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Entertainment Industry Business Plan Sample

Published Jul.12, 2016

Updated Apr.22, 2024

By: Jakub Babkins

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Table of Content

Sample Business Plan for Entertainment Industry

Starting up a media and entertainment industry business doesn’t only mean to start the production house for producing a variety of different items to simply earn the capital, but it requires a concentrated plan that can lead to the fulfillment of your vision. You must know that you are not just starting an entertainment industry business plan but a center that would provide professional services and a showbiz business. Here your business skills and performance decides your success.

You can take help from consulting services or agencies as they will guide you how to start and promote your entertainment industry business plan in media and entertainment industry. Consult magazines and internet to learn about the recent trends in the production and business. Information related to laws and taxes is another significant aspect that you should know before starting the production business. A sound knowledge and effective planning would help you to start a new business and grow it efficiently.

In the entertainment industry, media production is not the production of a single product. Entertainment and media is a very vast field and the productions options available are variable. You should select one or more productions like promotional products, educational television, news, dramas, films documentaries, music, etc. that you would like to work on before starting any entertainment or media entertainment business plan. You would then write a separate media production business plan for each intended production. Generally, your media entertainment industry business plan should include the answers of following questions:

• What is the purpose or the goal of the production and objective of your entertainment industry business?
• Which is your intended audience or your production will be watched or listened to by whom?
• Is the production related to electronic or print media?
• Does the production include correspondence with other production or media production business plan ?
• Is the content is new, or the production will reproduce already existing content?
• Is the production being produced for the Internet, Cable, Satellite TV or TV?
• Do you have the script for production? If yes, describe the script for the production briefly.
• What is the total estimated time for opening and closing of production and its anticipated location?
• How will be the selection of talent done for the production?
• What are the specifications for the technical equipment and the requirements for the professional knowledge of technical crew for the new production?

Sample Entertainment and Media Entertainment Industry Business Plan

Entertainment and media production and entertainment industry business is not an easy task, but you should think the industry you would like to work like news industry, music industry, the entertainment industry or any other. Think about your budget and time and select according to that. You may start with low cost consuming business and earn more budget and then spend it on any other business. You must build contacts in the media industry and other media related business. A good relationship with other media houses would help you to grow positively. Also, set your ethical standards for your business.

Below are some sample entertainment industry business plans for Video and Film Production, TV production and Music Production. Review the following sample entertainment business plans and tailor your own entertainment industry business plan as per the sample plans described.

Sample Music Entertainment Industry Business Plan

The music recording and entertainment industry business is the cornerstone of the entertainment and media industry. Setting up a recording and production business is equally demanding as well as require money and time. Having ample knowledge about the business is important. Music Recording and production is the very tricky part of the entertainment industry because it requires heavy equipment. In the recent decade music production and recording witness a steady growth.

By setting up a music recording and production studio, you cannot only attract solo singers, bands but also large scale entertainment industry like drama industry, etc. It is important to write a good business plan for the entertainment industry before setting up the recording or production studio.

Which services will your Music Production and Recoding company provide?

Firstly, you need to finalize the services you are going to provide along with the vision of the music entertainment business.

• Vision and Mission of your Studio: Clearly, think about the vision of your music studio as it would direct you to understand the scope of your studio. Your vision must be defined in a way that you want to excel in this business and become the best choice for the media houses. Your mission must be to equip your studio with the best equipment in the world for recording and production of music to provide excellent services to the clients. Good vision and mission will enhance your morale and attitude towards success.
• What services you would provide? : Think and write clearly about the services you would like to provide in your studio e.g. song recording or production, production of either jingle, soundtracks and audio books, studio sessions, selling of musical equipment and music consultancy services. You should decide what would be the scope of your studio and then enlist the services. You may start with less but don’t compromise on the quality of your entertainment industry business.

Business plan for investors

How to write the business plan for the music entertainment business.

After the vision and services have been finalized the following should be analyzed:

• Analysis of Market Trends : Analysis of current market trends is important for developing the entertainment industry business plan. It should include current trends in the music industry and potential target clients in the media. Analysis of current trends will help you to identify the important equipment for your studio. You may enhance your services to the music artists, authors, advertising agencies, etc.

You should keep in mind about the level and competence of you competitors to excel in the media production business plan . You should take care of your employees to avoid any resignation from the professionals.

• Market Strategy : You should identify and make proper salary packages for your employees to attract them and perform their best. It is very important to understand the nature of work of each employee and set salary according to that. You can also look at the salary packages of your competitors to get an idea. Further, incentives and bonus can also improve your credibility in business. Also, consider your estimated sales projection.

It is also important to develop the pricing strategy of you music studio.  Some Music studio often charges by the hour and some of them charge a flat fee. You can develop different pricing packages for your clients.

• Advertisement Strategy: Publicity of your music recording and production studio is very important to attract the clients from the media and entertainment business. Adopting can cost effective advertisement strategy would help you to promote your studio effectively. You can place an advertisement on billboards, electronic and print media, by using social media and sponsoring a TV or radio show.
• Finance strategy for setting up a music recording and production studio: You should estimate the price of all the equipment’s needed for your studio. Look for the prices of different brands and select the ones that fulfill your requirements in the best way. List the items and prices. You should also look for the pricing of liability insurance, license, rents, gadgets, additional expenses like advertisements and promotions. Choose cost-effective ways to equip your studio without compromising on the quality of the products. You should conduct a market survey before finalizing the financial strategy. Headphones, mixing consoles, microphones, digital audio workstation, music workstation, preamps. Computers, CD duplicator, and printer, etc. are some important equipment for the studio. This business require excellent sound system for better results.

Well defined Business Structure of the Music Entertainment Company

You should understand the business structure of the studio to achieve your entertainment industry business plan. Also clearly define the responsibilities of the personnel engage in your business structure. Your entertainment industry business structure may include the following:

• A chief executive officer who would be responsible for the recruitment, selection, training of the staff, developing strategies, planning, organizing and monitoring of the activities or projects.
• A lawyer or legal secretary who would be responsible for legal documentation of your studio and more responsibilities like drawing up contacts.
• A Studio Manager who would be responsible for tracking hours of the studio session and billing client, management of recording studio and handling of other main responsible.
• Music Producer would be responsible for recording and producing of music tracks, ordering of tracks in the album.
• The recording engineer would be responsible for sound effects in the recording, mixing and adding beats, etc. and selecting good songs to earn money.
• Admin and HR officer would be responsible for administrative tasks, hiring and training of professionals, appointments of the client and last but least arrangements of travel and meetings.
• Marketing and sales executive would be responsible for the promotion of music albums, creating new business opportunities, looking for new partners and last but not least responsible for the growth of the studio.
• An accountant must be the part of your music strategy as he would be responsible for looking after you financial reports, budget, financial analysis and business conditions. He can guide you to make necessary changings in the financial policy.
• Front desk officer handles the duties assigned by the manager, receive and greets the clients, receive important documents and handles phone calls and emails on behalf of the studio.

A good business structure in important for any business. Also, focus on the work environment. A good family and collaborative work environment would help you to avoid workplace conflicts and improve the quality of production and business. You can get this by proper application of rules and regulations.

Thus, setting up a music production and recording studio needs proper well-defined paperwork. This sample entertainment industry business plan will help you in writing an effective plan that will act as a roadmap for future. An effective media production business plan is a key to your success in your business in the media industry. You can develop your entertainment industry business plan yourself or hire consultancy services. The entertainment industry is incomplete without music houses and in recent decade advancement in sound technology has opened new directions for the artists. Following the above-given sample plan will help to achieve your better results in your entertainment industry business plan.

Sample TV, Film and Video Entertainment Business Plan

Film and video production is another pillar of the television entertainment industry and a good business opportunity for the new comers. These days different TV channels have launched their private drama channels as well as making their films thus increasing chances of business.

Sample Video and Film Entertainment Business Plan

If you are thinking of starting your video entertainment business, it’s a brilliant idea to earn, but have you done all paperwork for this? Do you understand the financial and legal issues related to film production? You also need to know that selection of film and video to be produced by you will be closely linked with the growth of production house and business. Here is a sample of what you should include in your business plan for video production.

Your entertainment industry business plan should cover all the key elements that are necessary for setting up a film production house. Following key points should be included in the business plan for the Video Production:

• Non-Disclosure agreement : Confidentiality of the information is the most important thing in the media and entertainment business and should be well maintained. Confidentiality of the script of the production, film recordings, profiles of the actors working in the production, gadgets that are or will be used in the production, etc. should be well maintained. Any leakage of the important and crucial information may hamper your film success before release. Non-disclosure agreement should be done with all related parties that information related to video will be kept confidential and secret.
• Executive Summary: The executive summary should be well written in the entertainment industry business plan. It should include the brief overview of the project (Name, script, key roles) and most importantly the capital required for the video. Capital can be both in terms of money and other physical resources like camera, recording chips, etc. Shooting details should be mentioned. Tentative dates of the film/video shooting and locations where the film/video is likely to shoot should be mentioned. It will help you to have information of your business at a glance.
• Market analysis: The most important thing is to assess the market and industry before starting your business. You should understand the current trends of the market before signing for video production. Produce what actually is demanded by the market and the audience. Select the story or script that can help you to grow as a business and production house. Also evaluate the pay ranges and select pay scale according to that to attract good faces of the industry.
• Production Plan: The media production business plan is the trickiest thing to be done in business before investment. You should estimate the production each and everything properly and try to follow this. Estimated time frame, dates of production, the release of the film/video, legal requirements, screening issues, bookings of the shooting sites and location, contracts with the concerned people should be properly written in the production time. It would save your time and money.
• Hiring of professionals for production: Setting up a production house require hiring of certain professionals like executive members, HR officers, accountants, managers, recording engineers, sound engineers, video engineers, cameraman, photographers, composers, scriptwriters and editors specifically related to video production. Professional dress designers and makeup artists are needed to be hired. The hiring of good and competent employee is the key to the growth of your production house. You must pay market competitive salary to attract good professionals. You must also have list of other professionals or resumes of other possible candidates to call if any current employee suddenly resign.
• Publicity and Advertisement for promoting the production: You must think about the promotion of your video production house and the film/video in the entertainment industry. Think of the dates of the releases of trailer and promos to publicize the. You can also use other methods of promoting movies like billboarding of promos, given tickets, publicity through live programs and media campaigns. You should also estimate the required budget for this. Advertisement in colleges, schools, and universities is also the excellent opportunity. Cost-effective advertisement strategy would help to gain more in less. You can attract the audience through Unique and creative advertisement, discount options on tickets, by arranging concerts, etc.
• Information related to the release of the information and distribution methods of the production: You must decide the issue related to the release of video/movie to the audience. You must schedule date of release and trailers or promos release of the film or video. You should decide the patterns of release like local release worldwide release and modified wide release etc. Methods of potential distribution of the films/ video like airline, VOD, DVD or theatrical should be decided. Specifically, write down the names that are actually good for your production team and best fitted for you. The release of video and promos on the special occasion like festivals, local holidays, etc. would increase the chance of success and more earning.
• Production budget of the film: Evaluating the total cost required in the film production and business is important. It would include all tax credits, rebates, return on investments for business , loss prevention strategy, distribution of profit, salary and all legal issues related to film production and business. You may hire a specialist to help you in making film budget. Other expenses may include legal. Brochures, Stationary, Rent, furniture, etc. Create a comprehensive video budget detailing each and every expense.
• Understanding the requirements of travel : Film production often requires local and outside country traveling. You must know legal and other requirements of the traveling. Passports, visas, duration to apply for a specific visa for the actors and other crew members. You must know the cost-effective reservations to the airlines, hotel, etc. to save your budget.
• Selection of the Cast: Selection of the cast for the production of the video is another major task. Sometimes a good script but wrongly selected cast would end up in a loss. You must select the cast appropriate for the roles and those who are liked and demanded by the society. You must decide how you want to pay your actors. Some actors demand payment per scene and other want per episode. Sign a proper agreement with the actors and have it as a part of movie entertainment business plan.

Thus, business related to film and video production is a difficult task. A proper business plan for video production indicating each detail can help you to avoid any many challenges. A good story to well execution demand a well paper work.  You must remember that providing entertainment to the audience is your key responsibility, so your media production business plan is key to your success.  This video production company business plan would help you to customize your plans for the future and get more customers from the media and entertainment industry.

Sample for TV entertainment business plan

TV production is a brilliant idea for the business. Small investors can easily manage to start this business. You can reach many people in a short time via TV and can also convey your thoughts to local people and also to the people living across the border. TV can communicate your message through sight, sound and motion to have an immediate impact on the audience. You can package good programs and earn millions of dollars from the show sponsors. Successful TV production is a creative work, and most of our entertainment programs are broadcasted through TV. TV production is not only the source of entertainment but also a source of information in the electronic and digital world.

These days many TV stations and channels are working in the TV business and trying to compete. They are launching many different channels on various types of content like news, sports, dramas, etc. and looking for content and production. Firstly you need to decide which TV shows you would like to produce. The production option for the TV shows are as follows:

• News related programs: You can produce exclusive content for the news TV channels. Be creative in what you are going to build and sell it and grow your business. You can start special documentary programs, interviews with the great leaders which will share positive aspects of their family. You can also give a chance to newcomers in the industry by introducing them through your production. You can share news and information of what happening across the broader and internationally. News related to fashion and sports can be produced.
• Health Related Programs: It is the most important and often neglected part of our TV industry. You can start with the production of informative programs related to different diseases such as AIDS, tuberculosis and other life-threatening and lifestyle diseases. Production of programs that help people to prevent diseases and give knowledge related to health, exercise, and fitness can also be started. It can attract a large number of audience. You can look for the advertisement of individual hospitals or pharmaceutical industries to grow your business. You can also take an initiative by taking short interviews of the health professionals. Further, the production of videos of other health related practices like herbalists, yoga, traditional health practices, etc. can also be done. You can also create a show on new health-related discoveries to attract people.
• Production of Tourism and enhancement of culture shows: Very few programs are on aired these days to promote your local culture. You may take the initiative by producing programs on historical places of your country, natural and beautiful sites of the country to attract the tourists. Further, you can promote the local culture of your country. Beautiful production may help to achieve success. The production of different culture related programs by showing different traditions, customs, and values can also prove beneficial. For this, you may to travel both locally and internationally and you may take assistance from the embassies, traveling agencies and guides.
• Production of Economics and Real Estates programs: You can attract the businessman and real estate agents through production of valuable programs on current economic conditions, forecasting of the economic situation of the country, stock exchange, etc. Production of the programs related to selling and purchasing of houses and property listings, etc. by collaborating with real estate agents, economists, etc. can also be done. This will give new directions to your business.
• Film and Drama Production: You can earn money and fame through video and drama production because it targets a large audience. A good story with good direction and production is the key to your success. Choose those film and dramas for production that their target audience wants to watch. You can also make the film, documentary and short telefilms on social issues and become a social change agent. Try to produce content out the common locations.
• Production of Fashion shows: The entertainment industry is nothing without fashion and fashion shows. Designers are focusing on both Eastern and Western fashion and also a blend of both. Fashion shows earned a lot of fame these days. Many fashion designer have started their own brands and becoming the part of big fashion industry. Many fashion shows are under production these days. You can also introduce new fashion designers and fashion magazines.  Production of programs on personality developing or makeup tutorials can also attract audience.
• Advertisements: These days many brands are looking for the production of advertisements. You can also produce novel and unique advertisements. Look for the brands and offer a good package to them and earn money.

Here is a step by step guide to writing business plan for TV entertainment:

• The idea with concept and knowledge: Each program on aired on the TV has an idea and concept that reflects your knowledge. So start with programs of your interest, professional background, and orientation. A good idea that is consistent with your passion will help to tailor the program brilliantly.
• Think about what you want to produce: There are many types of content available for the TV production like dramas, short films, documentaries, advertisements, etc. you should have a clear idea about what your production will be based on before planning for the business.
• What would be the number of people required for the production?
• The production will go live or would be recorded?
• What type of advertising would the production require?
• Will you collaborate with the TV station or go for independent sponsors for the production?
• Estimate the budget: It is important to estimate your budget before finalizing anything. Remember that you would probably have to pay to the crew members along with the show directors and the production studio. Your contacts may help you to select a good production house in a cost effective way. A good estimated budget is key to your business growth.
• Production stage: Production stage is the main phase of recording your play/drama/video etc. You need to be very careful at this stage especially if the program is going live. Careful preparations are also necessary and might require traveling locally or internationally. You can take help from other consulting or advertising agency. Try to be perfect at this stage. It would take more than one shooting or recording of a single scene to gain a perfect production in Put your time and effort for good results.
• Editing Stage: It is the most important and crucial stage of production. It is probably the what you want your audience to see and listen out of many other programs. If your recording is of more than an hour, you probably have to cut it short to thirty minutes. In this stage you have to lay the music to mention the names of crew members and other important things.

The above Sample   business plan for TV production would help you to learn the following:

• How to earn money by becoming successful TV producer?
• How to get a partnership with the TV stations?
• How to start a successful TV career in the media and entertainment industry?

So, you can start a good business through TV production. A good production would increase your chances of getting hired by big TV stations and grow business. Think of creative and new ideas to produce TV programs related to the new idea.

Sample Promotional Products Business Plan

Business in media and entertainment industry is all about production and promotion. Both print and electronic media try to compete with each other regarding production and promotion.

How to start a Promotional Products Business?

If you have money and want to start a new business, spending in the media and entertainment industry is worth spending. This industry would broaden the chances of your success and fame. Entertainment  and media industry operates through news, documentaries, films, advertisements and marketing items. You can make capital and enhance revenue of your business through starting investing in either production or selling of the advertisement items

Promotion of any business involves

• Production of the product
• Pricing of the production
• Placement of the production
• Promotion of the production

Promotion is what how you communicate about your business to others. Promotion of the production further includes advertisements, developing and building relations along with sale of the production. It is good to work on the promotion of the production to earn more. The best ways to promote business is through the marketing items. The trend of the promotional product is growing day by day.

