and campus culture—should guide your college search. It not only makes sense, but makes for a less stressful application process.”

MORE The New Ivies: As Employers Sour On The Super-Elite, These 20 Colleges Shine

FACTS + COMMENTS

The Seattle-Tacoma International Airport is still reeling from a cyberattack that caused hundreds of delayed flights , wreaked havoc with baggage sorting systems and took down internet and phone services over the weekend:

474: The number of departing flights delayed on Saturday and Sunday, roughly a third of the airport’s scheduled departures

11%: The share of the airport’s departures that were delayed as of early afternoon Monday

‘We often see threat actors going after these types of critical infrastructure systems,’ says Cliff Steinhauser with the nonprofit National Cybersecurity Alliance

STRATEGY + SUCCESS

Providing employees with actionable feedback on a regular basis has a major impact on performance and retention . Offer feedback soon after hiring an employee, and use it as an opportunity to check-in. Keep in mind the frequency of feedback, too—those earlier into their careers may need more feedback than more seasoned employees. And don’t forget that it’s a two-way street, and ask your employees what’s working well for them and how you can improve as a leader.

A heat dome is bringing high temperatures to much of the Midwest this week and they’re being worsened by humidity that is, at least in part, caused by moisture being released by what?

A. Humid air from the Gulf of Mexico

B. Cow belching and flatulence

C. ‘Corn sweat’ from crops

D. Storm systems stalled over the Great Lakes

Check your answer.

Thanks for reading! This edition of Forbes Daily was edited by Sarah Whitmire.

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IMAGES

  1. Uber Cab Aggregator Startup Business Plan Executive Summary

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  2. Developing Taxi App like Uber- Know it's Business model & Technical

    uber cab business plan

  3. How to write a business plan for an Uber cab?

    uber cab business plan

  4. Business Model Canvas for Taxi app like Uber :: Behance

    uber cab business plan

  5. How to Start a Cab Company like Uber

    uber cab business plan

  6. How to write a business plan for an Uber cab?

    uber cab business plan

COMMENTS

  1. Uber Business Plan Template [2024]

    In this uber cab business plan we will list the sales strategy adopted by Ben to use online and offline media in his favor. Step3: Web Presence is a Must. Since the business activities will depend on your online presence, establishing a strong website is a must as you enter this venture. Step4: Recruit and Serve.

  2. How to Start a Cab Business With Uber & Ola in 2022?

    Step 3. Now set up your account as directed i.e. by submitting all of the above document files online. If you do not have them online, click a picture from your mobile or scan it using a cam-scanner app and upload. You can upload all the docs in the same manner.

  3. How to write a business plan for an Uber cab?

    Lastly, address any funding needs in the "ask" section of your executive summary. 2. The presentation of the company. As you build your Uber cab business plan, the second section deserves attention as it delves into the structure and ownership, location, and management team of your company.

  4. How to Write an Uber Business Plan + Free Template

    Writing an Uber business plan is a crucial step toward the success of your business. Here are the key steps to consider when writing a business plan: 1. Executive Summary. An executive summary is the first section planned to offer an overview of the entire business plan. However, it is written after the entire business plan is ready and ...

  5. How to Create an Uber Business Plan: A Complete Guide

    At Stellar Business Plans, we understand the challenges faced by startups, and we're here to guide you through the process of creating a winning Uber business plan. In this in-depth blog post, we will explore step-by-step how to craft a comprehensive business plan for your ride-sharing service. From conducting a thorough market analysis to ...

  6. How to open a profitable Uber cab?

    Choose a name and register your Uber cab. Develop your Uber cab's corporate identity. Navigate the legal and regulatory requirements for launching your Uber cab. Create a business plan for your Uber cab. Raise the financing needed to launch your Uber cab. Track your actuals against your forecast. Key takeaways.

  7. How To Write an Uber Business Plan + Template [Updated 2024]

    Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the Uber industry. Discuss the type of Uber business you are operating and your business model. Detail your direct competitors. Give an overview of your target customers. Provide a snapshot of your marketing plan.

  8. How to Write Uber Business Plan? Guide & Template

    Crafting a business plan tailored for a Uber-related business involves a strategic approach. Here's a step-by-step guide to help you get started: 1. Executive Summary: Mission Statement: Clearly ...

  9. Taxi Business Plan Template: A Step-by-Step Guide (2024)

    Here you go; download our free taxi business plan pdf to start. It's a modern business plan template specifically designed for your taxi business. Use the example business plan as a guide for writing your own. After getting started with upmetrics, you can copy this sample business plan into your business plan and modify the required ...

  10. A Guide to Starting a Cab Company Like Uber

    Keeping in mind the basic features of your on-demand cab service application, the final costs of your app would range anywhere from $60,000 to $120,000 for iOS and Android platforms. Here is the split of the time and cost it takes to develop the basic features of an on-demand taxi application like Uber:

  11. Uber Business Model: How Does Uber Make Money? [Updated]

    The Uber cab business model has several elements that work together. These elements enable the ride-hailing giant's operational capabilities. The following sections will discuss different elements of the Uber business model, but before that, here is how it works. ... Understanding the business model and structure will help you plan the ...