Billions are invested on the production of promotional products these days in America on items like T-shirts, pens, hats, etc. These products are given away along with the other main products to increase the value and business. Spending a small amount on the production of promotional items for your media production business plan will actually help to earn more. In actual, manufacturing and production of promotional products is not a big game, but to market, these promotional products are the real one. This business requires good communication, sales and marketing skills. Attracting attention through effective communication, making people recognize your brand and sticking with your brand is what you can do with the effective promotion of products. You can promote a favorable image of your production and brand and grow business. After the successful promotion of any product, you can increase your target audience and expand your products.

Ways to start promotional product business

To start your business of promotional products you should where you are exactly located and take advantage of your locality. You can enter the promotional product business for media and entertainment industry in two different ways. Here are these two options.

• Start production of inexpensive products for sale: To become the manufacturer, you need to establish a production station or shop. You can import items from other cheaper stores or establish your own manufacturing plant. You can also import items from other countries where the products are manufactured for much lesser prices. You must have a plan according to your budget to start your manufacturing factory. Do not forget to take care of your regional climate and laws. It is important to join promotional products associations to increase the chances of getting distributors. Hire sale force who will promote your products. They can be hired through online employment sites too.
• Become the product distributor and Imprinter: You can also start earning through contacting those manufacturers looking for distributors to sell their production. Look for those products you are interested and create a list of potential customers. Understand your client needs first and then select the promotional products.

Sample Business Plan for Promotional Products

The right entertainment industry business plan will be a guideline for you to follow through each step of your business. The right plan is essential for making the business success. Here is a sample entertainment industry business plan for promotional products:

• Firstly write down the executive summary of your promotional company. Introduce your company. Decide and write products to be promoted. To increase the value of their main business entertainment, many companies hold various products for promotion. Your business can supply logo imprinted items and products to distributors or work as a distributor itself. You should write a brief description of the nature of work of your production Company and products and services in detail.
• Understand the market trends. Many industries deal with the promotional products. These products can be of daily usage with imprinted logos or message or slogan.
• Write how you would expand your business. You must know that you have to compete with the larger products industry and for this, you must have to keep on adding your unique promotional products. Similar products can reduce your chance of profit.
• Decide duration of the promotion. You must decide when and how long the promotional product will be offered. You should estimate the target profits, client’s needs, and your location. You promotional production business will be dependent on the quality and on time delivery of your products. Bring originality to your business, not imitation.
• Decide how you would market your products. Successful marketing strategy is the key to your success in promotional products business. Look for those distributors with the good record. Secondly, focus on the marketing where the item is necessary to attract the client. You can also hire dealers or outsource your distribution of the products. Distributors spend a good time for your business so a proper compensation would attract more dealers. Develop a strategic alliance with your distribution.
• Define appropriate milestones. Media industry heavily depends on entertainment sector. Your business can earn more in the media but select real appropriate milestones to help you to achieve target quickly. Always keep track of your sales, starting and closing dates, etc., would help you to achieve growth on your success.
• Your entertainment industry business plan must have a management summary. The proper management of your business is key to your success. Often one business is divided into three to four areas which assist each other in product sourcing, marketing, production, and finance.

Tips for starting a Promotional Product Business

Here are a few tips for starting a promotional product business:

• Choose small size products that are easy to deliver at a low cost. You can also opt to send coupons.
• Decide whether you will offer promotional services round the year or once or twice. Make your budget plan prior.
• Choose and effective promotional strategy and reevaluate your promotional strategy.

Whether you are producing news, dramas, films, etc., you must keep in mind few general guidelines. Equipment takes the time to setup and similarly break down of equipment. You should estimate this time before going to any locations. Electronic devices need a power supply like lighting and cameras. You should keep this in your mind when going for outdoor shooting. You need to take prior permission from the government of local governing body for outdoor shooting and agreements needed to be done. You should select places without ambient noises. Site surveying is a good option as you can resolve any sight issues before production.

About OGScapital

Check out the credentials of our media production business plan consultants and read through our library of sample entertainment industry business plans. One of the main attributes that set OGSCapital apart from the crowd is that we are a team of professionals who are not only focused on making money but helping our clients succeed in establishing their businesses. When you contact us, we will carefully listen to your needs and expectations and come up with an ideal strategy on how to craft the media production business plan or improve your business operations. To meet diverse clients’ needs and maintain a high quality level, we do not use templates. Instead, we take our time and use our resources to create a customized entertainment industry business plan for each of our clients. We have excellent time management skills, so you can be sure that we will complete writing the business plan on time. You can count on OGSCapital to scale your business to greater heights by providing you with professional business consultancy and business plan writing services. Fill out the form below to get in touch with our able and trusted customer care support team.

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Did you find what you are looking for.

Entertainment and media is a business category with room for every passionate entrepreneur. Why?

Everyone enjoys going out, enjoying themselves, and sharing new and unique experiences with their loved ones; we’re not seeing it change anytime soon.

Whether planning to start an amusement park, a theatre, or a skating rink—there’s ample growth potential as long as you have a solid business plan.

This library of entertainment, recreation, and media business plan examples here can inspire and guide you as you begin to plan your business. So, we got you covered on that part.

Benefits of using an industry-specific business plan example

Believe it or not, using an industry-specific business plan example is the best and probably the quickest way of writing a business plan.

Doubt it? Hold, this may change your perception; an extended list of the benefits of using an industry-specific business plan template.

• Inspiration : Reading a business-specific template can be incredibly helpful in getting content inspiration. Furthermore, it helps you gain insights into how to present your business idea, products, vision, and mission.
• Risk-free method : You are taking a reference from a real-life, let’s say, axe-throwing business plan—so you know this plan has worked in the past or uses a method subscribed by experts.
• Deep market understanding : Analyzing and reading such examples can provide clarity and develop a deeper market understanding of complex industry trends and issues you may not know but relate directly to the realities of your business landscape.
• Increased credibility : A business plan developed using an example follows a standard business plan format, wisely presents your business, and provides invaluable insights into your business. There’s no question it establishes you as a credible business owner, demonstrating your deep business and market understanding.
• Realistic financial projections : Financial forecasting being a critical aspect of your plan, this real-life example can help you better understand how they project their financials—ultimately helping you set realistic projections for your business.

These were the benefits; let’s briefly discuss choosing a media or entertainment business plan template that best suits your business niche.

Choosing an Entertainment or Media Business Plan

This category itself has 30+ business plan templates for various entertainment and recreational businesses. With many similar business types and templates, you may not find the most suitable one through manual scrolling.

Here are the steps to consider while choosing the most suitable business plan template.

Identify your business type

Are you going to open a massive amusement park for children? a sports complex for athletes? Or a family entertainment center for all?

Asking yourself these questions will help you identify your business type, which will help in choosing a niche-specific business plan template.

Once you identify your business type, you can choose between templates for different business segments.

Search for the template

We have an in-built search feature, so you can easily search for a business-specific template using your business type as a key term(e.g., media company business plan pdf). Once you have the search results, choose the most suitable one. Simple as that.

Review the example

Look closely at the content of the sample business plan you are considering. Analyze its sections and components to identify relevant as well as unnecessary areas.

Since all the Upmetrics templates are tailored to specific business needs, there won’t be many fundamental customizations. However, a hybrid business model targeting multiple customer segments may require adjustments.

For instance, if you plan to start a golf stimulator that also includes activities like bowling alley, skating rink, and arcade—you may need to make necessary adjustments to your business plan sections depending on your service offerings.

No big deal—you can view and copy sections from other business plan examples or write using AI while customizing a template.

That’s how you find and select the most suitable entertainment business plan template. Still haven’t found the perfect business plan example? Here’s the next step for you.

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How to Write a Film Business Plan in 2024 (+ Examples)

Discover how to create an effective film or movie production business plan for 2024, ensuring your project stands out in the competitive cinema industry.

8 minute read

helped business professionals at:

Short answer

What is a film business plan?

A film business plan outlines the financial, operational, and marketing strategies of a film project.

It serves as a blueprint for production and a tool to attract investors, detailing budget, target audience, distribution, and potential returns.

You must rule the business field, otherwise your film fades into obscurity

Why do some films soar while others sink into the abyss of forgotten dreams? Is it just the whims of fate, or is there a missing piece in the puzzle that dictates this divide? The truth hits harder than one might expect: neglecting a solid film business plan can silently torpedo even the most promising projects.

In the fiercely competitive realm of cinema, overlooking the strategic underpinnings of film production doesn’t just risk obscurity-it nearly guarantees it.

This blog post unfolds the blueprint to wielding a film business plan as your most potent weapon, ensuring your cinematic vision doesn’t just flicker in the dark but blazes brightly for the world to see.

How to make an effective film business plan?

An effective film business plan is more than just paperwork; it's the roadmap to your project's success.

It blends vision with reality, guiding you and convincing others of your film's potential.

Here’s what makes it work:

Set clear targets

Before diving into the numbers and marketing strategies, you need to define what success looks like for your film.

This foundation will guide every decision you make moving forward.

Specify film goals: Are you aiming for festival acclaim, box office success, or critical recognition? Define this early on.

Establish benchmarks: What milestones must you hit during production and post-production to stay on track?

Measure success: Decide how you'll evaluate the success of your film, whether through audience reach, revenue, or awards.

Craft your budget

A well-thought-out budget is critical to securing funding and managing your resources efficiently.

It reflects the cost of turning your vision into reality and demonstrates financial acumen to potential investors.

Detail expense allocation: Break down your budget into categories like pre-production, production, post-production, marketing, and distribution.

Forecast production costs: Estimate the costs associated with each phase, including cast and crew salaries, location fees, set design, and equipment rental.

Secure financial backups: Plan for unexpected expenses by setting aside a contingency fund. This proactive approach reassures investors that you’re prepared for unforeseen challenges.

Analyze the market

Understanding the marketplace and where your film fits within it is crucial for positioning and eventually selling your film.

Pinpoint target demographics: Who is your film for? Identifying your audience informs your marketing strategy and distribution plan.

Study market competitors: Analyze films similar to yours that have succeeded or failed. What can you learn from them?

Track industry trends: Stay updated on shifts within the film industry, from emerging genres to changes in consumer behavior and distribution platforms.

Plan distribution

A distribution strategy outlines how you’ll bring your film to your audience, making it a critical component of your business plan.

Select distribution channels: Will your film be released in theaters, streamed online, or both? Each platform offers different advantages and challenges.

Schedule release phases: Timing can impact your film’s success. Plan your release around film festivals, awards seasons, or other strategic dates.

Project revenue streams: Estimate how much revenue your film will generate from each distribution channel. This projection helps in setting realistic financial goals and appealing to investors.

8 key components every film business plan needs

Crafting a film business plan is like drawing a map for your project's journey to success.

Here are the essential components you need to include to thrive in the competitive landscape:

Executive summary : Start with a bang! Your summary should hook readers by succinctly presenting the film's concept, its unique selling points, and why it's bound for success.

Financial projections: Show me the money. Include detailed forecasts covering production costs, marketing expenses, and potential revenue. Use clear, digestible figures.

Market analysis: Know your battlefield. Dive deep into the film industry's current landscape, identifying trends, opportunities, and potential challenges.

Target audience: Who's watching? Define your primary viewers by demographics, interests, and viewing habits, tailoring your film to meet their expectations.

Production timeline: What's the plan? Provide a clear timeline for pre-production, shooting, post-production, and release, ensuring a roadmap to follow.

Team bios: Who's behind the magic? Highlight the experience, achievements, and roles of key team members. The team bio slide demonstrates why they're right for the project.

Risk management: Prepare for the unexpected. Identify potential risks, from budget overruns to delays, and how you plan to mitigate them, ensuring you're ready for anything.

Marketing and distribution plan: Get the word out. Outline your strategy for promoting your film, incorporating marketing plan templates to enhance your approach. From social media campaigns to film festivals, detail how you plan to distribute it.

7 film business plan examples for winning partners and investors

These seven examples focus on showcasing the project's distinctive features, proving market appeal, and highlighting past achievements.

They also offer thorough financial forecasts, detailed strategies for distribution, present marketing tactics, and stress the team's dedication and expertise.

1) Documentary proposal

Outline your vision for a gripping documentary that connects deeply with viewers and investors.

Market focus: Targets audiences interested in real-world issues, educational content, and social change. The proposal underscores the documentary's relevance and potential impact on society.

Operational model: Highlights on-location filming, expert interviews, and archival footage. It emphasizes storytelling technique and narrative structure.

Financial projections: Outlines funding needs for research, travel, and post-production editing. It details potential funding sources like grants, crowdfunding, and sponsorships.

2) TV series pitch deck

Present your TV series’ unique world and characters in a way that grabs attention and excites networks.

Market focus: Aim at specific demographics craving serialized storytelling. It showcases the series' unique selling proposition and potential for audience engagement.

Operational model: Describes the production setup, episode scheduling, and potential for multiple seasons. It emphasizes character development and plot arcs.

Financial projections: Project revenue from advertising, syndication, and streaming platforms. It calculates production costs per episode and potential ROI.

3) Movie pitch deck

Showcase your movie's potential with a visually striking pitch that highlights its blockbuster appeal.

Market focus: Targets movie-goers looking for specific genres or themes. The pitch deck captures the film's appeal and its fit in the current cinematic landscape.

Operational model: Details the filming timeline, post-production process, and key creative talents involved. It highlights cinematography, special effects, and soundtrack.

Financial projections: Estimates box office earnings, streaming rights sales, and ancillary revenues. It includes budget requirements for production and marketing.

4) Film production proposal

Detail the step-by-step journey of bringing your film from concept to screen, ensuring clarity and confidence.

Market focus: Caters to investors and stakeholders with an interest in backing profitable film projects. It outlines the film's market potential and target audience.

Operational model: Outlines pre-production planning, shooting schedule, and post-production workflow. It stresses efficiency, innovation, and quality control.

Financial projections: Details budget allocation, expected funding sources, and return on investment timelines. It emphasizes cost control and revenue maximization strategies.

5) Film sponsorship proposal

Demonstrate how partnering with your film offers sponsors a unique opportunity to engage with their target audience.

Market focus: Target brands and businesses looking to align with the film's theme or audience for promotional benefits. It illustrates demographic alignment and marketing opportunities.

Operational model: Describes promotional activities, branded content integration, and sponsor visibility throughout the film and its marketing materials.

Financial projections: Details sponsorship tiers, benefits for each level, and expected contribution towards the film's budget. It underlines the mutual value exchange.

6) Comedy show proposal

Pitch your comedy show as the next big hit, emphasizing its humor, format, and audience appeal.

Market focus: Aim at viewers seeking entertainment, humor, and relief from everyday stresses. It underscores the show's comedic style and potential fan base.

Operational model: Highlights the format, frequency of episodes, and comedic talent involved. It details the production setup for live performances or studio recordings.

Financial projections: Project revenue from ticket sales, streaming platforms, and merchandise. It outlines budget requirements for talent, production, and marketing.

7) Short film proposal

Concisely convey your short film's narrative, style, and impact to capture the interest of festivals and financiers.

Market focus: Targets film enthusiasts, festivals, and digital platforms looking for innovative, concise storytelling. It details the short film’s thematic uniqueness and appeal.

Operational model: Describes the compact production schedule, creative process, and distribution strategy for film festivals and online viewing.

Financial projections: Estimates production costs, potential prize winnings, and revenue from online distribution. It includes funding strategies such as crowdfunding or grants.

How can you design a film business plan?

A film business plan is akin to a movie trailer, designed to showcase and persuade.

It outlines the project's path, from concept to distribution, emphasizing its unique aspects and potential success.

This plan details marketing strategies, financials, and audience engagement, serving as a blueprint for navigating the film industry and highlighting the project's viability and impact.

8 film business plan design tips:

1. Embrace scrollytelling

Scrollytelling , or scroll-based storytelling, brings your proposal to life, turning static information into an interactive journey.

This approach keeps readers hooked, transforming your business plan into an engaging story.

Here's a great example of scrollytelling in action:

2. Incorporate interactivity and multimedia

Move beyond traditional documents by including interactive elements like teaser trailers, character explorations, or virtual set tours.

These features not only spotlight your film's unique aspects but also maintain investor interest.

3. Use data visualization

Display market analysis, audience demographics, and financial forecasts with clear visuals.

Convert intricate data into straightforward graphs, charts, and infographics, making your strategy visually enticing and easy to understand.

Here's a great example of a data visualization slide:

4. Personalize your deck

Use tools that allow customization, such as integrating the viewer's name or tailoring content to specific investor queries.

Personal touches can create a deeper connection and show thorough attention to detail.

Here's an example of a personalized proposal slide:

5. Use cohesive branding

Ensure your business plan mirrors your film's branding through consistent colors, fonts, and imagery.

This not only improves aesthetic appeal but also immerses your audience in the world you're building.

Here's an example of a branded deck:

6. Design for all devices

In today's mobile-first world, your proposal needs to look great on any device.

Responsive design ensures that your proposal adapts to different screen sizes, providing a seamless experience whether it's viewed on a desktop, tablet, or smartphone.

Here's what a responsive deck looks like:

7. Highlight key information

Strategically present your business plan to emphasize crucial data.

Use content placement and highlights to direct focus to important details, allowing your key points to shine without overwhelming your audience.

8. Add interactive elements

Incorporate interactive elements like clickable tabs , expandable sections , or embedded ROI calculators that prospects can adjust to see the potential return on their investment.

These features not only make your proposal more engaging but also allow readers to explore your product in a way that's hands-on and make its benefits more tangible.

Here's what a static deck looks versus an interactive one:

Interactive film business plan templates

Drafting a film business plan is complex, requiring knowledge of your project, storytelling, and financial planning.

Interactive film proposal templates offer a structured start, saving you from design headaches and blank page woes. With customizable options, easily incorporate your film’s unique flair and specifics.

Explore our curated selection to kickstart your film business plan.

I am a Marketing Specialist at Storydoc, I research, analyze and write on our core topics of business presentations, sales, and fundraising. I love talking to clients about their successes and failures so I can get a rounded understanding of their world.

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Entertainment Business Plan for Music Artist and Producers

Download this Entertainment Business Plan for Music Artists and Music Producers free for easy editing in Google Docs, Microsoft Word or Apple Pages:

Table of Contents

Entertainment & Music Business Plan Template

1.0 entertainment & music business plan executive summary.

1.1 COMPANY & INDUSTRY

DJA Records Corp. (DJA) will capitalize on the growing music entertainment market across the world through the production and promotion of high quality entertainment. Located in Miami, Florida , the company will become highly profitable through the sale of pre-recorded music product, and ancillary profit centers. DJA will own and control the masters (master copies), copyrights and licenses of its product, which will enable DJA to create immediate revenue streams while growing its music catalog into a multi-million dollar asset.

1.2 PRODUCTS & SERVICES

The company has established four record labels to handle a variety of music genres including Pop, Rhythm & Blues, Alternative Rock, Jazz, Gospel, Urban and New Adult Contemporary. DJA has compiled an exciting and diverse roster of recording artists. Selected over the past year, these highly talented veteran and debuting artists will enable DJA to quickly penetrate the music marketplace.

1.3 MARKET ANALYSIS

DJA will distinguish itself from other independent record companies through its music marketing and promotional plan. Intense, calculated and relentless promotional campaigns will enable DJA to earn massive revenues through the growing popularity of “singles”, as well as traditional full-length albums. DJA will utilize the success of its pre-recorded music to develop profit centers in independent distribution, merchandise and concert promotion.

1.4 STRATEGY & IMPLEMENTATION

It is important to note in this music business plan that DJA maintains strong affiliations in the music industry. DJA has been offered international distribution with Cook Distributing (a distribution arm of Cook) and the Smith Group. This provides DJA the opportunity to generate revenue from the world’s largest music markets including Japan, Germany, the United Kingdom and South America.

1.5 MANAGEMENT

1.6 FINANCIAL PLAN

DJA will generate over $5.7 million in sales revenue next year, and $26.3 million in the following year. DJA will reach positive cash flow by the end of our second year, while netting profits of $4.5 million in three years and $6.6 million in four years.

1.7 FUNDS REQUIRED & USE

DJA’s founders are seeking $4.5 million in equity investment capital for this exciting company. These funds will be used to: a) establish corporate offices, b) maintain overhead expenses, c) acquire and secure artists, d) fund project production budgets, e) fund multi-faceted marketing and promotion budgets. A staged infusion of capital over the course of the first 10 months of operations will provide DJA with the necessary financial resources. A linked offering composed of common stock, preferred stock and debentures is being offered by DJA.

2.0 Music Producer Company Summary

2.1 COMPANY & INDUSTRY

DJA Records Corp. is a multimedia entertainment company, which will supply profitable, positive, audio and visual entertainment to a diverse, international consumer group. DJA is committed to wholesome entertainment across the board and firmly believes that quality palatable entertainment can be realized without compromising commercial appeal.

DJA is composed of three internal divisions: DJA Music, DJA Video, and DJA Ancillary. The company will compete and earn revenue immediately through the creation of several lucrative profit centers, beginning with pre-recorded music. Additional income will be produced from distribution, video, merchandising and concert promotion.

Each of the albums that DJA produces and owns will create valuable short-term streams of revenue. Owning and controlling the rights to each of its albums will enable DJA to grow its music catalog into a valuable asset, one of several-hundred revenue producing titles.

2.2 LEGAL ENTITY & OWNERSHIP

2.3 MUSIC STUDIO BUSINESS PLAN FACILITIES & LOCATION

The majority of the DJA projects will be produced at Sharp Recorders, in Miami. A multi-million dollar facility, the quality of Sharp’s equipment, the architecture of the studio and its atmosphere are conducive to creating the highest quality projects in a cost and time effective manner. By pre-purchasing large blocks of studio time, DJA will have access to the two studios in this facility at a heavy discount.

2.4 ENTERTAINMENT BUSINESS PLAN KEY ASSETS

DJA’s Chairman, Brian Chapple, has created, produced and marketed over thirty albums throughout his career. These albums have generated over $100 million in revenue for such companies as Cook, Simpson, Star, Edwards and Taxi Records.

DJA has also identified and signed several successful music recording artists, which have already had combined sales of over 2 million units over the last 3 years.

3.0 Music and Artist Products and Services

3.1 PRODUCT DESCRIPTION

DJA Music is DJA’s primary thrust for the first several years of operations as outlined in this entertainment and music business plan. Responsible for the cultivation of talent, the production of pre-recorded music product and its marketing, the success of DJA Music will lay the groundwork for additional DJA profit centers.

Four Record labels comprise the company’s music division. Each division has been created with a distinct and specialized reputation of its own, and will be responsible for a separate genre of music.

New River Records produces and promotes mainstream Pop, Dance, Alternative Rock and R&B. Swell Records is responsible for Jazz and new Adult Contemporary products. Urban Records will create and produce Urban, Rap and Hip Hop genres. Sun Records is designed and created to produce and promote inspirational and gospel Recordings.

3.2 MUSIC STUDIO BUSINESS PLAN COMPETITION

DJA distinguishes itself through the commitment it undertakes with each of its artists. Contrasting the typical scenario in which a record company spends more money producing the music than they do in its marketing and promotion, DJA will utilize a stable of experienced and resourceful producers to ensure the highest quality product within established production budgets. This, in conjunction with the financing and expertise necessary to stage intense, relentless marketing campaigns will guarantee the impetus necessary to create “winning” products in the marketplace.

3.3 COMPETITIVE EDGE/BARRIERS TO ENTRY

DJA has a distinct advantage over new labels as it has already signed several well-known, successful artists, which will ensure early on success. Additionally, its strategic alliances with distribution partners and its experienced management team lead to an advantage for the company.

3.4 DEVELOPMENT

DJA Music and its associated labels will produce and release four projects from each label in each of the first two years of operations. A second phase consisting of sixteen productions for music artist follow-up albums and newly acquired artists will begin in 12 months.

During the course of the next two years, DJA Music’s Artist and Repertoire Department will locate, assess and consider additional Recording artists. DJA Music has begun discussions with a variety of known Recording artists who are interested in signing with DJA Music.

4.0 Music Studio Market Analysis Summary

4.1 TARGET MARKET

4.2 MARKET SIZE

Independent labels have been described by knowledgeable music industry professionals as “the lifeblood of the business.” In fact, in 2005, independents accounted for over 19.2% of the music industry’s market share, equating to sales of approximately $2 billion and 180 million units.

4.3 MARKET TRENDS

The U.S. record business, which grossed four billion dollars in 1990, exploded to eight billion dollars in sales by the end of 1995, with a unit volume of 726 million records sold. Sales fell sharply over the course of the next six years, mainly due to the popularity of file sharing on the internet. File sharing has been curbed, but the internet has taken a key role in the music landscape. Recent figures show industry sales of more than 10 billion dollars, most of which has been generated online.

The industry has evolved considerably, and now digital distribution has become the primary method for selling music to consumers. This has opened the door for smaller record labels to compete with major labels on an equal footing.

5.0 Entertainment and Music Business Plan Strategy & Implementation

5.1 PRODUCT DEVELOPMENT

A plethora of options are available to satisfy DJA’s requirement for quality manufacturing and reproduction of compact discs. DJA will outsource this function to one of many manufacturing outfits in the industry. These vendors will be selected based upon quality of product, ability to meet delivery deadlines, payment terms, inventory and storage options, as well as price. Several manufacturers that DJA is currently considering are: Brume Manufacturers, Inc., Pearl Manufacturing, and Jam Manufacturing.

DJA has been offered international distribution of its product through Cook Distributing and the Smith Group. A working relationship with either of these companies will allow DJA to readily expose its music products to the world’s largest music markets, while generating $8.50 -$9.50 per unit sold.

5.2 INTERNET STRATEGY

5.3 MUSIC PRODUCER MARKETING STRATEGY

DJA has formulated a simple but successful approach to market its products. The chief marketing objective for DJA’s pre-recorded music, video and programming products centers on the design and implementation of a strategy that will cost-effectively deliver that product to the intended target market.

This will be achieved through a marketing plan consisting of the following tools: publicity, community outreach, advertising, art direction, radio promotion, independent promoters, broadcast music videos, touring, retailer co-op advertising, motion picture tie-ins, alternate distribution outlets, Internet, dance club promotions, mailings & telephone follow-ups.

5.4 SALES STRATEGY

Considering the onslaught of product released to the music/video market each month (1,200 new releases) worldwide, it is crucial to ensure the visibility of each project. The financial success of an album can be guaranteed through the establishment of proper marketing and promotion budgets. With properly established budgets, DJA Music will generate large streams of profits from each of its projects. The marketing and promotion budget will be divided into twelve to fifteen-month campaigns, each consisting of three phases: “single” promotion through music video and airplay; media exposure through radio, television, and online; and full length album release and promotion.

5.5 STRATEGIC ALLIANCES

DJA Music will utilize its distribution network to allow for the distribution of projects for smaller, independent record labels. A key factor affording DJA the opportunity to capitalize on this is the company’s close, personal relationships with both Cook Distributing and the Smith Group. DJA’s ability to claim top dollar from these international distribution companies will enable it to earn a middleman fee on the distribution and manufacturing of other companies’ products. DJA will earn between $2.50 and $3.00 for each unit manufactured and distributed.

Company founders have had discussions with numerous record labels across the country that are interested in working with DJA. Partnerships with these companies will be dictated by the strength of company management, the quality of both their artist and product and the size of their marketing and promotion budget.

5.6 OPERATIONS

Each of the label Vice Presidents will be directly responsible for all of the functions within their particular label, including Marketing/Sales, Artist Development, Publicity, Promotion, Artist Relations, Artist &Repertoire, and Creative Services. Label Vice Presidents will solely handle the majority of these functions for their particular label with the assistance of shared administrative staff. As each label grows in terms of sales revenue and the number of recording artists, additional staff will be added to provide necessary support. Wherever possible and feasible, staff will be shared between labels in an effort to minimize unnecessary overhead.

• Build a profitable, reputable and stable entertainment company.
• Achieve profitability and month-to-month positive cash flow by the end of 2010.
• Fulfill required fiduciary responsibilities to investment partners
• Position the company to allow investment partners, founders and employees the opportunity to financially capitalize on DJA’s profitability.

5.8 EXIT STRATEGY

As DJA reaches profitability and becomes a stable operation, several lucrative exit scenarios become viable. DJA may be acquired by a major record company, or the shareholders may liquidate their ownership positions through sale of shares to management or outside investors.

6.0 Music Producer Business Plan Management Summary

6.1 ORGANIZATIONAL STRUCTURE

DJA follows a typical hierarchical structure with each label’s Vice President reporting to the President, who in turn reports to the Board of Directors.

6.2 LEADERSHIP

Brian Chapple, President and Chairman of the Board, provides the vision for DJA’s future. A renowned producer, and recording artist, and employee with such major companies and labels as Cook Distributing, Simpson, Star and Edwards, Mr. Chapple has directly produced and contributed to over $100 million of revenue for major record companies throughout his career.

Jason Dove will operate as DJA’s COO/CFO. Mr. Dove, a graduate of the Smith Center, in the Business School at the University of Florida, provides DJA with a wealth of tangible business experience.

Sean Hertel, Senior Vice President (New River), provides an impressive blend of entertainment and general business which will be instrumental in leading New River. Most recently, Mr. Hertel served as the Executive Vice President for Star, in Nashville. In this capacity, Mr. Hertel was responsible for artist development, artist negotiation and music production. Currently, Sean Hertel is the Director of Gospel Music, for Share Music, also located in Nashville.

Erik Tylor, Senior Vice President (Sun), has developed a multi-faceted background with experience in finance and banking, in addition to comprehensive experience in the entertainment industry. Mr. Tylor honed and developed his management and production skills with New Sounds Productions. Working in the realm of Christian music, Erik has developed a cadre of affiliations. Relationships with artists, concert promoters, program directors (radio stations) and ministries across the United States will be beneficial to his role as the Senior Vice President of Sun Records.

Max Roland, Senior Vice President (Swell), has developed a varied background of experience in the industry. Most recently, he has concentrated on his solo career which has produced four Jazz albums for Star. Due to his experience in the Jazz niche of the music market, Max has developed a solid network of personal contacts with radio promoters, musicians, producers, and executives. These affiliations are invaluable to DJA and will allow the company to make an instant impact in the marketplace.

6.3 STAFF MEMBERS

A qualified, experienced and talented staff has been selected to operate DJA Music and its associated labels. Staff members have honed their skills in the areas of project production, artist & repertoire, marketing and artist promotion. In fact, these individuals have produced and marketed projects which have earned nominations for Grammy and Stellar Awards. This assemblage is poised to utilize its combined skills to ensure the growth and profitability of DJA.

7.0 Financial Plan

7.1 REQUIREMENTS

Phase 1 of the Offering

Phase 1 is composed of 500,000 shares of common stock and 500,000 debentures (12.5%). Phase 1 is a linked offering meaning that for each share of $1.00 common stock purchased, a $1.00 debenture must also be purchased. DJA possesses the right to re-purchase the debentures at $1.00 within a five-year period from allotment.

Phase 2 of the Offering

Once Phase 1 has been fully subscribed, DJA will issue 1,500,000 shares of common stock at $1.50. Additionally, 1,000,000 shares of $1.50 preferred stock will be available. The preferred shares will carry 13% dividend to be paid annually. The shares in the second phase will also be linked offering: two common shares linked together with one preferred share. DJA will hold the right to redeem the preferred shares from holders at $2.50. This action can take place within eight years from issuance.

7.2 USE OF FUNDS

Funds will be used to establish corporate offices, maintain overhead expenses, acquire and secure artists, fund project production budgets, and fund multi-faceted marketing and promotion budgets.

7.3 INCOME STATEMENT PROJECTIONS

DJA projects revenues of over $5.7 million in its initial year, growing to $26.3 million in two years. Profits at that time are expected to be $4.5 million.

DJA will generate the majority of its revenue from the sale of pre-recorded music product. This includes compact discs (CDS), CD singles, enhanced CDs and digital music formats. For purposes of revenue forecasts, management has projected varying unit volumes for each of its projects. Sales will occur within a fifteen-month time frame from the release date. Based upon the intensity of DJA’s marketing plan/budget for its projects, the following unit projections will be quickly attained and surpassed.

NEW RIVER – 250,000 units/release

URBAN – 250,000 units/release

SWELL – 125,000 units/release

SUN – 125,000 units/release

DJA will gross approximately $8.75 for each full-length compact disc sold. The current retail price averages approximately $14.72. Revenue will also be earned from the sales of digital music through iTunes and other online retailers. DJA will release and promote three to four singles from each full-length album project. Revenue projections in the financial model of this music business plan are based upon the following estimates of “single” sales.

NEW RIVER – 3 Singles – 51,000 units/single release

URBAN – 2 Singles – 51,000 units/single release

SWELL – 2 Singles – 25,000 units/single release

SUN – 3 Singles – 25,000 units/single release

Additional DJA profit centers will include distribution services, video sales revenue, merchandise sales revenue and concert promotion revenue. Initially representing less than 5% of the company’s revenues, the magnitude and scope of these areas will increase as DJA and its artists’ reputations grow.

7.4 CASH FLOW PROJECTIONS

After 23 months, DJA will become cash flow positive and self-sustaining. The company will maintain a cash balance of at least nine months of operating expenses to ensure an adequate buffer for collecting receivables and unforeseen costs associated with this industry.

7.5 BALANCE SHEET

After four years it is projected that DJA will hold approximately $20 million in cash and liquid assets, with a total assets equating to over $28 million. With only $1.7 million in liabilities, retained earnings are projected to grow quickly, leading to higher net worth for stockholders.

7.6 ASSUMPTIONS

Inventory – Inventory for album releases and upcoming product has been conservatively projected. Despite the fact that lead times for manufactured products are approximately two weeks, DJA’s financial model calculates inventory purchases in the following manner: 30%-60 days prior to sale and 70% – 30 days prior to sale. The majority of the pre-Recorded music product will be stored with the manufacturer and shipped directly to the distributor’s fulfillment/distribution centers. A small amount of sample (1,000-2,000 units) and promotional products will be kept on hand at DJA corporate offices.

Accounts Payable – For purposes of this financial model, A/P is separated into two categories: Manufacturing A/P, and Artist Royalty/Mechanical A/P. Adhering to the conservative approach, the model is constructed with Manufacturing A/P being paid in the same month that the expense is incurred. Artist Royalties will be accumulated and paid bi-annually, in August and February.

Project Production Budgets – These vary depending on the genre of the project. Established relationships and affiliations in the industry enable DJA to produce its projects over a ninety-day period, for approximately half the typical cost paid by a major label record company. Projects produced through New River and Swell require $121,000, Sun Recording’s projects (Inspirational/Gospel) require $80,000 and Urban projects (Rap/Hip Hop) require $45,000.

Marketing & Promotion Budgets – These vary depending on the particular genre of music. Projects produced and released from New River will be allocated approximately $781,000 while $390,000 will be slotted for Urban projects. Projects from both Swell and Sun will utilize approximately $240,000. Marketing budgets will be expired through the course of twelve-month marketing campaigns.