  12. Expert Tips for a Winning Taxi Cab Business Plan

    Understanding the Costs. Starting a taxi cab business involves various expenses that need to be accounted for in your business plan. The costs can vary depending on several factors, such as the location and the scale of your operations. On average, the cost of opening a taxi cab company is around $18,358, with a range of $62 to $35,365 ...

  13. How To Start Your Uber Business In 6 Weeks On A Lean Budget

    Week 4: Create the MVP (Minimum Viable Product) features. Week 5: Create a promotional/ marketing plan. Week 6: Begin beta testing and fine-tuning the app for final launch. Now, I will briefly take you through every step for you to get a clearer picture of the plan to be followed for a successful launch.

  14. Uber Business Plan Template

    150 Original price was: $150. 99 Current price is: $99. Elevate your ride-sharing venture with our comprehensive Uber Business Plan Template, designed meticulously for aspiring entrepreneurs and businesses. This template provides a robust framework that guides through market analysis, financial planning, marketing strategies, and operational ...

  15. How Uber Works: Breaking down Uber Business & Revenue Model

    How does Uber business work s and what is Uber's business model - They partner with cab drivers to provide cab services which can be booked by customers using the Uber application. The Uber business model and plan started with one city in the USA and now has grown to be spread in 633 cities all over the world.

  16. Uber Estimate

    In most cities, Uber is designed to be a cashless experience. In cities where cash payments are available, this option must be selected before you request your ride. How do I get a price estimate in the app? Open the app and input your destination in the "Where to?" box. The price estimate for each ride option will appear; scroll to see ...

  17. Uber Business Model Explained: From Start to Finish

    Headquarters - San Francisco Bay Area, U.S.A. Legal Name - Uber Technologies Inc. (Crunchbase) Total Funding - $24.2B (In 22 funding rounds as of Oct 2018, Crunchbase) Major Investors - SoftBank Vision Fund, Tencent Holdings, Toyota Motor Corporation, and others. Current Valuation - $120B (Source - Bloomberg)

  18. How to Start a Taxi Business like Uber?

    Select business model. When you start a taxi business, you need to choose the taxi business model based on the fleet of vehicles and budget. When you don't want to invest in building a fleet of vehicles like Uber, the aggregator model is the best fit that involves creating a platform that connects taxi operators and passengers.

  19. Sample Uber Driver Business Plan Template PDF

    Sample Uber Driver Business Plan Template PDF. July 11, 2023 by Olaoluwa. Here is how to write a uber driving business plan. Every person seeking to establish a passenger transport business needs to strategize and plan well ahead of time. Such plans help implement sharing economy businesses and bring it to fruition.

  20. How Uber Works: Insights into the Business & Revenue Model

    4 Step Model About How Uber Works. Step 1 (Request a cab): The first step in the business model is about creating a demand. People have a smartphone app which lets them request a cab instantly or schedule it for some time later. Step 2 (Matching): As soon as the request is made, a notification about your details are sent to the nearest driver.

  21. Taxi Business Plan Example

    Transportation, Inc. is a family owned company that has been in business for 20 years. The company, run by Mr. John Brown, is considered an industry leader in the field of taxi cab services. The company also owns a real estate agency, and 2 insurance companies which work hand in hand with the taxi business.

  22. How to do Business with Uber Cabs

    Uber fee refers to the 20% commission that Uber takes. Bonuses: Uber has rescinded its trip incentive plan and cake up with a new plan for bonus I.e the BG ( Business guarantee ) The BG plans is as follows : Get INR 8400BG for 2360. Get INR 6800 BG for 1980. Get INR 6000 BG for 1750. Get INR 5500 BG for 1140.

  23. Corporate Travel, Food, & Delivery Services

    To find out more, get started here. ¹Based on over 275 Uber for Business customers surveyed globally in February 2023. Customers agreed that they were able to reduce costs on ground transportation and/or meals through better compliance. ²Uber Green is available only in certain cities. In addition, availability may be limited outside of ...

  24. Uber: Dutch watchdog fines app £246m for driver data transfer

    The ride-hailing app Uber has been hit with a €290m (£246m; $324m) fine for transferring the personal data of European drivers to US servers in violation of EU rules, the Dutch data protection ...

  25. Uber and Cruise to Deploy Autonomous Vehicles on the Uber Platform

    Uber Technologies, Inc. (NYSE: UBER) and Cruise, two companies revolutionizing transportation, today announced a multiyear strategic partnership to bring Cruise autonomous vehicles to the Uber platform. Uber and Cruise to deploy autonomous vehicles on the Uber platform (Graphic: Business Wire) The companies plan to launch the partnership next year with a dedicated number of Chevy Bolt-based ...

  26. Forbes Daily: Waymo Ramps Up New Robotaxi Factory As It Preps For Austin

    BUSINESS + FINANCE . Dutch privacy regulators fined Uber a record $324 million Monday for violating the European Union's data protection laws by transferring sensitive personal data to the U.S ...