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Entertainment, Recreation & Music Business Plan Templates

Entering the entertainment and recreation sector opens the door to a dynamic and resilient market, where the constant demand for new and engaging experiences offers robust growth opportunities. This industry thrives on innovation and human connection, allowing businesses to explore creative avenues while building lasting relationships with a diverse and expanding customer base.

But to achieve success in the entertainment industry, you need a business plan.

Each entertainment business plan template below is crafted to guide you through every essential section of your business plan: the Executive Summary, Company Overview, Industry Analysis, Customer Analysis, Competitive Analysis, Marketing Plan, Operations Plan, Management Team, and Financial Plan. We understand the unique challenges and opportunities in the entertainment industry, and our templates are tailored to help you navigate these with ease, ensuring a comprehensive and professional approach to launching and growing your business in this exciting sector.  

Entertainment, Recreation & Music Business Plan Examples

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Entertainment, Recreation & Music Business Plans

Written by Dave Lavinsky

Discover a specialized collection of business plan examples for the recreation entertainment and music industries.

Our recreation and entertainment plans cater to a range of family-oriented recreational activities, including sports facilities, indoor play centers, movies, bowling and more. This resource is indispensable for those looking to start or grow a family recreation business, offering tailored examples, ensuring a roadmap to business success and profitability.

Our specialized collection of music industry business plan examples, tailored to guide musicians, producers, and venue owners through the intricate process of planning in the dynamic world of music. These samples help anyone looking to compose a sound business strategy in the ever-evolving music marketplace. Whether you’re launching a label, planning a tour, or opening a music-related venture, these plans strike the right note for success.

Entertainment & Recreation Business Plan Templates

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Music Business Plan Template

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Entertainment Strategy Plan Template

What is an Entertainment Strategy Plan?

A Entertainment Strategy Plan outlines a company's overall strategy for achieving their desired goals within the entertainment industry. It is a comprehensive tool that measures success and identifies areas of improvement. The plan typically includes objectives, focus areas, KPIs, projects and resources required to reach those objectives. It also includes a timeline for implementation of the plan.

What's included in this Entertainment Strategy Plan template?

• 3 focus areas
• 6 objectives

Each focus area has its own objectives, projects, and KPIs to ensure that the strategy is comprehensive and effective.

Who is the Entertainment Strategy Plan template for?

This Entertainment Strategy Plan template is designed to provide businesses in the entertainment industry, such as movie studios, music labels, and theater chains, with a comprehensive plan for growth and profitability. It provides a roadmap to achieving desired objectives and targets by clearly identifying what needs to be done, when it needs to be done, and who is responsible for its completion.

1. Define clear examples of your focus areas

Focus areas are the main components of the Entertainment Strategy Plan. They are the overarching goals that the plan is designed to help achieve. Examples of focus areas may include increasing audience engagement, increasing profitability, and increasing brand awareness. It is important to identify and define clear focus areas in order to develop an effective strategic plan.

2. Think about the objectives that could fall under that focus area

Objectives are the specific goals that a business wishes to achieve within a particular focus area. They are typically broken down into actionable projects that can be implemented and measured. Examples of some objectives for the focus area of Increase Audience Engagement could be: Increase Digital Media Presence, and Increase Digital Content Availability.

3. Set measurable targets (KPIs) to tackle the objective

KPIs (Key Performance Indicators) are measurable targets used to evaluate the success or failure of an objective. They are typically used to measure progress and to identify areas of improvement. Examples of KPIs may include increasing social media followers by 30%, increasing digital music streams by 20%, and increasing theater attendance by 10%.

4. Implement related projects to achieve the KPIs

Projects (actions) are the initiatives that must be performed in order to achieve the desired KPIs. Examples of projects may include increasing social media followers, increasing digital music streams, and increasing theater attendance. It is important to identify and define related projects in order to effectively implement the strategy.

5. Utilize Cascade Strategy Execution Platform to see faster results from your strategy

Cascade Strategy Execution Platform is a comprehensive tool that helps businesses in the entertainment industry to effectively manage and track their strategic plans. The platform provides easy-to-use dashboards that allows businesses to visualize progress of their goals. The platform also provides powerful analytics tools to help businesses make informed decisions and achieve faster results from their strategy.

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Music Business Plan: A Guide for Music Industry Professionals

Augur CPA helps entrepreneurial creatives gain clarity around their business finances.

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A music business plan is crucial for any music industry professional looking to launch or grow their business. It provides a snapshot of the current state of the business and lays out a clear growth plan for the next five years. This is essential for understanding where the business is at and setting achievable goals for the future.

Check out our article below to learn more about creating an awesome music business plan and get a template.

What is a Music Business Plan?

A music business plan is a comprehensive and detailed document that outlines the goals, strategies, and financial projections for a music-related business. Whether it's a record label, music production company, artist management firm, or any other music-related venture, a business plan provides a roadmap for success. It helps to attract investors, secure loans, and guide overall operations.

From market analysis and competitive research to marketing and distribution strategies, a music business plan covers every aspect of the business to ensure clarity, direction, and long-term viability. It is an essential tool for anyone looking to establish or grow a music-related business in the highly competitive and dynamic music industry.

Why is it important to have a music business plan?

A music business plan is crucial for an artist's success in the industry for several key reasons.

It serves as a blueprint for the artist's career, outlining their goals, strategies, and financial projections. This document helps attract investors by showcasing the artist's vision, potential for return on investment, and realistic plans for reaching their target audience.

A well-crafted business plan guides decision-making by providing a clear direction and framework for the artist's activities and investments. Furthermore, it defines the artist's brand, including its image, style, and target market, which is essential for standing out in the competitive music industry.

In summary, a music business plan is instrumental in attracting investors, guiding decision-making, and defining an artist's brand, making it essential for achieving success in the music industry. Therefore, having a solid and comprehensive business plan is crucial for any aspiring musician or band looking to establish a successful and sustainable career.

How to Fill Out Your Lean Music Business Plan

In this guide, we will walk you through the steps of filling out your lean music business plan, from identifying your target audience to mapping out your marketing and sales strategies. 

We'll be referencing sections of the US Small Business Administration's ( SBA ) lean business plan template . Despite its generality, it works as a music business plan template. 

Aspects of this guide relate to the traditional business plan, which we will discuss later in the article. 

Business identity

A business identity helps your business specify exactly what you offer. Both the single-page lean plan and the traditional plan place importance on your identity. Let's say, for example, you're a business-owning musician who provides audio for creatives in the media industry. Here's how your identity might look:

Our business identity revolves around providing high-quality music and sound effects for TV programs, film industries, commercials production companies, video game developers, corporations, and event organizers. 

Through the lean template, try to identify your business in under one paragraph. Then, using the traditional template (see below), expand on that identity. Things like your mission statement, which we visit later, are an aspect of this.

The problem you're trying to solve

All businesses are problem solvers. Record labels help musicians with distribution, while music teachers help provide the next generation of musicians with a strong foundation. 

Naturally, you might wonder how this applies to musicians. Just saying "entertainment" feels a bit weak. There are bands, like Rage Against the Machine, who make music to push a movement. But if you're not part of that crowd, what do you put?

So, think about why you got into music-making in the first place. Any professional musician should think about who their music appeals to and what they want people to feel when hearing their music. You can then say your music solves that problem in a cheesy reminder that you think about more than what shows up on your financial statements. 

If you don't want to get too corny, think about who your music will most appeal to. Then, you can say what your target audience is. Think of something like this:

Creating music for young men and women that will entertain them and inspire them to explore challenging topics.

This problem-solving might feel generic, but you'll know your fans and why you make music. So, stay focused on that.

Solution your business presents

Once you consider the problem your business solves, you need to state how you solve that problem. Again, this is much easier for music industry professionals who work in support roles. Music distributors solve the problem by having direct connections with other distributors, while music marketers help bands reach out to fans via multiple social media platforms. 

As someone who makes music, your solution is the creation of music. So, ask yourself how the creation of your music solves this problem. Here's an example based on our situation above:

Our band writes music that delves into mental health struggles based on personal experiences and how we overcame them.

You might think that doing this as a musician feels silly, but think of it as a reminder. One of the reasons famous musicians like David Bowie and Tom Morello were so successful is focusing on how their music helps people. 

Competition 

Competitive market data varies depending on the territory you plan to target. For musicians and bands, this might involve bands in the local area and those in future touring locations. For musicians, the competition can also be a list of potential collaborators.

For everyone else not making music, other record labels and music production companies are just competition. Whether you can collaborate with them or not, you'll want to differentiate yourself from all the other options out there. Being another "me too" music business will make it easier to forget you. 

Using the lean small business plan, you'll want to stick this to two or three sentences. Be very general, knowing you can also expand using the traditional business plan. Here's an example of a made-up Tennesse company: My Music Production & Management: 

The competitive landscape for music production companies in Tennessee includes My Music Production & Management, Genre Music, and Retro Recording & Productions. My Music Production & Management offers a wide range of services, including music production, artist management, and music distribution. 

Revenue streams

Revenue streams come from various sources. A business plan reminds you of those sources so you can stay focused. As a musician, your income can come from many sources. Below is an example you can use under the lean business plan:

As a musician, my income comes from paid gigs, teaching music lessons, instrument repair services, and recording sessions. To ensure financial stability and growth, I plan to diversify my income by capitalizing on these different opportunities.

Your revenue streams will differ as a record label or other kind of music business. Like musicians, your revenue streams can vary. However, as a young business, you may specialize in specific areas. You might work on creating merch or distributing digital releases. 

Marketing activities

Marketing activities focus on how you plan on reaching out to different sources. For many new music businesses, this involves outreach through social media platforms. Here's an example of what you might include in your business plans:

Our marketing activities will primarily focus on building a strong online presence through social media and regional publications. We plan to utilize platforms such as Instagram, Facebook, Twitter, and TikTok to engage with our audience and share regular updates about our music and upcoming events. Additionally, we will work on developing a press kit to distribute to regional publications and media outlets to garner publicity and reach a wider audience.

Bands can create electronic press kits (EPKs) that are prebuilt for members of the media. This makes it easy for journalists and members of the media to share content about you, such as a new album release. You can also consider how much you might pay for advertising. Digital marketing activities like those above are the first choice, as this activity uses advanced targeting tools based on what people search for and their demographics.

Marketing traditionally focuses on the four Ps: product, price, place, and promotions. The first two Ps delve into your product line, which you'll learn about later. Promotions indicate the type of marketing you choose, and Place usually refers to the platforms your target audience uses. 

The lean business plan gives you a simple overview of your likely expenses, which can be detailed in your longer business plan. Part of these expenses include music taxes. Read our guide on music taxes for more details.

Expenses vary depending on the type of music business you run. You could pay to rent a studio for recording sessions, purchase recording equipment, access manufacturers, or pay for other expenses. These expenses can result in tax deductions .

Here's an example of what your expenses section might look like:

To get my music business up and running, I need to budget for several key expenses. Studio time would be required for recording and producing music, averaging around $50-$100 per hour. I'd also need to allocate funds for engineering talent, which could cost between $50-$200 per hour, depending on experience. Transportation costs for getting to and from recording studios or performance venues should be factored in, estimating around $200-$500 per month.

Legal fees for business formation are also deductible. When listing your expenses and considering deductions, ask yourself what your type of company would normally deduct. Reach out to Augur CPA if you'd like a comprehensive review.

The key roles section provides a list of high-ranking authorities in the business and explains the responsibilities and functions those roles bring to the business. Here's an example of what that might look like in your business plan:

1. Chief Executive Officer (CEO): Responsible for overall strategic direction and leadership of the organization, making key decisions and representing the company to the public and stakeholders.

2. Human Resources Department: This department is responsible for recruiting, training, and managing employees, as well as ensuring legal compliance and promoting a positive work environment.

3. Marketing Department: Responsible for promoting the organization's products or services, conducting market research, and developing marketing strategies to attract and retain customers.

4. Finance Department: This department is responsible for managing the organization's financial resources, including budgeting, accounting, and financial reporting.

5. Operations Department: This department is responsible for overseeing the organization's day-to-day activities, optimizing processes, and ensuring efficient production and service delivery.

As a new business, you might not need all of this detail in your roles. A new business owner wears many hats, handling all of this themselves.

As your business grows and you fill roles like those above, you'll want to create an operating agreement . Operating agreements dictate the roles, holding groups responsible for their actions. This can dictate things like voting rules, which are vital when making high-risk business decisions that require more input.

Your milestones tell readers, yourself, and business partners of the important milestones you've already taken or plan to take. Your lean business plan is a single sentence telling people what you generally plan to do. Larger business plans might look something like this:

Milestone 1: Lease Finalization

- Task: Negotiate and finalize the lease agreement for the studio space

- Deadline: by May 15th

Milestone 2: Personnel Contracts

- Task: Draft, review, and finalize contracts for hired personnel

- Deadline: by May 20th

Milestone 3: Studio Build-out and Equipment Purchase

- Task: Begin construction and build-out of the studio space, purchase necessary equipment

- Deadline: Construction to be completed by June 30th

Milestone 4: Networking and Marketing Plan Implementation

- Task: Develop and implement a networking and marketing plan to attract clients

- Deadline: Marketing plan to be in place by June 1st

Each milestone outlines specific tasks and deadlines to ensure a smooth and successful opening of a recording studio. A musician or distribution company should take a similar approach, focusing on initiatives that help them grow their business.

Filling Out Longer, Traditional Business Plans

The SBA's traditional business plan, which you can find here , is a multi-page document. It's an expanded version of the lean business plan, which you can provide upon request. When applying for business loans or bringing on business partners, this plan can help communicate your vision.

Traditional business plans might use a bit more jargon, like executive summaries and mission statements. Below, you'll learn a bit more about some of the more complex aspects of writing your detailed business plan.

Executive summary

Executive summaries summarize the main points of a business plan. The summary points include the purpose of the business, the business name, the target market, your business location, and how your business solves its target audience's problem. Here's an example you can use for inspiration:

The Executive Summary of my music business plan showcases my artist bio, mission statement, and unique selling proposition. As a musician, I bring a unique blend of classical training and modern influences, with a strong foundation in jazz, pop, and R&B. My mission is to create music that transcends genres and connects with audiences on a deeper level, aspiring to inspire and uplift through my art.

My unique selling proposition lies in my ability to blend diverse musical styles and deliver powerful, emotionally resonant performances. I have achieved recognition in local music scenes, including winning the Best New Artist award at a prominent music festival. My aspirations include reaching a global audience and collaborating with industry-leading producers to create music that leaves a lasting impact. What sets me apart from others in the industry is my unwavering dedication to authenticity and artistry, always prioritizing substance over trends.

For bands and musicians, the executive summary is a great way to showcase your passion for music. Notice the "unique selling proposition," which indicates how you plan on differentiating yourself compared to other companies.

Other companies, like music publishing companies, might focus a little less on the creative aspects of their business. An executive summary can differ slightly between companies. However, if you're new, start with the template until you get comfortable writing these plans.

Company description and mission statement

Your company description, based on the traditional plan, includes the mission statement, members, legal structure, and location of the company. It might also include the executive summary.

Here's an example of the description for a made-up company: SoundWave Entertainment:

Our company, SoundWave Entertainment, is structured as a Limited Liability Company (LLC) and has been in business for ten years. We specialize in providing top-quality live music entertainment, event production, and artist management services. Our diverse range of offerings includes wedding bands, corporate event entertainment, and music festivals. Our customer demographics range from engaged couples looking for the perfect wedding band to event planners seeking unique and memorable entertainment experiences. In the past decade, we have experienced significant growth, expanding our roster of talented artists and achieving a strong presence in the events industry. Our primary business goal is to continue providing exceptional musical experiences and to further expand our reach in the entertainment industry.

The description is simple enough, but the mission statement is arguably the most important aspect of your business plan. It's a few sentences long but shares the overall mission of your company, dictating where it goes and how it makes decisions. Mission statements are emotionally driven and connected to the morals and heart of the company's stakeholders. Here's how it might look:

At SoundWave Entertainment, we are committed to delivering unforgettable musical experiences and fostering the growth of talented artists. We strive to exceed our client's expectations by curating exceptional live entertainment and providing a platform for artists to showcase their skills. Our goal is to leave a lasting impression through the power of music, creating moments that inspire and connect people.

Market conditions and research

The traditional business plan offers a bit more room for reviewing your market conditions and researching your competition. Doing your own research helps you understand the market. Sharing your research on a business plan provides proof of your knowledge of market conditions. Here's a short example of market conditions:

The current market conditions in the music industry are characterized by several industry trends, including the shift towards streaming services, the resurgence of vinyl records, and the increasing importance of live performances for artists' revenue. Consumer behavior has also changed significantly, with more music fans opting for subscription-based streaming services over traditional album or single purchases. Key competitors in the industry include major streaming platforms like Spotify and Apple Music, as well as record labels and live event promoters.

Additional sections of your business plan include a detailed description of your customers, how your company outperforms the competition, and regulations that might impact your company.

Regarding regulations in the music industry, it helps to have a general understanding of the Digital Millennium Copyright Act ( DMCA ), fair use , and current communication laws. Knowledge of these laws or working with a music attorney can help you with this aspect of your business plan.

Service line and pricing structure

Your service line includes a complete list of your services and their costs. For musicians, this might include gigs, music lessons, and anything else you do to advance your career in music. It then breaks down the pricing of your services, including some potential for how that pricing can flex.

Services can vary heavily depending on your company and the services you offer. When you first start your business, you might specialize in a few areas. One milestone could be expanding to include additional features, like a record company offering email marketing services.

The service line section also includes your product lifecycle. For example, albums tend to make more money during their first year of release, and your lifecycle dictates how long you might make albums. If you go on a tour during the album, you might stop creating new albums or merchandise sales during this time. 

Service line information can also include information on intellectual property rights and how your band and albums will be copyrighted. You can also work to trademark your company (or band) logo.

Marketing, sales, and growth strategy

While your marketing research section details information about the market and industry, your marketing, sales, and growth section dictates how you plan on reaching target customers. The lean plan mentioned above briefly addresses this area.

The three areas you'll want to consider are your growth strategy, how you want to communicate with customers, and how you plan on selling your products.

Let's say you plan on creating your own Shopify e-commerce store for your business, which is a huge investment. This means your growth strategy, product sales, and customer communications will wrap around this tool. If you want to start simpler, mention how you plan on talking with fans and setting up merch tables at local shows.

Here, you'll see some examples of how you could write this section:

Our music business aims to market, sell, and grow by implementing a combination of online and offline strategies. Our marketing efforts will include targeted social media campaigns, SEO optimization for our website, and collaborations with music influencers and bloggers. We will also explore opportunities for live performances, partnerships with local venues, and utilizing traditional advertisement methods.

To drive sales, we will offer unique packages for our music services, including special promotions for first-time customers and loyalty rewards for returning clients. Our pricing strategy will be competitive while still maintaining the quality of our services.

In terms of customer retention, we will focus on delivering exceptional customer service and providing personalized experiences for our clients. Our unique selling proposition lies in our ability to offer customized music solutions tailored to different occasions and preferences.

Moving forward, our plans for growth and expansion include branching out to new markets and offering additional services such as music production and event management. We will also invest in building brand loyalty and expanding our customer base through strategic partnerships and collaborations within the music industry.

Why Should I Care About A Business Plan?

A business plan is a crucial tool for any musician or music industry professional looking to advance their career in the music industry. It serves as a roadmap for your career, helping you set goals, make strategic decisions, and stay on track for success.

One of the most significant benefits of having a business plan in the music industry is its ability to attract investors. A well-thought-out plan demonstrates to potential investors that you are serious about your music career and have a clear direction for success. It outlines your financial projections, marketing strategies, and potential for growth, making it more likely for investors to see the value in supporting your music endeavors.

Additionally, a business plan guides decision-making by providing a framework for evaluating opportunities and making informed choices. It forces you to consider all aspects of your music career, from marketing and promotion to touring and merchandising, ensuring that you have a comprehensive strategy in place.

Furthermore, a business plan helps define your brand identity and outline your unique selling points, target audience, and marketing message. This is crucial in the music industry, where standing out and connecting with fans is essential for success.

To learn more about how taxes can apply to a financial plan for your business, contact Augur CPA today .

This content is for informational purposes only and does not constitute legal, business, or tax advice. You should consult your own attorney, business advisor, or tax advisor regarding matters mentioned in this post. We take no responsibility for actions taken based on the information provided.

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61 Most Exciting Entertainment Business Ideas

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The entertainment industry includes a wide range of businesses, including television, telecommunications, music, video games, and live concerts. Despite the existence of several niche players, the industry is dominated by large media conglomerates.

61 Best Entertainment Business Ideas You Can Start Today

The importance of a business plan for starting an entertainment business.

The global entertainment industry undergoes a massive change every year. It increases significantly, and even if you are the hundredth entertainment business owner in your city, it doesn’t matter. You will always have clients swarming near your shop.

Many businesses generate value by providing people with interesting things to do or watch in the entertainment industry. In this post, we’ve compiled a list of the most interesting small business ideas that might ease the decision-making process.

1. Fan Page or Blog

Creating a fan page or entertainment blog may not seem lucrative at first. But with the advent of apps like Instagram and Twitter, these types of fan content have become full-time jobs.

In this field, there is more competition due to the sheer popularity of influencer culture, but you could create a steady income stream with the right combination of ad sponsors.

2. A dance studio

One loves to learn dance of various types, and dancing is a graceful form of entertainment. You can start your dance studio if you love dancing and want to share it with others.

It takes a fixed amount of capital to rent or buy a space. You can choose to do Zumba for weight loss, salsa, tap dance, or ball dance. Make sure the space is spacious and has enough room for at least 7-8 people to dance.

3. Food Service for Entertainment Crew

Food services and catering for talent and crew are often a necessity for photo and film shoots. 

The idea of opening a business that provides food for craft services is another entertainment business idea.

If you are good at cooking large quantities of food and are punctual and consistent, your services may be in high demand. Make sure that, as with any food service business, you have the right licenses and permits to handle and serve food.

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• How to start a BBQ business
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4. Video Editing Services

Moreover, video editing has transitioned from professional clients to amateur clients mainly due to social media crazes. 

Just take a look at YouTube to see how many people are willing to pay for smooth video editing that only professionals can offer.

Due to its timely demand, it deserves a place in the top 10 entertainment business ideas.

5. Online Wedding Marketplace

Creating an online wedding marketplace or a matchmaker website is subject to many rules and regulations.

Do your homework thoroughly about the costs, process, legalities, and other business aspects before you take the plunge. 

6. Birthday party or events venue

If you want to offer party or event bookings at your venue, allocate a certain amount of real estate to accommodate the number of guests you anticipate.

As a result, your venue will attract families, corporate gatherings, and school activities, which will give your business a high-revenue activity during normally low-revenue periods.

Include game passes for indoor attractions, food packages, and loyalty promotions to seal the deal with this bundle.

7. Hairstylist

There is a strong correlation between hair stylists and makeup artists, but the two jobs are separate-and equally important.

 If you’ve ever seen a celebrity getting ready for an event or photoshoot, you know that it often takes a whole team.

You’ll need credentials for this one, but if you love blowouts and updos, this might be for you.

Bonus Tip: You need a business plan for running a successful hair salon business, You can write a plan by downloading this hair salon business plan template . 

8. Voice Over Service

You can earn money with almost no investment by starting a voice-over service business from home. Networking is one of the most crucial aspects of getting long-term business success.

If you have a good voice and pronunciation capacity, you can start this business even part-time.

9. Indoor playground or soft play

According to the IAAPA survey, toddler attractions and facilities like inflatables, indoor playgrounds, and ball crawl rank third among the top revenue sources in FECs.

You can also offer party or event spaces, food and beverages, and areas where adults can enjoy themselves while their kids are playing.

10. Wearable Band

Wearable bands are also known as drum pants. Drum pants enable people to play music by arming themselves and wearing leggings. It’s an innovative business idea that’s already gaining immense popularity globally.

11. Esports Team

The Esports phenomenon combines competitive sports with video games to form a fast-growing phenomenon. It’s a global phenomenon. If you’re looking for entertainment business ideas at teen age , this can be a good choice.

The growth potential is exponential, but the industry is still in uncharted territory; only time will tell if E-sports is here to stay.

12. Video game arcade

Video games are not only popular among kids in the United States but they are also enjoyed by adults. People are going to love an arcade, but you have to know which videos are popular so you can attract them to your arcade.

You should also make sure that your arcade has a nice atmosphere for visitors. It is best to place your arcade in a shopping mall or shopping complex.

13. Sound Engineering Services

As a result of the demand, sound engineering services are one of the best entertainment business ideas, not only because of customer convenience but also because of the convenience of their service.

If you’re an adept one, it shouldn’t be hard to start a business like this. You just need a few software packages and you’re good to go.

14. Music Reality Show

It is possible to earn income and even wealth from starting a music reality show. If you didn’t know this, then you know now. Think about great reality show brands such as American Idol, X-Factor, and so on.

This sounds like a good way to make some money, doesn’t it? You might want to tinker with this idea if you are financially able.

15. Modelling Agency

Young entrepreneurs who want to build careers in Entertainment can easily start a modeling agency with a little capital. It is a popular business idea.

16. Puppet Shows

Keeping the kids entertained is an excellent way to keep them entertained. Some adults enjoy watching puppet shows as well.

If you have a sense of creativity, you might want to consider creating characters to entertain them. It could be a live show, a television show, or a radio show.

17. Laser tag arena

It is crucial to invest in design, aesthetics, and gameplay in an FEC such as this because it is highly immersive. 

To create a competitive and fun laser tag arena for customers, a professional sync of lights, sound, voice, and other factors is needed.

If you need help making the magic happen, you can consult a design consultant.

18. Instrumentalist

The demand for drummers, keyboardists, guitarists, and other specialists who can play many different instruments is high today for different concerts and by various musicians. 

Religious houses are always looking for those who can give them very good beats and sounds.

Thus, you can earn money from playing musical instruments without leaving your regular job. Please note that this can replace your regular income in the long run.

19. Strip Club

Strip clubs in the USA and other countries are becoming increasingly popular. While the business is capital intensive, it can also be very profitable. 

However, you must consult your local laws and regulations before starting a strip club business.

20. Singing

If you have a good voice, you can become a singer. As a professional singer, you can perform live shows, do playback singing, etc. In today’s era of technology, it’s very easy to become a singer. You can also make money by uploading your singing videos on YouTube. 

21. Party supplier

It is common for people to have engagement parties, wedding parties, bachelor or bachelorette parties, graduation parties, and success parties, in addition to birthday parties. 

No matter what the reason, you could be providing all the party necessities.

We suggest choosing a niche if you’d like to be organized since it could be challenging to cater to all the different types of parties.

22. Karaoke Bar

A karaoke bar is one of the most popular forms of group entertainment. They’re more popular in urban areas but are still popular in suburban and rural areas.

Over the next few years, gathering spaces like these will be in high demand as a result of the pandemic keeping friends apart for an extended time.

In the past, if you were a child and enjoyed watching circus shows, as well as the experience, you would agree that circuses today are more entertaining. 

If you think that this is one business that you want to do, you can take flight.

Keep in mind that running a circus has a lot to do with music since you will need to serenade the people who come to your circus with some of the finest tunes.

ProTip: It’s necessary to have a business plan if you want to start a circus business. To help you write your own plan, download our free business plan sample pdf .

24. Organize Listening Parties

Increasingly, listening parties have become more popular these days than ever before. 

When an artiste announces the release of a new album, he invites people to a party to listen to the new tracks. If you are a good organizer, you might want to take it up as a business.

Musicians these days love to have listening parties. Then this concerns you – especially if you possess good organizational skills.

You can take the burden of planning the listening party for the musician, which is a great way to make a lot of money.

25. Mobile Sauna

The demand for mobile saunas in the United States and Europe is tremendous. 

It usually comes with a sound system, LED lighting, and a selection of relaxing sounds so clients can relax and enjoy the experience. Startup capital is required for the business.

26. Music Studio

A musician spends a large part of his or her time in the studio, cooking up something or another. Nevertheless, a studio can be a great source of income, especially if you are a high-income earner.

Therefore, you might want to consider starting one. Starting such a video might not be easy, but in the long run, it is very profitable.

27. Miniature golf course

Family attractions like mini golf are a great way to attract people of all ages to your FEC. If you have a lot of space, you may want to consider either an indoor or an outdoor miniature golf course.

Land leases and improvements, décor, architectural plans, insurance, basic equipment, POS/ticketing/redemption systems, and golf equipment are estimated to cost about $500,000.

28. VR experience

People are increasingly interested in virtual reality experiences, which is why entertainment businesses can utilize the new equipment to offer a new experience for customers. 

As the new technology becomes more accessible, more people want to try it out.

With escape rooms, you won’t need to invest in a physical location, but you will need to create or invest in the technology to take your customers to all kinds of far-flung places—in their minds—for free.

One of the professions that have been around for more than two thousand years is acting.

 It is a natural endowment that some folks exhibit that makes one appreciate that some individuals are naturally born to act.

You watch them on TV and you are mesmerized by the way they perform their roles. Sometimes you wonder if what you see them doing is the way they are in real life.

Access our free business plan examples now!

30. water park.

In the amusement and entertainment industry, water parks are essentially large-scale businesses.

To establish a water park, you will need a large amount of land, adequate capital investment, and strategic planning. Furthermore, you will need a good marketing strategy.

31. Magician

Magicians perform tricks or illusions of seemingly impossible or supernatural feats by using natural means. 

This is one of the most popular entertainment business ideas worldwide.

Magic shows can be offered to your clients if you have the right skills and enjoy making people happy.

32. Trade Show

Organizing various types of trade shows is a potential revenue generator for businesses.

It gives potential buyers and sellers a platform to meet. It is extremely effective not just in B2B businesses but also in retail and brand building.

33. Urban Park Business

Urban parks are quietly profitable businesses that require a considerable amount of capital. Although they require a great deal of capital investment, they also ensure good revenue.

 Modern urban parks are usually well-equipped with wide green lawns, children’s play areas, water bodies, restaurants, boating, etc.

34. Movie Maker

In some cases, moviemakers are certified, as they’ve got degrees in filmmaking. One of the things that qualify them is that they know so much about their niche that they can make very profitable movies.

It’s no secret that being a movie maker is one thing you want to do, but it takes a lot of money.

35. Costume designer

A costume design business can be one of the most creative outlets in the entertainment industry. 

To make a television show, movie, or play successful, you need a wardrobe, and if you’re passionate about fashion, this could be your perfect entertainment business.

In the era of historical dramas, costume designers who can create period-specific clothing are in ever-growing demand. Even shows set in the present need someone to curate each character’s wardrobe.

36. Trampoline park

A trampoline park is another fun family FEC (Family entertainment center) that promotes fun and healthy activities for both kids and adults.

Unlike arcades or other simpler FEC types, trampoline parks should take particular care to ensure that guests are safe.

In case something goes wrong in this type of business, insurance is one of the most important costs involved.

37. Talk Show

If you have good communication skills and enjoy chatting with new people, then you might be interested in starting your own talk show service business.

You could arrange television and radio talk shows. Web-based talk shows, commonly known as podcasts, are also becoming increasingly popular.

38. Pop-Up Hotel

A pop-up hotel is a new entertainment concept that offers accommodations in prime locations. It is a cash-intensive business, so you should check your state’s laws regarding such businesses.

39. Comedian

The challenges of life are weighing heavily on people and life expectancy is lowering gradually. 

You can become a comedian and start making heaps of dollars a year by just making people laugh. Medical research has proven that joy and laughter can help a person live longer.

Can you make people laugh and possibly roll on the floor? Take a bold step and ask your friends who have events if you can crack some jokes for 5 – 10 minutes instead of just telling those jokes to just yourself. 

You can start from there and if you’re good, you might become the next big thing very soon.

The DJ business is one of the most profitable businesses anyone can start with low capital investment. However, you must enjoy the sounds and rhythms.

In addition, you need adequate skills and knowledge to operate the machines and mix the sounds properly.

41. Publicist

In the media industry, this is a major area, and one with higher returns over time. This business idea is perfect for someone who has a way with people and would like to support artists directly.

Publicists have lots of responsibilities, including PR for clients, publishing interviews with them, and doing damage control if a client gets into trouble.

The only requirement is some experience in the publishing industry, so if you have that, becoming a publicist could be a great business idea for you.

Bonus Tip:  Learn  what does a public relations specialist do

In most states of the United States, gambling, including charitable and online gambling, is legal. However, you must check local laws and regulations before establishing a casino business in your area.

A casino business requires significant investment, accurate planning, and good business management.

43. Comedy Club

The comedy club business is a great business idea in the entertainment business sector. Comedy clubs are popular places for people of all ages. The business can be started either in permanent locations or on mobile.

44. Advertising Clipping Service

Nothing is exciting about old advertising clipping agencies that focus on monitoring ads. That definitely won’t make them one of the top entertainment business ideas.

Clipping services now specialize in media research and information monitoring. You’ll certainly succeed in this venture if you know how to monitor and analyze competing products’ ads.

45. Musical Band Management

In the entertainment industry, band management is one of the most important ideas. You can start this business by establishing a band or representing multiple bands. It is a profitable business.

46. Entertainment Blogging

A blogging business is a megabucks business because it generates a lot of followership and brings traction to your blog site- which is what advertisers are looking for.

As a result of this huge traffic, advertisers would be willing to pay just to have their products and services listed on your blog.

Mind you, if you know your onions, you will be doing this at a very minimal overhead cost.

47. Choreographer

Essentially, a choreographer creates choreographies by practicing the art of choreography, a process known as choreographing.

There are numerous uses of choreography, from musical theatre and cheerleading to cinematography, gymnastics, fashion shows, ice skating theatre, synchronized swimming video game production, and animated art.

48. Amusement Park

It is a large-scale entertainment business to start an amusement park. To establish an amusement park, you will need a lot of space.

Additionally, you will have to spend a lot of money purchasing and building the park infrastructure, but it is extremely profitable and rewarding.

49. Tour Experience

There is a great deal of potential in bus and walking tours. You can focus on city or nature tourism, depending on where you are. Plus, tours don’t require a huge investment to get started.

This idea has limitations, such as competition in major cities like Toronto, as well as the advantage of being an expert in the area.

You’ll need to think outside the box to incorporate a 21st-century twist into a tour-based experience.

50. Artist Manager

Are you a coordinated person who can help others manage and coordinate their time and schedules? Consider managing an artist like John Legend!

You will be responsible for arranging his schedules, securing deals, reminding him of appointments, and generally keeping him on his toes. I guess that is not too much to do and yet you’ll be making millions.

51. Ad Film Production

It is an excellent business idea to invest in the media industry because it relies heavily on advertising and public relations. 

There are a lot of media outlets that spend large amounts of money advertising and promoting their work, whether it is movies, television, print, or journalism.

As a result of this high demand, a higher profit margin will be achieved. This business idea requires substantial capital and good networking skills. The Ad Film business or production is a great business to invest in if you have those two assets.

52. Become Anchorperson

In the media and entertainment industry, hosting programs as an anchorperson is a very lucrative career option. If you have experience as an anchor, you can charge more money than a regular professional.

It will maximize your chances of meeting people and seeing professional anchors doing what they do best if you are aware of the events happening around you.

53. Professional Emcee

A freelance professional emcee service can be started from home if you have good communication skills and a knack for public speaking. Small and big companies often hire emcees to host events, conferences, and seminars.

The business can also be started and operated part-time.

54. Balloon Bouquet

A balloon bouquet service business involves designing and delivering balloon arrangements to clients for a variety of occasions.

The balloon bouquet business’s advantages are that it can be started part-time, you can work at home, and you have low startup costs. Additionally, if you’re creative, you’ll love this job.

55. Television Presenter

Which TV presenter is your favorite, and what makes him or her tick? Well, you do know why you chose the person you do as your favorite. The television presenter is famous, regardless of how much money they make.

A television presenter job is as rewarding as a radio presenter job. In other words, you can present as many programs as you want, as long as none clash. A very good thing about this business is that you can pursue other interests.

56. Start a Nightclub

A nightclub is another profitable business idea on our list, as you cannot miss out on the nightlife in the United States. However, you will need substantial capital to start a nightclub.

The venue is extremely important as people won’t feel tempted to go to a far-away nightclub in the middle of the night. Additionally, you will need to comply with the laws and regulations of the city in which you will start this business.

57. Bowling alley

Adding bowling lanes to your FEC will ensure that you capture the entire family as your target market. Bowling also attracts larger groups of customers, and revenue streams can come from playtimes, shoe rentals, and food services.

58. Bounce House

Kids love to bounce, so bounce houses are extremely popular at birthday parties, corporate events, and fundraisers. Also, you can start this business either part-time or full-time.

To acquire the bounce house, the business requires an initial investment, and most bounce house suppliers offer guidance on starting the business as well.

59. Artist Management Company

Management Companies take care of an artist’s basic day-to-day affairs so that they can create art in peace.

 Besides this, they also offer career advice, bring new projects to the artist’s attention, and promote the artist in influential circles.

Therefore, most big and, now even up-and-coming artists have managers.

 Setting up an artist management company is a great idea. Before entering this business, keep in mind that exceptional networking skills are a requirement.

60. Song Writing

You should not be misled by the fact that not every musician who writes hits knows how to write them; even those who do sometimes have other people write their songs for them.

In other words, if you cannot sing but can write, that in itself is an excellent business idea that could help to generate a lot of income for you. In addition, you will be able to charge and earn more if you write hit songs.

61. Bungee Jumping

The bungee jumping business can be very lucrative. It’s already a very popular form of entertainment that is popular in many parts of the world.

The business can be very profitable if you’re looking to start it up. However, you have to invest money upfront and seek licenses from local authority.

Recommended: A business plan will help you get funding to start an entertainment business. For assistance in writing your own business plan, you may download our business plan pdf .

Get our business plan professional services now!

If you’re interested in starting an entertainment business, having a solid business plan is crucial for success. It helps you outline your goals, identify your target market, evaluate competition, and create a roadmap for achieving your objectives.

At Wise Business Plans, we specialize in crafting comprehensive business plans for entertainment businesses that help entrepreneurs like you achieve their goals.

Our business plan writing services is designed to provide you with a well-researched and tailored business plan that meets your specific needs and objectives. 

In addition to our business plan writing service, we also offer free resources to help you create a business plan on your own. Our website features business plan examples , business plan templates , and articles on creating a successful business plan.

Some unique entertainment business ideas include starting an escape room facility, launching a mobile gaming truck, organizing live trivia events, creating a virtual reality arcade, or offering customized event planning services.

Yes, there are entertainment business ideas that cater to specific demographics or niches, such as children’s party entertainment, senior citizen social clubs, specialized dance studios, themed karaoke lounges, or niche-specific online streaming platforms.

Consider your interests, skills, target market, and local demand when choosing an entertainment business idea. Conduct market research, analyze competition, and assess the feasibility and profitability of the chosen idea.

Yes, there are entertainment business ideas that can be started with a small budget, such as starting a podcast, launching a YouTube channel, offering mobile DJ services, hosting trivia nights at local venues, or organizing small-scale community theater productions.

Yes, when starting an entertainment business, it’s important to consider legal aspects such as obtaining necessary licenses and permits, copyright and trademark regulations, liability insurance, and compliance with local entertainment and event industry regulations. Consulting with legal professionals is advised to ensure compliance with the law.

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Film Production Company Business Plan: The Complete Guide

The process of film production is a long and arduous one. It starts with the writing stage, where screenplays are written by a writer or multiple writers.

The screenplay typically has at least three acts that have to be edited for pacing and story development purposes. Once the script is finished, it’s time for pre-production!

There’s a lot of misconception about what film production really entails. This article will clear up some of the misconceptions and give you an idea of what it is like on set, as well as how to break into the industry.

FILM PRODUCTION COMPANY BUSINESS PLAN

What is a film production company business plan.

A film production company business plan is a document that can help you to get investors and loans from banks, but it’s also useful for you to see if your idea is viable. It helps you determine if it’s worth investing money, time, and effort.

Film production company business plans are documents that should be created before starting the business.

They will help you gain investors so you can start your film production company and make money out of your films.

A business plan should have all the necessary information about your film company , including the mission statement, executive summary, market analysis, funding request, financial projections, and management team.

Starting a film production company is an exciting venture that blends creative storytelling with the thrill of entrepreneurship.

Crafting a solid business plan is our roadmap to success, ensuring we navigate the complex landscape of the film industry with confidence.

We’ll jump into the essentials of a film production company business plan, from financial projections to marketing strategies.

Stick with us to learn how to lay the groundwork for a thriving production company that’s ready to take on Hollywood.

Executive Summary

When embarking on the exhilarating journey of starting a film production company, the executive summary stands as a pivotal introduction to the business plan.

It provides a snapshot of the company’s vision and objectives, ensuring that potential investors or partners grasp the core of what we’re building.

In our executive summary, we’ll outline the major points that distinguish our company, such as our unique storytelling capabilities and innovative distribution strategies.

We hone in on our competitive advantage – a blend of seasoned industry professionals and fresh talent that pushes the envelope of what’s possible in film.

We’ll also touch upon our foundational goals:

• Captivate a diverse audience with groundbreaking narratives,
• Create a slate of projects that showcase profitability and creative ingenuity,
• Establish a brand synonymous with quality entertainment.

Financial plans are succinctly summarized to demonstrate the strategic allocation of resources and the anticipated financial trajectory.

Here, investors will find confidence in our capability to manage budgets effectively and produce high-return projects.

Marketing strategies are briefly yet powerfully presented, showcasing how we plan to penetrate the market and gain substantial traction.

We outline our approach to leveraging social media , partnerships, and film festivals to amplify our presence and stake our claim in a crowded industry.

Each element of our executive summary is designed to pique interest and invite deeper exploration into our full business plan.

Through it, we lay the foundation for a dialogue with stakeholders that could translate into lasting support for our creative endeavours.

Company Overview

In the heart of our business plan lies the comprehensive Company Overview section, a detailed portrait of who we are and what we stand for.

As seasoned filmmakers at Filmmaking Lifestyle, we take pride in our ability to tell gripping stories through the lens of our cameras.

We offer a range of filmmaking services, but here’s a snapshot of our core offerings:

• Narrative Film Production – Our signature offering includes developing and producing feature films that resonate with audiences globally.
• Commercial Video Production – We craft compelling marketing videos that help brands tell their stories and engage with their target demographic.
• Innovative Content Creation – With the digital space evolving rapidly, we stay ahead of trends producing content that stands out in crowded platforms.

Our mission goes beyond the visual aesthetics; it’s about weaving narratives that leave a lasting impact.

Each project is an opportunity for us to push the envelope in creative storytelling.

At the core of our operation, we strive to achieve a convergence of artistic vision and commercial viability.

Anchored by a team of dedicated professionals, we bring diverse perspectives and skills to every production.

This synergy creates a fertile ground for innovative filmmaking.

Our work ethic revolves around a relentless pursuit of excellence and a commitment to staying on top of the latest industry advancements.

Focused on scaling our film production capabilities, we’re actively exploring emerging technologies and distribution channels to enhance our impact in the industry.

We’re all about staying ahead of the curve, making sure our films are not just seen, but remembered and revered.

With a portfolio that spans various genres and styles, our flexibility allows us to tailor our approach to each unique project.

Collaboration is key – by joining forces with talented writers, directors, and producers, we amplify our ability to craft unforgettable cinematic experiences.

Investing in our growth, we’ve equipped ourselves with state-of-the-art equipment and editing suites, ensuring professionalism and efficiency in our production workflow.

Convergence of art and technology is critical in our approach and is reflected in every piece of content we produce.

eventually, our Company Overview is not just an introduction to who we are; it’s an open invitation to jump deeper into the possibilities and potent potential of partnering with Filmmaking Lifestyle.

We’re here to bring visions to life and curate a portfolio of work that speaks volumes of our passion for filmmaking.

Vision And Mission

Matt Crawford

Related posts, 5 ways to stop being your own worst enemy, charlie hustle, roger federer and how to see your life as a championship game, video production sales: how to close the sale, everytime part i, how to close clients using great communication, big data and your small business website, 18 best online course platforms in 2024.

Iam having a movie by the name from the streets to the world

Best of luck, Kelvin!

Matt .. would you have template of the Biz Plan .. and are you Fine with sharing the same? – AMAAN

Here’s an idea for a template: https://toskaproductions.com/wp-content/uploads/2013/06/TEA-Business-Plan.pdf

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Music Business Plan Template

Over the past 20+ years, we have helped over 5,000 entrepreneurs and business owners create business plans to start and grow their music businesses. On this page, we will first give you some background information with regards to the importance of business planning. We will then go through a music business plan template step-by-step so you can create your plan today.

Download our Ultimate Business Plan Template here >

What Is a Music Business Plan?

A music business plan provides a snapshot of your music business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategy for reaching them. It also includes market research to support your plans.

Why You Need a Music Business Plan

If you’re looking to start a music business or grow your existing business you need a music business plan. A business plan will help you attract investors and raise money, if needed, and plan out the growth of your music business in order to improve your chances of success. Your music business plan is a living document that should be updated annually as your company grows and changes.

Source of Funding for Music Businesses

With regards to funding, the main sources of funding for a music business are bank loans and angel investors. With regards to bank loans, banks will want to review your music business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to confirm that your financials are reasonable, but they will want to see a professional music business plan. Such a plan will give them the confidence that you can successfully and professionally operate a music business.

The second most common form of funding for a music business is angel investors. Angel investors are wealthy individuals who will write you a check. They will either take equity in return for their funding or, like a bank, they will give you a loan. Venture capitalists will not fund a music business.

Finish Your Business Plan Today!

How to write a music business plan.

Your music business plan should include 10 sections as follows:

Executive Summary

Your executive summary provides an introduction to your music business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.

The goal of your executive summary is to quickly engage the reader. Explain to them the type of music business you are operating and the status; for example, are you a startup, do you have a music business that you would like to grow, or are you operating a chain of music businesses?

Next, provide an overview of each of the subsequent sections of your plan. For example, give a brief overview of the industry. Discuss the type of music business you are operating. Detail your direct competitors. Give an overview of your target audience. Provide a snapshot of your marketing plan. Identify the key members of your team, and offer an overview of your financial plan.

Company Analysis

In your company analysis, you will detail the type of music business you are operating.

For example, you might operate one of the following types:

• Recorded Music – This type of music business sells music that has been recorded in a studio.
• Music Licensing – This type of music business licenses music for films, TV shows, video games, advertisements, online videos, etc.
• Live Music – This type of music business sells tickets to live concerts and tours. They might also operate a school that teaches people how to become successful musicians, or they might sell memorabilia such as T-shirts and posters.
• Music Publishing – This type of music business is in the rights business; they represent songwriters. If someone wants to use a song by a songwriter that is represented by the music publishing company, they need to get permission and then pay a royalty.
• Music Production – This type of music business provides a service for musicians and recording artists. They might produce and record an album and then provide marketing services such as radio promotion and public relations.
• Music Business Consulting – This type of business is in the business of providing advice to musicians on how to become successful. For example, they may offer consulting on how to promote your music and how to book gigs.
• Music Artist – This type of business operates as an individual musician or music group. For example, they might be solo artists, bands looking for a record deal, or groups of musicians hoping to become successful together.
• Music Education – This type of music business offers music lessons, either in-person or online.
• Retail Music Store – This type of music business sells instruments, sheet music, and other music-related items.

In addition to explaining the type of music business you operate, the Company Analysis section of your business plan needs to provide background on the business.

Include answers to questions such as:

• When and why did you start the business?
• What milestones have you achieved to date? Milestones could include sales goals you’ve reached, new store openings, etc.
• Your legal structure. Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.

Industry Analysis

In your industry analysis, you need to provide an overview of the music business.

While this may seem unnecessary, it serves multiple purposes.

First, researching the industry educates you. It helps you understand the market in which you are operating.

Secondly, market research can improve your strategy particularly if your research identifies market trends. For example, if there was a trend towards more people purchasing music online, you may want to focus your marketing efforts on digital platforms.

The third reason for market research is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.

The following questions should be answered in the industry analysis section of your music business plan:

• How big is the music business (in dollars)?
• Is the market declining or increasing?
• Who are the key competitors in the market?
• Who are the key suppliers in the market?
• What trends are affecting the industry?
• What is the industry’s growth forecast over the next 5 – 10 years?
• What is the relevant market size? That is, how big is the potential market for your music business. You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.

Customer Analysis

The customer analysis section of your music business plan must detail the customers you serve and/or expect to serve.

The following are examples of customer segments for a retail music store:

• Adult beginning guitar players
• Teenage/college-aged students who want to learn how to play the electric guitar and will commit time and money to do so
• Middle-aged adults who want to learn how to play acoustic guitars for their own enjoyment
• Vintage guitar enthusiasts who are looking for specific instruments that are considered rare or valuable.

The following are examples of customer segments for a music education business:

• Parents who want their children to have a well-rounded education and believe that music is an important part of that
• Children who want to learn to play an instrument because they enjoy music
• Adults who want to improve their skills at playing an instrument they already know how to play

As you can imagine, the customer segment(s) you choose will greatly depend on the type of music business you are operating. Clearly, baby boomers would want a different atmosphere, pricing, and product options, and would respond to different marketing promotions than millennials.

Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the customers you seek to serve. 

Psychographic profiles explain the wants and needs of your target customers. The more you can understand and define these needs, the better you will do in attracting and retaining your customers or clients.

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Competitive Analysis

Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.

Direct competitors are other music businesses within the same niche.

Indirect competitors are other options that customers have to purchase from that aren’t direct competitors. This includes physical stores, online stores, and even locally owned retail shops that sell instruments.

Here are some examples of indirect competitors within the music education niche: 

• Local music store selling instruments
• Online retailer selling musical instruments
• The public school system offering a music program to students in grades K-12 or college offering a music ed program as a minor.

You need to mention such competition to show you understand that not everyone in the market is your direct competitor. Furthermore, including a SWOT analysis of your business in this section will demonstrate how you plan to compete against them.

For each such competitor, provide an overview of their businesses and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as:

• What types of customers do they serve?
• What products/services do they offer?
• What is their pricing (premium, low, etc.)?
• What are they good at?
• What are their weaknesses?

With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to reach out to customers of your competitors and ask them what they like most and least about them.

The final part of your competitive analysis section is to document your areas of competitive advantage. For example:

• Will you provide superior services?
• Will you provide amenities that your competitors don’t offer?
• Will you make it easier or faster for customers to book your own studio?
• Will you provide better customer service?
• Will you offer better pricing?

Think about ways you will outperform your competition and document them in this section of your plan.

Marketing Plan

Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a music business plan, your marketing strategy and plan should include the following:

Product : in the product section, you should reiterate the type of music that you documented in your Company Analysis. Then, detail the specific products you will be offering. For example, in addition to selling instruments, you may also offer music lessons, CD recordings of the lessons, and other merchandise related to your business.

Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections, you are presenting the options you offer and their prices.

Place : Place refers to the location of your music business. Document your location and mention how the location will impact your success. For example, is your music business located in a commercial district with a lot of foot traffic? If not, will you offer delivery or online sales?

Promotions : the final part of your marketing plan is the promotions section. Here you will document how you will drive customers to your location(s). The following are some promotional methods you might consider:

• Advertising in local papers and magazines
• Reaching out to local bloggers and websites
• Partnerships with local organizations (e.g., partner with vendors to provide recording packages at a discount over a la carte services)
• Local radio stations advertising
• Banner ads at local music venues
• Social media advertising

Operations Plan

While the earlier sections of your music business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.

Everyday short-term processes include all of the tasks involved in running your music business such as serving customers, cleaning, ordering supplies, and so on. This section should list the specific tasks that will need to be completed each day and who will be responsible for them.

Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to serve your 25th customer, or when you hope to reach $X in sales. It could also be when you expect to hire your Xth employee or launch a new location.

Management Team

To demonstrate your music company’s ability to succeed as a business, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a music business.

Ideally, you and/or your team members have direct experience in the music business. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.

If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in music and/or successfully running small businesses.

Financial Plan

Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.

Income Statement : an income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenues and then subtracts your costs to show whether you turned a profit or not.

In developing your income statement, you need to devise assumptions. For example, how many customers will you serve? How much does it cost to provide your service/product? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.

Balance Sheets : While balance sheets include much information, to simplify them to the key items you need to know about, balance sheets show your assets and liabilities. For instance, if you spend $100,000 on building out your recording studio, that will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a bank writes you a check for $100.000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.

Cash Flow Statement : Your cash flow statement will help determine how much money you need to start or grow your music business, and make sure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.

In developing your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a music business:

• Location build-out including design fees, construction, etc.
• Cost of equipment like studio gear, instruments, amps, inventory, etc.
• Payroll or salaries paid to staff
• Business insurance
• Taxes and permits
• Legal expenses

Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your studio design blueprint or location lease.

Music Business Plan Summary

Putting together a business plan for your music business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will really understand the music business, your competition, and your potential customers. You will have developed a marketing plan and will really understand what it takes to launch and grow a successful music business.

Music Business Plan FAQs

What is the easiest way to complete my music industry business plan.

Growthink's Ultimate Business Plan Template allows you to quickly and easily complete your Music Industry Business Plan.

What is the Goal of a Business Plan's Executive Summary?

The goal of your Executive Summary is to quickly engage the reader. Explain to them the type of music business you are operating and the status; for example, are you a startup, do you have a music business that you would like to grow, or are you operating a chain of music businesses?

How Can I Generate Multiple Income Streams In My Music Business?

Whether you are a band, artist manager, recording producer, record label, or music store, if you can learn how to take the best advantage of both live and recorded revenue streams, you may be able to beat competitors at the music game. Your music business plan should describe your strategy of utilizing these two sides of the music industry.

Live concert tickets can be sold for hundreds of dollars for popular groups, while up-and-comers may need to play for just tips at bars and small venues. However, there is a place for every type of musician on this spectrum, and almost all musicians maintain a live performance schedule even as they become successful recording artists. Live concerts offer an opportunity for the group or artist’s music to be exposed to new audiences in a visceral way, sometimes driving direct sales of CDs at the concert itself, and leading to word-of-mouth inspired sales down the road.

Live concerts can be a significant revenue stream for a successful music artist, but they must play at venues large enough to cover the fixed costs of production (marketing, ticket sales, equipment rental, and set-up, travel, wages, and venue rental) leaving a net profit. If venues are too small and cost too high, concerts may have to be considered just a promotion method for other revenue streams, like recording sales.

Recorded Music

The sales of CDs or mp3s of the group or artist’s music, on the other hand, leave much more potential for huge returns. The profitability of selling recorded music increases significantly as the number of CDs or mp3s increases, as the cost of producing and selling each additional CD (and especially mp3s) approaches zero. Recordings can also help promote concert sales to a certain extent, through the release of singles and promo CDs. This can be through giveaways and through radio promotion of those songs.

If each revenue stream is significant on its own and also reinforces the other, you can build an extremely profitable business over time.

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44 Entertainment Business Ideas

Back to Business Ideas Categories

Written by: Natalie Fell

Natalie is a business writer with experience in operations, HR, and training & development within the software, healthcare, and financial services sectors.

Edited by: David Lepeska

David has been writing and learning about business, finance and globalization for a quarter-century, starting with a small New York consulting firm in the 1990s.

Published on July 13, 2022 Updated on April 30, 2024

Let the good times roll! With entertainment outlets now open and people coming together for all kinds of celebrations, the entertainment industry is experiencing a significant rebound. If you’re looking to start a business, you’ve come to the right place.

You could launch your own record label, open a karaoke bar, or begin offering DJ services. Other possible businesses include party room rental, a gun range, and go kart. These are just a few of the possibilities from our long list of excellent entertainment business ideas.

1. Party Planning

The US party and event planning industry is worth $6.9 billion and growing as more and more people plan the big blow-outs they’ve been delaying for so long. Graduation parties, weddings, bachelor and bachelorette parties, birthday bashes and much more. If you’re well organized and know how to have a good time, you could start your own party planning business and ride this wave to a major payday. 

With minimal investment, you can run your business from home to keep costs low, and charge 15-20 percent of the total budget for the event. The biggest hurdle will be getting those first few clients, and for that you’ll probably want to set up an appealing website and launch a strong marketing and promotional campaign. Once you’re able to provide those early customers with excellent service and unforgettable gatherings, you might want to start partying yourself, to celebrate your future success.

2. Party Rental

Let’s get this party started! US party rentals represent a $7.9 billion industry that’s expected to see sharp growth in the coming years.

You could start a party rental business, grab a share of that vast market and help people have fun by providing tents, bars, bouncy houses, karaoke machines and more to people looking to have a good time. You could also offer more standard party supplies such as tables, chairs, tents, food and beverage carts. Whichever route you choose, buying the equipment will require a significant investment, but that’s the only major hurdle standing in your way. After that, you’ll just need to register as a business, set up an appealing website and let the good times roll!

3. Karaoke Bar

There are over 1,500 karaoke bars across the country , and there’s still room for more so start your own karaoke business now. The market is expected to grow in terms of revenue in the next five years. 

The first thing you need to do is scout for a good location. Your karaoke bar should be accessible to your potential customers. Next, you will need to come up with a business plan to determine what services you’re going to offer. Most karaoke bars also serve food and drinks to their customers, so you might want to work on your menu before you get started. Once you’ve prepared everything and complied with all regulations, you should promote your business.

4. Film Production Company

Are you a movie buff? You can have some control over what kind of movies the public sees by starting your own film production company. The market size, measured by revenue, of the movie and video production industry was $31.6 billion in 2023 .

You’ll need some funds to acquire the necessary equipment, build a creative team, create content, and finance the production process. Before you can start production, your team needs to do research, scout for locations, and identify the cast. It’s a good idea to link up with theaters and streaming services for the distribution of your movie. Starting a film production company is not easy.

Keep in mind that you’ll be competing with many big names in the industry like Paramount, Universal, Warner, and more. You’ll have to offer something fresh and unique to attract an audience and make your film production company successful.

Circuses are still traveling around the US and giving performances that include aerials, acrobatics, and other traditional acts. Some still travel with animals, with strict adherence to animal welfare and safety regulations. As many Americans still watch live performances, plenty of opportunities await entrepreneurs like you who are thinking about starting their own circus. 

Before you launch your circus, you’ll need to get the necessary permits and licenses. It’s also important to come up with a business plan, identify your target market, and put together an amazing show. Besides their regular shows, circuses can also perform for private events such as family gatherings and fundraisers. Some, like the Bindlestiff Family Cirkus from New York City, also hold circus workshops, children’s after-school programs, and summer camps. You may also want to consider these additional revenue streams or you can come up with your own innovative acts that will boost your circus and attract your target audience.

6. Dance Studio

If you have some remarkable dance skills and an open space, you can start your own dance studio and earn some cash while teaching others the basics of ballroom dancing, jazz, hip-hop, or Kpop dance breaks.

Before you can open your dance studio, it’s a good idea to scope out the market and come up with offerings that will make your studio stand out. Keep in mind that you’ll be competing not only with other physical dance studios in your locality but also with online dance classes. Being up to date with the latest trends in dance can give you a competitive edge. It’s also important to map out a business plan that will employ both traditional and digital marketing strategies to bring in the clients.

7. Wedding Planning

Who doesn’t love a big wonderful wedding? Of course, everything has to be absolutely perfect, which is why so many Americans choose to hire a wedding planner. If you’re well organized and enjoy making grand plans, you could start your own wedding planning business and create magical memories for countless couples and their loved ones while grabbing a share of this major market. 

The first decision is to choose what type of wedding planning you’d like to offer: full-service, partial service, or event coordination. Full-service planners take care of absolutely everything, from the flowers to the table placements and even the weather (they wish!). Partial service planners provide assistance with key aspects of the wedding, such as outfits or location, and event coordinators just keep an eye on the details for couples who’ve done most of their own planning. You might want to offer all three services, and optimize your chance of success!

8. Bounce House

Bounce houses are terribly silly, which is precisely why they’re so much fun. From wild toddlers to boring adults, sometimes we all need to bounce around and let our worries go. That’s why bounce houses have gotten so popular — you’ll see them at church and school events, birthday parties, fairs and festivals, even graduations and frat parties.

You could ride that wave by starting your own bounce house business and helping people of all ages enjoy themselves while making good money. You don’t need to make a major investment and you could work from home, offering your items online. You’ll just need to buy a few appealing bounce houses, build an appealing, easy to use website and start doing some marketing. You’ll also want to get some insurance, because bounce house injuries are a real thing. But they’re quite rare, as most bouncers thoroughly enjoy their experience, and come back for more!

9. Art Gallery

Are you passionate about art? If so, now might be the right time to follow your dreams and open an art gallery. The US art dealers’ market is worth $12.5 billion and growing, so the opportunity is there for the taking. Getting started isn’t as easy as drawing a stick figure, but nor is it as difficult as painting the Sistine Chapel.

First, you’ll need to decide which type of art you’ll focus on. It should be a genre that’s personally meaningful to you. Maybe you’re into 20th-century Russian art, or contemporary South American artists. Or maybe you’d prefer to highlight up-and-coming artists from your area. Alternatively, you could embrace several of these options, but it tends to be better for a gallery to build a brand focused on a certain concept or genre. 

Once you’ve nailed down your concept, you’ll just need to rent out a good space, start reaching out to artists and collectors and, last but not least, launch a major marketing blitz to promote your first show.

10. Tarot Reading

One of the many unexpected outcomes of the pandemic was sharply increased interest in tarot cards. People stuck at home started looking for answers and many, including countless millennials, turned to the mysteries of tarot. The US psychic services industry is now worth more than $2 billion after years of steady growth.

One crucial choice will be choosing the right tarot deck, because some focus more on functional concerns while others are more oracular, or forward-looking. If you’re already experienced in giving readings, you could gather some testimonials from your friends and other people for whom you’ve done readings. This is one of the best ways to promote yourself as a psychic and a reader of tarot. Without any reputation, you’ll be starting from scratch, which will make success considerably more difficult.

11. Lottery

The earning potential of a lotter business is big as a lot of people regularly purchase lottery tickets in the hope of winning the jackpot.

To get started, it’s important to decide which segment to focus on: terminal-based games, scratch off games, or sports lotteries. This will determine the kind of equipment and supplies that you will need, and answer the question on how big your shop or stall is going to be. You also need to look at government regulations, comply with documentary requirements, and address any legal issues. Anticipate technical issues with regards to accepting payments and processing wins, among others. Once you hurdle these, you should be well on your way to profitability.

May the odds be ever in your favor!

12. Modeling Agency

Models pose for magazines and print ads, promote products and services for a client, strut down the catwalk in fashion shows, and more. A modeling agency guides, trains, and helps models develop successful careers by presenting them to booking agents and arranging placements. 

You can start this business from home and just pay for a virtual office to save on overhead costs. But it’s important to have a vast network of contacts in this extremely competitive industry. Being able to tap the right contacts can help you land big contracts and get your business up and running.

13. Brewery

If you’ve been thinking about starting your own brewery business, you’re in luck. The brewery industry in the US is anticipated to rebound from pandemic decline as consumer spending increases. The number of breweries in the US has been steadily increasing over the past decade. As of 2023, there were close to 10,000 breweries across the country.

It takes hard work and substantial investment to start a brewery. To keep up with the latest consumer trends, you might want to focus on craft and regional beers as well as alternative alcoholic beverages such as ready-to-drink cocktails. You need to check federal and state laws relating to the industry first and comply with these. It’s to your advantage to carefully plan your business, from the licensing process to choosing the right brewing equipment.

14. Limo Business

Limousine rental outlets continue to enjoy good business despite the emergence of more affordable ridesharing services . The global limousine services market is anticipated to grow 7% a year through 2028. Clients cite the luxury, comfort, safety and professional chauffeur services that limousines provide. Besides, what better way to make a grand entrance at an event than to arrive in a limousine?

If you’re considering a limousine rental business, be prepared to make hefty investments. You’ll need to invest in a fleet of luxury cars unless you partner with someone who has a fleet that you can use for your business. You’ll also need capital for chauffeur training, vehicle maintenance and operating costs. You’ll want to invest in the latest technologies to stay ahead of the competition. But once you get your business up and running, you’ll find there’s no shortage of people craving luxury and comfort.

15. Craft Business

Do you have a creative hobby? If it involves some sort of craft, you might want to consider turning your favorite at-home pastime into a business, and potentially a major revenue stream. In 2023, the revenue of the leading online arts and crafts marketplace Etsy has reached $2.7 billion (record high). That means right now is a great time to start your own craft business, provided people with wonderful products and ride this wave to prosperity. 

You’ll be your own boss, working at home at times that are best for you. You’ll be able to embrace and express your creativity, producing goods that could be sold around the world. But you will need to decide which products to focus on. This could be anything from crocheted blankets and clay jewelry to embroidered handkerchiefs and knit hats. Whatever you choose, be sure to research what’s already out there and offer a unique twist on existing products. Building a strong brand will be key to the success of your craft business.

16. Party Bus

Ready to party? For a lot of people that means renting out a party bus and dancing and drinking the night away while cruising the streets. Party buses are part of the $8 billion US limousine industry , which expects strong growth as people schedule long-delayed events and nights out on the town. 

Starting your own party bus business will require considerable investment. The major cost will be, of course, the bus itself. Hopefully you’ll be able to find a reliable one at a reasonable price and then deck it out with all the trimmings, from a bar and disco ball to a DJ booth and more. Once you’ve done some marketing and gotten the word out you’ll be able to charge as much as $700 per night, so it shouldn’t take too long before you see a major return on your investment. 

Just be sure to get all your licenses, permits and insurance — the last thing you want is for the party to get parked on the curb.

17. Wedding Venue

If you own or have your eye on an appealing venue for wedding receptions, you could launch a wedding venue business and make a good living by giving happy couples and their families memories that will last a lifetime. 

The biggest expense is of course the venue itself. If you already have a big space in a appealing wedding location, you’re halfway there — and probably should have launched your wedding venue business years ago! Assuming you still need to find one, your best bet might be to look for aging and abandoned barns and farmhouses in rural areas, which have become an increasingly popular place to get married for hipsters and millennials. 

Once you’ve nailed down a great venue, you just need to do some marketing and let that gorgeous setting do the work for you. With any luck, you’ll soon be booked solid through the spring and summer.

18. Online Gambling

Ready to start your own online gambling business? Make sure you do business in any of the six states that have legalized online casinos – New Jersey, Pennsylvania, Michigan, Delaware, West Virginia and Nevada. Seven other states have introduced laws, hoping to do the same.

So if you’re ready to take the plunge into the world of online gambling, start by choosing the software provider. There are several in the market, so you have to research each provider’s pros and cons. Once you have the software, you select your gambling content and apply for a license. You also need to establish safe and sure payment processes. Finally, develop your website and promote your business through social media and other platforms. You should be ringing the cash register soon!

19. Slot Machine

Have you tried your luck at the slot machine? Gaming has been around for a long time and it’s still going strong. There are nearly a million slot machines across the US. Most are found in casinos, though some are in airports, convenience stores and grocery stores.

Most of the 50 states regulate ownership of slot machines. The regulations differ from state to state, so you will need to check with your state before you acquire a slot machine and start your business. You will need to choose a good location, one with plenty of foot traffic so that people will pass by regularly and get used to seeing your sign. Be sure the location allows for outdoor signage so even if it rains, your sign will still be visible. With careful planning and great marketing, your slot machine business can be very lucrative.

20. Nightclub

Do you love the nightlife? If so, starting a club might be right up your alley. The market size, measured by revenue, of the bars and nightclubs industry was $36.3 billion in 2023, and is expected to grow in the following years.

Before you open your club, it’s important to know that the industry is heavily regulated, especially when it comes to alcohol consumption. You’ll need to meet both state and local regulations and licensing requirements so it’s best to inquire about the details from your local authorities first.

Next, it’s a good idea to research the market and find out what other clubs in your area are offering. You’ll have to innovate and come up with a unique selling proposition and a creative marketing plan for your club to attract customers. With these in place, your club can be very profitable.

21. Dating Service

Do you ever feel like playing Cupid? Starting a dating service might be a good move for you. It’s a fun way to earn some money and help strangers find their match.

A dating service business facilitates romantic dates via phone, internet, or in-person. No federal regulations are in place apart from the usual legal requirements for new businesses. Some states, however, regulate dating services to protect consumers and stop people from misrepresenting themselves. It’s a good idea to provide your clients some safety tips before they sign up with you so they’ll know what to look out for. With the use of advanced technology, you can run your business from home and save on overhead costs. Good luck!

22. Arcade Business

An arcade business is a great way to have fun and make money. You’ll need to invest in the coin-operated machines, so make sure you have the financial resources. Arcade games include video games, pinball machines, and more. You’ll also need to find out the permit and license requirements. The key to success for this business is location, so you’ll need to find an area with high foot traffic. Most arcade games are placed in restaurants, bars and shopping arcades. Make sure you offer the latest and popular games to attract customers.

23. Event Space

Event spaces can be used for all sorts of occasions, from weddings and corporate events to birthday parties and baby showers. Starting your own event space business is not as easy as throwing some chairs and a few tables in a room. There are a lot of things to think about, from the type of events you want to host to the legalities involved. One of the most important things is how much money you’re willing to invest. If you don’t have enough money, then starting a small corner in your house will be enough for now or you can rent a warehouse and build something from scratch. In order to be successful, it is important to always adhere to safety standards.

24. DJ Business

What’s a huge event without a DJ setting the mood? If you love creating new tracks and hot mixes, setting up a DJ business would be a fun way to earn some cash. 

But a DJ business is not just about having the best beats. There’s a lot of work that goes into setting it up. Having easy access to digital platforms and streaming services will likely lessen the burden. What’s important is that you have the necessary skills and equipment. You also need to establish your brand, promote your services and grow your social media following to get your business up and running. With excellent service, you can easily gain loyal customers and sustain your business.

25. Paint and Sip

Recreational painting classes where Americans go to learn some art skills while having a few drinks have exploded in recent years. If you’re looking to start a paint and sip business, all you need is some basic supplies, a cozy space and some creativity. 

Paint and sip studios offer professionally-led painting classes with alcoholic beverages, often wine. Some studios allow BYOB while others set up a bar and sell the drinks. If you plan to sell wine, you’ll need to apply for a license. You could also carry snacks or allow customers to bring their own munchies. Your studio’s location can spell the difference, so make sure to find a venue that is accessible to your prospective customers. You will also need to check out your state’s laws and regulations. Once you have found the perfect space and stocked up on painting supplies, promote your studio aggressively. Paint, drink and make some cash!

26. Paintball

Paintball is fun, but did you know that it’s also big business? The game is so popular that major companies like Nike and Adidas have designed shoes for optimal paintball performance. Other companies are sponsoring paintball tournaments. 

If you’re already in the paintball industry, starting a paintball business is just a matter of choosing the right location, introducing innovations and marketing your business. If you’re starting from scratch, it would be best to decide first whether you will open a paintball field or just sell supplies and accessories. It’s also important to learn the game and its rules, join an online community of paintballers, identify your potential customers, and aggressively promote your business before launch.

27. Webcam Business

A webcam, or web camera, is a device that records and transmits video in real time and can be used for streaming , surveillance, monitoring, live events, tele-health, online tutorials, and more. 

Before you launch your webcam business, it’s important to learn about the different types of webcams and the latest innovations. Some models come with enhanced resolution and more storage. It will be to your advantage to develop a strong online presence in order to find clients. It’s also a good idea to keep yourself updated with the latest market trends to be able to properly advise your customers.

28. Balloon Business

Everybody loves balloons! They make the perfect gift for children and adults alike, and they make even virtual parties fun and exciting. If you’re looking for a fun business idea, you might want to consider starting a balloon business. 

The first step is to pick the type of balloons that you want to create, whether latex or foil. Latex balloons are more commonly used and considered the gold standard in parties, while foil balloons offer more diverse options in size, shape and color. They also last longer than latex balloons, although they’re less elastic and more vulnerable to heat damage. Each type of balloon presents advantages and disadvantages, so carefully considering these is important. Actively promoting your business to attract potential customers or prompt past customers to make repeat orders could also spell success for you.

29. Radio Station

More than eight in 10 US adults regularly listen to the radio , making it one of the most powerful media tools. And with the rise of podcasts, radio’s tapped into new generations. Radio has been able to stay relevant by adapting new technologies. It’s now accessible through smartphones, laptops, and other mobile devices. 

Starting your own radio station would be a great way to launch your broadcasting career. Depending on your budget, you can apply for a license to operate a web radio station or a traditional AM/FM radio station. Broadcasting on the web requires lesser startup investment and allows you to reach more listeners.

It’s important to decide on your programming early on, whether you want to just play music, podcasts, or both. Keep in mind that the number of podcast listeners in the US has more than doubled in the last five years. If you play your cards right, you’ll be making money from your radio station soon.

30. Drive-In Movie Theater

The US has about 300 drive-ins today , so there’s room for a lot more. To get started, you’ll need to invest in or rent a large empty piece of land where you can set up an outdoor movie screen and some food and beverage stands. You’ll also need to comply with applicable laws and regulations before you can promote and launch your business. Once you’ve met all regulatory requirements, you can just sit back and watch some movies while making money.

31. Escape Room

We can’t talk about Disney’s Bruno, but you can take a leaf from his book and find a way to escape from a secret room. Escape rooms are becoming increasingly popular in the US. As of 2023, industry watchers placed the number of operating escape rooms in the US at 3,051 . This is expected to grow in the following years. If you love puzzles, an escape room business could be right for you. 

In this game, you put a team of players in a windowless room and give them a limited amount of time to jointly search for clues, solve puzzles and complete tasks. The goal is to get out of the room. Critical thinking, problem solving and social skills are important. You see, the players don’t even know which of the items or decorations in the room are clues. Some people may find it scary, while others will find it exciting. Whatever the case, it’s going to be an immersive and fun experience. You’ll just have to make sure your rooms are more challenging than the competition.

32. Videography

More than 8,000 new US jobs for film and video editors and camera operators are expected each year through 2030, making this one of the fastest growing employment sectors. Globally, the massive film and video market is predicted to double by the end of this decade . If you have video production and editing skills, you might consider setting up a videography business. With the increasing use of videos in the digital marketing landscape, there will probably be no dearth of opportunities for you.

Starting a videography business is not easy, but it’s not impossible either. First, it’s important to develop your brand and come up with an attractive business name and logo. Next, invest in the right cutting edge equipment and keep yourself updated with the latest technologies. To promote your brand, you can set up social media accounts, make video samples and develop a website. Finally, tap into your creativity to propel your business to the top. Grab that opportunity to make a profit now!

33. Go-kart Business

Are you looking for a fun and exciting business? Look no further than go-karts! Go-karts are a great way to get your adrenaline fix while also making some money.

To set up your own go-kart track, you may want to explore financing options to acquire go-karts, safety equipment and a property that is accessible. You can start small and offer just a few go-karts. It’s easy to expand once you have increased your client base. You will also need to build a team of mechanics and other staff, prepare a business plan that includes an effective marketing campaign, and make sure to comply with insurance, zoning and other regulations.

34. Podcast

The number of Americans who listen to podcasts is increasing by millions each year. Most are younger consumers — the ideal audience for advertisers!

Starting your own podcast can be daunting, but if you can get your podcast on iTunes or Spotify, you can engage millions of people not only in the US but also worldwide. Podcasts on iTunes may be streamed or downloaded on Apple devices while those on Spotify are available on both Android and iOS, desktops, smartphones, smart TVs and even gaming consoles. 

Submitting your podcasts for upload on iTunes or Spotify is easy, but the challenge is getting an audience to listen to you since you’ll be competing against popular podcasters with tens of thousands of loyal listeners.

35. Face Painting

Face painting is increasingly being used for entertainment and this trend will continue in the coming years. It is a great way to connect with children and adults alike during Halloween, children’s parties and other special occasions. You might think it’s as simple as applying colors to the face, but there are endless possibilities when it comes to designs and styles.

To start your face painting business, you’ll need supplies. You can buy face painting kits online or at your local craft store. The basics include face paint, brushes, sponges, and water cups. Next, create a portfolio of your work. This can be done by photographing your finished face paintings or by videotaping yourself as you work. Finally, start advertising your services. Social media is a great way to reach potential customers, but don’t forget word-of-mouth referrals too! Friends and family are the best way to get started in any business.

36. Sex Shop

Growing sexual awareness and acceptance are sure to drive demand for sex toys in the coming years. The US sex toys market, valued at more than $9.9 billion in 2023 , is projected to grow steadily through 2026, so you might want to get in on this steamy action.  

Before you can start selling, you’ll need to comply with local regulations for the setting up of new businesses. You can set up either an online shop or a specialty store. Aside from sex toys for all sexes, segments enjoying an increasing demand are creams and lotions.

Manufacturers are also launching advanced self-care merchandise and products. Just make sure your goods meet design and safety standards. Once you decide on your business model and identify your target market, it’s important to draw up and implement a marketing strategy to promote your business.

37. Video Game Company

More than 65% of Americans play video games today and most of them say they’re likely to continue playing. The rapidly growing US video game market, valued at more than $106 billion , awaits you if you’re thinking about launching a new video game. Who knows? Your new game might dislodge Minecraft, Fortnite, or League of Legends as the most popular game, so start a video game company now. 

If you’re designing the game, you’ll need to collaborate with a script writer and graphic artist. It’s important to build your team first and brainstorm on your game’s features, characters, story arcs, and more. Although you can run this business from home, you’ll still need to register it and make sure it’s legally compliant. Once you’ve completed and tested your game, it’s important to apply for a patent. Just make sure it doesn’t bear any similarities to existing games. Starting a video game company is not easy, but you’ll be reaping the rewards if your game catches on.

38. Hookah Lounge

A hookah lounge is an establishment, often a coffee shop, where people can smoke flavored tobacco from a hookah pipe.

Before you open your hookah lounge, you need to know that hookah tobacco is covered by FDA regulations. Some localities have imposed restrictions on the sale of flavored tobacco products but many cities that prohibit cigarette smoking in bars have granted exemptions for hookah use. It’s a good idea to check the regulatory policies in your locality.  

It’s also important to understand that hookah use has been found to contain toxic substances and is associated with health risks similar to cigarette smoking such as heart disease, pulmonary diseases, and cancer. It’s wise to evaluate the pros and cons thoroughly as well as create a comprehensive business plan before you proceed.

39. Luxury Picnic

Who doesn’t love a picnic? Across the United States, luxury picnic companies have seen their revenues increase as much as 10-fold in the last few years, driven by people sharing Instagrammable picnic photos. So if you’re a whiz in the kitchen and enjoy curating high-end dining, you could start your own luxury picnic business and help countless people enjoy outdoor meals together while making a good living. 

You could start your business from home for a relatively small investment. First, you’ll need to experiment with your favorite dishes and nail down a few different menus. You’ll want to make sure that every customer has the best experience possible, which means you will need nice blankets and pillows, tablecloths and silverware and additional design flourishes of your choice. From there, you’ll just need to get the word out via strong branding and a robust marketing campaign. With any luck, you’ll soon be living the high life, just like your customers.

40. Princess Party

Most little girls have probably dreamed of one day becoming a princess. You can help bring a little girl’s dream to life by starting your own princess party business. A princess party is probably the most popular party theme for toddlers to preteen girls.

You will need to familiarize yourself with the different fictional princesses to be able to come up with fun ideas for the perfect princess party. The invitations, props, costumes and wigs, decorations and giveaways must correspond with the theme. And don’t forget the tiaras! 

But before you launch your business, it is important to make sure that it’s legally compliant. You will also need a business plan, including a creative marketing plan to attract clients. If you do it right, a princess party business can also be profitable.

41. Music Production

If you’re passionate about making music, why not build your own music empire? Music helps people shake off the blues and cope with their troubles, or get loose and dance the night away! Listening to music helps improve the mood, promote relaxation, boost creativity, and more. As millions of people turned to music, the recorded music industry soared to new heights and broke sales records. In the US, the industry earned nearly $17.1 billion in 2023 , its highest annual revenues in history.

Starting a music business can be a fun and rewarding experience, but it’s important to determine what kind of music you will focus on. Artists can make money by selling their music, using social media, or creating branded content for clients. But first, you will need to build up an audience. Be creative and think of ways to attract a large following in social media and get them to view your videos. You’ll be competing with the likes of Harry Styles, but with some patience and hard work, it can be done!

42. Rage Room

This unique business idea taps into the growing demand for unconventional experiences that allow individuals to unleash their pent-up frustration and indulge in controlled destruction. The concept is simple: customers enter a specially designed room equipped with various objects, such as old furniture, electronics, and glassware, ready to be shattered. Armed with protective gear and a range of tools, from baseball bats to sledgehammers, they are given the freedom to release their anger and smash away their worries in a safe and controlled environment.

The rage room offers a cathartic experience for people seeking an outlet for their everyday stress, whether it be work-related pressures, relationship struggles, or simply a desire for exhilaration. It provides a safe space for individuals to express themselves without judgment or consequence, fostering a sense of liberation and relief.

43. Trampoline Park

Trampoline parks have surged in popularity over the past decade, positioning themselves as a leading entertainment business idea for entrepreneurs looking to tap into a combination of fitness and fun. These establishments are not just playgrounds for children; they cater to a wide demographic, including teens seeking a unique hangout spot, adults looking for a fun way to keep fit, and even corporates eyeing team-building activities . The rise of trampoline fitness classes and dodgeball leagues further attest to their broad appeal.

Investing in a trampoline park is a strategic venture that demands a keen understanding of the target audience, suitable location scouting, adherence to safety regulations, and innovative marketing strategies. With the right approach, a trampoline park can offer substantial returns on investment. Moreover, as more people prioritize experiences over possessions, experiential businesses like trampoline parks are well-positioned to thrive in the evolving entertainment landscape.

44. Haunted House

A haunted house attraction stands out as a thrilling entertainment business idea, particularly appealing to those with a creative flair and a penchant for the eerie. In the age of experience-driven leisure, people are constantly on the hunt for unique and memorable activities. A haunted house offers just that—a blend of theatrical drama, intricate design, and adrenaline-pumping surprises. With the right mix of ambiance, storytelling, and genuine scares, entrepreneurs can turn an ordinary space into an immersive experience.

Starting a haunted house attraction requires a meticulous blend of creativity and business acumen. Location plays a pivotal role; the venue needs to be both accessible to a large audience and conducive to creating a spooky atmosphere. This venture is not just about the scares, though; safety regulations, staff training, and effective marketing are paramount. Tapping into local legends and histories can offer a unique selling proposition, making the attraction stand out in the market.

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How to create an entertainment business plan.

The entertainment industry is one of the most lucrative businesses in every country. Ranging from television, movies, music, theater, radio, print and online content, people would always turn to something light and stress-free after a long day. Entertainment gives pleasure to its viewers. It serves as a diversion from the usual day-to-day grind of life. It contributes a lot to what pop culture is now. Some of the greatest and most memorable achievements are in this industry. You may also see plan samples .

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What is an Entertainment Business Plan?

An Entertainment Industry Business Plan gives an in-depth insight into how the business will work. It also plays a critical role in attracting many individuals. Such as investors, lenders, and venture capitalists. So this document should be carefully designed to have an awe-inspiring impact on the stakeholders.

It commences with a title page containing the company name, logo, and also contact information. So the contact information facilitates interested readers to reach out.

What does an entertainment business plan contain?

The first core element of a business plan is an executive summary. It provides an overview of the underlying concept behind the business, its product, and also the market it intends to serve. The company analysis that follows should emphasize the product and services on offer and also the unique selling proposition that differentiates them from those of competitors.

Now, this document dives into the competitive landscape the company will be a part of. So the emphasis has to be on the size of your target market, the industry trends, and any other competing industry. It should also evaluate the different segments your product or service serves.

Part three:

A business plan must identify all the direct and indirect competitors of the company. It provides insight into your competitors’ individual and collective strengths and weaknesses and how your company has a competitive advantage over them.

After giving a snapshot of the business opportunity, it later focuses on strategic planning, implementation, and evaluation. It is essential to provide an insight into the promotional and pricing strategies to be pursued and recount any strategic marketing alliance possible in the future. One can also highlight how the quality of the product or service will be ensured.

A business plan can also highlight how the quality of the product or service will be ensured. It must demonstrate the number and the quality of the human resource required to make this business venture a success. Now, the plan peeks into financials like revenue and profitability models. A Financial plan has to determine the amount of capital that a business will require along with its proposed utilization

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Entertainment Company Business Plan Template

Explore Options to Get a Business Plan.

Are you interested in starting your own entertainment company?

Why write a business plan?

• Business Plans can help to articulate and flesh out the business’s goals and objectives. This can be beneficial not only for the business owner, but also for potential investors or partners
• Business Plans can serve as a roadmap for the business, helping to keep it on track and on target. This is especially important for businesses that are growing and evolving, as it can be easy to get sidetracked without a clear plan in place.
• Business plans can be a valuable tool for communicating the business’s vision to employees, customers, and other key stakeholders.
• Business plans are one of the most affordable and straightforward ways of ensuring your business is successful.
• Business plans allow you to understand your competition better to critically analyze your unique business proposition and differentiate yourself from the market.
• Business Plans allow you to better understand your customer. Conducting a customer analysis is essential to create better products and services and market more effectively.
• Business Plans allow you to determine the financial needs of the business leading to a better understanding of how much capital is needed to start the business and how much fundraising is needed.
• Business Plans allow you to put your business model in words and analyze it further to improve revenues or fill the holes in your strategy.
• Business plans allow you to attract investors and partners into the business as they can read an explanation about the business.
• Business plans allow you to position your brand by understanding your company’s role in the marketplace.
• Business Plans allow you to uncover new opportunities by undergoing the process of brainstorming while drafting your business plan which allows you to see your business in a new light. This allows you to come up with new ideas for products/services, business and marketing strategies.
• Business Plans allow you to access the growth and success of your business by comparing actual operational results versus the forecasts and assumptions in your business plan. This allows you to update your business plan to a business growth plan and ensure the long-term success and survival of your business.

Business Plan Content

• Executive Summary
• Company Overview
• Industry Analysis
• Consumer Analysis
• Competitor Analysis & Advantages
• Marketing Strategies & Plan
• Plan of Action
• Management Team

The financial forecast template is an extensive Microsoft Excel sheet with Sheets on Required Start-up Capital, Salary & Wage Plans, 5-year Income Statement, 5-year Cash-Flow Statement, 5-Year Balance Sheet, 5-Year Financial Highlights and other accounting statements that would cost in excess of £1000 if obtained by an accountant.

The financial forecast has been excluded from the business plan template. If you’d like to receive the financial forecast template for your start-up, please contact us at [email protected] . Our consultants will be happy to discuss your business plan and provide you with the financial forecast template to accompany your business plan.

Instructions for the Business Plan Template

To complete your perfect entertainment company business plan, fill out the form below and download our entertainment company business plan template. The template is a word document that can be edited to include information about your entertainment company business. The document contains instructions to complete the business plan and will go over all sections of the plan. Instructions are given in the document in red font and some tips are also included in blue font. The free template includes all sections excluding the financial forecast. If you need any additional help with drafting your business plan from our business plan template, please set up a complimentary 30-minute consultation with one of our consultants.

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Want a bespoke business plan for your entertainment company business, our expertise, entertainment company business plan template faqs, what is a business plan for a/an entertainment company business, how to customize the business plan template for a entertainment company business, what financial information should be included in a entertainment company business plan, are there industry-specific considerations in the entertainment company business plan template, how to conduct market research for a entertainment company business plan, what are the common challenges when creating a business plan for a entertainment company business, how often should i update my entertainment company business plan, can i use the business plan template for seeking funding for a entertainment company business, what legal considerations are there in a entertainment company business plan.